How to Craft Your Hero Story, Communicate Your Mission & Have Greater Impact with Ashley & Steev Letts
Play • 33 min

In this episode of The Do Good Business Podcast, we're deep-diving into communicating your mission and having a greater impact by leveraging storytelling and crafting your own hero story.

We're joined by Ashley and Steev Letts, the coolest brother and sister duo, and the team running Letts & Co, a copywriting and storytelling company that helps businesses that are looking to increase social impact through strong storytelling. 

In this episode, we're talking about:

  • Where the love for storytelling comes from for Ashley and Steev
  • How to leverage storytelling in your business 
  • How to get past the fear of being vulnerable as a business owner
  • What a hero story is and how you can find (or rediscover) yours
  • The difference between the rags to riches story and the hero story
  • and more! 

To connect with Ashley and Steev, follow them on Instagram @ashletts and @steevletts

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