How Inclusive Marketing And Remarkable Customer Experiences Fuel Growth and Customer Loyalty with Sonia Thompson
Play • 35 min

In this episode of The Do Good Business Podcast, we're diving deep into inclusive marketing and customer experience. We're joined by Sonia Thompson, an inclusive marketing strategist & consultant, and CEO of Thompson Media Group.

Sonia helps companies deliver inclusive and remarkable customer experiences that win customers. She also writes weekly columns for both Forbes and Inc. where she covers how belonging, inclusive marketing and remarkable customer experiences fuel growth and customer loyalty.

In this episode, we're talking about:

  • How Sonia started working with inclusive marketing
  • What inclusive marketing is and what companies should take into consideration if they want to be more inclusive
  • How to be inclusive and specific when creating your ideal client persona
  • Why inclusive marketing being the future of marketing
  • How customer experience plays a crucial part in customer loyalty
  • and more! 

Free Resources from Sonia:

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