BRAVE COMMERCE
BRAVE COMMERCE
Feb 15, 2021
Penguin Random House CMO Sanyu Dillon on navigating the dynamic publishing industry
Play • 23 min
CMO of Penguin Random House Sanyu Dillon gives her insight on new growth in the book industry, and how the discovery process for books has changed with the surge of eCommerce. She also discusses how pop culture has influenced the type of content that is created and becomes popular, and how this impacts the promotional process for books. Lastly, Sanyu shares an inspiring story on the bravest thing she's ever done. 

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