E-Commerce Secrets To Scale
Tanner Scott
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E-Commerce Secrets To Scale is a marketing and entrepreneurship podcast that revolves around hearing the stories and strategies of successful entrepreneurs and e-commerce professionals to uncover scaling secrets that will impact your online store.
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3 days ago
121 - How To Create A Frictionless Checkout Process With Sam Barati
This week on the show, Sam Barati from Tapcart joins me to give everyone some tips on how to make sure your checkout process is optimized for transactions. Making improvements to your checkout process is going to make a huge difference to your bottom line and we had a great discussion that I think will help you get more sales!
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Mar 21, 2023
120 - Tax Strategies For E-Commerce Business Owners With Chase Insogna
This week on the show, Chase Insogna from Insogna CPA joins me to talk about some tax strategies that you can use for your e-commerce business. This one is for all of you business owners running an online store, but it’s also just as valuable for those that are thinking about starting their own e-commerce store as well. If you’re looking for some tax strategies to help your business pay less in taxes, stick around for this week’s episode!
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Mar 14, 2023
119 - How To Increase Sales With Google Shopping Ads With Frederick Vallaeys
This week on the show, Frederick Vallaeys from OPTMYZR joins me to talk about Google Shopping Ads. Every e-commerce brand should be taking advantage of Google Shopping Ads and Frederick is an ex Google employee that actually helped Google develop Google Ads so don’t miss out on this week’s episode!
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Mar 7, 2023
118 - How To Increase Customer Lifetime Value With Valentin Radu
This week on the show, Valentin Radu, CEO of Omniconvert joins me to talk about the importance of customer lifetime value as well as some tactics that you can use to increase it. With rising customer acquisition costs, CLV is THE most important metric that you can track and try to improve for your online store.
I have no doubt that you’ll get a ton of value from this episode, but if you want to learn more about how to increase your CLV, go to CLV Guide - Ranksey Digital Marketing to download a free copy of my eBook that goes into a lot more detail about specific tactics and strategies.
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Feb 28, 2023
117 - The Importance Of Knowing Your Customer Acquisition Costs With JJ Reynolds
JJ Reynolds from Mediauthentic joins me on this week’s episode to talk with me about using data to make informed marketing decisions and the importance of knowing your customer acquisition costs. Without knowing your acquisition costs, you’re actually operating in the dark when it comes to campaign profitability. Data is a major tool in your marketing toolbelt so don’t overlook how impactful it can be!
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Feb 21, 2023
116 - Tips On How To Sell Your E-Commerce Business With Steve Kilberg
This week on the show, Steve Kilberg from SKRP Media, joins me to let everyone in on some tips when it comes to selling your e-commerce business. Steve and I mostly talk about the steps you can take to make sure you get top dollar for your business as well as some things to avoid. I really enjoyed our conversation so don’t miss out on this week’s episode!
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Feb 14, 2023
115 - Beginner SEO Link Building For E-Commerce With Julian Goldie
This week on the show, Julian Goldie from Goldie Agency joins me to talk about link building. Link building is arguably the most important part of SEO for your e-commerce website. Link building can be quite complex but we did our best to make it as easy to understand as possible. Whether you do your own link building or outsource it, it’s important to know how it works and ultimately what separates a good link from a bad link.
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Feb 7, 2023
114 - Leveraging Community to Drive E-Commerce Growth With Yong-Soo Chung
This week on the show, Yong-Soo Chung, founder of Urban EDC, joins me to talk about how leveraging community can help you grow your online store sales. Yong-Soo and I talk about leveraging existing communities, building your own community, and ultimately just some tips to help guide you. Community is a really powerful way to build a loyal customer base which I know a lot of e-commerce brands struggle with, so don’t miss out on this episode.
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Jan 31, 2023
113 - How To Calculate What ROAS You Should Be Targeting With Leo Ebbert
This week on the show, Leo Ebbert from Exact Click Digital joins me to talk about ROAS. ROAS is typically the number one KPI that gets reported on but most e-commerce brands don’t even know what ROAS they need in order to be profitable. Sure, higher ROAS is always better, but it’s essential to understand what you can afford to pay for a customer because the marketing dollars you spend today should be an investment for future growth.
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Jan 24, 2023
112 - Increasing Word Of Mouth Sales With Jay Gibb
This week on the show, Jay Gibb from CloudSponge joins me to give us some tips on something that people rarely focus on when it comes to increasing their online store sales: word of mouth marketing. You have more control over word of mouth sales than you probably think, and with a high return on investment, word of mouth marketing is a great way to increase your sales
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Jan 17, 2023
111 - How E-commerce Has Changed Since iOS14.5 With Marin Istvanic
This week on the show, Marin from The Inspire Agency joins me to talk about how iOS14.5 changed e-commerce forever. We talk about what iOS14.5 was, what it changed, and how you can navigate these changes with your online store.
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Jan 10, 2023
110 - Tips On Improving Facebook Ad Messaging With Giulia Marinescu
This week on the show, Giulia Marinescu from Garnet Social joins me to give you some tips on how to improve your messaging with your Facebook Ads. To find success with online advertising, you have to show the right message to the right person at the right time. Messaging is the number one reason why your website visitors don’t convert as well so stick around to learn some new tips!
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Jan 3, 2023
109 - Paid Search Vs SEO With Matt Ranta
This week on the show, Matt Ranta from Nimble Gravity joins me to talk about Paid Search and SEO to help you figure out which marketing channel is better for your online store. I really enjoyed this interview and Matt definitely knows his stuff, so don’t miss out on this episode!
