SD-WAN Opportunity is Now - Episode 7
Play • 3 min

When is the time for Service Provider SD-WAN?  NOW!

Ask providers and vendors to name today’s “hot” technology and unanimously software-defined wide-area networking (SD-WAN) is the first that comes to mind. Although top of mind, the reality is that SD-WAN has only 2% penetration of the worldwide total addressable market for enterprises. That is now, but as more organizations look to reduce costs, improve QoE and gain greater flexibility in how they manage network applications, that number will expand rapidly. ACG expects nearly a third of enterprises worldwide to adopt SD-WAN by 2023. 
Why are enterprises embracing SD-WAN? Because it addresses several critical business needs that conventional MPLS circuits cannot:
• Digital agility
• More visibility and control 
• Better application and service performance 

By investing in growing their SD-WAN business, operators can benefit from automation, dynamic deployment, service velocity, increased visibility, off-the-shelf equipment or vendor grey-box. But to reap those benefits profitably, service providers need to act NOW.

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