"You can’t learn if you don’t mess up.” – Clara Baldwin
Clara Baldwin (@clara.baldwin) is the CEO of Ground Plan Studio Marketing: A marketing agency with employees around the world that scaled to 100K just 6 months after launching! She’s also the founder of Peace Over Pieces: A domestic violence non-profit that’s raising money and awareness of this issue through interviews with domestic abuse survivors.
Despite troubles in her family life with her abusive father, Clara developed an online boutique that accumulated a total of 40,000+ followers on social media during college. She also built a website design business that she used to fund her college education. This evolved into Ground Plan Studio Marketing in March 2017 and it has since passed 50 clients with big names like Lisa Vanderpump, Randy Moss, and Rihanna's staff. Her ultimate goal is to continue to give back to the community while applying her passions and skills in business.
In our wide-ranging conversation, we discuss Clara’s experience with domestic abuse; scaling a marketing agency; finding clients, even when you may not have the “necessary” skills; and so much more!
You can find Clara at the following:
Clara’s experience with domestic abuse (5:26)
The reason behind Peace Over Pieces and some unforgettable stories (20:05)
Scaling a marketing agency and her first steps (24:29)
“If you have nothing, you have to come up with something”. - Clara (30:35)
Finding clients, even when you may not have the “necessary” skills (32:04)
The importance of confidence (35:45)
Clara’s advice on some of her mistakes (36:41)
Her process in scaling 150K in six months and the importance of getting the right people (39:00)
Future plans for gpsmarketing.info (43:37)
“Success is happiness.” - Clara (45:39)
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