CXO.fm | Transformation Leader's Podcast
Rob Llewellyn
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The podcast that helps leaders fine tune the art of orchestrating the transformation of companies with more than 1,000 staff. From customer centricity to innovation and from governance to business value, Founder and CEO Rob Llewellyn helps the best leaders learn how to thrive in the new digital economy.
Available episodes
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Nov 26, 2023
New Transformation Professionals
In the way that firms are diligent when it comes to hiring for key finance, IT or HR roles, leaders also need to ensure the transformation professionals they hire, are equally qualified and capable.
Transformation management responsibilities need safe hands because it's the company's future, which will be placed in them.
Those charged with leading transformation need to be fully equipped to orchestrate all aspects of transformation management and leadership and deliver the outcomes stakeholders expect.
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Nov 19, 2023
Disruptive Innovation
The concept of disruptive innovation has existed since 1995, but over 25 years on, much like the term digital transformation, the true meaning of disruptive innovation is widely abused.
When we get sloppy with our labels, we often naively undermine the very future of the organisations we are serving.
Because we end up using the wrong tools, and lead people and - sometimes entire companies - on a journey that is unlikely to result in the outcomes needed.
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Nov 12, 2023
Key Transformation Roles
As most people know transformation is more about people than technology, so having the right individuals in place to lead the transformation is a matter of honestly assessing people's capabilities and shortcomings, then selecting those that are best suited for the job to be done.
While there are many roles that are important to transformation, in this episode I'm going to talk about eight of the key roles, each of which injects significant value into the undertaking, which in turn increases the odds of transformation success.
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Nov 5, 2023
Agile Advantage
Agile allows teams to deliver projects piece-by-piece and make rapid adjustments when needed. It's especially useful in complex projects, where it can result in more customer needs being satisfied at less cost.
It’s important to remember that Agile needs to complement, rather than conflict with, higher level programme and transformation management frameworks.
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Oct 30, 2023
Artificial Intelligence and Empathy
An increasing number of leaders know that to accelerate digital transformation their organisations should learn to flex their empathic muscle, while at the same time encode empathy in Artificial Intelligence. Following the launch of his latest book “Heartificial Empathy” Minter Dial elaborates on the role empathy plays in digital transformation, its importance for business executives, and how organisations can weave empathy into their fabric.
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Oct 22, 2023
The Delusion of Digital Transformation
Business thinking is often shaped by delusions, which are influenced by poor judgments that distort our understanding of the real reasons for an organisation's performance.
If you're up to speed on business books you'll know that back in 2007, Phil Rosenzweig revealed nine delusions that are commonly found in the corporate world.
In this episode, Rob Llewellyn revisits those delusions that Phil wrote about in his book "The Halo Effect". Rob then introduces a tenth delusion that thousands of companies are now falling foul of - the delusion of digital transformation.
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Oct 15, 2023
Fake Transformation
If you walked into 10 organisations tomorrow that claim to be undergoing transformation and looked at what their initiatives are intended to achieve, you’re likely to learn that some of what's claimed to be transformation is rather fake - and little more than a technology upgrade or a business change project.
While change is important because it makes improvements on what already exists, transformation is about creating a new future without the constraints of the past.
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Oct 8, 2023
Benefit Management
Benefits are often colourfully painted in a business case to secure funding. But once those funds are secured, the very people who did a splendid job of selling the benefits to those who held the keys to the budget rarely report on those benefits.
A good benefits management strategy describes the process used for monitoring, reporting, realising and assessing business benefits right throughout a transformation.
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Oct 1, 2023
Operating Model Reinvention
The effectiveness of your operating model has a significant impact on whether your business achieves its overall strategic objectives. An effective business operating model will set you and your employees up for success, meeting customer, shareholder and other stakeholder needs.
The harsh reality is that many organisations are unlikely to experience any of the benefits they talk about because during what they call digital transformation, they've paid little in any attention to re-shaping their operating model.
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Sep 24, 2023
Anticipate and Innovate For The Future
Disruption is an opportunity for those with the right mindset but a threat to the rest. With recent advances in technology, the possibilities to innovate and disrupt are greater than ever, regardless of size.
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Sep 17, 2023
Conversational AI
Conversational AI combines natural language processing with machine learning.
While still in its infancy, it can already provide a very a cost-efficient solution for many business processes.
The rise of conversational AI is set to drive one of the most significant platform paradigm shifts of the decade as it prepares to revolutionize a variety of industries.
