Winning at Work
Tony Moore
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The food and beverage podcast for foodies and founders.
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1 day ago
Deliciously Instagramable: How To Create A Brand Ambassador Program with Annie Slabotsky, GoNanas Co-Founder
Deliciously Instagramable: How To Create A Brand Ambassador Program with Annie Slabotsky, GoNanas Co-Founder
In this episode, Annie Slabotsky, Co-Founder of Go Nanas joins me to discuss Instagramable food and their self-feeding brand ambassador program.
What Makes Food Instagramable?
People tend to post on Instagram what they're proud of, such as cakes or muffins they've made.
Origin Story of Go Nanas:
Annie's passion for baking led her to start making themed gift bags during college, always including her favorite banana bread.
Annie met Morgan, and their shared love for baking and banana bread led to selling loaves as a side hustle on a campus lacking healthy options.
The business quickly expanded into foodservice sales but pivoted to online sales during the pandemic, which proved successful and led to their current scalable and shelf-stable business model.
The Ambassador Program:
Go Nana’s has over 2,600 ambassadors!!
Ambassadors are rewarded with events, social incentives, free products, merchandise, and a percentage of sales.
Their Instagramable product attracts more people to join the program, contributing to its growth.
Influencer Collaboration and Brand Relevance:
Go Nana’s has an influencer program for sponsored posts, but the return on investment can be challenging to measure.
Co-branded limited-edition product releases with influencers and a revenue share model are strategies employed to maintain brand relevance and increase reach.
Community Building and Event Engagement:
Building a community around the founders and brand ambassadors is vital for brand success and Instagramability.
Events, both virtual and in-person, foster connections and provide valuable feedback for brand growth, with brand ambassadors being the guiding stars.
Making Your Brand Instagramable:
Brands can achieve Instagramability through authentic engagement, community building, and collaboration, showcasing passion and purpose to create a captivating online presence.
Season 3, Episode 59:
GoNanas:
* Website
* Linkedin
* Facebook
* Instagram
* Pinterest
* Bite Into Business Podcast
* GoNanas App on Apple App Store & Google Play
Connect with Annie
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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4 days ago
Crossover Quality Meats with Michelle Adelman, CEO
Welcome Winners to another episode of W@W!
Today I bring you Michelle Adelman, CEO of Crossover Quality Meats and Accite Holdings.
Crossover Meats innovatively blends various types of meat to create a better ground beef product, including chicken with beef, chicken with pork, and chicken with lamb.
The resulting product is all-natural, more sustainable, and maintains excellent taste.
Exploring Crossover Meats:
Crossover Meats blends chicken with different meats to create a new ground beef experience.
The meat is sourced naturally and is focused on sustainability without compromising on taste.
Highlighting the innovation of blending chicken with beef, pork, and lamb as a cost-effective and eco-friendly alternative to traditional all-beef products.
The Crossover Experience:
Join us as we delve behind the scenes to uncover the story and inspiration behind Crossover Meats.
The host samples a Crossover burger, providing a firsthand account of the taste and quality.
Availability and Future Prospects:
Crossover Meats will soon be available in retail stores, providing an opportunity for listeners to try the product.
Encouraging direct purchases to experience the product and judge for themselves.
The Clever Blend:
Discussing the advantages of blending chicken with other meats, particularly its cost-effectiveness and sustainability compared to all-beef products.
Highlighting the importance of having frozen protein options for convenience and preparation for the future.
Michelle's Global Perspective:
Michelle Adelman, an experienced business traveler, shares her insights from exploring various parts of the world.
Michelle takes us on a journey to Africa, the origin of Crossover Meats' story, providing a unique and culturally rich perspective.
Season 3, Episode 58:
Crossover Quality Meats:
* Website
* Linkedin
* Facebook
* Instagram
Connect with Michelle
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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5 days ago
Live from Natural Products Expo East with Filip Keuppens, Pickle Juice and Matt Kovacs, Blaze PR.
Join Filip and Matt as they politely ambush exhibitors at EXPO EAST (Sept 20-23 in Philadelphia, PA, USA).
These are the 10 brands they interviewed on the fly.
Filip is the EVP at The Pickle Juice Company - https://picklepower.com/
https://www.linkedin.com/in/fkeuppens/
I love this hysterical "non-profit" they set up to https://savethepickles.org/
Lift Bar
Bone Suckin' Foods
Manuka Honey (New Zeland)
Fire Department Coffee
Natural Endurance
Araza Natural Purees LLC
Miracle Noodle
Awake Chocolate
Prime Shrimp
Pocono
Matt Kovacs is the President of Blaze PR and has appeared numerous times on the podcast. He can be reached here -https://www.linkedin.com/in/mattjkovacs/
Season 3 Episode 58
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Sep 22, 2023
Noble Made Nutrition: A Conversation with The New Primal CEO, Jason Burke
Welcome to W@W! In this episode, I bring you The New Primal, a company that's all about bringing families back to the table with simple, good-for-you products. We're joined by CEO, Jason Burke. You will enjoy his unique origin story, and discover the Nobel Made brand and how it's revolutionizing the way we approach nutrition and healthy living.
The New Primal Mission
The New Primal's mission is all about reconnecting families at the dining table with their range of simple, nutritious products. This vision was born out of a personal journey toward a healthier lifestyle after a family tragedy related to diet and nutrition.
Jason's Journey Begins at Work
Jason's odyssey towards healthy living and cooking started with overcoming a sweet tooth craving at work. He began crafting homemade snacks and jerky, which soon gained immense popularity among his co-workers. This kick-started The New Primal's journey as a brand.
Continuing a Legacy
Jason's motivation is deeply rooted in the legacy of his mother, who nurtured and fed her community with open doors and tables for everyone. Jason strives to carry forward this legacy, evident in the mission and values imprinted on the back of their sauces.
The Role of Sauces and Marinades
The sauces and marinades by The New Primal spark endless creativity and user-generated content. These play a crucial role in driving sales and marketing, inspiring consumers to experiment and share their culinary experiences.
Addressing the Sugar Dilemma
Jason highlights the concerning role of sugar in the food industry, where it's often used to extend meat products at the expense of nutrition. The New Primal stands firm on delivering healthier alternatives without compromising on taste.
Sales and Marketing Strategies
Efficient sales and marketing strategies are essential to bring consumers to trial. Jason emphasizes the importance of partnering with retailers and investing in trade promotions, sampling, demos, and ambassador programs to build a loyal customer base.
Learning from Experience
Jason shares valuable insights on the journey of entrepreneurship, emphasizing the significance of learning through experience and early feedback. He encourages aspiring entrepreneurs not to be held back by the pursuit of perfection, but to start and iterate along the way.
The Story Behind the Brand
Unveiling the story behind the brand name, Jason explains the desire for an ancestral touch, embodying a modern interpretation of the primal way. This vision is symbolized by the owl, a majestic creature, reflected in their packaging and ethos.
New Product Launch Alert
Get ready for an exciting product launch - the "Sloppy Joseph," a fresh take on the traditional Sloppy Joe with a health-conscious twist, boasting significantly lower sugar content.
Season 3, Episode 57:
The New Primal:
* Website
* Linkedin
* Facebook
* Instagram
* Pinterest
Connect with Jason
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Sep 19, 2023
Fripper’s Hot Dogs with Colin Miles, CEO
This isn't your father's hot dog! Fripper’s is an Atlanta-based specialty meats company passionate about producing handmade sausages— artfully, one link at a time. It's an elevated hot dog experience, and Colin Miles is on a mission to breathe new life into artisan meats.
Join me as I discover what makes Fripper's a freaking great dog and the food service business they are building.
Season 3, Episode 56:
Fripper's:
* Website
* Linkedin
* Facebook
* Instagram
Connect with Colin
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Sep 15, 2023
Jamming from Iceland with Gardar Stefansson, CEO and Co-Founder of Good Good Foods, the #1 Fastest Growing (No Sugar Added ) Jam and Jelly Brand in America!
Welcome to Winning at Work – the podcast for Foodies and Founders!
* In this episode, we sit down with Gardar Steffanson, the CEO and Co-Founder of Good Good Foods, a game-changer in the world of low-sugar jams and spreads.
* Good Good Foods, based in Iceland, has risen to the #1 position in their category in America.
The Secret Ingredient:
* The key to Good Good Foods' success is their emphasis on fruit content. They pack more fruit into each jar and use natural sweeteners, resulting in a low-calorie, delicious product.
* Gardar emphasizes that breakfast jams should be healthy, not packed with excessive sugars, which can often reach 60% in traditional jams.
Innovations for Flavor Balance:
* Good Good Foods invested in extensive research and development to eliminate any aftertaste associated with natural sweeteners like stevia. They conducted thousands of innovations to perfect their recipe.
Market Insights:
* The jam and jelly market boasts a substantial $1 billion in grocery sales.
* Interestingly, peanut butter, a complementary category, is a massive $2 billion industry.
Entering the U.S. Market:
* Gardar shares that their breakthrough into the U.S. market came through Expo West, a pivotal event for their business.
Consumer Trial and Online Presence:
* To encourage consumer trials, Good Good Foods initially launched on Amazon. Their product quickly rose to become the #1 jam on Amazon.
* Tactics for building an online reputation involve collaborating with influencers and ambassadors to create engaging content. They are also actively working on improving their presence in grocery stores.
In-Store Demo Strategy:
* Gardar reveals that the most successful in-store demos are held in high-selling stores and led by Good Good Foods employees, who are experts on their product.
* Building a personal connection with customers during these demos has been key to their strategy.
Challenges Faced:
* Digital ads that previously worked well have seen diminishing returns in recent years.
* On the other hand, building relationships with brand ambassadors and friends has proven effective, with activities like taste testing and recipe creation. These individuals gain access to samples, merchandise, and recipe banks.
Affiliate Platforms and Relationship Building:
* Good Good Foods utilizes affiliate platforms to expand their reach, but they recognize that the true key to their success lies in building strong relationships with partners, influencers, and customers.
Brand Focus:
Gardar emphasizes the importance of not chasing trends but staying focused on their brand's core values and mission
Season 3, Episode 55:
Good Good Brand:
* Website
* Linkedin
* Facebook
* Instagram
* Pinterest
* Youtube
* TikTok
Connect with Gardar
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Sep 12, 2023
The Good Mood Food with Christine Keller, CEO, Moodify
The Love for Oatmeal
Oatmeal is a beloved staple for a segment of the population, with enthusiasts consuming it daily.
Moodify offers a range of six oatmeal flavors designed to improve your mood and overall well-being.
Diet and Outlook
Christine highlights how dietary choices can significantly impact one's outlook on life and emotional well-being.
The idea for Moodify was born during the pandemic, as Christine and her team sought to understand shifting eating habits.
Research and Insights
A pivotal moment came when Christine discovered a study involving 2,000 people, revealing their desire for foods that support brain health.
This insight led to the concept of "Good Mood Food," a novel idea with untapped potential.
Ingredients for a Better Mood
Moodify's products include grains, nuts, coffee, ginger, and berries – all real whole foods, without the addition of extra sugar.
Christine's decision not to use adaptogens was due to their unappealing taste.
Distribution and Market Expansion
Moodify initially launched as a direct-to-consumer (DTC) product in Denver, serving as a test market.
The brand expanded its presence to college campuses, cafes, and hotels, receiving positive feedback.
Currently available in Southern California's natural grocery stores like Gelson's.
Retail Strategies
Christine shares the retail strategies employed to encourage consumers to try Moodify products, including price promotions and product demos.
The Importance of Texture
Christine emphasizes that texture plays a vital role in Moodify's success in winning over consumers.
Future Innovations
Moodify has its sights set on future innovations, potentially branching out into bars or cookies while staying true to its Good Mood Food concept.
Season 3, Episode 54:
Moodify:
* Website
* Linkedin
* Facebook
* Instagram
Connect with Christine
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Sep 7, 2023
Discover the Ready to Drink Wheatgrass Superfood Beverage, with Brian Hill, CEO and Founder of Maka
Discover Maka, the Ready to Drink Wheatgrass Superfood Functional Beverage, perfect for food enthusiasts.
Maka is more than just a drink; it's a Public Benefit Corporation committed to donating 1% of its proceeds to support clean water initiatives, such as Surf Rider and the Nature Conservancy.
This unique beverage combines Wheatgrass with Yerba Mate and its cousin, Guayusa, creating a truly exceptional blend.
While educating consumers about Wheatgrass can be challenging, Maka boasts an impressive 99% conversion rate once people sample it.
With only 10 grams of sugar from fruit juice and Blue Agave, Maka stands out by avoiding Stevia or Monk fruit additives.
Loaded with essential nutrients like Vitamin A and antioxidants, Maka contains just 90 milligrams of caffeine, a far cry from the 240 milligrams found in a medium Starbucks coffee.
Available at Sprouts now, Maka has plans for a nationwide rollout in 2023 and has recently made its debut at Gelsons and Bristol Farms in Southern California.
When it comes to sampling, Maka's ambassadors are incredibly effective, often selling 7-12 cans per session, with some achieving an impressive 50 cans sold.
The brand is actively expanding its sampling team, seeking out trusted ambassadors who share a genuine passion for Maka's product and can represent it authentically.
One of their main challenges is finding natural brand ambassadors who align with their values and mission.
Maka's marketing strategy has evolved to prioritize face-to-face demos over top-of-the-funnel marketing and social advertising.
Looking forward, their innovation plan includes exploring new and exciting flavors to expand their product line.
Season 3, Episode 53:
Maka:
* Website
* Linkedin
* Facebook
* Instagram
* Podcast
* Spotify
* TikTok
Connect with Brian
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Sep 1, 2023
America’s Best Fried Chicken Chain You Have Never Heard Of! with Dan Shapiro, CEO, Krispy Krunchy Food
In today's episode, we're diving into the unknown story of Krispy Krunchy Food, the hidden gem of America's fried chicken chains with Dan Shapiro, the CEO of Krispy Krunchy Food.
America's Best Fried Chicken Chain
The Wall Street Journal once quoted a famous chef as saying, "This is America's Fried Chicken."
Krispy Krunchy Food is a Cajun fried chicken franchise tucked away inside convenience stores, offering comfort food sides like mac 'n' cheese, red beans and rice, jambalaya, and honey biscuits.
They operate in over 2,800 locations and are expanding into Walmart, making them a notable presence in the fast-food industry.
The Resilient Founder Story
Krispy Krunchy Food faced adversity in 2005 when Hurricane Katrina nearly wiped them out.
In 2006, they decided to expand aggressively, diversifying their geographical footprint.
This resilience played a significant role in their success story.
A Taste Unlike Any Other
Customers' reactions to Krispy Krunchy Food are clear-cut: It's either the best chicken they've ever tasted or a delightful surprise for those who've never heard of it.
The year 2020 marked a banner year for food in grocery stores, with Krispy Krunchy Food at the forefront.
The Marketing Strategy
Krispy Krunchy Food focuses on branding, aiming to resemble a legitimate Quick Service Restaurant (QSR).
They strategically place their food at the front counter to boost impulse purchases, a tactic that has proven successful.
Front Counter Real Estate
In the grocery store world, the most valuable real estate is the front counter.
Not all products are worthy of this prime location; it's about choosing high-margin items strategically.
Tic Tacs and gum may not cut it; Krispy Krunchy Food knows better.
Expansion Plans
Krispy Krunchy Food is set to open 500 new stores while losing 150 in normal churn.
There are approximately 150,000 grocery stores in the U.S., with 90,000 being independent.
The key is to vet the stores for foot traffic and find the right operators who excel in food service.
Unexpected Consequences
One surprising outcome of offering multiple food options in gas stations was an increase in chicken sales.
It's a testament to the appeal and demand for Krispy Krunchy Food's offerings.
Future Expansion
Krispy Krunchy Food is not stopping at convenience stores; they're expanding into colleges, universities, and Walmart stores, aiming to make their delicious offerings even more accessible.
Season 3, Episode 52:
Krispy Krunchy:
* Website
* Linkedin
* Facebook
* Instagram
* Twitter
Connect with Dan
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Aug 30, 2023
Fresh and Flakey Mediterranean Cuisine with Ariana Tolka, CEO and Co-Founder of Balkan Bites
Welcome to another episode of Winning at Work the podcast for Foodies and Founders. Today we discover the world of Balkan cuisine and we have the pleasure of chatting with Ariana Tolka, CEO and Co-Founder of Balkan Bites. Tune in to hear how this innovative entrepreneur is bringing Mediterranean and Albanian culinary traditions to American palates.
