Sports Marketing Executive and Professor Darcy Raymond on Team Name Changes, Marketing Sports Post-COVID
Play • 47 min

This week's featured interview of Crisis Communications in Sports is with Darcy Raymond, who helped the Tampa Bay Rays go through a name change as a former marketing executive with the team. Darcy speaks about his time with the Rays while outlining the challenges facing the Washington Football Team as they go through a similar process. In the Sports Crisis Wire, hosts Jim and Isaac run through noteworthy public relations issues in sports, including the string of broadcasters being suspended for problematic comments they made on air or social media. As always, the show closes with Jim and Isaac's bold advice for a person, team, or organization dealing with a sensitive situation today. 

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