In this episode, we welcome twin sisters Joyce and Raissa De Haas, founders of Double Dutch Drinks
Raised in the Netherlands, Joyce and Raissa, have a natural affinity with superlative drinks and excellent blendings. After all, they come from the birthplace of gin! But their love affair turned to frustration. While the world’s choice of spirits has continued to grow, mixers and sodas have remained bland and uninspiring.
From that frustration, their business was born and grew from creating their own mixers while at university, heating sugar and carbonised water in a pan to create syrup and experimenting with different flavours. Soon, they were dubbed the ‘Tonic Twins’ among friends and family and while Double Dutch wasn’t officially launched until a few years later, the ‘Tonic Twins’ have since gone on to grow a business that has had investment from Heineken (themselves a legendary family business), win over 15 awards and be named in Forbes 30 under 30.
We discuss how the twins’ childhood influenced their careers, how they manage and benefit from their ‘twin-thing connection’ in business and their hopes for the future of Double Dutch.
This fun episode focuses on a youthful family business and offers a glimpse into one of the closest family relationships that exist. Hear how Joyce and Raissa use each other’s skills to their advantage and manage their incredibly close relationship within a professional setting.