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Dec 13, 2022
108 - How To Avoid Privacy Violations With Jodi Daniels
This week on the show, Jodi Daniels CEO of Red Clover Advisors joins me to talk about data privacy and how your online store can avoid a privacy violation. Jodi is a privacy expert and it’s easier than you might think to stay within compliance and caring about your customers’ privacy can actually be a huge marketing asset for your brand.
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Dec 6, 2022
107 - Using Marketing Dashboards To Manage Your Online Store With Jeff Sauer
This week on the show, Jeff Sauer CEO of Data Driven U, joins me to talk about marketing dashboards. Jeff and I talk about why marketing dashboards are important, how they save a ton of time, and how you can easily set up your own. If you find yourself looking at marketing data in more than one place, this is the episode for you!
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Nov 29, 2022
106 - Explaining E-Commerce Marketing KPI’s With Samir Balwani
This week on the show, Samir Balwani Founder/CEO of QRY, joins me to talk about important e-commerce marketing KPI’s and which ones you should be tracking for your online store. We cover everything in this episode and it should be of great value to you if you have a lot of e-commerce marketing experience or none at all.
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Nov 22, 2022
105 - Conversion Rate Optimization Tools With Nathan Hall
This week on the show, Nathan Hall Cofounder of Ampry joins me to talk about conversion rate optimization tools as well as some tips to help you increase the conversion rate of your store and how to approach it. Nate really knows his stuff so I hope you learn something from this episode!
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Nov 15, 2022
104 - Optimizing Your Online Store Conversion Rate With Carl Weische
This week on the show, Carl from Accelerated joins me to talk about conversion rate optimization. If you own an online store, this episode should teach you a lot about how to approach improving your conversion rates. If nothing else, I hope this episode pushes you to at least start testing and trying to improve it!
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Nov 8, 2022
103 - Keeping Pace With E-Commerce Giants With Benjamin Davis
This week on the show, Benjamin Davis CEO of TryNow joins me to talk about how small to medium sized e-commerce brands can increase their competitiveness with e-commerce giants like Amazon. Although it’s impossible to keep up with Amazon’s rate of innovation, there are definitely some things that you can be doing today to keep up with consumer expectations shaped by Amazon.
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Nov 1, 2022
102 - Choosing The Right E-Commerce Marketing Partner With Avi Kumar
This week on the show, Avi Kumar founder of KUWARE, joins me to talk about choosing the right e-commerce marketing partner for your e-commerce business. This is a really important topic for e-commerce brands because it’s really easy to choose the wrong partner, but Avi and I have a lot to share with you on how to avoid a very costly mistake.
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Oct 25, 2022
101 - Secrets To Scaling On Amazon With Leslie Kuster
This week on the show, Leslie Kuster, owner of Back From Bali joins me to talk about her journey with scaling her clothing brand on Amazon and everything she’s learned while doing it. If you’ve ever thought about using Amazon as a channel to sell your products, this is the episode for you!
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Oct 18, 2022
100 - How To Automate Up To 24% Of Your Store Revenue With Sandy Donovan
This week on the show, Sandy Donovan founder of The Email Lady joins me to talk about setting up automations for email and SMS marketing that will help you automate a good portion of your online store revenue. Email and SMS marketing are very valuable first party data channels that have a really high ROI and you’re leaving a lot of money on the table if you aren’t at least using email.
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Oct 11, 2022
099 - E-Commerce Supply Chain & Fulfillment With Eric Youngstorm
This week on the show, Eric Youngstorm, CEO of Onramp Funds joins me to discuss e-commerce supply chain and fulfillment. As a former executive at Shipping Easy, Eric has a lot of valuable insights to share about third party logistics, supply chain diversification, and shipping. If you run an online store, you’re going to love this episode!
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Oct 4, 2022
098 - How To Increase Sales Using Livestream With Maxwell Drut
This week on the show, Maxwell Drut from LyveCom joins me to talk about using livestream to increase your e-commerce sales. If you want to get more engagement from your customers, as well as grow your online store sales, this is the episode for you!
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Sep 27, 2022
097 - Reinventing The D2C Experience With Andrew Wolgemuth
This week on the show, Andrew Wolgemuth, CEO of Wove joins me to discuss the direct-to-consumer experience and ways that e-commerce brands can improve their customer experience. Andrew and the Wove team have accomplished a lot in a very short time with their custom jewelry business so if you sell directly to consumers, you’re going to get a lot of value out of this episode.
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Sep 20, 2022
096 - Optimizing Your Online Store User Experience With Satyam Kantemneni
This week on the show, Satyam Kantemneni from UX Reactor joins me to discuss the importance of optimizing your online store user experience as well as some ideas on what you can do to improve your store experience. User experience is essential to your online store, so don’t miss out on this one!
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Sep 13, 2022
095 - Finding Your E-Commerce Niche With Ryan Maltbie
This week on the show, Ryan Maltbie founder of BBQGrills.com, joins me to discuss finding your niche in e-commerce. What Ryan has managed to accomplish in such a short time is nothing short of amazing and if you’re new to e-commerce, this is the episode for you!