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Sep 10, 2023
Changing People Process
Changing business outcomes requires people processes to change. The problem for many organisations is that they think new technology will do that, which is one reason why change and transformation initiatives have been failing for decades. Max Blumberg - a visiting Professor at Leeds University Business School - explains why you’d better get input from people on what changes would be acceptable and what changes would be best. Otherwise, no one will use the changed process, for which you might have paid a consulting firm a small fortune to conjure up!
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Sep 3, 2023
Digital Capability Framework
Using new technology to create a better version of the past is very different to using it to create a new future. Which is the difference between the innovative use of digital, and digital sugar coating.
The Digital Capability Framework is a strategic management tool designed to help companies innovate and orchestrate digitally enabled business transformation.
It helps assess the current situation and identify new opportunities which could be brought to life by technology.
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Aug 27, 2023
New Organisational Change
There’s never been a need for organisational change management and a focus on the people side of change more than today, but a lot of organisations still struggle with it.
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Aug 20, 2023
Digital Strategy
For leaders to build a remarkable, profitable digital business, and leverage their digital assets with their unique audience, their business needs to be connected to their entire digital ecosystem.
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Aug 13, 2023
Certified Transformation Professionals
The strength of a transformation certification is based on a fundamental trust that a person who receives that credential has proven they possess the knowledge required to undertake a particular transformation role.
With certification, everyone (except the un-certified) wins.
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Aug 6, 2023
Platform Economy
One characteristic of modern business ecosystems is that they scale efficiently. They don’t add proportionally more cost as they grow and they allow the underlying platform to create value. But why isn’t this incredibly powerful business model part of more transformation efforts? Haydn Shaughnessy, author of the book Shift - A Leader's Guide to the Platform Economy, explains how new market dynamics - ecosystems - should force us to find new ways to work.
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Jul 30, 2023
Four Ps In Transformation
Back a number of years ago I helped the low-code software platform company Mendix, while they were developing their digital transformation practice.
A few years later, Siemens bought Mendix for $730 million, which was pretty good for a company started in 2005 by three young guys in the Netherlands.
I want to share one of the great approaches that Mendix developed, which any transformation focused organisation could adopt and adapt.
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Jul 23, 2023
Organisational Change Management
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Jul 16, 2023
Layers of Change
The view of transformation and change can often be one-sided as it takes on the language of the originator and doesn't translate well to those who don't understand that language. This means that a breakdown in communication can happen very quickly. Andrew Ward elaborates on ‘The Layers of Change’, which is a way to model a change so we can all understand it, whether you're from a UX, CX, architectural or business discipline.
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Jul 9, 2023
Envisage Enable and Orchestrate Transformation
It’s important that transformation leaders envisage a new future, ensure the organisation is equipped to build that future, and then orchestrate the entire effort in a way that works as it needs to.
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Jul 2, 2023
Agile Companies
Neil Perkin and Peter Abraham describe how the components Velocity and Focus combine to create a formula that leaders can use to achieve business agility and position themselves to be competitive.
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Jun 25, 2023
360° Risk
It’s important that transformation leaders manage the risks that relate to the process of transforming their organisation towards a new future, including the risks that relate more to the possibility that the desired state becomes obsolete, ineffective, or unachievable.
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Jun 18, 2023
The Innovation Struggle
Most organisations fail at innovation because they fail at change. They aspire to innovate but often struggle and continue to lose pace along the fast-moving business landscape. Two-time author Braden Kelley is a Director of Innovation and Human-Centered Problem-Solving at Oracle and he shares some ways organisations can get better at innovation, change, and transformation.
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Jun 11, 2023
Competitive Intelligence and Strategy
Gone are the days when you could steer a business on gut feel and hunches. Because data is the new driver of the best firms, and authentic digital economy leaders know this. Which is why competitive intelligence is vital for competitive strategy.
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Jun 4, 2023
Transformation Movements
Throughout history, great leaders have worked hard to create change, but not all have succeeded. In recent years – often labeled as digital transformation – that aspiration has spread like wildfire across the corporate landscape. Greg Satell has explored the parallels between revolutionaries, corporate turnaround artists, Silicon Valley entrepreneurs, and social visionaries, to discover that by harnessing the principles of successful social and political movements, business leaders can be more successful at driving digital transformation.
