BBNmixtape
BBNmixtape
Sep 28, 2021
Know ’em inside out — Enliven Account-based Marketing with Research and Insights
Play • 23 min

With marketing budgets slashed, and trade shows and exhibitions frozen in a post-pandemic world, focused marketing efforts like ABM rule the day. Our guest, Prajwal Gadtaula, Founder & CEO at Business Brainz, shares how customised, in-depth desk research reports can help marketers get the best out of their ABM efforts.

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