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Sep 6, 2022
094 - How To Increase E-Commerce Store Cashflow With Alvin Narsey
This week on the show, e-commerce business coach Alvin Narsey joins me to discuss how e-commerce stores can maximize their store cashflow. It’s not a secret that having enough cash on hand can have a huge impact on your ability to grow or even survive in e-commerce. If you find yourself struggling with cash flow, this is the episode for you!
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Aug 30, 2022
093 - Turn Basic Data into Insight and Outcomes With Chris Mercer
This week on the show, Chris Mercer from Measurement Marketing joins me to discuss how important making data driven decisions are to scaling your online store. There is so much value in everything that we talk about and I just love Chris’s energy. You can count on learning so many new things in this episode to improve your marketing and conversion rates.
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Aug 23, 2022
092 - Using Relationship Marketing & RFM Analysis To Scale Your Online Store With James Hipkin
This week on the show, James Hipkin from Red8 Interactive joins me to talk about Relationship Marketing and RFM Analysis as well as how using both of these tactics can help any e-commerce brand increase their customer lifetime value and customer loyalty. What James talks about in this episode absolutely blew me away so you definitely don’t want to miss out on this episode!
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Aug 16, 2022
091 - The Challenges Of International E-Commerce With Gil Bar-Lev
This week on the show, Gil Bar-Lev from Home Roots joins me to talk about the challenges of international e-commerce and how e-commerce brands should approach it. We touch on some very important aspects of selling internationally that you’ll find value in even if you aren’t currently selling worldwide yet.
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Aug 9, 2022
090 - How To Scale Email Marketing Without Burning Out Your List With Kyle Stout
This week on the show, Kyle Stout from Elevate & Scale joins me to discuss how e-commerce brands can scale their email marketing sales channel without burning out their list. Kyle is extremely knowledgeable about this subject and shares some very valuable and insightful tips on getting a high return on investment with email marketing.
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Aug 4, 2022
Announcement About Upcoming Changes To Secrets To Scale
Secrets To Scale will now be renamed to E-Commerce Secrets To Scale. Future episodes will be 100% e-commerce focused.
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Aug 2, 2022
089 - Why Startups Fail With Sean Castrina
This week on the show, Sean Castrina joins me to talk about why startups fail. There are a few main things that you need to do when you first start a business that will increase your chances of success. Stick around to find out!
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Jul 26, 2022
088 - How To Remove Yourself From Sales As A Founder With Jim Padilla
This week on the show, Jim Padilla from Gain The Edge joins me to talk about a topic that so many founders struggle with - removing themselves from their own sales operations. If you’re looking for some tips on outsourcing sales, this is going to be a great episode for you.
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Jul 19, 2022
087 - Choosing The Right Tech For Your Business Vision With Nick Foy
This week on the show, Nick Foy from Silverdale Technology joins me to discuss why it’s so important to choose the right technology for your business vision. If your business is running on spreadsheets, you’re going to get a ton of value from this episode.
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Jul 12, 2022
086 - Becoming Happier Leaders With Steve Fredlund
This week on the show, Steve Fredlund joins me to talk about leadership and how being a happy leader can have a profound effect on your team and your company culture. If you want your team members and employees to be intrinsically motivated, this is the episode for you!
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Jul 5, 2022
085 - Marketing Fundamentals That You Shouldn't Skip Over With Tim Fitzpatrick
In today’s episode, I sit down with Tim Fitzpatrick, owner of Rialto Marketing to discuss marketing fundamentals and why they are so important to every marketing strategy. If you’re unhappy with your marketing campaign performance, this is the episode for you!
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Jun 21, 2022
084 - How To Convert Social Followers Into Email Subscribers With Kelsey Johnson
This week on the show, Kelsey Johnson from Aweber joins me to discuss how to convert social media followers into email list subscribers. Kelsey is extremely knowledgeable about email marketing and how to grow an email list so I hope this episode is valuable for you.
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Jun 7, 2022
083 – How To Market Without Falling For The Trends w/ Paul Counts & Shreya Banerjee
In today’s episode, Paul Counts and Shreya Banerjee from Marketing Counts join me to discuss how to effectively market anything without falling for the trends. Paul and Shreya both have incredible marketing minds and I really enjoyed this interview. This is an episode that you won’t want to miss out on.
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May 24, 2022
082 - How Starting A Podcast Can Grow Your Business With Jeremy Slate
In today’s episode, Jeremy Slate from Command Your Brand joins me to talk about the power of podcasting and why starting a podcast can help you scale your business. There are actually a lot of benefits of podcasting other than growing an audience and monetizing it. Stick around to find out.
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May 11, 2022
081 - How To Reach Your Audience In 2022 With Brandon Cockrell
In today’s episode, Brandon Cockrell, founder of Linch Pin Sales Interactive joins me to discuss why it’s important to reach your audience where they are in 2022. If you want to learn some fundamentals about finding the right audience for your marketing efforts, this is the episode for you!
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Apr 26, 2022
080 - Why Value-Add Incentives Beat Discounting Prices With Marco Torres
This week on the show, Marco Torres founder of Marketing Boost joins me to talk about why value-add incentives are better than discounting your prices. If you’ve ever cut your prices to increase sales, you may want to pay special attention to what other options you may have.
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Apr 12, 2022
079 - Why Prospecting And Selling Always Come Before Anything With Chris Williams
This week on the show, Chris Williams from Group Nation joins me to discuss the importance of prospecting and selling and why that should always come before anything else. Not only is it important to make sure there is demand for your product before you build it, it’s also just as important to get feedback from your target market to make sure the product is solving a real problem. Stick around for another great episode.
