BRAVE COMMERCE
BRAVE COMMERCE
Jun 1, 2021
CEO of MilkPEP Yin Woon Rani in the leap from marketing to CEO
Play • 20 min
CEO of MilkPEP, the brand behind the famous Got Milk! campaign, discusses the value in having a deep understanding of the consumer when leading a company. She also addresses how to embrace your individuality and promote a culture of diversity, inclusion and empathy. More technically, she advises brands no finding the right niche of marketing for their product - balancing foundational use cases, capitalizing on trends and the use of influencers. Lastly, she leaves us with tips to being a successful CEO.

Hosted on Acast. See acast.com/privacy for more information.

More episodes
Search
Clear search
Close search
Google apps
Main menu