IT'S A VIBE | a podcast about client experience and business expansion for service-based businesses
Rebel Office
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IT'S A VIBE is a space for entrepreneurs ready to elevate their online, service-based businesses to learn the tried and tested methods for becoming a Client Magnet. Hosted by Sarah Williams, founder of Rebel Office Inc, she helps businesses from all over the world peel back the curtain and give an inside look at how to prioritize designing, building and delivering an obsession-worthy client experience. So grab your favourite cocktail, pull up a seat and let's make your business a total vibe.
Available episodes
Newest first
Oldest first
3 days ago
The #1 Mistake You're Making When Onboarding New Clients
“Onboarding is really, truly the time to set expectations, to get everyone on the same page, and to start your project or the service delivery off on the right foot, so that you can reduce resistance, and issues, and communication problems, and all of those things that maybe have not gone the way you wanted them to in the past.”
Welcome back to the It’s A Vibe Podcast. In today’s episode, I’m talking about one of the most critical phases in your client experience: *onboarding*. We’ll go through the biggest mistake we see our clients making in their onboarding process, how to audit your own to figure out if you’re doing it as well, and what you can do to fix it so your onboarding can go right in the future.
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In this episode:*
* Doing too little or doing too much
* Optimized onboarding can make referrals your largest lead source
* How to audit your onboarding process
* 3 examples to increase communication and simplify deliverables (or reduce resistance)
* 5 things you should cover in your onboarding process
Don’t forget to tune into the podcast next week to *go beyond the tools you use for an outstanding client experience.
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Resources from this episode:
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If you are a visual person, open up my favorite tool Miro to help you map out all the steps in our onboarding process.
If you ever need support with creating your onboarding assets we have our Custom Client Experience Packages, and we can do that for you or walk you through it if you prefer.
Learn more about The Elevation Lab at: rebeloffice.ca/lab
Get The Elevated Experiences Module here and get a step-by-step guide to designing and building an intentional client experience and overhauling your internal operations to make running your business a joyride. *(Available from April 1st, 2023)*
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Connect with Sarah
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I’m on a mission to help our clients deliver transformational client experiences at every turn and become wildly in demand.
Instagram: @rebeloffice
Website: rebeloffice.ca
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Mar 16, 2023
4 Areas To Simplify In Your Business Today (And How To Do It)
“It's really easy to fall into this routine of *stopping and burning it all down and starting over *and then building something that you don't love, and it's chaos and messy and then it's ‘Okay, shoot! This isn't working either.’ Let's do it all over again and burn it down and start over again with this new idea.”
Does this feel familiar?
Welcome back to the It’s A Vibe Podcast. In today’s episode, I’m talking about 4 areas to strategically look at and simplify in your business that will help you get out of this cycle, in which I had been stuck in for years.
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In this episode:*
* Mindset and needlessly overcomplicating your business
* Offer Suite: get rid of the mess and be more strategic
* Marketing Strategy: master two to three channels first
* Client Experience: sometimes doing less equals more impact
* Project Management: templates, templates, templates
*Don’t forget to tune into the podcast next week to learn about the #1 mistake you’re making when onboarding new clients.*
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Resources from this episode:
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Learn more about The Elevation Lab at: rebeloffice.ca/lab
Get The Elevated Data Module here and learn how to audit your business and connect with your ideal client to make informed and strategic decisions moving forward.
Get The Elevated Offers Module here and learn how to structure your products and services to deliver transformational results AND diversify to increase client rentention.
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Connect with Sarah
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I’m on a mission to help our clients deliver transformational client experiences at every turn and become wildly in demand.
Instagram: @rebeloffice
Website: rebeloffice.ca
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Mar 9, 2023
How to Make Your Online Business A Sensory Experience
“Aesthetic intelligence is our ability to understand, interpret, and articulate feelings that are elicited by a particular object or experience. Essentially, aesthetic intelligence is the development of “taste” — the ability to discern what is desirable and why, and how to attain it."
Welcome back to the It’s A Vibe Podcast. In today’s episode, I’m talking about how to design an online business that appeals to the senses. We’ll go through the concept of aesthetic intelligence and how to use it to create a desirable and sustainable brand.
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In this episode:*
* Building a lasting and desirable brand through aesthetic intelligence
* Challenges of the online space and how to overcome them
* How to design sensory experiences for your dream clients
* Creative ways to get your clients obsessed with your brand “vibe”
Don’t forget to tune into the podcast next week to learn about the 4 areas of your business you can simplify today (and how to do it).
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Resources from this episode:
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Check out my go-to book, Aesthetic Intelligence: How to Boost It and Use It in Business and Beyond
Learn more about The Elevation Lab at: rebeloffice.ca/lab
Get The Elevated Aesthetic Module here and unlock how to take your current visual identity and elevate the heck out of it for a truly client-magnet-worthy vibe.
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Connect with Sarah
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I’m on a mission to help our clients deliver transformational client experiences at every turn and become wildly in demand.
Instagram: @rebeloffice
Website: rebeloffice.ca
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Mar 2, 2023
3 Signs You’re Ready For Your Business to Be a Total Vibe
“We're gonna talk a lot about TRUST on this show. Because at the end of the day, that's really what client experience is all about. It's about building these moments that are going to reduce resistance and build trust.”
*Welcome to the first episode of the new and rebranded It’s a Vibe Podcast!*
This is Sarah Williams, your host and founder of Rebel Office, and in this first episode we’re going to cover the why behind this rebrand, what you can expect from the It’s a Vibe Podcast, what a brand’s vibe is and how you can elevate it, and more.
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In this episode:*
* Why we’re rebranding to Do Good Business Podcast
* What you can expect from the It’s a Vibe Podcast
* Our Client Magnet Method
* Being intentional with your brand’s “vibe” and experience
* 3 signs that you’re ready to create a vibey brand
Don’t forget to follow the podcast to not miss next week’s episode, it will be all about making your online business a SENSORY EXPERIENCE.*
Resources from this episode:
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Learn more about The Elevation Lab at:* **rebeloffice.ca/lab*
*Get The Elevated Data Module here* and learn how to audit your business and connect with your ideal client to make informed and strategic decisions moving forward.
*Get The Elevated Aesthetic Module here* and unlock how to take your current visual identity and elevate the heck out of it for a truly client-magnet-worthy vibe.
*
Connect with Sarah
*
I’m on a mission to help our clients deliver transformational client experiences at every turn and become wildly in demand.
Instagram: *@rebeloffice*
Website: *rebeloffice.ca*
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Apr 5, 2022
How to Attract Dream Clients Who Care as Much as You Do
In this episode of The Do Good Business Podcast, I’m gonna talk all about* how to attract dream clients that actually care as much as you do about your causes and your values. *
This is something that I've personally gone through and I am very intentional about it. So I'm excited to walk you through three steps to start being more intentional about attracting dream clients (who care!), too.
I've got my coffee, let's dive in.
*In this episode:*
* The benefits of attracting clients who care
* How to get clear on your values, causes & non-negotiables
* Examples of how to Incorporate causes and values into your offers and client experience
* Speaking up about what matters to you and your business
* And more!
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*To learn more about Rebel Office and The Do Good Business Podcast, visit **rebeloffice.ca**. *
*To book a Rebel Office Work Party, visit **rebeloffice.ca/work-parties*
*To grab your free copy of our guide 5 Tasks to Automate Today to Hit $5K Months, visit **rebeloffice.ca/guide-automate**.*
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Mar 22, 2022
How to Start a Give-Back Program and Build Social Impact Into Your Freelance Business with Kristen Ellis
*In this episode of The Do Good Business Podcast, we're deep-diving into how to build social impact into a small online business or even as a freelancer.*
I’m joined by web designer, Kristen Ellis. Kristen was that virtual assistant who took on any type of work that came her way and quickly experienced burnout, 40-hour workweeks, and services she wasn't passionate about.
