Referencing the "cult of personality:"People are buying products thinking that if they can get someone's secret sauce, they can re-create that person's success.
Adam Clark said:In our culture, the independent entrepreneur is like the Marlboro Man. Everyone wants to be that guy.
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Update from 2021: A lot has happened since I recorded these episodes: I launched a podcast hosting company, Transistor.fm, with my friend Jon Buda! If you want to hear what I'm up to now go to transistor.fm/justin.