Fresh and Flakey - Introduction to Balkan Bites. Ariana Tolka and her team at Balkan Bites are on a mission to bring the Mediterranean, Albanian lifestyle to American consumers' tables. Through their delicious offerings, they're introducing the flavors of the Balkan food region, Southeast Europe, and celebrating its rich culinary heritage.
The Origin Story - From Grandmother's Recipe to Burek Delight. At the heart of Balkan Bites is a touching origin story. Ariana's journey began with her grandmother's traditional Albanian recipe – the beloved Burek. This flakey pastry, passed down through generations, became the cornerstone of their culinary venture. The Burek serves as a fantastic gateway to Balkan cuisine, offering a taste of the region's authenticity and heritage.
Dipping into Tradition - Pairing Burek with Yogurt and Tzatziki. Listeners, ever wondered how to enjoy Burek to the fullest? Ariana shares that these delectable pastries are often savored with a thin yogurt sauce or a zesty tzatziki dip. Whether enjoyed as the star of the plate or as a tempting appetizer, Burek promises a delightful culinary adventure.
Building a Brand - From Holiday Markets to Nationwide Presence. In 2019, Ariana took the leap and founded Balkan Bites. Starting at holiday markets and street fairs, she quickly recognized the demand for her unique offerings. The initial success laid the foundation for their journey, leading them to new opportunities and growth.
The Road to Retail Success - Finding the Right Partners. The year 2021 marked a turning point for Balkan Bites. They found a reliable co-packer, a crucial step that allowed them to approach retailers with confidence. With their production streamlined, they began pitching their products to retailers and even secured a partnership with a distributor, further expanding their reach.
Spreading the Word - Community and Awareness. Ariana shares how Balkan Bites engages with its community and raises awareness. Through an affiliate program with publishers, they've found a way to connect with their audience while offering a 10% incentive. Despite being a fledgling brand with limited marketing resources, Ariana highlights the value of data tracking in their various outreach efforts.
Season 3, Episode 51:
Balkan Bites:
* Website
* Linkedin
* Facebook
* Instagram
Connect with Ariana
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Aug 25, 2023
Discover the First Animal-Free Dairy Milk with Ben Berman Co-Founder and CEO of Tomorrow Farms
Hey Foodies, in this ground-breaking episode, we explore the first animal-free dairy milk brand, Bored Cow, a visionary plant-based milk brand that's redefining the dairy landscape. Hey Founders, join us as we explore the sales, marketing, and hiring strategies driving Tomorrow Farms Bored Cow brand and their quest to future-proof food for the generations to come.
The Creative Vision: Cows Pursuing Passions Bored Cow's creative process revolves around envisioning what cows might choose to do if they weren't producing milk for humans. This imaginative approach forms the foundation of their brand universe, where each flavor represents a different cow with its unique personality and passion.
Next-Generation Branding We delve into the significance of crafting a brand that resonates with the evolving consumer landscape. Bored Cow believes that traditional CPG companies can't communicate with tomorrow's consumers the way next-generation brands can. Their mission is to future-proof food by harnessing the most innovative food technology available.
Revolutionizing Plant-Based Milk Bored Cow introduces a game-changing concept - plant-based milk built around fermentation-derived milk protein. We take a quick scientific journey, where DNA sequences of cow's milk are fed to yeast and micro-flora, resulting in whey protein identical to that of cow's milk. A bold ingredient list comparison highlights the unnecessary components found in traditional cow's milk.
Scaling Success: The Rise of Bored Cow With a global footprint of 1,200 stores and exciting new SKU developments on the horizon, Bored Cow has become a true trailblazer in the animal-free dairy realm. Their vision to reinvent beloved foods using groundbreaking food technology is driving their expansion and impact.
Navigating Challenges and Solutions The challenge of communicating the concept of animal-free dairy milk to consumers is met head-on by Bored Cow. We explore how the power of storytelling influences people's perception of their innovative product. From category awareness through recipe communities to impactful collaborations, Bored Cow engages consumers at the top of the funnel.
The Collaborative Approach Affiliates, influencers, and brand ambassadors play a pivotal role in Bored Cow's journey. We uncover how these collaborations amplify their message and foster a community of advocates for animal-free dairy.
Join us for an inspiring conversation with Bored Cow, where we uncover the incredible innovation, creativity, and determination propelling their mission to revolutionize the dairy landscape and inspire a food-conscious future.
Season 3, Episode 50:
Tomorrow Farms:
* Website
* Linkedin
* Facebook
* Instagram
Connect with Ben
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Aug 18, 2023
Fueling Growth and Retail Success: Brion Cimino, Chief Retail Officer, Redbud Brands
Welcome to another entertaining episode of Winning at Work, where we dive into the world of consumer brands and retail strategy. In today's episode, we explore the dynamic landscape of consumer brands, growth strategies, and the trends that are shaping the industry.
Redbud Brands Unveiled: Redbud Brands is a consumer investment platform dedicated to fueling the growth of disruptive consumer brands. The organization's foundational asset is a shared services platform of 30 best-in-class executives across all functional areas of a consumer business. This partnership with portfolio brands propels them quickly to the next stage of growth.
Accelerating Growth with Shared Services: The shared services platform provided by Redbud Brands amplifies the internal capabilities of portfolio brands, enabling them to swiftly reach the next level of growth.
Spotlight on Trendy Brands: Here are a few exciting and trendy brands that foodies should definitely explore. These brands are making waves with their innovative products and unique approaches.
Navigating Retail Success: The Chief Retail Officer works closely with brands to enhance their retail presence through broker groups and distributors, providing a powerful avenue for brands to enter and thrive in the retail market.
Broker vs. Direct Selling: Both broker and direct selling to grocery category buyers have merits, with brokers helping brands navigate complexities and regulations to streamline the process.
Winning Over Buyers: When approaching a buyer directly, it's crucial to articulate why your brand deserves that coveted shelf space. Highlighting your unique value proposition and consumer appeal is key.
From Shelf to Basket: Brands can leverage various tactics, such as passive sampling, brand ambassadors, and influencers, to encourage consumers to choose a product from the shelf and place it in their basket.
Maximizing In-Store Demos: While in-store demos have their merits, brands should consider exploring alternatives like passive sampling to enhance their return on investment.
The Power of Brand Ambassadors: Brand ambassadors and influencers provide a personal touch, offering genuine testimonials and endorsements that resonate with consumers.
Exciting Trends Ahead: Exciting trends in the consumer brands industry include regenerative farming, sustainability, innovative packaging, and the continued fusion of technology and consumer experiences
Season 3, Episode 49:
Redbud Brands:
* Website
* Linkedin
Connect with Brion
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Aug 11, 2023
Finding Your Inner Master Chef with Chef Jason McKinney, CEO, Truffle Shuffle
Welcome to another awesome episode of Winning at Work where we explore the world of culinary innovation, entertainment, and education. In today's episode, we're diving into Truffle Shuffle, the extraordinary live-streaming experiential business that empowers you to "unleash your inner master chef". Join us as we embark on a culinary journey with Chef Jason McKinney, the CEO of Truffle Shuffle.
Vision and Innovation Our journey begins with Jack Clifford, a newspaperman with a unique vision for the Food Network. The question arises: Why do we watch food entertainment, only to be left yearning to replicate it ourselves? Chef Jason McKinney: That's where Truffle Shuffle comes in. We believe that the magic of food should be shared and experienced firsthand. We're taking entertainment to the next level by live-streaming culinary experiences, empowering you to become the master chef you've always wanted to be.
Livestreaming Revolution Livestreaming has become a powerful tool in the digital age. But why should people care about live streaming in 2023, especially when it comes to cooking? Chef Jason McKinney: Livestreaming offers a dynamic and engaging way to learn. It's not just about watching; it's about participating. At Truffle Shuffle, you can interact with the chef and fellow participants, creating a learning environment like no other.
Behind the Scenes How does Truffle Shuffle manage to create an immersive experience? What's the secret behind the livestream magic? Chef Jason McKinney: It's all about creating an engaging atmosphere. All the tools seamlessly plug into Zoom, allowing us to add music, sound effects, and captivating visuals. And yes, you heard it right – our livestream studios are inside shipping containers!
Community and Transformation Beyond the cooking, there seems to be a sense of community at Truffle Shuffle. How do you foster this connection between chefs and guests? Jack Clifford: The bond between chefs and guests is akin to what you see with Peloton. It's about shared experiences, accomplishments, and a common passion for culinary artistry.
From "Meal Kit" to "Experiential Company" Truffle Shuffle is evolving beyond being known as a "meal kit" company. Could you share more about this transformation? Chef Jason McKinney: We're transitioning into an "experiential company." It's about more than just ingredients; it's about creating unforgettable culinary memories and connections.
Try It! Incorporating Livestreaming into Your Business For our listeners who own service-based businesses, how can they leverage live streaming to engage and connect with their customers? Jack Clifford: It's simple – invite your customers to join you, share your upcoming plans, and ask for their insights. Spotlight your customers and build a strong community around your brand.
And there you have it – an insightful journey into the world of Truffle Shuffle, where entertainment, education, and community converge. We extend our heartfelt gratitude to Chef Jason McKinney and Jack Clifford for sharing their culinary vision with us. As you explore your own culinary passions, remember that the kitchen is not just a place for food; it's a canvas for creativity, connection, and transformation. Until next time, keep shuffling those truffles and unleashing your inner master chef!
Be sure to subscribe and leave us a review. Keep Winning at Work!
Season 3, Episode 48:
Truffle Shuffle:
* Website
* Linkedin
* Facebook
* Instagram
* Youtube
Connect with Jason
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Club, and more.
I am a fun-loving business leader, podcaster, husband, dad, cyclist, and Convention of States volunteer in my spare time. My mission is to discover the people and ideas behind these different, better, and special companies.
Entrepreneurs and CEOs, are you:
Searching for distributor or broker partners?
Actively prospecting commercial buyers to gain more points of distribution?
Searching for the right person to add to the team?
My Direct Response Marketing Service attracts exactly what you need to help your brand thrive and grow.
Here is a NOVEL approach to ATTRACT distributors, buyers, and people (DEMO)
Contact me: Tony@timpl.com
Follow me on LinkedIn: Different, Better, Special Brands
Join Our Community
Music from Uppbeat and ZapSplat https://uppbeat.io/t/soundroll/get-the-funk-in License code: SF3WUKBUJQULFHXE
TIKTOK | INSTAGRAM | YOUTUBE | LINKEDIN PAGE | LINKEDIN GROUP
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Aug 4, 2023
The Carbliss Cocktail Revolution: The Power of Focus and Zero-Carbs! with Adam Kroener, CEO and Co-Founder.
Welcome to W@W for Foodies and Founders.
Today, Adam Kroener, CEO and Co-Founder of Carbliss, the revolutionary cocktail-in-a-can brand with its zero-carb, zero-sugar, and low-calorie beverages, joins us as we explore the power of focus, the art of successful expansion, and the impact of strategic decision-making on economic success.
In this episode, you will witness the extraordinary journey of Carbliss, a brand that proves the immense power of focus and strategic decision-making. Their commitment to providing a healthier cocktail option, supporting their partners' success, and leveraging valuable data has catapulted them to the top of the Ready-to-Drink cocktail market. As you embark on your own entrepreneurial endeavors, remember the lessons from Carbliss Drinks, and always keep the ball rolling, just like they did on their path to success.
Episode Highlights:
*
The Carbliss Journey: 0 Carbs, 0 Sugar, 100 Calories – Loaded with Flavor!
* Discover how Carbliss Drinks star…
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Aug 1, 2023
Building a Sustainable Future on College Campuses: ”The Power of the Circular Economy” with Alison Cove, CEO, USEFULL
In this inspiring episode, we delve into the innovative world of food tech with USEFULL, a groundbreaking company that is revolutionizing the way college campuses approach takeout and waste management. By embracing the Circular Economy model, USEFULL's solution replaces single-use takeout containers, paving the way for colleges to achieve remarkable cost savings ranging from 20% to 50%.
Join us as we explore how this elevated experience not only contributes to the campuses' "zero waste" and sustainability targets but also instills a sense of pride among students and staff for being part of the positive change. Learn the fascinating founder story, understanding why the visionary entrepreneur chose to focus on college campuses for this impactful initiative.
During the episode, we uncover some surprising facts about single-use compostable options and how they might not be as environmentally friendly as they seem. The importance of educating Gen Z about sustainable practices and envision…
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Jul 28, 2023
Culture Unleashed: The Power of Clarity, Authenticity, and Club Trends in Marketing with KIolbassa Smoked Meats CEO and SVP Sales, Marketing.
Join us in this exciting podcast, where we explore the fascinating world of company culture and its impact on successful leadership. Discover how a strong culture creates clarity and magnetism within an organization, influencing product and service quality. We discuss the secrets behind conveying culture on the shelf and driving consumer awareness and trial. Uncover the Club Trend of "The Treasure Hunter" and learn how collaborations, co-demos, and programs can drive sales, create lifelong customers, and connect with their lifestyle. We delve into the concept of "Cravers" and how to foster genuine, authentic relationships with passionate fans to promote your brand. Additionally, we touch upon the futuristic possibilities of marketing with ChatGPT. Get ready to be inspired by the clarity of a value system and its impact on marketing success!
Listen to the original podcast with Michael Kiolbassa "Culture eats Strategy for Breakfast: - https://open.spotify.com/episode/1UiLKq38gG4KL9VywFG…
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Jul 25, 2023
Revolutionizing Sales: The Future of Food Tech for CPG Brands! with Jordan Tetrick, Co-Founder, Satellite.
New food tech for food and beverage and CPG brands! Jordan Tetrick joins us today and explains why it is time to reimagine the sales process.
Welcome to the Winning at Work podcast. Today we are exploring the cutting-edge world of food tech and its transformative impact on food and beverage, as well as CPG brands. Join us as we sit down with the visionary Jordan Tetrick, who sheds light on the urgent need to reimagine the sales process. Discover the game-changing “Satellite platform”, where dynamic sell-sheets are "reimagined" to streamline your product selling experience with one link – complete with the right content and up-to-date information.
Uncover why a founder's pitch is preferred in today's competitive landscape. Jordan introduces a fresh approach to dealing with customized sell sheets, promotions, and samples, taking your brand to new heights. Tune in to learn invaluable insights on how to stand out from the crowd and captivate buyers with innovations that will shape…
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Jul 21, 2023
Luke’s Lobster with Adam Laite, VP Sales
Lobsters are big business and Luke's is a dominant player in the seafood category. Learn how they are growing retail and foodservice with Adam Laite.
Market price fluctuations
June and July into September are ideal for harvesting
Lobsters prefer colder water and are migrating North
22 Shacks (restaurants ) from 600-1,500 sq/ft
25,000- 40,000 lbs. of lobster processed a day in season
Benihana Supplier of the Year -2022
Whole Foods Supplier of the Year – 2018
Adam explains his old-school sales philosophy
You should be proud of your product and be proud to be in sales
“How come you haven’t bought anything from us. We talk all the time.”
Where to find a Shack near you
Season 3, Episode 43:
Luke's Lobster:
* Website
* Linkedin
* Facebook
* Twitter
* Instagram
* Youtube
* Pinterest
Connect with Adam
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about th…
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Jul 18, 2023
Pac Pac Snacks Founder, Michael Rosenzweig
Foodies - this is a lightly sweet snack for on-the-go that is fun, filling, and low in calories. Founder, Michael Rosenzweig, shares his start-up story and his journey into consumer and brand awareness as he ventures into making Pac Pac Snack retail ready for large-scale distribution. Learn from Michael's steps and discover how to find your brand's fit/category.
Pac Pac Snacks
Based on a Japanese herb – Konjac – a starchy jam
Like a gummy snack
Vision for the brand
What channels can Pac Pac be found
Independent retailers
Boba Shops
Hotel lobbies
What is working to gain consumer awareness?
Advice – always be selling
Season 3, Episode 42:
Pac Pac Snacks:
* Website
* Linkedin
* Facebook
* Instagram
* Pinterest
Connect with Michael
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG a…
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Jul 14, 2023
Discover the Solution to End Single Use Plastic! with StrawFish COO Aaron Kleinert
The most exciting and innovative food-tech discovery is here. Looking for something to do to help solve the plastic problem? 1. listen to this episode. 2. Share this episode. 3. Stick around to the end for Aaron's call to action.
StrawFish
Pacific Garbage Patch – 2X the size of Texas? Are you kidding me?
