Elevating the Fast Casual Experience by Thinking Outside the Box - Matt Smith of Tocaya Organica
Play • 35 min

During this episode of Restaurants Reinvented, Jen Kern, the Chief Marketing Officer of Qu, chats with Matt Smith, the Chief Marketing Officer of The Madera Group. During the episode, Matt talks about his experience transitioning from agencies to an in-house marketing team. He dives into the innovative fast casual experience created with the various brands offered by the Madera Group and discusses the creativity involved with a lot of the efforts made by his marketing team.

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