Best-selling Marketing author, Larry Bailin. "Average Dealers Always Do What the Competitors Do""
Play • 27 min

“If you’re going through hell, keep going”. ~ Winston Churchill

An interview with Larry Bailin, Best-Selling Author, Keynote Speaker, and Digital Marketing Executive at Single Throw Marketing. We discuss what, how and when dealers should be marketing during and after the COVID crisis.

Larry is responsible for some of the best marketing campaigns and results in the automotive space, and his agency manages the marketing for the Largest Luxury Auto Group in the nation. 

Listen as Dave, Andy, and Larry discuss the following:

  •  What dealers should be focusing on today, that will make a difference tomorrow. 
  • The data behind car buyer behavior shifts during the crisis, and how a large luxury auto group is taking full advantage during the shutdown.
  • The top digital marketing trends to take advantage of right now.
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