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May 28, 2023
Innovation culture and process
*Innovation is the process of turning ideas into value. So the question all companies need to be able to answer is “what is our innovation process?” After all, innovation is a function within a company, and as with all functions, it requires structure and process.*
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May 21, 2023
Organisational Complexity
Digital transformation in large and complex organisations continues to challenge even the best traditional managers and leaders – often because they still rely on old ways of thinking and working. Roland Deiser is a Drucker Senior Fellow and, in this episode, he touches on three distinct arenas in which digital transformation happens, along with the ambidexterity challenge and agile architectures. Roland also explains why boundaries and boundary management are so important for leaders with aspirations to orchestrate successful transformation.
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May 14, 2023
Business Transformation Management Methodology
The Business Transformation Management Methodology (BTM²) is a four-phase holistic and integrated business transformation management methodology.
BTM² was the world's first holistic business transformation management methodology that provides a framework with clear phases, deliverables and corresponding methods. It was developed by Professor Dr. Axel Uhl, University of Applied Sciences Luzern, Switzerland and published in the book Uhl, A. and Gollenia, L. A. (eds.), A Handbook of Business Transformation Management Methodology.
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May 7, 2023
Transformation in Government
Delivering digital transformation in government is particularly hard and extremely important. Jack Perschke talks to Rob Llewellyn about some of his experiences and picks out some key dos and don’ts.
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Apr 30, 2023
Mindsets Culture and Behaviour
Although digital business transformation calls for a cultural shift, this is not the first time leaders have faced the cultural challenge. Company mergers have been taking place for decades, and culture has been one of the greatest challenges that leaders have had to contend with during a merger. While the goals of the cultural change required for transformation might be different to those during a merger; values, practices, attitudes and beliefs remain at the core of both.
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Apr 23, 2023
The Why of Transformation
A lot of people talk about the “why” of transformation and innovation, but fewer talk about how to get it done. Lindsay Herbert – author of Digital Transformation published by Bloomsbury – shares some of her insights on the “how”.
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Apr 16, 2023
Buying Instead of Building
Some of the most successful start-ups look crazy from the outside. Their cultures are often complete opposites to what we see in an established corporate environment. It's extremely important to consider how two polar opposite cultures could work well together.
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Apr 9, 2023
HR Transformation
Demand for skills and talent looks different now to how it did five years ago, particularly in relation to digital transformation. This means that the challenges and opportunities HR professionals are faced with have shifted.
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Apr 2, 2023
Transformation Value
Value management and benefit realisation are not new concepts, but with a clear focus on digital technology delivering business value, the need to manage value and benefit realisation is greater than ever.
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Mar 26, 2023
Enterprise Cybersecurity
While enterprise cybersecurity spend is at an all time high, the plethora of high-profile data breaches continues. Chris Hodson helps us explore the challenges faced by the modern-day Chief Information Security Officer.
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Mar 20, 2023
Modern Business Models
Innovative business models are changing the world as we know it, while old traditional business models are dying a slow death.
Companies that are working tirelessly to reinvent their business are winning over those that have leaders who hang onto old beliefs and business models of the past.
Many companies now claim to be undergoing transformation, but only the minority have leaders who invest in reinventing their business models.
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Mar 13, 2023
Connected Companies
Co-founder of Postshift - Lee Bryant - talks about his belief that the greatest priority for digital leaders today is to re-design their organisational operating systems to create connected companies.
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Mar 5, 2023
Strategic Innovation
In today’s world of emerging technologies and new market demands, innovation is no longer a “nice to have” but a “must-have” for any business.
Because real economic growth depends on real innovation, and technology will play a key role in enabling those innovations to become reality.
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Feb 26, 2023
Strategic Discovery
When the past is a proxy for the future, business leaders can look backwards to forecast the future and build a strategy. But what happens when the past is no longer a proxy for the future? Rod Collins highlights some of the innovative tools and practices used by a new breed of business leader.
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Feb 19, 2023
Six Ds of Digital Disruption
While the word Digital has become as common as daylight, it’s only the first of six words starting with the letter D, that play a part in digital disruption.
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Feb 12, 2023
Scaling Start-ups
7 out of 8 corporate startups don't generate business impact, but it's not through lack of ideas. Frank Mattes explains why the problem is in the subsequent phase of scaling-up and what companies can do to turn innovation concepts into business impact.
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Feb 5, 2023
Business Model Transformation
New business models are at the heart of new disruptive companies we sit up and take notice of and antiquated business models are at the heart of other companies that are on the road to closure.
