Leaders of Growth
Leaders of Growth
Feb 10, 2022
#24 How to implement the Go-to-Ecosystem framework with Allan Adler
Play • 35 min

Allan Adler is a Managing Partner at Digital Bridge Partners and a world-class Ecosystems coach supporting managers, and executives to understand and incorporate partnership best practices. Allan is the creator of the GoToEcosystem Framework that helps companies unlock the potential of Ecosystem Orchestration.

Listen out for:

1:00 Background
4:20 The four-wall syndrome and how digital transformation changed the SaaS industry
9:25 What are channel ecosystems; upstream/downstream activities
14:10 When to get started with ecosystems?
22:40 How to activate an ecosystem partner?
26:30 How to get started with Go-to-Ecosystem?

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