EP 38 Lean Marketing, understanding the concept.
Play • 11 min

Lean Marketing isn't something new in the marketing industry, however, it's a marketing methodology similar to " Lean Canvas " where a lot of pivoting & iteration is practiced. The grand scheme of going lean is improving efficiency on Marketing Campaigns, implementing what works & disregarding what doesn't. 

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website www.siftgroup.net

Social Media @Kiama_junior & @SIFTGroupX

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