She then realized that offering web design services was all she needed to eliminate draining tasks, spend more time being creative, and only work with clients she truly loved.
*In this episode, we're talking about:*
* How Kristen started adding social impact into her business
* The mindset around donating
* Picking a cause to support
* 3 tips if you want to start a give-back program in your business
* Ways to donate other than money
* and more!
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*To connect with Kristen:
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Visit her website - kristenleighdesigns.com - or follow her on Instagram at @kristenleighellis
*More from Rebel Office:*
To learn more about Rebel Office and The Do Good Business Podcast, visit rebeloffice.ca.
To book a Rebel Office Work Party, visit rebeloffice.ca/work-parties
To grab your free guide: 5 Ways to Elevate Your Business to Attract High Ticket Clients: rebeloffice.ca/guide-elevate
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Mar 8, 2022
How to Craft Your Hero Story, Communicate Your Mission & Have Greater Impact with Ashley & Steev Letts
In this episode of The Do Good Business Podcast, we're deep-diving into communicating your mission and having a greater impact by leveraging storytelling and crafting your own hero story.
We're joined by Ashley and Steev Letts, the coolest brother and sister duo, and the team running Letts & Co, a copywriting and storytelling company that helps businesses that are looking to increase social impact through strong storytelling.
*In this episode, we're talking about:*
* Where the love for storytelling comes from for Ashley and Steev
* How to leverage storytelling in your business
* How to get past the fear of being vulnerable as a business owner
* What a hero story is and how you can find (or rediscover) yours
* The difference between the rags to riches story and the hero story
* and more!
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To connect with Ashley and Steev, follow them on Instagram @ashletts and @steevletts
*More from Rebel Office*
To learn more about Rebel Office and The Do Good Business Podcast, visit rebeloffice.ca.
To book a Rebel Office Work Party, visit rebeloffice.ca/work-parties
To grab your free copy of our guide 5 Tasks to Automate Today to Hit $5K Months, visit rebeloffice.ca/guide-automate
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Feb 22, 2022
What It Really Means To Have an Impactful Brand Experience
In this episode of The Do Good Business Podcast, I’m diving deep into your brand experience, and what you can do to make it truly impactful.
*In this episode:*
* What a brand experience is and what impactful means
* Why should you care about having an impactful brand experience?
* Market research with clients, ideal clients, stakeholders, and team members
* Doing an internal audit of your business
* Key Impact Indicators
* How do you know if your brand experience is impactful or not?
* and more!
*Resources from this episode:
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To get your Market Research Manual for the online, service-based business
More from Rebel Office, visit rebeloffice.ca/manual-research
To grab your free copy of our guide 5 Tasks to Automate Today to Hit $5K Months, visit rebeloffice.ca/guide-automate
*More from Rebel Office:*
To learn more about Rebel Office and The Do Good Business Podcast, visit rebeloffice.ca
To book a Rebel Office Work Party, visit rebeloffice.ca/work-parties
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Feb 8, 2022
How Inclusive Marketing And Remarkable Customer Experiences Fuel Growth and Customer Loyalty with Sonia Thompson
In this episode of The Do Good Business Podcast, we're diving deep into inclusive marketing and customer experience. We're joined by Sonia Thompson, an inclusive marketing strategist & consultant, and CEO of Thompson Media Group.
Sonia helps companies deliver inclusive and remarkable customer experiences that win customers. She also writes weekly columns for both Forbes and Inc. where she covers how belonging, inclusive marketing and remarkable customer experiences fuel growth and customer loyalty.
*In this episode, we're talking about:*
* How Sonia started working with inclusive marketing
* What inclusive marketing is and what companies should take into consideration if they want to be more inclusive
* How to be inclusive and specific when creating your ideal client persona
* Why inclusive marketing being the future of marketing
* How customer experience plays a crucial part in customer loyalty
* and more!