Straws and Cutlery are the primary offerings for StrawFish – but here are more products in the works.
500 million single-use straws are used a day – 100 billion a year – just straws!
Explains the process to convert marine waste into straws.
What is the attitude of buyers when selling StrawFish - there is so much greenwashing – they are skeptical – this is the biggest hurdle
Educating the marketplace is the second largest challenge – to help teams make the right choice
2023 has seen StrawFish aligning with more channel partners, brokers, and distributors
The Cruise industry is open to innovation
Royal Caribbean has partnered with StrawFish
What can consumers do?…
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Jul 7, 2023
The Power of Internal Alignment with Alison Patt, CEO, Thomas Cuisine
Alison Patt, the CEO of Thomas Cuisine, joins me to discuss the sales and marketing culture that has propelled them into a large regional food service provider. This important conversation must be bookmarked and added to 'the power of culture' conversation being had across boardrooms and living rooms. Enjoy this gem of an episode!
Now in 12 states – large regional player
100 partner organizations
REAL food: clean, healthy – food is kept in the refrigerator, not the freezer!
More knives VS scissors
22 million meals a year – 22 million opportunities a year
SMART growth – it’s not about how fast you expand.
Growth is a noble goal. Not growth for growth’s sake.
Never use the word vendor!
The organization has to be aligned with “who are we” before you create a sales and marketing program
Sales must tell the story and be able to determine what is an aligned partner.
Sales is a team sport – you can’t export this function to 3 people – you won’t be as success…
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Jul 5, 2023
Foodtech Discovery: FoodSocial.io with Bill Staley, Founder
Discover a new food-tech platform that combines recipe creators and brands into one easy-to-navigate website. Bill Staley, the Founder, joins me with his operations manager, Pooja Parikh.
Founder Story of Foodsocial.io
A community platform for creators to share recipes and meal plans with contextual marketing and ad placement for brands and creators.
How is this platform different for creators? Long-term benefits and better payouts.
For users, it’s free!
The community helps connect people that are remote.
Revenue model
Community Model – a huge pillar!
How do they attract brands and creators
Creators get exploited in the traditional platforms, so they are skeptical as they have been mistreated.
Livestreaming ideas
App on the way!
Season 3, Episode 39:
FoodSocial:
* Website
* Linkedin
* Facebook
* Youtube
* Instagram
* Twitter
* Pinterest
Connect with Bill Staley
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and l…
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Jun 30, 2023
Food as Medicine with David Lanci, CEO and Founder at Nexdine
Welcome to another insightful episode on W@W. In today's episode, we delve into a long-overdue trend in the food industry: Food as Medicine. We all know the importance of eating fresh, less processed food for better health, but making healthy choices can be challenging. What if we could build a hospitality company centered around these principles? Joining us today is David Lanci, the CEO of Nexdine, who shares his vision and passion for Food as Medicine and discusses why "Value-Based Care" will shape the future of food.
Founder's Story - Everyone is a Foodie: David Lanci shares the inspiration behind Nexdine's revolutionary approach to food service and why the concept of Food as Medicine is vital. Discover how being a foodie at heart laid the foundation for creating a company that prioritizes the health and well-being of its customers.
Business Footprint - Each Facility as an Independent Restaurant: Learn how Nexdine's unique business model treats each facility as an independent rest…
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Jun 27, 2023
What Makes the Hawaiian Kona Coffee Region Special with Kona Earth Coffee CEO, Joanie Wynn
Hey coffee lovers and foodies. Discover what makes the Kona Coffee Belt unique and why Joanie Wynn and her husband moved to Hawaii, bought a coffee farm, and now sell directly to consumers the richest-tasting coffee in the world.
Kona Earth
Micro-roasted
100% Kona coffee
Founder’s Story
Arabica bean (Kona Tipica)
Harvesting – all hand-picked. Only ripe cherries are picked.
September – March, 5-7 rounds of picking
Challenges with CBB pests and CLR leaf rust
Production
Wet milled, then dried and raked over several days to dry, then dry milled, then green coffee is sold at wholesale, or roast it yourself.
Drying specifications 9-12% moisture content
Flavor Profiles
The Kona region
30 miles long, 2 miles wide
300 feet - 2,000+ elevation
Each farm finds what works in its location.
Challenges facing Kona Coffee Farmers
Labeling clarity laws
Season 3, Episode 38:
Kona Earth Coffee:
* Website
* Linkedin
* Facebook
* Instagram
* Yelp
Connect with Joanie Wyn…
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Jun 23, 2023
Brave Good Kind: Redefining the Healthy Protein Snack Category with Prabal Chaudhri, President and Founder.
Foodies and Founders - this episode is packed! Prabal uncovers the problem with traditional snacking and upends the jerky market with an offering of juicy, chicken jerky (don't tell the guys they market this for women!). His entrepreneurial wisdom points out the different business strategies if you are a small business or a start-up. I know you will devour this episode faster than a fresh pouch of spicey jerky!
What’s behind the name?
Brand VS Product – the Brand has a mission to inspire a certain outcome
How can we make an offering in the protein space for women that aids in constructing a new food system that is accessible to all people and addresses the needs of the future of this world
What is wrong with the healthy snack category? Natural isn’t leading the snack category because the products aren’t tasty and people go back to carbs and sugar.
We made something healthy, packed full of energy with low carbs and low sugar that is delicious.
How did you get into 5,000 re…
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Jun 22, 2023
Solving the Food Allergy Epidemic with JJ Jaxon, Co-Founder, Mission MightyMe
JJ Jaxon joins me to discuss his founder's story and how he and his wife, Catherine, are solving the food allergy problem with their retail snack for infants and toddlers.
Dr. Gideon Lack groundbreaking work - LEAP learning early about peanut allergies.
The Founder Story behind Mission Mighty Me.
Taste developed around the infant palate.
Statistics
Solving the biggest challenges in DTC – no one is walking past your website
Knowing your target audience – ICP – MMM is the new mom community.
New moms research about 70% of products they buy
Where do they get their information? Who do they trust?
Balancing functional and nutritional marketing messages to not appear too medical
Expo West
Season 3, Episode 36:
Mission MightMe:
* Website
* Linkedin
* Facebook
* Instagram
Connect with JJ Jaxon
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strat…
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Jun 16, 2023
The First Energy Drink with Dopamine - Beyond Energy - with Founder, Dr Andrew Hemmen
Dr. Andrew Hemmen AKA "Doctor Andy" has created a revolutionary energy drink that produces dopamine. Tune in to discover how this is possible, where to sample it, and more from his founder's journey from Doctor to Beverage entrepreneur.
Beyond Energy
Mucuna, L-dopa, Amino Acids
3 SKUs Dark Berry, Mango, Blood Orange
Medicinal uses
In KC market
Aggressive marketing
Has a few big retailers lined up
Go to the website and check out this emerging energy brand
Season 3, Episode 35:
BeyondEnergy:
* Website
* Linkedin
* Facebook
* Instagram
* Youtube
Connect with Dr Andrew Hemmen
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution,…
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Jun 13, 2023
Amir Sabetian, CEO and Restauranteur of Squeeze In
Amir Sabetian, CEO of Squeeze In, brings his executive experience from California Pizza Kitchen, Steak and Shake, and ZPizza International to discuss his breakfast and lunch concept and how he plans to scale this through franchising.
Squeeze In Restaurant Brand
West Coast Breakfast and Lunch
Plans to expand to 100 locations
Brought in industry best practices
Cut down the menu
Time and motion studies in the front and back off the house
Benefiting from the big boys in restaurants
Knowing what’s working for other brands and what’s not
Sat/Sun does 55% for the week – so there is a need to turn tables faster
You have to make money – it’s a business!
Having a nice brand that breaks even isn’t going to attract investors.
The expansion plan
Using a sophisticated training model for every
Can you help people grow into a hospitality career?
Demonstrate care – don’t just say ‘we care’
Innovations – loyalty programs!
Season 3, Episode 34:
Squeeze In:
* Web…
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Jun 9, 2023
Shark Tank Guest Aaron Gailmor, Founder and CEO of Brass Roots on ”How to Support your Brand in Retail”
Brass Roots CEO Aaron Gailmor joins me today to unveil the Sacha Inchi Seed from Peru and shares the how he and his team keep the brand moving off the shelf.
His Shark Tank experience
That Suit is money!
The Sacha Inchi Seed – functional benefits and the Impact on the Environment
Sourced from Peru and SE Asia, Thailand, and Laos with no irrigation needed! VS Almonds which require massive amounts of water
Retail strategies, Packaging
Footprint – Sprouts nationally and Whole Foods regionally
Whole Food's story is the success story they want to replicate
You have 6-9 month to show growth in sales and gross margin for the store than the bottom 20%
You can sell at full price and discounted (trial and repurchases)
Getting access to data – setting expectations and goals from the beginning
Best thing you can do retail – get as much real estate as possible – an end cap is the Holy Grail
go to corporate to get “off shelf”
Use brand ambassadors – customers perhaps –…
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Jun 6, 2023
Upcycling Upstart, Anna Hammond, CEO, Matriark Foods Launches into Whole Foods
What is upcycling? Why should you support brands in this category? Millions of tons of food representing countless hours of human labor and "inputs" are wasted each year. Anna Hammond explains the story and operation behind Matriark Foods on Winning at Work today.
33 million tons of vegetables never make it to the table and millions never make it off the farm
Upcycling vegetable solutions for foodservice channels – Compass, Sodexo, Guggenheimer, Harvest Table, and Vizient
Retail – targeted NE launch with Whole Foods with 3 pasta sauce SKUs
Working with a food manufacturer who is “wasting” and “can’t use” 3 million pounds of tomatoes because they are too big or small or soft or hard.
Disrupting this point in the manufacturing cycle makes the biggest impact because of the inputs
Upcycling misconceptions: upcycling is not recycling
Getting into Wholefoods story
Sampling at store
Loves the hungry teenager
Targeted ads and SEO
Amazon
Misfits
Imperfect
Hive
Use D…
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Jun 2, 2023
Aquafarming 5 star Michelin Grade Fish with Seatopia Co-Founder James Arthur
Aquafarming is about replicating the complex ecosystem mother nature created. Get ready for a deep dive into the world of premium fish farming, and discover James Arthur, co-Founder of Seatopia, and his mission to bring the world's healthiest and cleanest fish to your doorstep.
Seatopia DTC aquaculture
Highest-grade fish on the market
Mitigate pressure from
From 15 fish they create 1 million fish
Consumers are demanding better farming practices in aquaculture as they do in land-based farming
Do you care what your food eats? If so, you care about your seafood.
Certified mercury safe, no DDT or micro-plastics
Integrated multi-trophic environment
Does not run his own fish farm anymore
Attracting consumers
Strong lifetime value with core customers
Speak to audiences who car about their food
Social strategy
Lunar and earth cycles
Season 3, Episode 31
Seatopia:
* Website
* Facebook
* Instagram
* Youtube
* Pinterest
* Linkedin
* Linkpop
Connect with James
Conn…
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May 26, 2023
Cupprimo Doubles in Size and Expands into Retail with Sprinkles with Amy Closson, CEO and Cupcake Wrangler
Amy Closson is the CEO and founder of the amazing cupcake brand you might have seen on Cup Cake Wars. She is the #1 bakery in Austin, TX. She had also had enough after 10 years and sold the business! Baking from scratch is a grind! But that is not the end of the story. Why did she rebuy the brand in 2 years? What had she learned? How will she expand the business? Tune in to her this unusual, yet profound story.
Unusual founder story at Cupprimo
New approach to business after her sabbatical
Open other outlets using a branding model VS franchising
$1 million in cupcake products – made from scratch each day
The front of the house and back of the house operation
Redefining busy like 4,000 cupcakes a day busy
Good ideas cause out of problem solving
New sprinkles line going into retail
Production and packaging and supply chain is relatively simple, and the margins are high
In store merchandise including a kids book series
Its tough to innovate when you are so busy in the back of…
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May 24, 2023
Honey Dew Whiskey Bourbon with Nancy Garrison, Co-Founder, Garrison Brothers Distillery
Nancy Garrison, Co-Founder of Garrison Brothers Distillery joins me today from Texas to unveil her newest passion, a Bourbon Whiskey inspired for women, Honey Dew. Discover how she reaches and teaches women how to experience bourbon and GB's process for making Texas-style spirits! Stay tuned for a live stream with Nancy and a female beekeeper.
Women have been led to believe that only some spirits are for them
Whiskey is a broad category, bourbon is a specific type of whiskey
Bourbon is the American whiskey, the highest-regulated spirit
The new oak barrel provides the bourbon with the sweetness and color
Wheat, not Rye
Add in rain collected on the farm to bring the proof down to 80
Central Texas and Burleson Honey partnership
A healthy family competition with Nancy and Dan Garrison
Cocktails? An old-fashion or add a splash of citrus but she prefers it ‘neat’
Marketing approach – starts with meeting the women in person and start the discussion
Women like to support women…
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May 19, 2023
”Get Good Feels” in the Cannabis Category with Jason Reposa, CEO, Good Feels
I welcome in Jason Reposa, CEO of Good Feels, a cannabis beverage brand. Jason is my first founder in this category, so he gets peppered with a round of questions from me, a novice. There were so many questions that I wanted to ask, but didn't have time, so stay tuned for a live stream on Linkedin in the coming weeks.
Cannabis regulation, so why work in this category?
High risk ~ high reward
The big moat around your product
RTD Seltzer 4 flavors +1 seasonal – treat it like a brewery.
Beverage enhancer – innovation winner
You need a low-dose product, so you feel relaxed – titration to get up to the level
Solved the control issue with the dropped
You can infuse anything that is water-based
Customer base – wellness-focused consumers: sleep, pain management, or anxiety aliments
Wholesale, DTC, B2B2C model
Its all about engagement, you have to show up and be at events – started an events newsletter
Brokerage/distribution model – self-distribution – now a new busine…
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May 17, 2023
Growing Foodservice with Julie Swift LLC, and the Founder of the Foodservice Women’s Alliance.
Julie Swift, Foodservice expert and founder of Foodservice Women’s Alliance (FWA) joins me today as we discuss practical growth strategies to expand your foodservice business. Julie is well-known throughout the industry, highly respected, and owns her own consultancy.
The pandemic created a share stealing window, brand loyalty window, and accelerated digital and social media window
What solutions can we bring to foodservice operators is the focus now and starting from this point, food manufacturers are creating strategies based on this.
How to approach leadership and have these conversations. You will uncover so many obstacles and guardrails. “We can’t do this (for the operator)” or “Jill or Joe will never go for that idea (for the operator)”.
Better to start in Foodservice or Retail?
Start in the boardroom with all the insights out in the open
The biggest competition is not “out there,” it’s on the board.
Example of how to go to market with sustainable seafood…
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May 12, 2023
Colorado Craft Beef with Jeff Smith, Co-Owner
What is craft beef? What is the dry-aging process? Why do cattle ranchers finish with a grain diet? How do you grow and scale a beef operation? I had so many questions for Jeff Smith that he has agreed to come back for a live stream Q&A on butchering. I am excited for everyone to meet Jeff and learn about this amazing cattle farm and sample a dry-aged steak. You can seriously taste the difference!
Colorado Craft Beef
Origin Story
1913 Cattle Ranch
Foodie insights
DTC luxury brand
Cattle on Grass, old school feed yard, horseback, cattle nutrition
21-day aged – half a steer – commercial space cannot do this – enzymatic process, not watered down taste. More earthy, nutty flavor, less water, getting a more tender flavorful piece of meat. Commercial meat can lose up to 50% yield after smoking and trimming and with CCB, yields are around 75%.
4-6 months to finish a cow with a grain finish diet and switch the flavor profile of the fat to the buttery, nutty VS wild meat flavor.…
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May 10, 2023
Mary’s Gone Crackers with Head of Marketing Carla King and Matt Kovacs, President, Blaze PR
I love talking shop with industry experts! Today I am joined by Matt Kovacks and his longtime client, Mary's Gone Crackers. The snack category is saturated, yet Mary's Gone Crackers is distributed nationally and they are now targeting new demographics and learning the best method to activate these customers. This is a must-listen.
