The magic 3 M’s model to better customer conversations: Joe Micallef.
Play • 32 min

In this episode we hear from Joe Micallef, Joe is an ex-Aussie banker who now specializes in sales coaching and training for bankers, predominantly in the USA. 
 
Joe and I go way back to the good Ol SalesITV days, where we were working with the legend, Dean Mannix.  
 
So there is a lot of commonality in the way we train and the way we think about sales.  
 
Joe has a couple of really simple ways he coaches and trains his clients and he shares those models with us in this epsiode.
 
They are the 3M Model and the 3 C' Model. 
 
I challenge you to run this simple and effective exercise inside your business you will see a marked improvement in the quality of both your and your team’s prospecting, no matter where you are in your personal sales journey, 


Joe Micallef
https://www.linkedin.com/in/growupsales/ 

Mark McInnes
https://www.linkedin.com/in/mark-mcinnes/ 

Website/ Newsletter
www.markmc.co 

TPG
www.markmc.co/tpg 

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