The exChange | Ep. #12: Don’t drop promotions just yet - a few tips on how to avoid promo abuse.
Play • 28 min

Gregor Ohmann talks with Patrick Drexler about promo abuse that scales up during holidays. They discuss how to avoid it in a competitive and fast-changing eCommerce environment which requires merchants to prepare split-second decisions when verifying consumers and reducing promo abuse. 

Podcast guests:  
- Gregor Ohmann, Team Lead Fraud at GALERIA Karstadt Kaufho 
- Patrick Dexter, Head of Business Development in Nethone 
Considered questions:  
- How did eCommerce change during the pandemic?  
- What are some tactics fraudsters use to complete the promo abuse? 
- What are the biggest challenges for e-commerce? 
- How to overcome ATO during black Friday and the holidays 
- What are the consequences for merchants, and what problems do they have with ATO? 
- What are the ways to fight back against it? 
- What are the best practices to avoid promo abuse? 
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