Today's episode is all about digital marketing for small businesses. Barney Durrant knows a thing or two about the digital marketing space. His time at Google and his passion for learning and understanding what works and what doesn't led him to create his own company, Bluebell Digital Marketing.
We're having a simple chat about what it takes for small businesses to find success through their digital marketing. There's no surprise that you'll hear some familiar advice. Knowing your audience and being there from them should always be at the heart of what we do.
But it's not just that. Barney's years of experience allow him to explain how small businesses can best utilise the platforms that exist today. We live in a truly extraordinary time where small businesses can find an audience on a global stage thanks to digital marketing.
I hope you all stay safe.
A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.
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The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.