Are you cultivating trust with your core stakeholders?
On this week's episode we talk to Greg Hodgin, Founder and Executive Director of Peacebuilding Solutions.
Peacebuilding Solutions builds success from a platform rooted in solid research. Their teams embed in areas affected by war and crisis, and spend time learning and understanding—not assuming—their stakeholders' needs.
Their proactive model has led to them helping to build more sustainable solutions to the real-world problems their beneficiaries face. Their research-focused approach has helped their organization learn how to really hone their story and build a strong sense of trust with their donors and volunteers.
Here’s one of the biggest takeaways from this episode: instead of focusing on casting a wide net to build a large donor base, focus on building strong relationships with people who are intrinsically aligned with your organization and trust you to complete your mission.
Greg and I also discussed how nonprofits should focus on cash donations. We talked about how to focus the donation narrative around trusting that the organization can use money effectively to get the job done.
This was a great episode and a great way to learn how to build that donor base.
ASK: Donate CASH to the charities you care about. Find one you trust and invest cash in their mission. Let them figure out the best way to use that donation to its fullest effect. Build trust, develop relationships, and do your research