*Free Resources from Sonia:*
* Get Your Inclusive Marketing Starter Kit
* Take the Quiz: What Inclusive Brand Type Are You?
* Visit the website: https://inclusivemarketing.co/
* Or Follow Sonia on Instagram: @soniaethompson
*More from Rebel Office:*
To learn more about Rebel Office and The Do Good Business Podcast, visit rebeloffice.ca
To book a Rebel Office Work Party, visit rebeloffice.ca/work-parties
To grab your free guide: 5 Ways to Elevate Your Business to Attract High Ticket Clients: rebeloffice.ca/guide-elevate
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Jan 25, 2022
How to Create an Offer That Serves And Sells
I've totally been there creating offers either that I'm passionate about but don't sell AND creating offers that feel super sexy and people love them, but it sucks my soul. Finding the balance between both is critical.
When you do find that sweet spot, magic happens and you can FEEL the momentum and traction happening.
In this episode of The Do Good Business Podcast, I’m sharing my top tips for designing new offers for your business that feel aligned but ALSO are attractive to your audience (and sell)!
So, let’s dive in.
*In this episode, I talked about:*
* My experience creating offers for Rebel Office
* Auditing your current offers
* Building an offer suite that caters to your ideal clients at different points in their journey
* 7 steps to create a new offer that sells
* and more!
*Resources:*
To grab your free copy of our guide 5 Tasks to Automate Today to Hit $5K Months, visit rebeloffice.ca/guide-automate
To grab our Market Research Manual for the Online, Service-Based Business, visit: https://rebeloffice.ca/manual-research
To learn more about Rebel Office and The Do Good Business Podcast, visit rebeloffice.ca
To book a Rebel Office Work Party, visit rebeloffice.ca/work-parties
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Jan 11, 2022
Ethical and Responsible Retail with Tiu Tabak
In this episode of The Do Good Business Podcast, we're deep-diving into ethical and responsible retail. We're joined by Tiu Tabak. Tiu worked in retail for years and was surrounded by hyper-consumerism, and waste.
She realized this mass consumption is detrimental not only to the environment but also to the livelihood of the workers that make these products - which are often manufactured in oppressive, unsafe, and unsustainable working conditions.
She knew there had to be a better, more intentional, and responsible way of doing things in the retail world, so Kinsfolk Shop was born.
*In this episode, we're talking about:*
* *Tiu’s background in retail and why she started Kinsfolk Shop*
* *Prioritizing transparency and accountability in retail*
* *How environmental protection and social justice issues are intertwined*
* *Overcoming the fear of standing up for issues that matter to you*
* *and more! *
Kinsfolk Shop was started in 2018 and is a small online-only shop dedica…
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Dec 28, 2021
How to Audit Your Business To Create A Real Action Plan for Impact
In this episode of The Do Good Business Podcast, I’m talking about audits and how to audit your business to create a real action plan for impact.
Auditing isn’t just about looking at the past, it’s about looking at what has been working (and not working) so you can make informed decisions in your business moving forward.
So, let’s dive in.
*In this episode, I talked about:*
* The 6 areas we cover in our Quarterly Audit Template
* Brand strategy and foundations
* Your offers and how you serve (and make an impact)
* Your brand experience
* Your content and messaging
* and more!
*Resources:*
To learn more about Rebel Office and The Do Good Business Podcast, visit rebeloffice.ca
To book a Rebel Office Work Party, visit rebeloffice.ca/work-parties
To grab your free copy of our guide 5 Tasks to Automate Today to Hit $5K Months, visit rebeloffice.ca/guide-automate
To grab our manual for creating a strategic 90-day roadmap over at rebeloffice.ca/manual-roadmap
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Dec 14, 2021
How Small Businesses Can Create Impact and Drive Change with Masami Sato
When we think about how business is done, we think about big guys and companies. But what if the big guys can actually learn from small businesses when it comes to doing business in a positive, responsible, and sustainable way.
