Renee is the lead trombone of Birch ... .a business that now encapsulates a restaurant, retail store, online store, takeaway, chef-at-home service, food and retail product ranges, in-region and feature events, collaborations and always seems to have something in the pipeline. Renee has guided Birch through a pretty hectic few years and emerged with a changed business model that continues to provide challenges and opportunities.
Listen in to hear how Renee has managed to grow the Birch brand into more than just a restaurant and where she plans to take things in the future.
We talk about the growth of her Retail store, how we are all sick of the word 'pivot' and why choosing how she now runs the restaurant allows for other opportunities.
You can follow Renee over at @birch_store and @birch_restaurant and buy her fabulous range here https://birchstore.com.au/
And get on the waitlist for her new release Birch Cookbook by clicking here.
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I'm Mel! from @thelotco
Find more details at https://www.thelotco.com.au/
Business Coach teaching creative business women how to build a scalable and profitable million-dollar product business.
Grab my 8 step checklist on building a profitable product business.