Real-World Lessons about Sustainability from the Rainforest Alliance
Play • 40 min

The very nature of sustainability is complex and continuously evolving. That’s why it’s so important to have an advocate like the Rainforest Alliance, an international non-profit organization at the intersection of business, agriculture, and forests, to make responsible business the new normal. In this episode, we speak to Samantha Morrissey, Sector Lead, Forest Products for the Rainforest Alliance. Listen as she provides actionable advice on what individuals and businesses can do to make more environmentally responsible decisions.  

We explore sustainable practices and how sustainability is more than just environmental issues.  

You Don’t Want to Miss:

  • How the pandemic has affected sustainability 
  • The Rainforest Alliance’s holistic approach to sustainability and making responsible business the new normal. 
  • The human and the environmental aspects of deforestation and climate change.
  •  How small everyday purchasing decisions can lead to bigger change. 
  • How consumer demand drives sustainability in business and supply chains. 
  • Misconceptions about sustainability
  • Generational differences and attitudes towards sustainability. 

Quotes from this Episode: 

“We recognize that sustainability is a progression of learning and continuous improvement and that through these alliances that we form, we must investigate and understand and work together to address the root causes of the unsustainable practices. This will lead us to a world where we all thrive together. 

-Samantha Morrissey, Sector Lead, Forest Products, Rainforest Alliance

“I think the pandemic has really exposed the vulnerable vulnerabilities of our just in time globalized supply chains, which have historically prioritized timing cost over sustainability and resilience.”

-Samantha Morrissey, Sector Lead, Forest Products, Rainforest Alliance


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