For the last 20 years, the Great British High Street, as it’s known, has been dying a slow, painful, protracted death.
At least, that’s what the press would have you believe…
And whilst it’s certainly true that many towns across the country are now filled with little more than bookies and B&Ms, there are success stories to be found, if you look in the right places.
The key ingredient to the successful survivors?
Customer Relationship Management.
What does this mean? Listen and we will explain.
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