Origin story of Mary’s Gone Crackers
Good for you category + loads of flavor
Demographic – boomer, Gen X but now branching out to the Millennials and Gen Z
Numerator – tracks brick-and-mortar retail sales & online sales & who is buying
Marketing and Sales team makeup
Building more than a brand
Trends – good for you and new international flavors are sweets
Launching new flavors – taste testing, surveys
Rapid Fire
Season 3, Episode 26
Mary's Gone Crackers:
* LinkedIn
* Website
* Instagram
* Facebook
* Twitter
Connect with Carla King
Connect with Matt Kovacs
Connect with Tony
About me and my mission and the podcast:
Are you l…
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May 8, 2023
Scratch Bakery Cafe with Ronnie G, CEO
Nothing tastes better than homemade from scratch! Building a business model around this concept has a unique set of challenges. Ronnie Givargis joins me to talk about his business and his future plans in Southern California.
Scaling a “from scratch” restaurant concept
Expanding based on a community need
The biggest issue is employees and the labor force – getting and keeping them – motivation has shifted
Investing in a central location to help with some of the scratch processes
How to stay connected with the customer in the marketplace
Customers and staff are becoming friends
Vision: open up other scratch concepts all under one hub
Advice – be very well capitalized if you plan to expand to multiple locations
Develop your own managers
Expanding the concept into other scratch-made concepts like coffee and Mexican food
Season 3, Episode 25
Scratch Bakery Cafe:
* LinkedIn
* Website
* Instagram
* Facebook
Connect with Ronnie
Connect with Tony
About me and m…
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May 2, 2023
In Good Company: the Reusable and Returnable Chef Crafted Meal Solution with with Ashleigh Ferran, CEO and Founder
Do you feel a little guilty bringing home dinner in a mound of single-use plastic bound for the landfill? Ashleigh Ferran had a moment of inspiration and wanted to help solve the single-use plastic problem. She just didn't know she was going to start an amazing chef-inspired food business! We are glad she did because this is the definition of a win-win-win business model. Ashleigh brings her high energy to the W@W podcast today to showcase how they are solving a big social and environmental problem while building a profitable model for expansion.
Center of the plate entre – ready to heat and serve – the customer rounds out the meal.
Advanced freezing technologies
Reusable
Foodie
She noticed legislation attempting to change consumer behaviors for plastic and she had her “Founder Conviction Moment” for circular to replace single-use packaging.
The business model – partner with restaurants and chefs to deliver ready-made entrees to the dinner table and offer a high-margin…
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Apr 28, 2023
Anderson Valley Brewing Company with Kevin McGee, CEO
Kevin McGee's crisis management background is the perfect skillset to lead the rebranding and expansion efforts of the nationally distributed craft beer brand, Anderson Valley Brewing Company. Kevin's home base in Boonville, CA might be the coolest place on earth to drink a beer, play frisbee golf and take in some music. AVBC also is leading the way in sustainability efforts.
35+ year old-school craft brewery
Started one of the first nano–breweries in America
Beer is a good business, recession-proof, and he and his father bought AVBC
Expert in crisis management
How they reorganized AVBC
The story behind the bear with deer antlers
Issues with the Brewery: consumer-facing marketing was failing
Legacy brands had grown rapidly with little marketing effort without talking to the consumer
Instead of A-B testing – they physically show up in the market and understand what resonates
Has a national sales team and outsources communications, social media, and outreach
80% of sales e…
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Apr 25, 2023
Former NFL Player and Chef, David Moosman, the Founder of ToMarket, an innovative solution for Chefs and Farmers.
Former NFL player and chef is currently closing a round of investment for his newest venture, ToMarket, a POS (point of sale) ordering platform that solves three problems: 1. Chefs don't have time to find farmers, 2. Farmers don't know how to find chefs, and 3. Distributors want a value ad for their customers. Join David Moosman, CEO and Founder of ToMarket as he discusses how this POS system, the old legacy restaurant marketplace, and his insights into dealing with investors. Today we are diving into a food tech! Let's go.
Origin Story – Grid Iron Chef at U of M
Playing for Pizza by John Grisham
Farmers don’t know how to find chefs and chefs don’t have time to find farmers.
POS system – integrates directly into an ordering platform for chefs
Digitize their clipboard
They sell to distributors and get introduced to the buyers on the platform
The greatest barrier to scaling is the “status quo” mindset
Consumer restaurant spending is outpacing grocery store spending
G…
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Apr 21, 2023
Achieving Sustainability with Diana Geseking, VP Corporate Counsel, Restaurant Technologies
Creating a profitable and scalable casual dining establishment or quick-serve restaurant (QSR) isn't for the faint of heart. The food entrepreneur needs a delicious menu, an attractive concept, passionate front-of-the-house people, and a skilled back-of-the-house operation. Consumers want to save water, reduce plastic use and be good stewards of resources, and they expect their favorite restaurants and brands to do the same. Diana Geseking joins me from Restaurant Technologies to share how RT is partnering with our favorite restaurants to help them recycle spent oil, reduce CO2, and lessen the landfill burden. In this episode, you will learn how to start a sustainability program.
RTI – their place in the restaurant infrastructure
Turning spent oil into bio-diesel
Tracking the data to help customers see sustainability results
2022 numbers - 289.4 million pounds of waste oil recycled, 16 million total jugs saved, 7.4 million cubic feet of landfill space saved, 66.6 estimated GHG C0…
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Apr 19, 2023
Cooler Keg, The Portable Draft Beer Solution with Anthony Bernas, CEO
Draft anything, anywhere? Don’t pinch yourself. You’re not dreaming! Whether you like beer, bubbly, hard seltzers, cocktails, soda, get ready for the Cooler Keg. ER nurse, founder/CEO and former chemist, Anthony Bernas built a system that lets you take the bar with you. Just rinse, clean, empty, REPEAT. The perfect solution to take to concerts, tailgates, camping, or just hanging out at home, you’ll wish you found the Cooler Keg sooner.
The wait is OVER! Anthony joins us as we tap into the makings of turning his passion into reality.
Cooler Keg - portable, stainless steel draft system holding up to 36 beers or 72 cocktails
What are people saying about this invention?
Who is the ideal customer?
Opportunities for growth
2023 plans
Initial production run
Cost to purchase
Season 3, Episode 20
Cooler Keg:
* Preorder Now!
* Website
* Instagram
* Facebook
* LinkedIn
* Youtube
*
TikTok
Connect with Anthony Bernas
Connect with Tony
About me and my mission and…
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Apr 14, 2023
Autonomous Restaurants - the Unattended Solution with Andy Lin, CEO and Founder Yo-Kai Express
Have you ever skipped lunch because the line for the Chipotle was out the door during lunch rush? or maybe you've found yourself at 9pm looking up "food open near me," to see the only place open is the gas station 15 minutes away? Andy Lin, CEO of Yo-Kai Express, found himself in that situation when he was up late studying and craving comfort food - noodle soup. That longing for a warm bowl of soup snowballed into the creation of Yo-Kai Express: the unattended solution. Now the autonomous restaurant offers 30+ gourmet meals that are ready in 90 seconds or less, 24/7, expanding to hundreds of locations across multiple countries. You won't want to miss this episode with CEO Andy Lin because Yo-Kai can pop up anywhere at anytime.~
Origin Story - Noodle soup is comfort food
Don’t think of these as a vending machine– think food platform or ghost kitchen
Good food fast
2022 – Japan and Taiwan
2023 – Europe, Singapore, and Korea to name a few
Challenges with autonomous
Focus on…
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Apr 7, 2023
Starting The Red Meat Revolution with American Ostrich Farms, CEO, Alex McCoy
The most delicious, lean red meat that isn't beef is Ostrich! If you are like me, you probably have not tried it. I did and was pleasantly surprised! Today I interview the premiere Ostrich farmer in America, Alex McCoy, CEO, of American Ostrich Farms. Agriculture is the single most important industry in America if you ask me, and Alex is single-handedly building the value chain for this environmentally friendly, healthy, and sustainable alternative to beef. Join me as I dive deep into Alex's business to discover the challenges and immense future opportunities for this unique bird.
Origin story
Health and environmental benefits
The biggest consumer challenge
Building the value chain
Vertical integration
Using every part of the bird
It's red meat, not beef
What differentiates ostrich that makes it an interesting addition to your protein mix
The business model
Certification proliferation
The birds never leave the farm
Problems with DTC marketing
Chefs love ostrich meat
Foods…
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Apr 6, 2023
Coconut Inspired Innovation and Beverage Business with Alan Cohen, Co-Founder and CEO KoKoMio and Matt Kovacs, President Blaze PR
Nature teaches us about sustainability, insulation, and freshness. You just have to know where to look. Alan Cohen, CEO of KoKomio found his inspiration in the Mexican coconut and is building a deliciously natural beverage brand, a multi-use co-packing facility, and Ko Ko Chill - a cold-pack insulation technique inspired by nature's design. Matt Kovacs, the CEO of Blaze PR joins me today as we discover a new brand that is making its way into America.
Kokomio – mission and purpose
Vertically integrated
Circular economy model - Take care of people, profits, and the environment
90% of US coconut beverages come from Asian coconuts – imagine the carbon footprint!
Cold press in Mexico retail very successful - helped launch into more markets
The coconut broker model didn’t work – inconsistent quality
KoKomio trained the coconut harvesters and gave them better wages and benefits to improve the quality of coconuts harvested and the communities.
Using the entire coconut to reduce…
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Apr 4, 2023
Food-Tech Innovation Comes to the Draft Beer Industry with Can Algul, CEO, Pubinno
Brewers invent new beers every year, but Can Algul, Co-Founder and CEO of Pubinno, says the draft beer industry hasn't seen any innovation since 1956. Can's vision for the oldest industry in the world is a Pubinno Smart Tap installed in every tap room to give the beer drinker the optimal pour while providing the owner better data for sales and marketing, sustainability, and a reduced carbon footprint.
Origin story
A little history lesson
What is Pubinno
What is a Smart Tap
What is smart clean
Obstacles
The business model
Where can I find a Pubinno
When are you coming to America
Season 3, Episode 17
Pubinno
Connect with Can Algul
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for…
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Mar 31, 2023
”Our Favorite Foods Forever” with Food-Tech pioneeer Adam Maxwell, CEO, Voyage Foods
Imagine creating a peanut butter spread without nuts. You would have an amazing business opportunity! The same can be said for making a chocolate bar without cocoa beans or coffee without coffee beans. Adam Maxwell, CEO of Voyage Foods, is disrupting all three categories simultaneously!
What business opportunities exist and what unique challenges await this pioneer of our favorite foods? Join Adam and me to and discover the hottest food-tech company and what lies ahead.
Show notes-
Didn't finish college
Origin Story
Raising capital
Building IP and technology
Marketplace: large-scale ingredient producers
Long sales cycle
Business fundamentals
Capital pragmatism
Capital allocation
Where they focus capital
Selling environments
"The Pitch"
Multi-billion dollar markets
Which category will grow the fastest
FDA regulations and hurdles
Coffee talk
RTD is hot right now
Adam's vision
Expo West
Season 3, Episode 16
Voyage Foods
Connect with Adam Maxwell
Connect with…
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Mar 28, 2023
Five Lakes Coffee’s Recipe For Growth and Expansion with Jared Smith, CEO
What's more American than a local coffee shop serving up its version of a cup o joe? 20 years ago Jared Smith and his brother Paul started Fives Lakes, bought a roaster, and began their business journey. Jared joins me as he shares the inside story of roasting the perfect coffee bean and their successful business plan to be a regional player.
Welcome to Five Lakes: Home of the Highly Caffeinated Angry Brew. Small batch Michigan coffee roasters with eight locations in MI and IN.
Origin Story
Purchasing a roaster
1st coffee shop in their town
The roasting process
Store-bought VS fresh roasted
Coffee bean blends, caffeination
Current business model
Key learning – opened 2 stores too far away and had to close them
8 regional stores – spoke and wheel model and a 9th scheduled this year
Some foodservice, universities, casinos no retail grocery at this point
Expanding into RTD coffee with Michigan States University
Scaling a coffee company
Be willing to work a lot and trust…
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Mar 24, 2023
The Category Leader & Disruptor in the Alcoholic RTD Market with Andrew Rodbell, Co-Founder, Post Meridiem Spirit Company
The Ready To Drink category (RTD) is set to explode past $10 billion in the next 5-10 years. The fastest-growing segment within RTD is the spirits category. Andrew Rodbell and his co-founder identified a "whitespace" in the marketplace 6 years ago. Today they are the category leader, and Andrews joins me today and reveals his #1 business philosophy that guides their decisions.
Origin story
Whitespace
Trends
Market size
Going against the norm
Canning line
Sales strategy
Marketing and Influencers?
Points of Distribution
Who is the target market - the buyer persona?
Where to find these cute little cans
Season 3, Episode 14
Post Meridiem Spirit Company
Connect with Andrew Rodbell
Connect with Tony
About me and my mission and the podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here t…
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Mar 21, 2023
Frontier Kitchens ~ Preparing the Next Generation of Food Entrepreneurs for Success with Cassity Jones, COO
Food entrepreneurs shoulder massive financial risks. Many seek out experts to work with for guidance and support. Former 5-star pastry chef, Cassity Jones, the COO of Frontier Kitchens, has a new mission: guide the new generation of food stars to get established in the business of food and launched into retail, foodservice or DTC.
Cassity joins me to discuss the newest food trends and pitfalls entrepreneurs must avoid if they are to beat the odds.
origin story
Frontier Kitchen - food business accelerator / university
rising stars - Rice Culture & Go Oats (As Seen on Shark Tank)
Pitfalls
Financial acumen, cost control, too rigid, lack of support, can't handle success
Trends
Season 3, Episode 13
Frontier Kitchen
Connect with Cassity Jones
Connect with Brenda Cromer
Connect with Tony
Sampling is the best effective way to boost sales and expand your brand! You wouldn't only give a prospect a spec sheet! Let the marketplace SAMPLE your BRAND! Here is a NOVEL approach to ATTRACT…
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Mar 17, 2023
“Better To Ride a Trend Than Go Against It” with Adam Michaels, CEO, Mama Mancini’s
Starting worlds away from the food industry as a bioengineer at UPenn, Mama Mancini’s CEO Adam Michaels joins me today and shares how he found his true passion and purpose in food.
We dissect consumer trends in the wake of recessionary pressures. As more people choose to eat at home over eating out and choose to buy private labels over branded ones, Mama Mancini's decision to be a one-stop shop in the deli is the right one.
Crack open a beer and enjoy this episode with Adam.
origin story
first principles
Italian heritage brand
“Grandma quality” - fresh, clean, eating
One-stop shop deli solution
Consumer insights
Trends: Recessionary pressures
Branded vs. Private label
Culture
Mama Mancini’s winning categories in the QVC customer choice awards 2022: 🏆 Most Recommended Brand 🏆 Best Meatball 🏆 Best Sauce 🏆 Best Plant-Based Item
Season 3, Episode 12
Mama Mancini’s
Connect with Adam Michaels
Connect with Tony
Sampling is the best effective way to boost…
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Mar 14, 2023
Mission Possible: Building an unparalleled DTC Flash Sale model with Wine Spies’ Top Operative, CEO Agent Cru
Wine Spies CEO, Addison “Agent Cru” Rex shares the unique twist to the flash sale model. Now the oldest wine flash sale retailer, they navigated through an industry with super niche products, specific needs & thousands of SKUs, by building their own unique system.
As a discount retailer, how do you deliver on the promise of great quality and great taste? How do you reach, engage AND cater to all of the different tastes within the marketplace?
These spies do it 365 days a year... Grab a glass as we uncork the declassified matter.
* Flash Sale Model
* Two core competencies: tech company & e-commerce marketing company
* Profit margins as a discounter
* $400 billion industry
* DTC over $20 billion
* 3 tier system
* E-commerce
* Brick-and-Mortar
* Merchandising ~2,000 SKUs
* Copyright
* Their subscription model vs the "Freemium" model
* Trends
Season 3 Episode 11
Become an Operative
Connect with Addison Rex
Connect with Tony Moore
Sampling is the best ef…
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Mar 10, 2023
Flights Restaurant Group Expanding To An Airport Near You with Alex Hult, CEO and Former NHL Pro Athlete
Alex Hult's NHL Hockey Career may have ended too soon, but his passion and desire to work hard didn't retire. On his honeymoon with Sarah, Mrs. Nevada 2011, he discovered an interesting phenomenon with a flight of cocktails. Small-batch food and drinks create more tasty, memorable experiences - as he explains on the podcast. Needing a runway of capital to get started, he turned to friends and family to help launch Flights Restaurants. After the concept took off, he expanded to multiple markets and now is launching a nationwide franchisee program. Please put your tray tables in their upright and locked position and prepare for take-off with Alex Hult as he joins me today on the Winning at Work podcast.
Origin Story
Theme
Business Plan
Franchise Concept
Key Learnings
Trends
Season 3 Episode 10
Flights Restaurants https://flightsrestaurants.com/
Alex Hult is not on social media - you will discover why.....
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecia…
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Mar 7, 2023
Winning the Global Supply Chain Game with Eran Mizrahi, CEO, ingredient brothers
From a cultural perspective, having a global, remote staff solving global supply chain issues brought local creativity into focus. As IB scaled, Eran identified gaps and saw an opportunity to align his business with suppliers, giving IB's clients the ability to scale, maintain quality and also improve margins.
Eran's mission is to close the gap between customers and the manufacturer, the person who's actually producing the goods, and improve that relationship.
Join me as I learn from Eran how food manufacturers scale their businesses through smart supply chain choices. Of course, it starts with choosing the right partner!
Origin Story
Dropped out of college
From culinary school to finance and back to food
Shout out to NUTS.com
How he runs a business - the philosophy (OKRs)
Bootstrapping
Regulatory issues
Trends!
Season 3 Episode 9
ingredient brothers https://www.ingredientbrothers.com/
Connect with Eran Mizrahi https://www.linkedin.com/in/eranmizrahi/
Connect with Tony Mo…
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Mar 3, 2023
Building a Master Brand in Gut Health with Amy Driscoll, Co Founder of Bear’s Fruit
Season 3 Episode 8
Bear's Fruit https://www.bearsfruit.com/
Connect with Amy Driscoll https://www.linkedin.com/in/amyelizabethdriscoll/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/
Let the marketplace SAMPLE your BRAND! Here is a NOVEL approach to ATTRACT people (DEMO)
Amy Driscoll brings her emerging brand experience from Coca-Cola to the Winning at Work podcast as she shares how she and her co-founder are building a Master Brand within the gut health category. They started with Kombucha and expanded into the larger beverage set of sparking water. She joins me today from her brewery and tap room in Brooklyn, New York.
Origin Story
Brand Promise
Business Model
Distribution
The Brewery
Gut Health
Kombucha and Sparking Water set
Challenges
Key Learnings
About me and my mission and podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are imp…
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Feb 24, 2023
”Meeting People Where They Are” with Dr Gina Zupsich and Aaron Shinn, co-founders of August Uncommon Tea
Season 3 Episode 7
August Uncommon Tea https://august.la/
Connect with Dr. Gina Zupsich "Dr. Z" https://www.linkedin.com/in/ginaz1/
Connect with Aaron Shinn https://www.linkedin.com/in/ashinn/
Connect with Jennifer Lee https://www.linkedin.com/in/jenniferj-lee/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/
I invented a novel approach to attract people to your growing company. Stop using old, boring job descriptions. Let the marketplace SAMPLE your BRAND! Here is a NOVEL approach to ATTRACT people (DEMO)
"Meeting people where they are" is a sound growth strategy to expand into a large market. This is especially true when you sell a premium, nuanced beverage. Having built a successful premium tea brand catering to the foodies in the loose tea market, August Uncommon is now entering the larger tea market with a strategy they believe will build on its premium base. Join us today as Jennifer Lee makes her podcast debut on Winning at Work.
Origin S…
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Feb 17, 2023
Fat Head’s Regional Dominance Is The Beer Brewers Blueprint with Bill Wetmore and Matt Kovacs
Season 3 Episode 6
Fat Head's Brewery https://www.fatheads.com/
Connect with Bill Wetmore https://www.linkedin.com/in/bill-wetmore-6aa5676/
Connect with Matt Kovacs https://www.linkedin.com/in/mattjkovacs/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/
Beer Competitions https://www.greatamericanbeerfestival.com/ & https://www.worldbeercup.org/
Do you need to attract people to your jobs? Stop using old, boring job descriptions. Let the marketplace SAMPLE your BRAND! Here is a NOVEL approach to ATTRACT people (DEMO)
Are we in the golden age of beer? What is the best path forward for a brewery? Bill Wetmore is the sales leader and beer genius at Fat Head's and he joins his good buddy Matt Kovacs and me to discuss what is brewing in brewing.
Origin Story
Bill's background
About the brand
Winning awards
Be strong in local and regional
Financial costs in expansion
What type of restaurant do you want to be?
Trends in beer
Culture VS expansion…
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Feb 10, 2023
Tapping Into the Cold Brew Market with Eric Johnson, CEO, Trident Coffee
Season 3 Episode 5
Trident Coffee https://tridentcoffee.com/
Connect with Eric Johnson https://www.linkedin.com/in/eric-johnson-1a69a511a/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/
Sampling is the best effective way to boost sales and expand your brand! You wouldn't only give a prospect a spec sheet! Let the marketplace SAMPLE your BRAND! Here is a NOVEL approach to ATTRACT people (DEMO)
After the military and an MBA, Eric returned to what he knew best - building things. He knew from his international deployments that coffee and tea united disparate backgrounds quickly. When considering launching a coffee brand, the San Diego craft beer scene was a model he wanted to follow. Tune in to discover how Trident is tapping into the crafting vibe with their cold brews.
Origin Story
Why Coffee
The Trident “unites the 7 seas” and is symbolic
The San Diego Craft beer scene and culture
Tie into the health and wellness community
Cold Brew meth…
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Feb 3, 2023
The Modern Day Restaurateur with Alan Moy, CEO and Founder of Viet Nom Nom
Season 3 Episode 4
Viet NOM NOM https://www.eatvietnomnom.com/
Connect with Alan Moy https://www.linkedin.com/in/alanmoy/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/
Sampling is the best effective way to boost sales and expand your brand! You wouldn't only give a prospect a spec sheet! So why hire using only a job description? Let the marketplace SAMPLE your BRAND! Here is a NOVEL approach to ATTRACT people (DEMO)
A third-generation restaurateur, Alan Moy left corporate America to found Viet Nom Nom, a Vietnamese fast casual restaurant & multi-operation foodservice company.
Origin story
Building a $$ multi-million $$ enterprise in food
The business model
Existing "points of sale"
QSR model is based on volume
Margins and Scale
His philosophy is Finding Common Language
Adaptability needed in all new hires
Where to find this amazing food
About me and my mission and podcast:
Are you looking for a fun and light-hearted podcast to discove…
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Jan 27, 2023
The Year of International Expansion with Kevin Moran, Vice President of Strategy Development, Focus Brands
Season 3 Episode 3
Focus Brands https://www.focusbrands.com/
Connect with Kevin Moran https://www.linkedin.com/in/kevin-moran-1499129/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/ and if you are hiring in 2023 - ATTRACT people to your brand by allowing them to "sample" your culture, mission, and purpose (DEMO)
Kevin Moran, Vice President of Strategy Development and Analysis, shares where brands are expanding internationally, why the international market is hot, and what strategies to take. I have added more information in the show notes.
“How to expand a brand internationally”
Are you selling or developing? What is your purpose?
Grow locally to build brand recognition. The key to successful brand marketing is tapping into existing loyal customers.
Understand the propensity of the country to take your product. In other words, know your market. Beef products are not going to succeed in India because the cow is a sacred animal.
Seek diffe…
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Jan 20, 2023
Cold Buzz - Alcohol Infused Coffee with Sam Madani, CEO, Bomani with Matt Kovacs, President of Blaze PR
Season 3 Episode 2
~ Drink Bomani ~
Connect with Sam Madani https://www.linkedin.com/in/sam-madani-58b054a1/
Connect with Matt Kovacs https://www.linkedin.com/in/mattjkovacs/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/
ATTRACT the hidden candidate market with a novel candidate attraction program (DEMO)
Matt Kovacs and Sam Madani discuss the new pioneering category: alcohol-infused coffee. Get your Cold Buzz On! Drink Bomani
Bomani
Origin Story
Formulations
Selling strategies
Expansion strategies
Supply chain strategies
Community building
Pioneers
Rapid fire
About me and my mission and podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands featured here take us into the world of innovation, sustainability, good for you, lifestyle, QSR, Foodservice, Distribution, DTC, Cl…
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Jan 13, 2023
Boxed Water: The Rise of Lifestyle Brands and The Fall of Plastic with Rob Koenen, CRO/CMO, Boxed Water and Matt Kovacs, President Blaze PR
Season 3 Episode 1
~ Boxed Water: The Rise of Lifestyle Brands and The Fall of Plastic ~
Connect with Rob Koenen https://www.linkedin.com/in/rob-koenen-6550017/
Connect with Matt Kovacs https://www.linkedin.com/in/mattjkovacs/
Connect with Tony Moore https://www.linkedin.com/in/differentbetterspecialbrands/
ATTRACT the hidden candidate market with a novel candidate attraction program (DEMO)
Matt Kovacs and Rob Koenen join me to discuss the rise in lifestyle brands and why Boxed Water resonates with consumers - here is a HINT - plastic is AWFUL!
Boxed Water
Fast facts
The Plastic industry
Why lifestyle brands are important to people
Disruptor brand
Selling and partnership strategies
Alaska Airlines
Social impact
Rapid fire
About me and my mission and podcast:
Are you looking for a fun and light-hearted podcast to discover unique brands and learn about the people and strategies successful companies are implementing in the CPG and Food and Beverage Industry? The brands fe…
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Dec 30, 2022
Pastry Chef Entrepreneur and Founder of Ruani, Ani Mamtora E 158
Anirudh "Ani" Mamtora is a classically trained pastry chef who studied and trained in France and traveled the world perfecting his love of sweet pastries. Ani represents every food entrepreneur that has a fantastic-tasting product and dreams of turning their baked treat into a brand. Ani has much to tell us about his journey. There are still many more summits to climb and as he scales, we will be there learning through him.
I give you Ani Mamtora, Pastry Chef Entrepreneur and founder of Ruani, maker of adaptogenic brownies.
Ruani
* Origin Story
* Why Ashwagandha
* Union Kitchen
* MOSH Pitch Slam Winner - 2022
* Key Learnings
* Biggest Challenges
* Crowdfunding & Bootstrapping
* Ideas around community building
Connect with Ani: https://www.linkedin.com/in/anirudh-mamtora-47a7444b/
https://www.linkedin.com/company/ruani-llc/
https://www.eatruani.com/
About your Host Tony Moore and the Winning at Work podcast:
Connect with me on LI: https://www.linkedin.com/in/diff…
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Dec 23, 2022
Sarilla & The East Africa Mission with Sara Delaney, CEO Sarilla Sparkling E157
Sara Delaney suffered through a difficult personal trauma. How would she pick up the pieces of her life? Could she? Pulling herself up, she looked for healing and found her inspiration in the women of Rwanda who survived the horrific genocide in 1994. From her personal experiences and the life-saving gift she found in East Africa, she vowed to pay it forward and bless those that helped her. Discover a truly unique mission-based enterprise & functional beverage brand in this episode with Sara Delaney, CEO of Sarilla Sparkling.
Sarilla Sparkling
* Origin Story
* East Africa
* Tea and its effects
* Staying connected
* BevNet 2022 - WINNER
* Trends in functional beverages
* 0% alcohol VS Sparkling Water
* Challenges with making claims on packaging
* Authenticity
* MOAT
Connect with Sara: https://www.linkedin.com/in/sarastenderdelaney/
https://www.linkedin.com/company/sarilla-sparkling/
https://drinksarilla.co/
About your Host Tony Moore and the Winning at Work pod…
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Dec 16, 2022
Reinventing the Food Experience with Nekter CEO, Steve Schulze E156
With a reach of 180 restaurants across 22 states and 150 more planned, Steve's Schulze's mission to reinvent the food experience is flourishing. Consumers want delicious AND "Good for You." Steve's vision and strategic planning enabled Nekter to flourish, and he shares his wisdom and key learnings with us in this episode of Winning at Work.
Reinventing the Food Experience
* Origin story
* Small menus
* Functional trends
* QSR Trends
* Dynamic Pricing is not an option
* Culture Wins out
* Main Theme - Franchising Strategy
Connect with Steve on LinkedIn: https://www.linkedin.com/in/steve-schulze-34820696/
https://www.nekterjuicebar.com/
https://www.nekterfranchising.com/
About your Host Tony Moore and the Winning at Work podcast:
Connect with me on LI: https://www.linkedin.com/in/differentbetterspecialbrands/
Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome bran…
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Dec 9, 2022
The Greatest Gift One Can Give with Michael Fiato, SVP Guest Experience, Eurest E155
Whether you manage a single person or an organization of over 10,000, you each have the same responsibility! How do you connect a company's mission and vision to an employee's purpose in life? Folks the HR game has changed! Employees have the power now. They want an experience, not just a paycheck.
Today I bring you a great storyteller who has helped his organization stay on trend - Michael Fiato, SVP of Guest Experience at Eurest (part of Compass - the multi-billion foodservice giant).
Have you given your employees the greatest gift?
* Connecting on an emotional level
* Generational changes in the workforce
* Power has shifted
* A change is needed in interviewing techniques
* lead with what you need
* George Zimmerman - brilliant marketing idea for his own people!
* The Voice of the Customer program
* Peak End Theory
* Assessments
* Servant Leadership
Connect with Mike: https://www.linkedin.com/in/michael-fiato-a2b05039/
https://www.linkedin.com/company/eures…
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Dec 2, 2022
How TiNDLE Scaled Plant-Based Chicken to 1,500 Restaurants in 9 countries in only 2 years! with Andre Menezes, CEO and Co-Founder, Next Gen Foods E154
It's so simple it's brilliant! Ask 100 food or beverage entrepreneurs how or why they started their businesses. For some, they knew they had a great product and they expanded from the family kitchen outward. Some find whitespaces - niche areas that are underserved. Others start with a mission and are purpose-driven first. Andre and his co-founder started with a global mission and built a business model to solve that need. It enabled them to raise over $100 million and expand to 9 countries.
* Origin Story
* What is in a name?
* Animal Farming is inefficient
* Macro and Microtrends in plant-based
* Billions of animals are slaughtered every year
* Why plant-based has struggled
* TiNDLE business model
Connect with Andre: https://www.linkedin.com/in/andre-menezes/
https://tindle.com/
About your Host Tony Moore and the Winning at Work podcast:
Connect with me on LI: https://www.linkedin.com/in/differentbetterspecialbrands/
Are you looking for a fun and light-hearted pod…
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Nov 24, 2022
George Washington’s First Thanksgiving Day Proclamation
Happy Thanksgiving all!
Here are a few other famous Quotes from our Founding Fathers (from www.Wallbuilders.org)
* About five weeks into the Constitutional Convention of 1787 when they were attempting to draft the U. S. Constitution, their efforts were a signal failure. As things were beginning to break up and delegates return home to their states, (Benjamin) Franklin challenged them and called them to prayer. He told them: In this situation of this Assembly, groping as it were in the dark to find political truth, and scarce able to distinguish it when presented to us, how has it happened, sir, that we have not hitherto once thought of humbly applying to the Father of Lights to illuminate our understanding? In the beginning of the contest with Great Britain, when we were sensible of danger, we had daily prayer in this room for the Divine protection. Our prayers, sir, were heard, and they were graciously answered. All of us who were engaged in the struggle must have observed frequen…
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Nov 21, 2022
Plant-Based Meat expert, Sadrah Schadel, the CEO of No Evil Foods on Launching a DTC Crowdfunded Website ~ Special Announcement ~
We're No Evil Foods, and we can hear your stomachs rumbling. We know you're hungry for our Plant Meat and that you've had a hard time getting your hands on them in local stores. We're tired of bumming you out, so we're taking matters into our own hands and bringing our meats back to the masses, via your front door! Help us relaunch our online Butcher Shop so we can ship our Plant Meat to hungry mouths coast-to-coast! With your help, we'll be able to redesign our website and reestablish the direct-to-your-doorstep access you've been asking for. The new website will be more user-friendly and allow you to sign up for monthly subscription boxes so you're never without Plant Meat again. Contribute: https://numarket.co/fund/no-evil
No Evil Foods stands for simple AF* ingredients that you can recognize and pronounce. Our range of killer Plant Meat is boldly seasoned, nutrient-dense, wildly versatile, and healthy enough to make a daily habit out of. Each of our 5 flavors is made from a blend…
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Nov 18, 2022
Better For You Alcohol Pioneers with Osena Spiked Coconut Water Co-Founders Chris Allen and Vicente Surraco E151
2019 was known as the year of White Claw. And as beverage manufacturers scrambled to profit from the new spiked seltzer category, one group of beverage pioneers asked the more important question. What gave rise to this trend and what will the good for you revolution bring next? Chris Allen and Vicente Surraco believe Osena Spiked Coconut Water is the next evolution in "Good for You" alcohol. Chris and Vicente take us to the intersection of functional & alcoholic beverages today and share their key learnings.
* Origin Story
* The hotbed of tropical-flavored start-ups is located where?
* Trends in drinking
* Spiked Seltzer
* Why coconut water
* Market size
* Demographics
* Distributors
* Key learnings
* Old School is the best school
Connect with Chris and Vicente on LinkedIn:
https://www.linkedin.com/in/christopher-d-allen/
https://www.linkedin.com/in/vicente-surraco-21334566/
Try Osena: https://drinkosena.com/
About your Host Tony Moore and the Winning at Work…
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Nov 11, 2022
Manuka Honey and the Plight of the Bees with Corey Blick, SVP, GM Comvita USA with Matt Kovacs, President Blaze PR E150
Manuka honey is a premium, functional honey from New Zealand, and not the ordinary honey in a plastic bear! Did you know bees are nearly extinct in 8 US states? Crazy but true. Learn about the world's most unique honey and how it is sold and marketed as a "challenger" brand.
Connect with Corey Blick on LinkedIn: https://www.linkedin.com/in/corey-blick-781a9b4/
Connect with Matt Kovacs: https://www.linkedin.com/in/mattjkovacs/
https://www.comvita.com/
http://www.blazepr.com/
* Comvita Origin story - Beekeeping since 1974
* What is Manuka Honey?
* What are the benefits?
* Industry trends
* Lab Certified
* How does one market ultra-premium food?
* Line extensions?
* 3 tough questions
* The plight of the bees
Bee Resources:
Maine, Rhode Island, New Hampshire, Vermont, Idaho, North Dakota, Wyoming, and Oregon each have zero or close to zero American bumblebees left, according to a petition by the Center for Biological Diversity and Bombus Pollinators Association of…
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Nov 4, 2022
Cornering the Corporate Snack Market with John Occhipinti, CEO, Nature Box. E149
Jay-Z’s corporate catering platform, Hungry, acquired Nature Box, the tech-enabled healthy snack business in 2022. Why? What is the business rationale? What corporate trends is Hungry addressing? What can we learn from this? Hint – every CEO is pondering this question as people come back to the office! Joining me today to answer these important questions is the brain behind the business, John Occhipinti, the CEO of Nature Box.
Connect with John Occhipinti on LinkedIn: https://www.linkedin.com/in/occhipintijohn/
Nature Box: https://naturebox.com/
Hungry: https://tryhungry.com/
Listen to my podcast with Jeff Grass, CEO, Hungry: https://www.podpage.com/winning-at-work/disrupting-the-100-billion-corporate-catering-and-events-category-with-hungrys-jeff-grass-ceo-and-jon-ebner-nyc-market-leader-e120/
About your Host Tony Moore and the Winning at Work podcast:
Connect with me on LI: https://www.linkedin.com/in/differentbetterspecialbrands/
Are you looking for a fun and light-hearte…
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Oct 28, 2022
Finding Brand Authenticity with Kun Yang, Co-Founder and CEO at Pricklee Cactus Water E148
Kun Yang and his co-founder Mohammed Hassoun are on a journey to create the greatest cactus company in the world. Mo rediscovered a delightful childhood drink made from the prickly pear cactus. Kun recognized the health benefits. They knew the drink would "check the functional boxes", but that wasn't the essence behind the beverage. Sustainability and 'Good for You' are major benefits of the cactus for sure! But could they find authenticity in the brand true to their personal values? Entrepreneurs, this is no easy endeavor. It can be lonely. It is painfully slow at times. But the journey is worth it.
Thank yo for sharing your journey with us all, Kun.
Connect with Kun Yang: https://www.linkedin.com/in/kyang2/
Pricklee: https://pricklee.com/
Youtube Sharktank episode: https://youtu.be/CdEBhhQVtkw
About your Host Tony Moore and the Winning at Work podcast:
Connect with me on LI: https://www.linkedin.com/in/differentbetterspecialbrands/
Are you looking for a fun and light-hearted p…
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Oct 21, 2022
Scaling to Every Zip Code in America: The Sunbasket Meal Kit story with Mike Wargocki, SVP Ops E147
The meal kit delivery industry is estimated to be worth $11.6 billion! Lockdowns accelerated adoption, but with those authoritarian policies in the rear-view mirror, customers are back to eating out more. Unphased by this trend, one brand continues to surge and has scaled from a single farmers market and a garage distribution center into every zip code in America - meet Sunbasket!
Mike Wargocki, SVP of Operations joins me to chat about how they scaled and the organized chaos that is meal-kit manufacturing. You will have a newfound appreciation for that little box when it shows up on your doorstep!
* Intro - we both love Boy Scouts and Philmont!
* Sunbasket origin story
* Challenges scaling a perishable food business
* Safety
* Automation
* Complexity - 1 million preps per week
* FDA/USDA regulations - retail exemption
Connect with Mike: https://www.linkedin.com/in/mikewargocki/
Sunbasket: https://sunbasket.com/
About your Host Tony Moore and the Winning at Work podca…
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Oct 14, 2022
Getting into Costco - the King of Club with Jeremy Smith, President LaunchPad Group and Matt Kovacs, President Blaze PR E146
Continuing our theme of Costco brands, Jeremy Smith shares his unique perspective on why Costco is the King of Club. His brokerage is dedicated to helping brands get fitted and prepared to enter Costco. Stick around for the trends he expects in 2023, too.
Connect with Jeremy Smith: https://www.linkedin.com/in/jeremy-smith-8aa3281/
Connect with Matt Kovacs: https://www.linkedin.com/in/mattjkovacs/
About your Host Tony Moore and the Winning at Work podcast:
Connect with me on LI: https://www.linkedin.com/in/differentbetterspecialbrands/
Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered.
Join me on my mission to discover what makes these companies different, better, and special.
Episode 146 is sp…
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Oct 7, 2022
My/Mochi Goes to College & The State of Foodservice with Thaddeus Thorne, VP Foodservice My/Mochi E 145
I had a great time catching up with my foodservice buddy, Thaddeus Thorne, the new VP at My/Mochi. Foodservice has changed - it's tougher to get in! Listen in as Thaddeus explains the new reality of Foodservice distribution. We touch on sustainable packing and why it's damn tough for recycling solutions to take off. But there is hope with the rising generation of college students.
* Connect with Thaddeus on LI: https://www.linkedin.com/in/thaddeus-thorne/
* My/Mochi: https://www.mymochi.com/
Companies, brands, and shout-outs:
* Harvest Culinary Group - https://www.linkedin.com/company/harvesttableculinary/
* Chef Matthew Thompson - https://www.linkedin.com/in/chefmthompson/
* Sambazon - https://www.linkedin.com/company/sambazon/
* Impasta! Foods - https://www.linkedin.com/company/impasta-foods/
* Peter Mead - https://www.linkedin.com/in/peter-mead-1a73028/
* Donya Litowitz - https://www.linkedin.com/in/donyalitowitz/
* Kelly Slator - https://twitter.com/kellyslater…
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Sep 30, 2022
Without this KEY ingredient, your food concept will FAIL with Rody Hawkins, President and CEO, Improved Nature E144
How does a beef lover and self-titled ‘meat head’ become the leader of a plant-based protein company? God has a sense of humor! Rody Hawkins, with his Ph.D. in Meat Science, worked for two of the world’s largest food manufacturers as a food scientist, head of R&D, and new product development where he learned firsthand, what new ideas will work, and which ones won't. Rody is personally responsible for creating and developing hundreds of new food products, including his biggest hit, Lunchables! which is now over a $ 1 billion category.
As the leader of Improved Nature, Rody and his team have an audacious goal to feed the world. Rody joins me today to share his stories of learning from his uber-successful career as a creator. You might be surprised to discover the KEY ingredient required to make a new food idea successful.
* Origin Story
* Commercialization concepts
* Rody’s Philosophy ~ without this ingredient, it will fail ~
* Lunchables story
* Marketing
* Sales…
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Sep 23, 2022
The Secret To Scaling Fast with Amazon’s DTC platform with Peter Vas Dias, President, Genius Gourmet and Matt Kovacs. President Blaze PR E143
They saw the KETO trend coming. Consumers are moving away from high-sugar snacks. They want great tasting, low sugar, low carb food with extra protein. Brand expert Peter Vas Das, President of Genius Gourmet, and his team used the Amazon DTC platform to incubate and innovate what is now one of the fastest growing KETO brands on the market! Launched in 2019, Genius Gourmet is now over $20 million and climbing.
In this episode, Matt Kovacs, the President of Blaze PR, reconnects with his friend and client, Peter Vas Dias, and uncovers the many secrets and key findings from a lifetime of learning.
https://www.geniusgourmet.com/
http://www.blazepr.com/
* Origin story
* Starting on Amazon
* Incubation is a strategy
* Finding the white space
* Prove it to buyers
* You can't buy reviews
* Look for low barriers to entry or a void in the market
* Outsourcing model
* Innovate - never "me-too" products
* Plan for hiring when scaling
* Win on brand and flavor!
* A look i…
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Sep 16, 2022
Inspirational OR Intentional? How to Win in Grocery with Vendant Saboo and Mike Webber, Co-Founders, Frutero Ice Cream E142
With nearly 300 SKUs of ice cream competing for limited freezer space, you have to boot a brand out to get in! So the questions are how do you build a brand in the freezer? What brings the consumer into the grocery store? How do you find new customers to try your brand? Vedant Saboo and Mike Webber, co-founders of Frutero Ice Cream, join Winning at Work to share their start-up story and key learnings about grocery stores and scaling a business.
* Origin Story
* Building a brand in the freezer
* How do grocers look at their categories?
* Trip driven
* Hero
* Basket builder
* Inspirational
* How intentional is the purchase?
* What is the value of differentiation?
* What category is ice cream?
* Is Frutero an ice cream brand or a fruit brand?
* What is a brand promise?
* Commercial fruit production VS Frutero's
* Key learnings ~ incremental growth outside of ice cream
* How to attract new consumers
* New flavors coming soon - you heard it here first!
Con…
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Sep 9, 2022
”If It’s Not Cold, It’s Not Sold” with Christian Webb CEO, Electrolit and Matt Kovacs, President, Blaze PR E 141
The #1 channel for beverages, especially impulse purchases, is none other than your local convenience store. With 155,000 points of distribution around the country and annualized revenue of ~ $650 billion, C-Stores are hyper-local innovation hubs for testing new designs and flavors.
These aren't your grandfather's gas stations! Yes, you still find candy bars, gum, and sugary sodas, but the good-for-you food and beverage trend transformed the shelves and coolers from pure garbage food and drinks into a viable channel to innovate and launch a brand.
Join C-Store expert Christian Webb, the CEO of Electrolit, and the PR SME, Matt Kovacs from Blaze PR as we dive deep into the trends shaping C-Store channel strategies.
* Origin Story
* Premium brand based on science
* Why C-store is the channel of choice
* Compare c-store innovation with Amazon DTC
* Impulse
* Hyper-local
* Reach
* Volume
* Partnerships
* Gaming Industry
Connect with Christian: https://www.linkedin.co…
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Sep 2, 2022
How To Get Your Delicious Product Distributed with Richard Byers, Division President Cash-Wa Distributors E140
Your totally different, better, and special brand is killing it in the local marketplace. Everyone loves it! Now what? Get it into distribution!
Richard Byers, the Divison President of Cash-Wa joins me to discuss how to get your totally awesome brand into a distributor. Discover the strategies established and start-up brands use to grow revenue through a distributor partnership.
* What's in a name?
* How does a distributor decide what products and brands to offer the marketplace?
* 30,000-foot view of the operation workflow
* Adding new brands and products ~ strategies ~
* Category Managers
* Consultants VS Salespeople
* How many SKU's for the same food?
* Trends in food
* Brand new Cash-Wa white-labeled product unveiled here for the first time!
Connect with Richard: https://www.linkedin.com/in/rbyers/
Cash-Wa: https://web.cashwa.com/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay curre…
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Aug 26, 2022
The QSR Circular Economy with Jeff Kiesel, CEO Restaurant Technologies E139
In the uber-competitive QSR marketplace, restaurant owners face labor shortages, rising expenses, shrinking supply chains, and customers that expect the brand to "give back" to the community. Jeff Kiesel, the CEO of Restaurant Technologies, a QSR veteran, joins the Winning at Work podcast to discuss these trends and his mission to make safer, smarter sustainable kitchens.
Oil is the heart of any successful QSR operation, and now, thanks to RT's innovative partnerships and sustainability vision, it is reused as biodiesel for RTs fleet!
* The heart of QSR
* Oil management
* QSR trends
* automation
* break-even point
* labor
* commodities
* waste
* eliminating the toughest jobs
* hedging strategies
* Broadline distribution
* The circular economy
* From oil to biodiesel
* Jack Welch's influence
* Work from home strategies
Connect with Jeff: https://www.linkedin.com/in/jeffkiesel/
Restaurant Technologies: https://www.rti-inc.com/
About your Host Tony Moor…
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Aug 19, 2022
DTC Challenger Brand Strategies with Daniel Doll, President and COO of SoapBox Soaps and Bushwick Kitchen and Matt Kovacs, President Blaze PR E138
Challenger brands must be different, better, and special and hold that perception with the consumer. Commodities are in a race to the bottom, according to Daniel Doll, COO of SoapBox Soaps and Bushwick Kitchen. Daniel is a DTC expert and has built an infrastructure allowing their organization the flexibility to acquire brands and integrate them into a proven, successful DTC model (direct to consumer). Matt Kovacs, the President of Blaze PR, works with Daniel and other lifestyle brands to generate great PR and drive consumer awareness. Join Matt and Daniel today as they discuss the DTC strategies for two popular brands, SoapBox Soap (A social mission company) and Bushwich Kitchen.
* Origin story
* Democratized giving
* Social mission
* Own the brand NOT the manufacturing
* Dissecting market data to expand product offerings - it's so simple it's genius!
* The infrastructure
* Strategic partnerships that work
* Why Daniel acquired Bushwick Kitchen
* Know what you are go…
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Aug 13, 2022
Making Scientific Advancements Practical and Accessible to All with Caroline Beckman, Founder and CEO, Nouri E137
Innovation for innovation's sake? Science for science's sake? When it comes to food and beverages, we answer these questions with a resounding NO! Advancements must be made practical and accessible for everyone. Caroline Beckman is passionate about meeting the consumer where they are and loving them too much to leave them there.
* Origin story
* Proud college dropout
* She began her career early within consumer products with a focus on health and wellness
* What is gut health?
* What is the microbiome?
* Nouri is on a "proactive health" mission
* Published a scientific study
* Owns the formula and research
* Making Scientific innovations accessible to all
* Prioritize spend
* Know your COGS and have a great manufacturing partner
* Know your market!
* Enter a market with a better product
* Finding the right tension between growth and innovation - it can be a struggle
Connect with Caroline on LinkedIn: https://www.linkedin.com/in/caroline-beckman-66156645/…
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Aug 5, 2022
Influencer Marketing using Geo-Targeting with Martin Pamensky, CEO and President Simply Delish Desserts E136
Influencers can drive retail sales, but a brand needs a sophisticated and coordinated marketing campaign to make retailers take notice. Today I am joined by the President and CEO of Stanmar International and the dessert brand, Simply Delish. Martin Pamensky built a successful brand through strategic partnerships and influencer marketing, and they are fighting childhood hunger by donating quality food to kids in need.
* Origin story
* The ready-to-eat category dwarfs the center of the isle grocery store in sheer volume.
* Stevia partnership
* Geo-targeting
* Influencer campaign
* Art Photography
* Online community with eye-popping recipes
* Mission - ending childhood hunger
Connect with Martin on LinkedIn: https://www.linkedin.com/in/martin-pamensky-ba517aa/
Simply Delish: https://simplydelish.net/
Recipes: WOW! https://simplydelish.net/grid/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay…
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Jul 28, 2022
Leading the Way into Upcycling and Regenerative Agriculture with Wayne Lutomski, President, FruitSmart E135
40% of food is wasted resulting in a $7 billion dollar loss each year. Meanwhile, Consumer brands are leading the effort to make sustainability a requirement within the supply chain. Farmers are adopting better practices such as regenerative agriculture, and companies like FruitSmart are upcycling food that isn't suited for retail. Combined, these efforts create a more sustainable food supply chain. Get connected to your food and farmers with us today as Wayne gives us an introduction to the fascinating world of upcycling and farming.
* Upcycling
* Trends in functional, gut health, and energy
* What keeps farmers awake at night?
* Harvest cycle
* Weather
* Inputs
* Role consumer brands have in establishing sustainability
* Introduction to sustainability from the farmer's point of view (3 parts)
* Regenerative agriculture (4 parts - focus on 2)
* What is trending with consumers
* The future of fruit
* Wayne's vision
Connect with Wayne on LinkedIn: https://www.l…
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Jul 26, 2022
How to Franchise Your Business with Brady Lee, COO, United Franchise Group E134
"Franchising is king!" There is a misconception that huge conglomerates own all their stores but in reality, many have opted to franchise the business to small business entrepreneurs. In this episode, I explore with Brady Lee, the positives and negatives of franchising and how to get started.
* Misconceptions
* Liabilities
* What is the magic # of stores, the gold standard of expansion goals?
* Operational decisions
* Trade-offs
* Trending concepts
* A good franchise must have these three elements
Connect with Brady on LinkedIn: https://www.linkedin.com/in/brady-lee-8748a781/
United Franchise Group: https://unitedfranchisegroup.com/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want t…
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Jul 21, 2022
How to Scale Your Family Recipe Into A National Success with Jamie Valenti-Jordan, CEO at Catapult Commercialization Services E133
Welcome to food entrepreneurship! You have a great-tasting family recipe, and all your friends love your home-cooked masterpiece! Expanding to the farmer's market is a great first step, but are you prepared to solve the complex problems of a commercial kitchen and beyond because you can't produce enough product? Jamie Valenti Jordan is the perfect food expert to show all you home chefs how to scale the pet project into a scalable, commercial product. Curious about how much investment you need to make, Jamie covers that, too. What new food trends are on the way, tune in a find out! ( PS - millions of dollars are being pumped into this R&D project).
* Origin story
* Differentiation is the key
* Trends in new product development
* Commercial kitchens
* The problem with scaling
* The industrial supply chain
* Regulations
* A bonus conversation about Cellular Agriculture.
Connect with Jamie on LinkedIn: https://www.linkedin.com/in/fvmh97c/
Catapult: https://catapultserv.c…
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Jul 19, 2022
World’s First Plastic Negative Certified Plant Based Food Brand with Sadrah Schadel, CEO, No Evil Foods E132
In America, recycling is a massive failure. The low-value plastic which permeates seemingly every purchase is either buried or shipped elsewhere, but you can be sure it is still with us.
No Evil Foods CEO, Sadrah Schadel shares just how difficult it is to remove plastic from the supply chain, and why they chose to become a plastic-negative company.
Connect with Sadrah on LinkedIn: https://www.linkedin.com/in/sadrahschadel/
No Evil Foods: https://www.noevilfoods.com/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered.
* Join me on my mission to discover what makes these companies different, better, and special.
* Episode 132 is sp…
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Jul 14, 2022
Disrupting the Commercial Chicken Industry with Christie Lagally, Founder and CEO of Rebellyous Foods E131
WARNING! ~ Red Pill Ahead~
The majority of our food supply is produced within an industrial ecosystem. Industrial animal agriculture produces nearly $108 billion lbs. of animal meat annually. Chicken meat contributes $50 billion lbs. - nearly half of all the meat produced. In order to achieve this volume, chicken brands use contract chicken farmers and meat processors to raise and harvest millions and millions of chickens per year. Within the industrial chicken ecosystem, there are human health issues, water and air pollution, and the living conditions for the chickens are disturbing on some farms.
Christie shares her origin story and how she blended her engineering background with her life's passion as an advocate into a single, laser-focused career to make plant-based chicken processing at scale to provide chicken processors a viable, alternative business opportunity.
* Origin story
* Brand mission
* Trends
* The trouble with chicken
* A light at the end of the tunnel…
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Jul 12, 2022
Don’t Spend Another Dollar On Marketing Until You Do This with Jennifer Versacci, VP Marketing and Innovation, Schweid & Sons E130
Special first-time ordering discount code: Winningatwork15
Attracting consumers and converting them into loyal advocates is every marketer's dream! They obsess over tactics, channel performance, clicks, and conversion rates. Jennifer Versacci has built a career consistently achieving double-digit revenue and earnings growth and building brands across multiple categories, markets, and consumer segments. She joins me today to share her brand strategies to keep the revenue rolling in.
* If you do not have a brand strategy and understand where the customer is on their journey, you will squander precious marketing dollars
* Journey: Awareness, Consideration, Conversion, Loyalty, Advocacy
* Awareness strategies
* Success indicators: industry benchmarks
* Consideration strategies
* Value offerings, content, establish as an authority
* Trial strategies
* panel data
* Loyalty and Advocacy
* SWAG
Connect with Jennifer Versacci on LinkedIn: https://www.linkedin.com/in/j…
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Jul 7, 2022
Supply Chain Regenerative Farming with Zane Adams, Co-CEO FedUp Foods and Kevin Scott, the CPG expert E129
By now you have heard about regenerative farming, permaculture, and sustainable supply chains. The Biggest Little Farm movie showed us what a complete ecosystem looks like, and how it all works together.
Today you will meet a mission-forward company that built a business around a similar mission. Zane Adams, Co-CEO of FedUp Foods joins me and Kevin Scott, the CPG expert to discuss their brand, Buchi, and their journey to find regenerative farmers for their supply chain.
Connect with Zane on LinkedIn: https://www.linkedin.com/in/zane-kareem-adams-b2897929/
Buchi - https://www.drinkbuchi.com/
Connect with Kevin on LinkedIn: https://www.linkedin.com/in/kevin-scott-14b14b7/
* Origin Story
* Mission forward
* The extractive food system
* Regenerative farms
* It started with sugar
* Nutrient density VS quantity
* People, Plants, Profits
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on t…
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Jun 30, 2022
How To Scale A Science-Based Brand with Afif Ghannoum, CEO BIOHM Health and Matt Kovacs, President Blaze PR. E128
Consumers want science-backed functional products. It's not enough for your F&B product to taste good. It has to have health and wellness benefits. Are there unique challenges in growing a science-backed product? Matt Kovacs, the President of Blaze PR joins me with one of his clients, Afif Ghannoum, CEO of BIOHM Health to discuss his business strategy.
Connect with Afif on LinkedIn: https://www.linkedin.com/in/afifghannoum/
BIOHM Health - https://www.biohmhealth.com/
Connect with Matt on LinkedIn: https://www.linkedin.com/in/mattjkovacs/
BLAZE PR: http://www.blazepr.com/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered.
* Join m…
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Jun 23, 2022
How to Differentiate Your Brand and Find the Whitespace with Adamya Sharma, CEO and Founder of NEOPOP E127
Finding the whitespace in the market to carve out a niche is the first step to differentiating your brand. What attributes do consumers want in an F&B brand? Will the consumer adopt your differentiation? Is it valuable to them?
Do you think you can start something from scratch? Do you have a great concept? Could you enter the most competitive and cutthroat city in the world (I'm talking about you, NYC!)? Adamya answered yes to all three of those!
Connect with Adamya Sharma on LinkedIn: https://www.linkedin.com/in/adamyasharma/
NEOPOP: https://www.drinkneopop.com/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered.
* Join me on my m…
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Jun 21, 2022
Agricultural Changes Coming to a Grocery Store Near You with Dirk Winkelmann, President Vanguard Direct E126
Consumers are disconnected from their food. Farmers might as well live on Mars. For most Americans, we have no idea what it takes to deliver fresh fruit and vegetables. We simply show up at the grocery store and expect the food to be fresh and taste good.
I am on a journey to change this! I have been looking for more Agriculture businesses to interview on the podcast and learn about the food system. Today Dirk Winkelmann, the President of Vanguard Direct, LLC joins me to discuss a summertime staple - the grape!
* Business model
* Roots not Seeds
* From planting to the first harvest - how long does it take to grow?
* Field trials
* The changes taking place in grocery
Connect with Dirk Winkelmann on LinkedIn:https://www.linkedin.com/in/dirk-winkelmann-a435b827/
Vanguard Direct: https://www.vanguardteam.com/en/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 t…
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Jun 16, 2022
Never Do THIS When Building a Business with Legacy Food Storage CEO Phil Cox and Honeyville COO, Nathan Hyde E125
Phil Cox, the CEO of Legacy Food Storage, has a brilliant, straightforward approach to building a business through deal-making. He adheres to a few principles that guide him. Phil makes this process seem so simple. His competitive advantage is HIS infrastructure and key partnerships. Now he can add additional businesses to his portfolio. I challenge all my friends and entrepreneurs out there to rethink their partnership agreements!
Nathan Hyde, COO Honeyville, runs a multi-channel business comprising: Grain Milling, Tempsure, Private Label, Mixing and Blending, Formulation, and Distribution. As a 70+year-old business, Honeyville has the expertise and name recognition that Legacy Food Storage leverages for its sales and marketing campaign. Join us on a fascinating approach to business and learn never to make business deals like so many others do!
And remember, NEVER CLOSE THE KIMONO!
Connect with Phil Cox on LinkedIn: He is a GHOST on socials - https://www.linkedin.com/company/legacy…
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Jun 9, 2022
Culture Eats Strategy For Breakfast with Michael Kiolbassa, CEO Kiolbassa Smoked Meats E124
I tend to shy away from podcasts about culture and leadership as they drift into soft and fuzzy feelings and are light on facts and practicality. So for those reasons, I was hesitant to interview Michael Kiolbassa, President of Kiolbassa Smoked Meats, about this topic. I am not too proud to admit that I was dead wrong! What you are about to hear is one man's personal journey into vulnerability, humility, and fear of failure which in turn created a profound and transformational moment throughout his company that catapulted Kiolbassa into 4X growth. Get ready.
* Origin story
* Business model - club and retail
* He sensed he could be a better leader
* Value-based leadership - Charlie Luck - https://www.kenan-flagler.unc.edu/news/values-based-leadership-in-family-business/
* Ken Blanchard program - https://www.kenblanchard.com/
* Great game of business - Jack Stack https://www.amazon.com/Great-Game-Business-Expanded-Updated/dp/0385348339
* The scariest moment created the piv…
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Jun 7, 2022
June Food and Beverage Report with special guest Eric Schmitt, VP Rapids & Affiliates E123
Eric Schmitt, VP of Rapids and Affiliates, joins me to discuss the news and trends affecting the Foodservice / QSR space for June. We cover the news so you don't have to!
Articles referenced here:
* https://www.qsrmagazine.com/news/nekter-juice-bar-enters-doordashs-ghost-kitchen
* https://fesmag.com/topics/the-latest-news/20297-smart-care-acquires-texas-service-agent
* https://fesmag.com/topics/the-latest-news/20279-tech24-acquires-eighth-service-agent
Robotics in restaurant operations
* https://www.fermag.com/articles/chick-fil-a-pilots-autonomous-delivery-robots-at-two-austin-locations/
* https://www.fermag.com/articles/wing-zone-specs-robotics-in-all-future-restaurant-builds/
Being prepared for your first or next restaurant
https://www.fermag.com/articles/5-ways-to-help-dealers-amid-market-challenges/
General restaurant sales trends and inflationary pressure on QSR concepts
https://www.fermag.com/articles/positive-sales-growth-streak-continues-for-restaurants-despi…
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Jun 2, 2022
5 Strategic Growth Ideas with Lauren McNamara, Vice President & Assistant General Manager SunOpta. E 122
Lauren McNamara, the Vice President & Assistant General Manager SunOpta, walks us through the strategic process of expanding and scaling a food brand in today's chaotic environment.
* SunOpta - publicly traded on Nasdaq
* The business model includes ingredients, co-manufacturing, private label, retail, and foodservice
* Oat alternative dairy has advantages over Almond
* 5 growth strategies and ideas you MUST do when scaling a food manufacturing business
* Expand on expertise
* Partners
* Time
* Supply Chain constraints and forecasting
* Talent
* Consumer trends and sentiments
Connect with Lauren on LinkedIn: https://www.linkedin.com/in/lauren-mcnamara-3249424/
SunOpta: https://www.sunopta.com/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of…
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May 27, 2022
People, Culture, Family and Foodservice. Oregon Fruit Branches Out with Paula Costa Bravo, VP Sales and Marketing E 121
Paula Costa Bravo's career arc extends from General Mills, Hersey's, and Kellogg's. These best-in-class brands taught her how to build a sustainable brand through customer and operator insights. But her passion for people and culture lead her to Oregon Fruit Products where she combines all her talents to steer her company into new channels of growth. Join me and Kevin Scott, the CPG expert, as we discover Paula's strategies to expand Oregon Fruit Products into Foodservice and beyond.
Connect with Paula: https://www.linkedin.com/in/paulacostabravo/
Oregon Fruit: https://www.oregonfruit.com/
* Origin Story
* Leveraging experts
* Vision
* Foodservice / Industrial
* Influencing the team
* Overcoming team reluctance
* Priorities shifted during the pandemic
Connect with Kevin Scott - the CPG expert: https://www.linkedin.com/in/kevin-scott-14b14b7/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay cu…
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May 26, 2022
Disrupting the $100 Billion Corporate Catering and Events Category with Hungry’s Jeff Grass, CEO and Jon Ebner, NYC Market Leader E120
A culinary expert is passionate about cooking! The last thing they want to worry about is logistics, accounting, SAAS IT platforms, and sales. This is the genius behind HUNGRY's marketplace model connecting chefs to corporate catering gigs and events.
Jeff Grass, the CEO and co-founder of HUNGRY, and Jon Ebner, the NYC market leader, unpack how HUNGRY is disrupting the $100 billion marketplace and working to solve one of the biggest problems in America - starvation.
* Origin story
* What exactly is HUNGRY and the HUNGRY Marketplace?
* Business in a box
* Chef Entrepreneurship
* Leveraging commercial kitchens for better economics
* The HUNGRY operating system
* Fundraising
* City growth and what's next for HUNGRY
Connect with Jeff Grass on LinkedIn: https://www.linkedin.com/in/jeffgrass/
Connect with Jon Ebner on LinkedIn: https://www.linkedin.com/in/jonebner/
HUNGRY: https://tryhungry.com/
About your Host Tony Moore and the Winning at Work podcast:
* Are you lo…
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May 24, 2022
Building a Retail Brand from Scratch! and The Incredible Kuli Kuli Start-Up Story with Lisa Curtis, CEO E119
The question I hear so often is "How do I" build a brand, get into retail or food service, find a broker or co-packer? These are important questions for first-time F&B entrepreneurs.
Lisa Curtis, the CEO and Founder of Kuli Kuli is the perfect interview for anyone asking "how do I" grow my business or anyone who loves a great success story.
Kuli Kuli is a native snack for many cultures around the world - albeit by a different name. But this moringa superfood had not found its way into the mainstream American diet. Not until Lisa Curtis, a Peace Corps volunteer, was introduced to the transformative food during a low point in her life. She was subsisting on rice and feeling awful when a local nurse introduced her to a local snack.
* Origin story
* Kuli Kuli - the Moringa superfood
* Best advice Lisa was given before the birth of Kuli Kuli
* Testing grounds
* Surveys
* Conversion rates
* Messaging
* Why are people buying - this may surprise you
* Putting people in th…
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May 18, 2022
How to Diversify from Agriculture into Direct to Consumer with Jeff Van Pevenage, CEO Columbia Grain International ~ introducing Balanced Bushel E118
Hear the inside story of why one of the world's largest agricultural exporters of wheat, corn, soybean, lentils, peas, and dry beans transitioned into DTC (direct to consumer) by opening a massive supply line for more than 5,000 farmers.
Join me and Jeff Van Pevenage, the CEO of Columbia Grain International, with special guest host, Kevin Scott - the CPG expert, to learn the retail strategy behind Balanced Bushel and why Jeff is investing in this platform for growth (HINT - it's all about his farming partners and employees).
* From commodity trader to CEO
* Importance of farming in a small town
* Growing a business around a processing plant
* Opening up supply lines and creating markets for farmers
* Consumer sentiments steer decisions on the farm ~ you can thank hummus
* Co-Op is a bad word, as I found out!