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Jan 29, 2023
Companies by Design
These days, large, successful organisations are experiencing flat growth, acquisition, and in some cases, bankruptcy. What they’ve done in the past to bring them success no longer works as it did. And doing more of the same won't take them to where they need to be to remain in business for the next 5, 10, or 20 years. Australian transformation leader Heidi Beets explains how companies of the future are designed, and don't happen by accident.
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Jan 22, 2023
Emerging Technology
Rob Llewellyn explores five emerging technologies that transformation managers and leaders can exploit to create new competitive advantage for their companies.
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Jan 15, 2023
Transformation in Healthcare
Healthcare is something we all depend upon in the most personal and intimate of ways, and how this industry evolves as a result of digital transformation will impact many of us. Heather Hancock has 20 years of experience in this space and she believes that technology has three purposes of value in it. These are to improve the patient experience, improve population health, and reduce the per capita cost of healthcare.
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Jan 8, 2023
The Business of Blockchain
In 2023 we might start to see Blockchain play a fundamental role in transforming the way business is done in every industry throughout the world.
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Jan 1, 2023
Transformation Tensions
These days, leaders face contradictory challenges. They could be under pressure to make incremental improvements, while at the same time invent radically new business models. This results in ongoing tensions between succeeding for today while transforming for tomorrow. Wendy Smith has spent considerable time exploring how adopting a both/and approach to these kinds of tensions enables individuals and organisations to achieve results that are more creative, generative, and sustainable.
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Dec 25, 2022
Transformation V Change
While most companies claim to be undergoing a transformation, the reality is that many are only implementing new technology and business change. Which is very different to transformation.
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Dec 18, 2022
Communities and Networks in Transformation
There’s an urgent need for companies to shift their focus from developing individuals to enabling networks and relationships between employees, and authentic transformation leaders know how important this is to orchestrate better business performance. In this episode, Jon Ingham, author of the book “The Social Organization” elaborates on some of the strategic, innovative approaches to people management and organisation effectiveness that leaders can consider.
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Dec 11, 2022
Digital Business Models
The purest and most formidable type of transformation is business model transformation. Look around and you'll notice that most companies that have disrupted markets did so by introducing new business models. Not by digital sugar coating.
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Dec 4, 2022
Transformation From The Bottom Up
The successful orchestration of business transformation requires a collaborative operating model between business, technology, and data teams. Void of the digital sugar coating and delusion of transformation that is leading so many established companies to an early grave. Isaac Sacolick - author of Amazon bestseller Driving Digital - elaborates on why agile practices are at the heart of executing transformation and he shares examples of what he calls bottoms-up transformation.
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Nov 27, 2022
Transformation Trouble
As Clay Christensen once said, “the reason why it is so difficult for existing firms to capitalise on disruptive innovations is that their processes and their business model that make them good at the existing business actually make them bad at competing for the disruption.” The trouble with transformation is often the act of transformation itself and the organisation’s ability to effectively tackle and manage the challenges, risk and opportunities which transformation presents.
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Nov 20, 2022
Disruption Mindset
A continuous stream of well-established companies is in decline and going out of business because despite their past successes, they’ve not been able to either defend themselves or orchestrate disruptive transformation in a way that allows them to thrive in the new digital economy. In this episode, Charlene Li – author of five books and Founder and Senior Fellow at Altimeter – shares her belief that more companies need to stop talking about disruption and start doing it. And she’ll share some ways to get started with that.
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Nov 13, 2022
Taking Your Own Medicine
While transformation professionals expect the organisations they work with to be make a break from the past and innovatively take advantage of digital, many of these people haven't yet recognised that they need to do exactly the same themselves. It's like the out of shape fitness instructor or the marriage counselor who files for divorce, or the business development coach with no customers. In the way that company leaders need to first change their mindsets and adopt new ways of working, individual professionals also need to do the same when it comes to their search for new opportunities.
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Nov 6, 2022
Artificial Intelligence and Empathy
An increasing number of leaders know that to accelerate digital transformation their organisations should learn to flex their empathic muscle, while at the same time encode empathy in Artificial Intelligence. Following the launch of his latest book “Heartificial Empathy” Minter Dial elaborates on the role empathy plays in digital transformation, its importance for business executives, and how organisations can weave empathy into their fabric.