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Mar 29, 2022
078 - Identifying Resume Fraud From Applicants With Max Fisch
This week on the show, Max Fisch joins me to discuss how to identify resume fraud when hiring, specifically with virtual assistants. Although hiring non-domestic contractors is a very popular thing to do right now, keep on listening to make sure you understand what to look for when hiring so you don’t get burned.
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Mar 22, 2022
077 - Press & Public Relations With Grant Lira
This week on the show, Grant Lira from The Empathy Firm joins me to talk about everything you as a business owner need to know about press and public relations. PR affects all of us at some point in our businesses so stick around to become a master in PR.
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Mar 8, 2022
076 - Intrapreneurship vs Entrepreneurship With RJ Grimshaw
This week on the show, RJ Grimshaw from Able Leadership joins me to discuss the difference between intrapreneurship and entrepreneurship as well as why every company needs to practice intrapreneurship in order to achieve a high level of success. I really loved this topic and RJ hits the nail right on the head about it so stick around!
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Mar 1, 2022
075 - Using Reddit To Grow Your Email List With Atlas Katari
This week on the show, Atlas Katari from Katari Creative joins me to talk about a really interesting yet effective approach to growing an email newsletter - using Reddit. Reddit is probably the last place you’d be thinking to grow your email list or for lead generation, but if you’re interested in learning how, don’t miss out on this week’s episode!
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Feb 22, 2022
074 - How To Build A Successful CEO/COO Relationship With Tyler Leber
Tyler Leber, COO at Coconut VA joins me this week to talk about building a successful CEO/COO relationship. Tyler defines the roles that a CEO and COO take on within a startup and shares some his personal experiences when it comes to building and maintaining that relationship.
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Feb 15, 2022
073 - Why Customer Experience Is More Important Than Customer Service With Mark & John Cronin
This week on the show, Mark and John Cronin join me to tell us the touching story behind John’s Crazy Socks. They have been very successful by focusing on customer experience rather than customer service within their business and you’re going to love everything about them.
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Feb 8, 2022
072 - The Unconventional Wisdom Of Hiring With Rick Girard
This week on the show, Rick Girard from Stride Search joins me to discuss a new approach to hiring employees. He shares some really interesting advice that every entrepreneur out there will find useful. Whether you’re actively hiring or not, don’t miss out on this week’s episode!
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Feb 1, 2022
071 - How To Grow Your Business Using LinkedIn With Jason Vana
This week on the show, Jason Vana from SHFT Marketing joins me to discuss growing your business using LinkedIn. It’s no secret that LinkedIn is a powerful tool for lead generation, and I highly recommend using it. Jason is absolutely killing it on LinkedIn so you won’t want to miss out in this week’s episode.
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Jan 25, 2022
070 - The 5 Biggest Mistakes Startup Founders Make When Raising Capital With Donna Griffit
This week on the show, Donna Griffit joins me to discuss the 5 biggest mistakes that founders make when they are raising capital for their startup. If you’re currently raising capital, or you plan to, this is the episode for you!
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Jan 18, 2022
069 - How To Become A Delegation Master With Eric Espinosa
This week on the show, Eric Espinosa from Coconut VA joins me to discuss how to become a delegation master by using automation software and virtual assistants. I really enjoyed this interview with Eric so stick around to learn how to work on your business rather than in your business.
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Jan 11, 2022
068 - How To Get Capital For Your Business Without Using Your Credit With Daniel Blue
This week on the show, Daniel Blue from Quest Education joins me to discuss a unique approach to getting capital to fund your business ideas. If you’re in need of some capital to chase your dreams, definitely give this episode a listen.
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Jan 4, 2022
067 - Facebook Ads Advice For New Entrepreneurs With Jody Milward
This week on the show, Jody Milward from Social Charlie joins me to talk about some advice that she has for new entrepreneurs using Facebook Ads to scale their businesses. Even if you’re not a new entrepreneur, there is a lot of value in this episode if you’re trying to grow and you’re thinking about utilizing Facebook Ads.
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Dec 28, 2021
066 - How To Manage Ups And Downs At Your Startup With Tom Kaeding
This week on the show, Tom Kaeding from Wunderkind joins me to talk about managing the up’s and down’s at a startup. Tom is the CFO of Wunderkind and has been with the company since the early days. Tom is truly amazing, and he has some really amazing insights so don’t miss this week’s episode.
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Dec 21, 2021
065 - What To Do When A Business Fails With Sebastian Schug
This week on the show, Sebastian Schug joins me to discuss what you should do when your business is failing. Starting a business is a risk, and it doesn’t always work out. Speaking from his experience, Sebastian tells me his story about his publishing business failing and more importantly how he responded to it. We all have something that we can learn from Sebastian’s experience so stick around.
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Dec 14, 2021
064 - The 4 P’s Of Business With Pete Mohr
This week on the show, Pete Mohr from Simplifying Entrepreneurship joins me to discuss the 4 P’s of Business - a framework that he developed and uses in his consulting business. Listen in on this week’s episode to find out what they are and how they can have an impact your business.
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Dec 7, 2021
063 - Using Paid Media To Scale With Saunder Schroeder
This week on the show, Saunder Schroeder, CMO at Disruptive Advertising joins me to discuss using paid media to scale. Saunder is extremely knowledgeable on using paid media to scale brands and he shares some of his actual strategies with us. If you’re trying to grow your business, this is the episode for you!
