CUES partnered with CUES Supplier member Currency to offer the annual CUES Next Top Credit Union Exec contest for almost a decade.
But last year CUES and Currency took a year-long pause to make sure the program was keeping pace with CUES and how the organization is living out its mission to educate and develop credit union CEOs, executives, directors and future leaders.
“We had a fantastic nine-year run,” says Tim McAlpine, president and creative director of Currency, Chilliwack, British Columbia of the Next Top Credit Union Exec contest. “But just like any good business…, it’s worthwhile to stop and say, ‘What could we improve?’ And rather than doing a minor tweak we, including CUES, Currency and especially John Pembroke your CEO, said … ‘We’ve changed so much at CUES this program should keep step with what we’re doing.’”
McAlpine describes in this podcast how some participants in the Next Top Credit Union Exec contest would say they were looking forward to taking advantage of CUES professional development offerings after the contest was over—they were just too busy with contest items to do so right away. In their revamping of the offering, CUES and Currency looked to put education and development up front—and CUES Emerge does just that.
CUES Emerge will be accepting applications through March 10, McAlpine notes. From those applications, 30 participants will be chosen. Participants will be signed up for three CUES Elite Access courses and three “mastermind” sessions, through which they’ll develop a business case submission and become eligible to earn the Certified Credit Union Manager (CCM) designation.
If they wish, participants can ask to enter their developed cases into the competition phase of the program—which comes after this education phase, McAlpine explains. Five finalists will be selected, given coaching and mentorship. Three will be selected to win the prize of attendance at CUES School of Applied Strategic Management™, April 27-30 in Orlando, which awards the Certified Senior Executive (CSE) designation to its graduates. Finally, the ultimate winner will be selected and will win the prize of attendance at CEO/Executive Team Network Nov. 2-4 in Austin, Texas.
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