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Oct 31, 2022
Before Engaging Tech Firms
Most Tech firms aim is to steer clients towards their solutions, or to those of their partners. This is no secret, and yet inexperienced leaders are consistently led up the garden path to a particular type of software, which might not be the best solution for their company. If you approach Banana Data Solutions for advice, it’s safe to assume that you will eventually be presented with a strong case that tries to convince you that that a Banana Data Solution is the best way for you to achieve your transformation goals.
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Oct 23, 2022
Anticipate and Innovate For The Future
Disruption is an opportunity for those with the right mindset but a threat to the rest. With recent advances in technology, the possibilities to innovate and disrupt are greater than ever, regardless of size. Daniel Burrus, author of ‘The Anticipatory Organization’ suggests how we can anticipate disruption before it happens, and turn it into opportunity and advantage.
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Oct 16, 2022
Transformation Habits
In his book "The 7 Habits of Highly Effective People" Stephen Covey taught us to begin with the end in mind. He suggested that while we know there's value in setting goals, that the greater value is in leading those goals to fruition. A workforce can’t help leaders drive towards the company's goals unless those leaders also provide the resources, authority, skills, tools, and expectations for the transformation journey. That in turn requires new habits to form in people at all levels. Habits that play a part in the many different aspects of transformation.
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Oct 9, 2022
Project Management
Project managers really are some of the best candidates to become transformation managers. Because to carry out their typical project management work, they already have to bring together all disparate aspects of theory, reality, vision, process, value, politics and human nature to create successful outcomes. And of courses every project manager has a unique set of strengths and weaknesses, which will determine how well they could undertake a transformation role. There's a very rewarding transformation opportunity that awaits project managers who are prepared to complement their core project management capabilities.
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Oct 2, 2022
Go from Ideation to Scaling Innovation
The threat of disruption from smaller, more digitally savvy firms has motivated big corporates to launch efforts to build disruptors of their own. A few have succeeded, while many are wondering how to convert new ideas into new revenue. Andy Binns - an Executive Fellow at the Center for the Future of Organization, at Drucker School of Management - explains that most firms over emphasize ideation at the expense of two other innovation disciplines - incubation and scaling. He also elaborates on what they can do to correct that and accelerate the odds of success.
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Sep 25, 2022
Ocado and the Principles of Transformation
Transforming an industry also means transforming the way you do business, and digital economy companies like Ocado look very different to others.
When Ocado started, the founders set out to change the way people shop for groceries. 20 years later they’re a world-leader which is growing at an accelerating rate.
Written-off for years by naive cynics with antiquated mindsets, CEO Tim Steiner pursued his vision and has shown us how legitimate transformation can create a new future - not just for one company, but for an entire industry.
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Sep 18, 2022
Political Intelligence in Transformation
A high IQ and an abundance of Emotional Intelligence are not enough for transformation leaders to thrive and sometimes survive for very long in large organisations.
The dynamics that exist both within and across the various business units and functions can be challenging for someone with high levels subject matter expertise, but low levels of political intelligence.
The best transformation leaders have matured their political intelligence in a way that enables them to interact strategically with others.
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Sep 11, 2022
A Winning Programme Manager
Programme Management is a critical success factor in transformation.
But despite the best of intentions, hard work and a desire to succeed, many people assigned to manage and lead programmes are simply not up to the task.
And a good programme manager will be able to identify the shortcomings in a programme and predict the consequences, long before they unfold.
Some people are great at managing projects, or an operational part of the business, but managing a programme of work is another ball game. Let’s face it, being a top tennis player doesn’t make you a top squash player.
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Sep 4, 2022
Digital Business Models
While the digitisation of marketing, operations and the workforce is good and necessary, these alone won’t protect a company from disruption.
Every year we’re seeing new innovative business models trigger the slow death of traditional models, that once enabled many companies to become very successful.
But if companies simply hang on to what worked well in the past, as their old business models become obsolete, so will the companies themselves, if they don’t develop new business models that are fit for the digital economy.
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Aug 28, 2022
Layers of Change - a New Change Management Perspective
The view of transformation and change can often be one-sided as it takes on the language of the originator and doesn't translate well to those who don't understand that language. This means that a breakdown in communication can happen very quickly. Andrew Ward elaborates on ‘The Layers of Change’, which is a way to model a change so we can all understand it, whether you're from a UX, CX, architectural or business discipline.
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Aug 21, 2022
Defensive Response To The Digital Economy
While offensive strategy in the digital economy is focused on achieving competitive advantage, defensive strategy is focused on fending off attacks from competitors.
Defensive responses attempt to neutralise events that may harm the organisation, and reduce the likelihood of any negative impact.
This means using your competitive advantage to keep competitors at bay. After all, it’s important to protect your share of the market in order to safeguard your future.
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Aug 14, 2022
Resilience for Organisational Survival
There’s never been a need for organisational change management and a focus on the people side of change more than today, but a lot of organisations still struggle with it. Karen Ferris is the author of several books about Organisational Change Management and she helps organisations thrive in the face of volatile, uncertain, complex and ambiguous change, providing new tools and approaches for a new age in organisational change management. Effectively, breaking the mould!
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Aug 7, 2022
Where’s Your Digital Revenue Channel?
In the past most people had no choice but to serve the owners of companies, and even these days, that's what most people do.
But what I want more people to recognise is that you don't need another company to take advantage of the digital economy.
As you know, big companies have lost the monopoly they once had on taking commercial advantage of technology. Because technology is now democratised.
It's easier than ever for people with some entrepreneurial spirit to generate more digital income from the knowledge and expertise they have, than most employers will pay them.
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Jul 31, 2022
Getting To WHY With People Analytics
Changing business outcomes requires people processes to change. The problem for many organisations is that they think new technology will do that, which is one reason why change and transformation initiatives have been failing for decades.
Max Blumberg - a visiting Professor at Leeds University Business School - explains why you’d better get input from people on what changes would be acceptable and what changes would be best. Otherwise no one will use the changed process, for which you might have paid a consulting firm a small fortune to conjure up!
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Jul 24, 2022
Transformation Culture
Before a company can hope to reshape its culture, the leadership mindset must first make its own shift. Because if leadership mindsets aren't properly aligned, reshaping a company’s culture is going to be very difficult - or even impossible.
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Jul 17, 2022
Overcoming Transformation Barriers
Most organisations today don't need to be convinced of the need to transform, but they do struggle with how to do it. The harsh reality is that despite the best of intentions, and billions spent in pursuit of successful transformation outcomes, the vast majority of programmes fizzle out, falling well short of what was anticipated.
In this episode, Professor Michael Wade - author of the books ‘Orchestrating Transformation’ and ‘Digital Vortex’ - unpacks the transformation challenge with a particular focus on responding to digital economy threats and opportunities.
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Jul 10, 2022
Transformation Business Cases
While a business case is traditionally seen as somewhat of a justification-to-invest, it also helps shape the manner in which transformations unfolds.
Talking about strategy, vision, values, aims and objectives can be a very positive process, but they're often nebulous and meaningless if their value isn't monitored and evaluated.
The painful consequences of transformation without business cases are usually felt several months after an initiative was launched. But the writing was on the wall from the very outset.
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Jul 3, 2022
Digital Reinvention Versus Digital Sugar Coating
It's been less than five years since most companies started talking about transformation.
As the years have gone by, an increasing number of companies have closed down, and the poster-boy disruptors like Amazon, Uber and Apple have served as free education to leaders that finally began to sit up and take notice of what's actually happening to the economy they compete in.
But while most people have accepted the need to transform, many are yet to recognise the difference between traditional change and authentic transformation.
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Jun 26, 2022
Innovation Excellence
When strategy defines a direction and innovation defines the exciting unknown, how can you combine the two?
Innovation Capability enables organisations to generate, identify, assess, and realise new products, services and processes facilitated or driven by digital technologies and management practices.
It’s the Seed of Competitive Advantage, and without innovation, efforts at digital business transformation are likely to lead to rather uninspiring and unprofitable outcomes.
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Jun 19, 2022
Transformation Guiding Principles
When teams don't have one common language to engage in transformation, so much gets lost in translation.
Ambiguity, confusion and the struggle to collaborate are just some of the words to describe the undesirable outcome of not having one common transformation language that the entire organisation can use.
So it's essential to have in place something that can provide this common transformation language. A shared framework for structuring activities and responsibilities.
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Jun 12, 2022
Platform Value
Whereas traditional business has been done by one company selling products and services to a customer, the platform changes the traditional dynamics of doing business.
Platforms uncover new sources of supply and demand and create network effects. This empowers exponential numbers of buyers and sellers to engage through the platform. The more users on the platform, the more powerful and valuable it becomes.
There are many manifestations of the platform business model, but essentially it presents new possibilities to create business value and competitive advantage.
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