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Nov 30, 2021
062 - The 5-Step Magnetic Mind Method With Gunther Mueller
This week on the show, Gunther Mueller from Dream Life Masters joins me to discuss his 5-step magnetic mind method that can teach you how to create the life that you want and the life that you’ll love.
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Nov 23, 2021
061 - Curing The Cancer of Two-Minute Tasks
This week on the show, Pieter K de Villiers, CEO at Macanta CRM, joins me to discuss curing the cancer of two-minute tasks. We’ve all been there, it’s really easy to spend all of your time doing those quick and easy tasks. But guess what? All of those could be automated, saving you precious time. Stick around for this week’s episode if you want to find out how.
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Nov 16, 2021
060 - How To Make Your Marketing Campaigns More Profitable With Jarod Spiewak
This week on the show, Jarod Spiewak from Comet Fuel joins me to discuss how to make your marketing campaigns more profitable. Jarod has some really actionable insights for business owners that want to improve their marketing efforts. Stick around, you won’t want to miss this episode.
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Nov 9, 2021
059 - Maintaining Work-Life Balance with Tristan Wright
This week on the show, Tristan Wright from Evolve To Grow joins me to discuss maintaining work-life balance. Tristan has some really great insights about how he balances life and work that I think are really valuable. And at the end of the day, we started our businesses so that we could work less, right? If you want to work less, and find success in your personal life as well as your business, this is the episode for you.
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Nov 2, 2021
058 - The Main Obstacles New Entrepreneurs Face with Henry Daas
This week on the show, serial entrepreneur and business coach Henry Daas joins me to talk about the main obstacles that new entrepreneurs face and how that has changed over the years. We also talk about what it was like for him starting his own business as a side hustle. I really enjoyed my conversation with Henry and I’m sure you will too.
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Oct 26, 2021
057 - The Keys to Defining and Scaling a Successful Startup Culture with Joseph Fung
This week on the show, Joseph Fung from Uvaro joins me to discuss startup culture - how to define it and how to scale it. Culture is something that a lot of people get wrong, and Joseph has a really amazing perspective on the subject. You really can’t afford to have a toxic or undefined workplace culture so definitely stick around for this episode.
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Oct 19, 2021
056 - How to Market Your Company to Prospective Employees with Daniel Beck
This week on the show, Daniel Beck from 401GO joins me to talk about marketing your company to prospective employees. Daniel has some really awesome insights on how to attract the best talent for your business. This is a very important topic right now as many businesses are struggling with hiring and I really enjoyed my conversation with Daniel so stick around!
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Oct 12, 2021
055 - How to Go From Being Busy to Being Productive with Brian Lovegrove
This week on the show, personal development coach Brian Lovegrove joins me to talk about the difference between being busy and being productive and how to go from being busy to being productive. Brian also has an interesting perspective on time management. If you’re struggling with removing distractions from your work, this is the episode for you.
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Oct 5, 2021
054 - The 3 Steps to Start a Business Credit Profile and Score with Steve Wible
This week on the show, Steve Wible from Credit Suite joins me to discuss how to get started with business credit and how to get credit for your business without a personal guarantee. Credit is really important for cash flow in any business so definitely stick around for this one!
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Sep 28, 2021
053 - Keeping Score to Confidently Know Your Company's Overall Health with Wayne Washington
This week on the show, Wayne Washington from Grow Company profits joins me to discuss different ways that we can keep an eye on the overall health of our businesses, how to keep employees engaged, and how to implement changes within our operations. Wayne is an awesome guy, you’re going to love this episode.
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Sep 21, 2021
052 - Why It’s So Important To Market To Users On Mobile Devices With Steve Wiideman
This week on the show, Steve Wiideman joins me to talk about the importance of marketing to users on mobile devices. Marketing to mobile users is more important than ever, especially in the B2C space. Plus Steve and I are both SEO geeks and we talk about how much SEO and digital marketing in general has changed over the years. If you’re actively marketing your business online, this episode is for you.
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Sep 14, 2021
051 - The 4 Areas That Drive Profits In A Growing Business With Jeff Chastain
This week on the show, Jeff Chastain with Admentus joins me to discuss the four areas that drive profits in a growing business. Jeff is a business transformation coach and this interview was one of my favorites on the show so far. There’s a ton of value in this episode, and really just a great discussion about how to scale a business, so stick around.
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Sep 7, 2021
050 - The Role Of Tech in Scaling A Business With Ken Lundin
This week on the show, Ken Lundin from Ken Lundin & Associates joins me to discuss the role of technology in scaling a business. It’s no secret that tech plays a huge role in scaling, but there are still a lot of businesses out there that are under-utilizing it. Definitely stick around for this episode, you won’t want to miss it.
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Aug 31, 2021
049 - Using Cold Email Techniques To Scale With Justin McGill
This week on the show, Justin McGill, CEO and Founder of LeadFuze joins me to talk about using cold email techniques to scale your business. Justin is a cold email expert – he shares how to get started in cold email, how to get quality outbound data, as well as some messaging tips. If you’re looking for a better way to boost your sales, this episode is for you.
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Aug 24, 2021
048 - Changing Your Selling Mindset With Paul Ross
This week on the show, speaker and author Paul Ross joins me to talk about changing your selling mindset. Paul has some really insightful tips on how approach sales in a way that keeps your prospects engaged – you won’t want to miss this episode so stick around.
