Digital & Dirt
Digital & Dirt
Feb 16, 2022
Creative Driven Business in the People's Space with Rick Robinson
Play • 50 min

In episode 2 of Digital and Dirt’s season 2, host Ian Dallimore sits down with Rick Robinson, Chief Creative Officer in Residence at OAAA.  Rick explains how the Out of Home (OOH) advertising industry provided a career opportunity to use his business skills along with his love for creativity. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here- programmatic.lamar.com

Early Career: 1:10-7:43
Sculpting:7:46-11:33
Educating the creative world: 16:18-25:34
Approach to always saying yes: 27:55 - 29:25
Evolution of the OOH space: 30:00-35:40
Using data to make informed creative decisions: 35:41-38:01
OOH screens make a community: 38:36 -46:33
Digital age and the future of "community": 47:55- 49:52

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