Learn about the field of search engine marketing from seasoned SEO and industry-leading speaker, Mindy Weinstein. In this episode Dr. Weinstein, who teaches search marketing for University College in addition to running her own marketing agency, explains the different aspects of search marketing, describes how she got into the field,  and defends why it is a smart career path for marketers, content generators, writers, and people interested in psychology. She also gives out few tips on SEO strategy!