In this episode of The Do Good Business Podcast, we're deep-diving into how small businesses can make a real, sustainable impact by embedding giving to their daily activities (yes, that means you too, solopreneur).
We're joined by serial entrepreneur, Amazon best-selling author, and 2x TEDx speaker, Masami Sato. She's the founder of B1G1 and she's passionate about helping small businesses embed giving right into the heart of their everyday activities.
B1G1 is a global giving initiative that’s quickly grown into a global movement. B1G1 makes business giving easy, effective, and meaningful. They have recently reached the 250 Million Giving Impacts milestone!
*In this episode, we're talking about:*
* Why Masami started B1G1 and the impact they’ve created…
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Aug 17, 2021
The Dos and Don'ts of Fostering a Healthy & Safe Culture with Aimee Arsenault
In this episode of The Do Good Business Podcast, we're deep diving into health and safety, and what that means for any business, of any size (yes, even you, solopreneur). We're joined by Health & Safety Consultant Aimee Arsenault.
She's the founder of Transmit Safety and she's passionate about ensuring the success of the organization through health and safety management systems. With exposure to various industries throughout her career, she understands how dynamic working environments can be and know that communication between all parties is key.
In this episode, we're talking about:
* What it actually means to have a "healthy and safe" workplace
* How to fight off the temptation to cut corners to keep profits higher
* When online and home-based businesses should start actually considering health and safety and being more intentional about it
* and more!
To connect with Aimee, visit the Transmit Safety website at transmitsafety.com.
To learn more about Rebel Office and The…
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Aug 3, 2021
How to Keep Your Community Front & Centre When Building Your Business with Katie Gamble
In this episode of The Do Good Business Podcast, our guest - Katie Gamble, founder of Nature Bee Beeswax Wraps - hits all of the pillars of this show. We talk community, environment, equitable opportunities and building a business with values that guide everything you do.
Katie Gamble goes above and beyond with her company to not only have a positive impact on this planet, but also keeps her community front and centre with everything she does. In this episode, we talk about:
* how starting with one goal to reduce plastic waste grew to a much larger mission
* how to support the people who are supporting you and your business
* how to sell products and services to raise funds for a cause or campaign
and more! Listen up.
*More about Nature Bee
*
Nature Bee is a small women-run business founded by Katie Gamble in 2018, that specializes in producing high-quality Beeswax Wraps. Nature Bee’s mission is to make sustainability more attainable by providing a product that is both easy…
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Jul 13, 2021
How to Identify Your Values & Lead (And Live) In Alignment with Melyssa Griffin
In this episode of The Do Good Business Podcast, we're talking all things values. How to craft them, how to introduce them to your team, how to live more in alignment with them - all of it! Values are such a foundational component of any business looking to do some good & have lasting impact, and Melyssa Griffin embodies this more than anyone we know.
Melyssa Griffin is a former school teacher turned entrepreneur who believes that the best way to grow a thriving business is to heal the leader behind the scenes. She coaches entrepreneurs back to their inner truth so that they can create abundance without self-abandonment. Through her Aligned Abundance Mastermind, Limitless Life Podcast, and online courses, she’s helped over 300,000 women to reprogram their ineffective subconscious beliefs and patterns that are keeping them stuck so that they can create unapologetic and authentic success.
*Connect With Her:*
* Website: https://www.melyssagriffin.com/
* Instagram: https://www.ins…
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Jun 29, 2021
Paying Ethical Wages & What it Means For Your Clients with Antoinette Daniel
In this episode of The Do Good Business Podcast, we're learning about the importance of paying an ethical, living wage along with how to communicate the value of your ethical business practices to your clients and audience.
Antoinette Daniel is the founder of Just Helpers, a UK-based cleaning company who previously worked with an anti-human trafficking organisation where she witnessed first hand how vulnerable people are taken advantage of across UK neighbourhoods. With that, she's now on a mission to end inequality by ensuring her team members are afforded good working conditions and fair pay.
