Grow Your Business With the Secret Formula Behind Presidential Campaigns (Win Big Media)
Play • 47 min

We’re on episode 11 of How to Build an App… What do you think is the MOST consistent piece of advice we keep hearing over and over? 

This isn’t even a hard question… It seems like every one of our guests has told us that you need to know your customer, know their pains, know their frustrations, and have a clear understanding of how your app will help them. 

Today’s episode is no different… We’re talking to Phillip Stutts. 

Phillip Stutts comes from the cutthroat world of political marketing. He has over 2 decades of experience working on campaigns with billions of dollars in political ad spend, and contributed to over 1,407 election victories, including 3 U.S. Presidential victories. 

Phillip plays the game of political and corporate marketing on the highest level, battling it out with fierce competition, multi-billion-dollar budgets, and a win-or-die mentality.

This was a really fun episode… I think in part because we were excited to talk to Phillip, but we were a little skeptical that his advice would resonate with our listeners who are trying to build an app. 

But… we were wrong. His advice and his step-by-step format is very universal and applies to any business in any category — maybe ESPECIALLY building an app. 


Visit Phillip’s site here:

Get your Free Data Assessment here:

Follow Phillip on Twitter here:

Work with Phillip’s marketing agency here:


This show is produced by Strides Development, a full-service app development agency. 

We specialize in taking your ideas and turning them into a finished app in only a few months. 

If you have an app you’re building, we would love to talk to you. You can schedule your free strategy call by clicking here.

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