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Aug 17, 2021
047 - Building A Leadership Team With Mike Harvey
This week on the show, Mike Harvey from Business Growth Domination joins me to talk about building a leadership team. If you want to hire an executive team to run your business for you and ultimately get the freedom that you started your business to get in the first place, then this episode is for you.
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Aug 10, 2021
046 - How Email Marketing Helps Businesses Scale With Bostjan Belingar
This week on the show, Bostjan from Hustler Marketing joins me to talk about how email marketing helps businesses scale by increasing customer lifetime value. If you’re an e-commerce business, this is the episode for you. Otherwise, it’s also really interesting to understand the strategy behind the emails that you get from online stores.
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Aug 3, 2021
045 - Improving Communication in the Workplace with Josh Little
This week on the show, Josh Little, CEO of Volley joins me to talk about improving communication in the workplace and how asynchronous communication is the answer. Josh and the team at Volley are doing some awesome things, stick around!
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Jul 27, 2021
044 - Coaching Your Existing Sales Reps For Higher Levels Of Performance With Mike Poledna (Part 3 of 3)
This week is the third episode of our 3 episode series with Mike Poledna from Sales Lab Consulting. In this series, we’re going to cover something that almost every business owner struggles with and that’s sales. In the first part of the series, we covered when you should hire your first sales rep and in the second part of the series, we covered how to hire the right sales rep. To wrap things up, we’re going to cover how to coach your existing sales reps for higher levels of performance.
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Jul 20, 2021
043 - How To Hire The Right Sales Rep With Mike Poledna (Part 2 of 3)
This week is the second episode of our 3 episode series with Mike Poledna from Sales Lab Consulting. In this series, we’re going to cover something that almost every business owner struggles with and that’s sales. In the first part of the series, we covered when you should hire your first sales rep. To follow that up, we’re going to cover how to hire the right sales rep for your business with the second part of the series.
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Jul 13, 2021
042 - When To Hire Your First Sales Rep With Mike Poledna (Part 1 of 3)
This week is the first episode of our 3 episode series with Mike Poledna from Sales Lab Consulting. In this series, we’re going to cover something that almost every business owner struggles with and that’s sales. In the first part of the series, we’re going to cover when you should hire your first sales rep and how to know when your business is ready to start building a sales team.
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Jul 6, 2021
041 – Taking A Napkin Idea And Turning It Into A Business
This week on the show, Brian Springer from Launch 2 Legacy Consulting joins me to talk about taking a napkin idea and turning it into a business. I really loved this interview and Brian has some really awesome ideas that he shares with us.
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Jun 29, 2021
040 - The Difference Between Pre-Startups & Startups with Tara Spalding
This week on the show, Tara Spalding, Managing Director at BoomStartup, joins me to talk about the transition from a pre-startup to startup as well as some awesome stories about her experience working in the Sillicon Valley startup culture.
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Jun 22, 2021
039 - The Future Of Product Subscriptions With Matthew Holman
This week on the show, I have Matthew Holman, marketing director at Q Pilot. Matt and I talk about user experience and why that’s so important to find success in e-commerce. Matt is an awesome and an amazing marketer – let’s get right into this week’s episode.
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Jun 15, 2021
038 - The Power Of Habits With Tiffany Peterson
This week on the show, I have Tiffany Peterson, founder of The Lighthouse Principles. Tiffany is a business coach and keynote speaker and we talk about what it’s like starting and growing a business without a lot of resources as well as power habits that will make you successful in all areas of your life. Tiffany is an amazing person and you’re going to get so much value out of this episode.
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Jun 8, 2021
037 - All About Raising Venture Capital With Jesse Randall
This week on the show, I have Jesse Randall, CEO of Sweater, a Fintech company aimed at creating a VC fund for retail investors. Jesse and I talk about pitch decks and raising venture capital. Jesse is extremely knowledgeable on this subject, I hope you love this episode.
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May 25, 2021
036 - How A SaaS Company Grew By Downsizing With Bianca Collings
This week on the show, I have Bianca Collings, Executive Director of Marketing at Skipio. Bianca and I talk about SMS marketing as well as her experience downsizing the company by about 80% while achieving a 10x increase in sales at the same time. Bianca is amazing, you’re going to love this episode.
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May 25, 2021
035 - Why You Need Documented Processes To Scale With Rachel Haley
This week on the show, I have Rachel Haley, Co-Founder of Clarus Designs. Rachel and I talk about why creating processes is so important when it comes to scaling a business. Rachel is awesome, you’re going to love this episode.
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May 17, 2021
034 - Tips On Finding The Right Investor For Your Business With Landon Ainge
This week on the show, I have Landon Ainge, the Managing Director of Assure Syndicates to talk about venture capital. Landon and I talk about how early-stage founders can not only get access to venture capital, but how to choose the right investor. If you’re thinking about raising capital, this episode is for you.
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May 11, 2021
033 - Tips On Using A Facebook Group To Grow Your Business With Brent Weaver
This week on the show, I have Brent Weaver, the CEO and Founder of UGURUS. Brent is a successful, serial entrepreneur. Brent and I talk about the strategy behind creating a successful Facebook group for your business as well as what not to do. I think you’ll find a lot of value in this episode, so stick around.
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May 4, 2021
032 - A Better Process For Creating Content For Your Business With Nikhil Aitharaju
This week on the show, Nikhil, Co-Founder of Topic joins me to talk about how businesses can scale with great content as well as a better process for creating content. This episode is full of awesome advice so stick around.
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Apr 27, 2021
031 - How To Grow An E-Commerce Business With Greg Shuey
This week on the show, I have Greg Shuey, Co-Founder and CEO of Stryde – a digital marketing agency that specializes in e-commerce. Greg and I talk about how e-commerce businesses can scale – with or without a large budget. Greg is great, he is very knowledgeable and passionate about e-commerce. You’re gonna love this episode.
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Apr 20, 2021
030 - How To Be Effective With Your Social Media Strategy With Jennifer Christensen
This week on the show, Jennifer Christensen, Co-Founder of Beacon Media + Marketing joins me to talk about social media marketing. Jennifer and I talk about what goes into crafting a social media strategy as well as how business owners can improve their social media performance. Jennifer is amazing, you’re going to love this episode.
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Apr 13, 2021
029 - Developing A Content Marketing Strategy With Jason Randall
This week on the show, I have Jason Randall, Content Manager at UpCity. Jason and I talk about content marketing – what it is, how it can help you grow your business, and what goes into developing a content marketing strategy. Jason is an awesome guy, full of energy. You’re going to love this episode.
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Apr 6, 2021
028 - How To Protect Yourself With Business Partnership Agreements With Ashley Smith
This week on the show, Ashley Smith from AGS Law joins me to talk about how early-stage founders can protect themselves from legal problems when forming partnerships. Ashley has some amazing advice for what needs to be included in an operating agreement and common mistakes that a lot of entrepreneurs make when forming partnerships. This episode has a ton of value, so stick around.
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Mar 30, 2021
027 - Why Improving Your Copywriting Is Essential For Growth With Eden Bidani
This week on the show, Eden Bidani a conversion copywriter joins me to talk about the role of copywriting in digital marketing and how good copy can have a profound effect on the success of your marketing campaigns. Eden is an expert in copywriting and she shares a ton of valuable tips on how to make sure your website actually converts users into customers
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Mar 23, 2021
026 - How To Implement An Amazing Workplace Culture With Logan Mallory
This week on the show, Logan Mallory, VP of Marketing at Motivosity, joins me to talk about arguably the most important thing to scaling a business – establishing an amazing workplace culture. Logan and I talk about precisely what you need to do to build a culture that allows your business to scale. I absolutely loved this interview so stick around.
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Mar 16, 2021
025 - How SMS Marketing Can Help Your Business Grow With Lindsey Ivie
Lindsey Ivie, Business Development Manager at Via joins me on the show this week to talk about the power of SMS marketing. SMS marketing is a relatively new technology that more businesses should be taking advantage of with insanely high open rates and low opt-out rates.
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Mar 9, 2021
024 - Is it Possible To Scale Too Fast? With Isaac Barlow
This week on the show, I have Isaac Barlow who is a serial entrepreneur in the construction industry. Isaac shares his story of how he managed to scale his businesses in such a short amount of time. Isaac’s story begs the question: “Is it possible to scale to quickly”?
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Mar 2, 2021
023 - Fighting Fraudulent Website Traffic With Rich Kahn
This week on the show, I have Rich Kahn, CEO and Founder of Anura.io, a firm that specializes in identifying and blocking advertising fraud. Rich and I talk about what ad fraud is and why it’s important to be able to identify when it’s happening and how to stop it.
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Feb 23, 2021
022 - How Having A Positive Mindset Makes You A Better Leader With Kate Strong
This week on the show, I have Kate Strong, and she is the CEO of Nugent Magazine. Kate and I talk about why having a positive mindset as a leader and a business owner is super important to scaling your business. I truly believe that life is all about your mindset. So, if you’re lacking some positivity, this is the episode for you.
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Feb 16, 2021
021 - Taking Advantage of State Funding For Workforce Development with Maresa Friedman
This week on the show, I have Maresa Friedman – she is a business and marketing strategist. Maresa and I talk about some insights she has learned as well as some opportunities that a lot of business owners are missing out on with state funding.
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Feb 9, 2021
020 - Tips on Raising Venture Capital with Jeff Erickson
This week on the show, I have Jeff Erickson, Director of Business Development at Carta. Jeff and I talk about how he built and eventually sold his business as well as some tips for early-stage founders on raising venture capital. Jeff is an awesome guy; you’re going to love this episode.
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Feb 2, 2021
019 - How To Find Success With Influencer Marketing with Tanner Charlesworth
This week on the show, I have Tanner Charlesworth, Director of Marketing and Sales at Rustica Hardware. Rustica Hardware manufactures and designs custom barn doors and Tanner and I talk about the success they’ve had with influencer marketing. Tanner has some awesome insights on how to run a successful influencer marketing campaign so stick around.
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Jan 26, 2021
018 - Building a Referral Based Business with Todd Astill
This week on the show, I have Todd Astill – Founder and President of Nerve Park City out of Park City Utah. Todd and I talk about building a business based on referrals and how great customer service can make that happen.
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Jan 19, 2021
017 - The Strategy Behind a TV Infomercial Campaign with Steve Glick
This week on the show I have Steve Glick, CEO and founder of xClosure. Steve has a very successful track record when it comes to mass marketing products, specifically with TV infomercials. Steve and I talk about how to run a successful infomercial campaign. He has a lot of amazing insights that you won't want to miss.
