Candice Ong, the Chief Commercial Officer of ShopBack. ShopBack, the leading rewards and discovery platform in Asia-Pacific, is a pre-shopping portal that enables shoppers to make better purchase decisions. It is a one-stop rewards and discovery platform for users to earn cashback while delivering performance-based marketing to merchants. First launched in Singapore in 2014, ShopBack has since expanded its reach to nine markets across Asia-Pacific.
Prior to joining ShopBack, Candice traded the world of investment banking for e-commerce when she made the move into Zalora in 2012. Candice was also a member of the CFE sub-committee on Future Corporate Capabilities and Innovation in 2016 and chaired the retail panel for the ASEAN Business Club Forum in 2015. She echoes the push for greater innovation in Singapore, and firmly hopes that future generations will go on to surpass the ones before them.
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Some of the highlights of the episode: