The Scope of Practice Podcast for Business and Personal Finances for Physicians and Dentists
How to Develop a Legendary Social Media Presence - Dr. Dana Corriel
Jun 29, 2020 · 48 min
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Episode 11 - How do we navigate a social media landscape that is confusing, scary, and overwhelming?  15 years ago, it was just Facebook, but now there are over a dozen platforms.  We can't just ignore it, either.  Business is increasingly going digital, and a lot of community-building happens digitally too.

Fortunately, Dr. Dana Corriel has the answers.  She is the founder of Doctors on Social Media, also known as SoMeDocs.  In this episode, she walks us through the strategy to create a legendary social media presence.  You CAN take control of your digital footprint!  It should be enjoyable, fruitful, and advance your business and career.

This is a great conversation, and you'll definitely learn things that you didn't know before.  This isn't coming from a self-styled "social media expert."  Dr. Corriel is ACTUALLY an expert when it comes to building amazing physician brands online.

Check out SoMeDocs!

  • SoMeDocs main page: Everything related to social media branding you could ever want!
  • Facebook collaborative: Looking for other physician Facebook groups to join?  Here is a great set for you to check out!
  • Physician Databank: Meet other physicians who are crushing it in the online space.  Great opportunities for collaboration!
  • SoMeDocs Masterclass: If you need one-on-one help with social media strategies or growing your career, this is the place to check out!!
  • Dr. Corriel's blog: Life After Medicine


Free Resource: The Specialist Series

This is a new project brought to you by The Scope of Practice.  The goal with this series is to offer recommendations that are relevant to a particular specialty but which may not be applicable to medical professionals more broadly.

For example, what is relevant to clinical practice as a pediatrician may not apply to a general surgeon or a psychiatrist.

Guest authors get full attribution and retain ownership over their work.  You'll also get free promotion on the blog, on my email list and social media channels.  If you submit five articles or more, you'll get featured on the podcast!!!

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This week's blog post: 5 Big Mistakes Physicians Make with Social Media

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