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Jan 12, 2021
016 - The Hard Part About Entrepreneurship and Producing a Viral Video with Benjamin Reece
This week I have Benjamin Reece on the show. He founded a high-end video production agency named Deltree and went on to produce videos for big names like DC Comics and G-Eazy. We talk about the hard part of entrepreneurship as well as what goes into producing a viral video. You won't want to miss this episode.
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Jan 5, 2021
015 - Building a Powerful Brand with Priscilla Blanchot
This week on the show, I have Priscilla Blanchot from Carte Blanche. Priscilla is a branding expert and we talk about how to build a strong brand - this includes logo design, color selection, product marketing, etc. I really enjoyed this episode and I hope you do too.
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Dec 29, 2020
014 - All About Design Thinking with Chris Federer
This week, I have Chris Federer on the show. Chris Federer is a consultant that helps businesses innovate through facilitation workshops. One of the ways he helps businesses is through a methodology called Design Thinking. Chris and I talk about Design Thinking - what it is, how it works, and how businesses can benefit.
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Dec 22, 2020
013 - Bootstrapping a SaaS Business with Calvin Correli
This week on the show, I have Calvin Correli. He is the CEO and founder of Simplero. Calvin and I talk about bootstrapping a SaaS business and why bootstrapping is so important in order to preserve the founder's original vision.
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Dec 15, 2020
012 - Ideas, Insights, And Investments With Natalie and Scott Paul
This week on the show, I have Scott Paul and his wife, Natalie Paul Scott, and Natalie are very successful entrepreneurs and angel investors. Scott is the founder and CEO of Wooly, which is a platform aimed at connecting businesses with their customers. Natalie is the co-founder of a capital investment firm called hyper-active capital. Together, they have over 40 investment businesses in their portfolio that they have invested in so far. They are just truly amazing people that truly care about giving back to the community here in Utah.
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Dec 8, 2020
011 - Everything You Need To Know About Your Google My Business Listing
This week on the show, I have Joyanne Hawkins. She is the founder and CEO of Sterling Sky. Sterling Sky is an agency out of Toronto, Canada that specializes in local search and Google My Business Optimization. Joy and I talk all about Google My Business and touch on everything that should be important to you as a business owner and how to optimize your Google My Business Listing.
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Dec 1, 2020
010 - Why Building Community Is Essential To Growing Your Business
This week I interview Earl Foote, CEO of Nexus IT Consultants, an IT and cybersecurity firm based out of Park City, Utah. Earl and I talk about building community and networking and how that can benefit your business.
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Nov 24, 2020
009 - How To Find Your WHY And Find True Success As An Entrepreneur
This week I interview Victor Gill, CEO and Co-Founder of STRT. STRT is a new startup based in Salt Lake City that is really focused on creating a community of entrepreneurs and giving them the tools they need to become successful.
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Nov 17, 2020
008 - Why Surrounding Yourself With The Right People Will Help You Find Success
This week I have Chris Wirthlin, founder of Wirthlin Inc. on the show. Chris is a serial entrepreneur and we talk about how he runs several businesses and also why surrounding yourself with the right people will help you find success.
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Nov 10, 2020
007 - How Using Automations Can Help You Scale Your Business
This week on the show, I talk with James Rose, co-founder of Content Snare out of Australia. James and I talk about using automations to become more efficient and ultimately help scale your business.
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Oct 27, 2020
006 - How Creating A Sales Process Can Help You Scale Your Business
This week I have John Hill on the show from Adapted Growth. John and I talk all about sales and how creating a sales process can help you business scale so much faster.
Music for this podcast was written and produced by Treycen Clausse.
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Oct 20, 2020
005 - Why Mental Health Should Be A Priority For Business Owners
This week I have Dennis Guillan on the show, he is a mental health advocate. Dennis and I talk all about why mental health is so important for business owners and why it's so important for business owners to take care of themselves. And not only themselves, but their employees as well.
Music for this podcast was written and produced by Treycen Clausse.
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Oct 13, 2020
004 - How eCommerce Stores Can Grow Their Revenue By 20-30% By Focusing On Retention Marketing
This week I have Daniel Budai, he is the founder of Budai Media out of Budapest, Hungary. Daniel is an expert in retention marketing and we are going to talk all about how eCommerce stores can grow their revenue by about 20-30% just by re-targeting their existing customer base with emails, texts, and Facebook Messenger.
Music for this podcast was written and produced by Treycen Clausse.
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Oct 6, 2020
003 - How Search Engine Optimization (SEO) Can Contribute To Business Growth
This week I have Jared Carrizales, founder of Heroic Search. They are a SEO agency that specializes in link building. Jared and I talk all about how SEO can help business scale.
Music for this podcast was written and produced by Treycen Clausse.
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Sep 29, 2020
002 - How Culture In The Workplace Can Help A Business Create A Competitive Advantage
This week on the show I have Michael Stolarczyk on the show. He is the Senior Vice President of Sales over at Cakeboxx Technologies. We talk all about culture in the workplace and why it's so important for us to get culture right if we want to use it as a competitive advantage.
Music for this podcast was written and produced by Treycen Clausse.
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Sep 21, 2020
001 - How A Web Agency in Vancouver Grows With A Team Of Freelancers
This week I interview Natasha Golinsky, she owns On Purpose Projects, a web design agency in Vancouver, Canada. The way she scales her business is by utilizing a team of freelancers instead of your usual W2 employees.
Music for this podcast was written and produced by Treycen Clausse.
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