BRAVE COMMERCE
BRAVE COMMERCE
Dec 2, 2020
Maneuvering Hawaiian mountains and channel disruption with P&G's Katy Moeggenberg
Play • 24 min
P&G's Head of NA Hair eBusiness & Global Marketing Technologists Katy Moeggenberg discusses how the company aligned across every part of the organization to expertly navigate the nuances of eCommerce. She also shares insight into balancing D2C and retailer relationships as major channel disruption changes the beauty, personal and hair care industries. 

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