#18: Sabrina Stocker - Scaling, Systems & Smiling
Play • 41 min

"Find the best resources in you to create the best outcomes" - Sabrina Stocker

Sabrina Stocker (@sabrinastocker.r) is an award-winning entrepreneur and CEO of My Tennis Events

After reaching the final of the BBC One The Apprentice 2018, Sabrina has grown her business to become the biggest tennis events company within the U.K. with a team of over 50. MTE is partnered with Virgin Active, David Lloyd & The LTA, and offers tournaments, corporate events and speed dating services.

Sabrina has also travelled throughout the U.K. to speak about her life & business journey, including at Google & Microsoft, and she's now launching a new social enterprise - Active Dragons - to educate and inspire the next upcoming generation of entrepreneurs.

In our wide-ranging conversation, we discuss how she has created systems in her business so that she only has to spend 15 minutes a day on it; scalability challenges; how to develop inner confidence; and so much more!

You can find Sabrina at the following:


Book mentioned in this conversation:

  • Thrive by Rob Kelly: Sabrina's favourite personal development which is all about challenging limiting beliefs and helping you achieve more happiness in your life!


Key Points:

  • Developing inner confidence with the help of YouTube mentors (7:55)
  • Cutting away negative people (11:15)
  • Scalability challenges with My Tennis Events (13:15)
  • "Match made in tennis" (18:58)
  • Building systems so Sabrina only has to spend 15 minutes a day on My Tennis Events (24:04)
  • Accountability (26:20)
  • Considering cultural differences when hiring virtual assistants (27:45)
  • Cultivating positive inner belief systems in the face of challenging outside circumstances (35:44)
  • The power of a smile with Elena Cardone (38:37)


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