As mentioned in the introduction, this episode contains sensitive conversations regarding situations of abuse and human trafficking.
LINKS & RESOURCES:
* Just Helpers Website: https://justhelpers.co.uk
* The Living Wage Foundation: https://www.livingwage.org.uk
HUMAN TRAFFICKING HOTLINES
* Canadian Human Trafficking Hotline: https://www.canadianhumantraffickinghotline.ca
* National…
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Jun 14, 2021
B Corps, Funding For Women, Ethically Sourced Tea, Oh My! with Amanda Baker
In this episode of The Do Good Business Podcast, we're joined by Amanda Baker, COO of Tease Tea & Tease Tea's Founders Fund. Amanda Baker comes from a career in social impact marketing and now leads Tease, a sustainably sourced, benefit corporation certified tea company as well as Founders Fund, an organization that funds and mentors women in business. It is her fundamental belief that businesses have the greatest potential for environmental and social impact.
We're covering it all, from the B Corp process, to starting a fund, to starting steps for social impact and more.
* Tease Tea's Website - https://teasetea.com
* The Founders Fund Website - https://foundersfund.ca
* B Corp Assessment - https://bimpactassessment.net
You can reach Amanda on Instagram via @tease_tea or @thefoundersfund
To learn more about this show and Rebel Office, visit rebeloffice.ca. To grab your Free Guide: 5 Ways to Elevate Your Business Today to Attract High Ticket Clients, visit https://rebeloffice.…
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May 31, 2021
Building a Conscious Company With Your Partner with Angie & Bernard of Kind Laundry
In this episode of The Do Good Business Podcast, we're learning the dirt on the laundry industry as Sarah chats with Bernard and Angie, founders of Kind Laundry. As both business and life partners of more than 10 years, they are lucky to share the same values in life. These shared values are how they stay strong as a couple and what drives them as business partners. They are committed to living as sustainably as possible, and that includes building a company that hosts the same values.
They don't hold back as they talk about the realities of building a conscious company with your partner. In fact, they don't hold back about a lot of things! They talk about:
* 4:52 - The process that Bernard & Angie took with Kind Laundry to go from ideation to market using their e-commerce experience
* 8:31 - How to figure out what to focus on and what their priorities were as they were building their business and making decisions about the impact that Kind Laundry would have
* 9:40 - The dirt…
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May 31, 2021
How Diverse Stock Photos Can Boost Your Bottom Line with Christina Jones
In this episode of The Do Good Business Podcast, Sarah's chatting with Christina Jones, badass photographer and the founder of Colorjoy Stock. Colorjoy Stock is a lifestyle and business stock photo membership for brands who want to connect with their community through the images they use. Christina and her team are all about creating * gorgeous * collections of diverse stock imagery for women building better brands.
*We talked about all the things, including:*
* 13:06 - Why it's important for businesses and brands to prioritize diversity and inclusion
* 15:43 - How representation in your visual identity boosts your bottom line
* 18:05 - The selfish reason you need to show diversity in your photos
* 19:28 - Christina's top three tips on where to start to have greater representation in your brand
* 21:35 - The benefits of building a diverse team and incorporating multiple perspectives into decision making
* 24:44 - Christina's vision for stock photography and brands using t…
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May 20, 2021
What It Means to Do "Good Business"
Welcome to The Do Good Business Podcast! Hosted by Sarah Williams, founder of Rebel Office Inc., this episode is a quick run-through of what you can expect from this show. Additionally, we look at what people responded when asked what it means to "do good business", how your values matter, and what sort of special guests you can expect in coming episodes!
*Links to Check Out:*
* Visit our website at rebeloffice.ca to learn more about us and The Do Good Business Podcast
* Grab our free guide 5 Tasks to Automate Today to Hit $5K Months at rebeloffice.ca/guide-automate
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