The magic 3 M’s model to better customer conversations: Joe Micallef.
Play • 32 min

In this episode we hear from Joe Micallef, Joe is an ex-Aussie banker who now specializes in sales coaching and training for bankers, predominantly in the USA. 
Joe and I go way back to the good Ol SalesITV days, where we were working with the legend, Dean Mannix.  
So there is a lot of commonality in the way we train and the way we think about sales.  
Joe has a couple of really simple ways he coaches and trains his clients and he shares those models with us in this epsiode.
They are the 3M Model and the 3 C' Model. 
I challenge you to run this simple and effective exercise inside your business you will see a marked improvement in the quality of both your and your team’s prospecting, no matter where you are in your personal sales journey, 

Joe Micallef 

Mark McInnes 

Website/ Newsletter 


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