Episode 07 - Your competitors are getting more leads, more sales, more subscribers and more raving fans than you. Why is that? It's probably because your marketing isn't as clear as it should be.
I've learned that it's critically important to be clear when you're delivering your message. You also need a clear path for people to follow in order to learn what you offer, then accept the offer and take action on it.
The best brands and the best sites aren't necessarily the ones that win. The brands that succeed the most are typically the ones that have the clearest messages. You need to make your messaging VERY easy for people to understand.
At Storybrand, Donald Miller and Dr. J.J. Peterson teach business owners how to clarify their messages so they can build their business. In this episode, Dr. Peterson breaks down the elements of marketing that you need in order to make your messaging clear so you can grow your business.
See all the resources in the show notes at www.thescopeofpractice.com/episode07
3 Critical Website Elements that Will Help You Get More Traffic: click here.
Connect with Dr. J.J. Peterson and Storybrand:
Featured online community: Semi-Retired Physicians
Back to Busy Summit (use the code "SCOPE" to get 20% off!!)