The Ultimate Keyword Research Process
Play • 31 min

Join Gianmarco Meli with Brett Bercaw as they talk about the most efficient process to perform keyword research and identify the best possible keyword list to optimize, launch, and advertise products on Amazon. Brett is an Amazon seller and founder of FBA Excel. He shares his ultimate keyword research process. Here’s a breakdown of what to expect in this episode:

1.     Overview of the keyword research process

2.     Look for the top ten competitors

3.     Organic versus sponsored products

4.     Search volume market share

5.     Method to prioritize keywords

6.     And so much more!

Sharpen your keyword process by joining and grabbing a 30-day all-access FBA Excel all-in-1 tool to launch your campaigns with ease.

About Brett Bercaw:

Brett Bercaw spent ten years in corporate America working long hours, moving up the corporate ladder and got tired of working for someone else. So he quit his job right before COVID, thanks to his supportive wife, and started his first Amazon brand. Brett recently sold that brand for a nice chunk of change, and he is now focused on building more brands while helping other sellers scale theirs using some innovative Google Sheets-based tools.
Tools & Useful Resources

Rebaid - Book Amazon Live Influencers. Rebaid pre-buys in bulk product placements from Amazon Live influencers and provides you with discounted rates to get your product featured on Amazon Live.

BrandPush - Get your brand featured on FOX, USA Today, and other media. Best quality/price PR agency for eCommerce brands. Your brand will get featured on hundreds of media outlets in just a few days. Get 25$ off with code: TSPP.

Scale Insights - Automate PPC Optimization.  The PPC automation tool that we prefer. There are lots of smart algorithms that will do most of the optimization work for you. Check all algorithms through the button below and test them free for 30 days + 10% OFF discount.

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