* CGI is 100% a relationship business
* How to educate the next generation
* Strategic decisions behind Balanced Bushel
* New company logo
* Packaging choi…
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May 17, 2022
Stop Replacing Meat. Displace It! with Maha Tahiri, PhD, Human Nutrition. Former Chief Health and Wellness Officer at General Mills, E117.
Dr. Maha Tahiri has worked for the world's largest food brands: Mars, Coca-Cola, Danone, and General Mills.
As the Chief Health and Wellness Officer at General Mills, Maha managed a team of 40 international and multi-disciplinary nutrition and food scientists, dietitians, and public health experts to support business decisions.
Her passion is to help food brands, start-ups, and entrepreneurs transform the global food system by leveraging science, consumer knowledge, and technology to deliver innovations that will improve the healthfulness of the food supply and/or the environment.
* Why are alternative protein companies striving for a 1 for 1 replacement of meat?
* Is there a bigger opportunity to fill the center of the plate with more vegetables?
* Can AI be used to develop additional alternative proteins that consumers will love?
* What consumer problems are you solving?
* Maha has agreed to join us again on the podcast to dissect future food brands ~ this will be awesom…
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May 12, 2022
From Shark Tank’s Biggest Deal to the Fastest Growing Beverage Company in America with Aimy Steadman, COO and co-founder, BeatBox Beverages E116
So you want to launch a beverage brand but lack experience? Aimy Steadman, co-founder at BeatBox Beverages was in your shoes 10 years ago. Now she is on a mission to build a multi-billion $$ beverage brand big enough to change the world. Aimy Steadman, the COO, or as she playfully says on her LinkedIn profile, Founder and "Chief Get Sh*t Done Officer, shares her origin story and the remarkable rise of Beatbox into the top-selling beverage across multiple categories.
* Origin Story
* Business School
* Shark Tank’s Mark Cuban offers BeatBox the largest investment to date
* Who is Jeff Cuban?
* Wine Distribution VS Beer Distribution
* Marketing strategies in the 3-tier system
* Less is more?
* What problem is your brand solving for retailers?
* If you could start over, what would you do differently?
* Is there an exit strategy?
Connect with Aimy on LinkedIn: https://www.linkedin.com/in/aimysteadman/
Beatbox: https://beatboxbeverages.com/
IG: https://www.instagram…
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May 10, 2022
The Upcycling Solution with Donya Litowitz, CEO and Peter Mead, Chief Strategy Officer, imPASTA! Foods E115
The volume of food waste and the compounded loss of resources for each and every fruit and vegetable that isn't "retail perfect" is staggering when you multiple the losses across the category. Fortunately, there is a new breed of entrepreneurs tackling food waste through upcycling, a commercial endeavor to reuse food that doesn't meet the rigorous retail standards, but by other measures is perfectly suitable for consumption.
Meet imPASTA! Foods Company and the senior leadership team with a vision and mission big enough to solve a portion of the food waste puzzle.
Donya Litowitz, CEO and co-founder, a Forbes #1000 honoree teamed up with Peter Mead, CSO to commercialize the benefits of Spaghetti Squash and upcycle the nearly 60% of waste in their harvest.
Discover the upcycling business model into FoodService, Club, Retail, and Meal-kits.
Connect with Donya Litowitz on LinkedIn: https://www.linkedin.com/in/donyalitowitz/
Connect with Peter Mead on LinkedIn: https://www.linkedin.com/…
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May 6, 2022
Food and Beverage Report May 2022
The May F&B report
* Speed Shamed into losing weight
* Papa Johns
* SweetGreen
* Chipotle
* Outback
* Consumer trends
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered.
* Hi, I’m Tony Moore, expert F&B/CPG headhunter, and I interview the best heads in business. Discover how these executives are #winningatwork.
* Episode 106 is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
* Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/
Music from Uppbeat: https:/…
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May 5, 2022
Food Futurist, Shark Tank Guest and Chief Strategy Officer with Liz Moskow E 113
Chief Strategy Officer and food futurist, Liz Moskow, is an entrepreneur's dream connection. We all run into problems in business and need advice from a well-rounded expert. In this episode I want you to get familiar with her background and areas of expertise because I will invite her back to co-host a few episodes. She has opinions and isn't shy about telling them. I hope you all enjoy getting to know Liz...
Connect with Liz Moskow on LinkedIn: https://www.linkedin.com/in/elizabethmoskow/
Show Notes:
* Entrepreneurial background
* Restaurant owner
* Shart Tank guest
* Techstars
* AI and the food prediction business
* How to approach a restaurant group with a solution - salespeople - take note!
* Foodtech for restaurants
* Biggest mistakes being made right now
* The future of food
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $6 trillion food and bevera…
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Apr 28, 2022
Functional Beverage Startup Advice; Energy 3.0 and the Functional Drink Revolution with Aaron Hinde, President, LIFEAID Beverage Company
Aaron Hinde, the co-founder and President of LIFEAID, explains how the 10-year overnight success came into being one of the top functional beverage brands. Functional drinks are claiming more retail shelf space and eCommerce has never been better for the category. But if you think your homemade brew is ready for primetime, STOP and listen to Aaron's authentic story of how his brand got a foothold in the market. His practical advice is a must listen to for beverage start-ups.
Connect with Aaron Hinde on LinkedIn: https://www.linkedin.com/in/aaronhinde/
LIFEAID: https://www.lifeaidbevco.com/
My special guest host, Kevin Scott, is a former Coca-Cola executive with more than 30+ years of experience in the beverage world. He is my resident beverage SME. Kevin's unique insights and curiosity cannot be heard anywhere else! Kevin Scott on LinkedIn: https://www.linkedin.com/in/kevin-scott-14b14b7/
About your Host Tony Moore and the Winning at Work podcast:
* Are you looking for a fun and…
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Apr 21, 2022
Restaurant Robots Coming to a Chili’s Near You and More on the Food and Beverage Report, April 21, 2022
First ever Food and Beverage report - enjoy 5 news articles that you may have missed.
About your Host Tony Moore and the Winning at Work podcast:
LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $1.6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got you covered.
* Hi, I’m Tony Moore, expert F&B/CPG headhunter, and I interview the best heads in the business. Discover how these executives are #winningatwork.
* Episode 109 is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, and operations. https://www.joynussearch.com/
* Contact: Tony Moore. 404-904-9235. Follow me on LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands…
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Apr 14, 2022
How to Build Foodservice The Right Way with Thaddeus Thorne, VP Foodservice, My/Mochi
Thaddeus Thorne, VP Foodservice at My/Mochi, details how to build service strategy from the ground up. Thaddeus and I discuss trends in food, inflation, and why he made a strategic job change from Sambazon. Join us for a light-hearted podcast and don't forget to subscribe if you are loving the content.
https://www.mymochi.com/
My/Mochi is a miraculous match of magnificent mochi dough with marvelously mouthwatering ice cream. But if you had to describe it with just one word, it’d be “Mmmmm.” These mind-blowing mouthfuls come from master mochi makers who methodically mix and meld the mushy mochi with milky, melty ice cream. The result? A majestic marriage of mesmerizing flavors that’ll make you say, “Mmmmore!”
Natural Products and Foodservice expert Thaddeus Thorne on LinkedIn: https://www.linkedin.com/in/thaddeus-thorne/
About your Host Tony Moore and the Winning at Work podcast:
LinkedIn: https://www.linkedin.com/in/differentbetterspecialbrands/
* Are you looking fo…
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Apr 7, 2022
Expanding Into Foodservice with Matt Cotton, CEO, Rooted Food Sales and Thaddeus Thorne, Natural Food Expert
Matt Cotton is disrupting the old food brokerage model with Rooted Food Sales. His passion for natural and good-for-you foods inspired him to help food brands expand into the mysterious foodservice world. Let's take a deep dive into why your food brand needs to expand from retail into foodservice.
🌳 Rooted in a ⚡fierce, 💞genuine, and 💥powerful In-house approach to pioneering #betterforyou brands. Matt Cotton reveals his ✨#DifferentBetterSpecial✨ philosophy behind attracting new brands and maximizing exposure in helping brands make the leap from retail to foodservice.
🎯 Matt Cotton’s Strategy 🎯 VS. the Traditional Brokerage Model:
🏡 More than managing accounts → his team becomes an extension of their in-house sales team, helping them set strategy and drive business 🔝 to the top.
🔄 Making sure the product moves → Importance of Understanding the Needs of the brands that they are representing and the Complexities of foodservice in helping to bring br…
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Mar 31, 2022
Harnessing the Magical Metabolic Power of Mushrooms with Jim Ellis, Chief Revenue Officer, MYCO Technology and Thaddeus Thorne, The Natural Food Expert
Episode 108. Jim Ellis, The Chief Revenue Officer of MYCO Technology, is commercializing the metabolic engine of mushrooms, known as 🍄 mycelium 🍄, with naturally transformative ingredients to help solve the food industry’s biggest challenges. Listen in as we dive into the magical world of mushrooms.
Connect with Jim Ellis on LinkedIn: https://www.linkedin.com/in/sillemij/
MyCo Technology: https://www.mycoiq.com/
Trends:
* Plant-based foods are not in decline: food service providers are actually increasing their plant-based offerings by 2030 compass shifting to almost 40% of alternative proteins.
* Food Service Standpoint: Menu offerings grow by 35% by 2020
* Supporting these trends: backing out as an industry, getting away from over sensationalizing, over-relying on a small subset of data from one company, and extrapolating it to an entire industry.
Manna Tree Investors portfolio:
* On an expedition discovering new things through the power of mycelia; what makes u…
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Mar 24, 2022
Beer with Benefits! Disrupting the Non-Alcoholic Market with Jordan Bass, CEO and Co-Founder of HOP WTR
Jordan Bass had lost his "drinking buddy". His wife was expecting their first child and it was a little awkward for him to down a few double IPA's on the couch while his lovely bride was abstaining. Jordan searched through the non-alcoholic brands but couldn't find what he craved- a great-tasting and functional, non-alcoholic beer. Necessity being the mother of invention, as they say, he and his co-founder did something about it and made a beer with benefits! Using his background in eCommerce, HOP WTR was born. In this episode, we crack open his playbook and learn how he did it.
Connect with Jordan Bass on LinkedIn: https://www.linkedin.com/in/jordantbass/
HOP WTR: https://hopwtr.com/
Show Notes:
* The birth of a new idea
* Too good to pass up
* Entrepreneurial advice - you can't look around every corner
* Non-alcoholic trends
* Launching a business in during COVID
* Remote working challenges
* Ecommerce benefits
* Market FIt
* Iterations
* Data comes in handy…
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Mar 17, 2022
Investing in the Future of Health, Wellness and Longevity with Brent Drever, President Manna Tree Partners and special co-host Thaddeus Thorne E106
Brent Drever and his co-founders at Manna Tree Partners invest in and actively partner with growth-stage companies. Brent takes us into the world of private equity decision-making and his deep desire to scale successful companies to a higher level of performance to maximize Manna Tree's mission. They believe the future of health, well-being, and longevity is attainable through innovation in food.
Connect with Brent Drever on LinkedIn: https://www.linkedin.com/in/brentdrever/
Manna Tree Partners: https://www.mannatreepartners.com/
Portfolio companies: https://www.mannatreepartners.com/investments
Need Fundraising help? https://www.mannatreepartners.com/investment-inquiry
To date, Manna Tree’s portfolio includes Evolve Biosystems, Gotham Greens, Health-Ade, Mycotechnology, Nutriati, The New Primal, Urban Remedy, Verde Farms, Vital Farms, Cheetah & Good Culture.
Co-Host and Natural Products, Foodservice expert Thaddeus Thorne on LinkedIn: https://www.linkedin.com/in/thaddeus-thorn…
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Mar 3, 2022
Getting Naked, Sustainable and Functional with Niall Phelan, Founder The Naked Collective E105
Niall Phelan, Founder of The Naked Collective, joins me and special guest host, Kevin Scott the beverage expert, to get naked and expose how hard it is to put fewer ingredients into a beverage. TNC is powered by plants, people, and purpose as they aim to be the most transparent drinks company in the world. Check out their two new brands MUDE, a healthy functional drink with active ingredients to benefit your mood and SO. BEER, a non-alcoholic beer with benefits that supports your immune health with natural vitamins and minerals.
You don't want to miss this thoroughly entertaining episode with Niall (10 bonus points awarded if you knew his name was Gaelic).
* Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $6 trillion food and beverage industry? My totally awesome brands featured here take us deep into the world of sustainability, plant-based, food tech, CBD, and good for you. Want to learn how to grow a brand? Scale a brand? I've got yo…
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Feb 24, 2022
Driving Sales in a Hot Niche Market with John Stech, Chief Chipotle Officer and Bernie Domingo, CMO, Co-Founders, Left Lane Pepper Company E104
What happens when a local restaurant shuts down and with it, the famous local hot sauce? You start your own brand, of course! Drawing on his passion for cars and his automotive experience, John Stech and his co-founder Bernie Domingo the Chief Taste Officer are driving headlong into the niche world of hot sauce. Join us in the left lane as we speed ahead on uncharted roads.
Listen in as they discuss the $1.6 billion industry and what makes Left Lane Pepper different, better, and special.
John Stech on LinkedIn: https://www.linkedin.com/in/john-stech-drive-electric/
Bernie Domingo: https://www.linkedin.com/in/bernadette-domingo/
Left Lane Pepper Company: https://www.leftlanepeppercompany.com/
Instagram: https://www.instagram.com/leftlanepeppercompany/
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Feb 17, 2022
Building an Alcoholic Beverage Brand with John Behling, President JuJu Wine Labs with co-host Kevin Scott, the beverage expert.
So you want to start an alcoholic beverage brand? This episode is for you! John Behling is the President of JuJu Wine Labs and brings over 30 years of experience launching, developing, and running iconic brands. Mr. Mardi Gras Wine is a new brand with a long history. Tune in to hear the story and learn how to build your own brand.
* Who is Mr. Mardi Gras?
* Wine in a can category
* Be better, different, and special
* Picking a market to launch
* Distribution system
* Regulations
* Direct to Consumer as an option - is it the right one?
* How much working capital is required?
* What a brand needs to get funding
* How Red Bull went to market
* Who should you hire first?
My special guest host, Kevin Scott, is a former Coca-Cola executive with more than 30+ years of experience in the beverage world. He is my resident beverage SME. Kevin's unique insights and curiosity cannot be heard anywhere else!
Kevin Scott on LinkedIn:
https://www.linkedin.com/in/kevin-scott-14…
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Feb 10, 2022
The CBD Mixer with First Mover Status with Jonathan Shultz, President Backyard Soda with special co-host Kevin Scott, beverage expert Episode 102
Is it better to be first into a category or be second but best tasting? Backyard Soda has 'First Mover Status' and with a clean label and delicious ingredients, they can lay claim to both! The Farm Bill Act of 2018 removed hemp and hemp seeds from the DEA's schedule of controlled substances providing entrepreneurs another natural ingredient for their creative creations. Jonathan Schultz, CEO of Backyard Soda Co. is capitalizing on the novelty of CBD by offering an on-premises mixer and syrup for sophisticated craft cocktails. Can he parlay on-prem into greater retail distribution? That's the plan! Find out who his distribution partner is!
My special guest host, Kevin Scott, is a former Coca-Cola executive with more than 30+ years of experience in the beverage world. He is my resident beverage SME. Kevin's unique insights and curiosity cannot be heard anywhere else!
Jonathan Schultz on LinkedIn: https://www.linkedin.com/in/jmschultz74/
Backyard Soda Co: https://www.backyardsodas.com/…
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Feb 3, 2022
The Bright Future of Plant-Based Food with Jorge Azevedo, Chief Growth Officer, Planterra Foods
Beef (and pork) sales skyrocketed in 2021, and the demand for animal protein reached 3X of supply. How does the Chief Growth Officer of a revolutionary plant-based food company compete against these trends? How can alternative meats find a place in the meat counter? In this episode, you will discover the dynamics at play and the shocking statistics of the plant-based industry here in the US and Europe. When will alternative protein be more readily adopted? What is the future of plant-based foods? Tune in to find out.
* Planterra Foods ownership
* Investment strategy
* Sales channels
* The grocery store buyer's dilemma
* Uphill battle - for now
* The guilt-free OZO brand
* Understanding the demographics
* Trading up
Connect with Jorge Azevedo on LinkedIn: https://www.linkedin.com/in/jorgeazevedo1/
OZO: https://ozofoods.com/
Planterra Foods: https://planterrafoods.com/
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Jan 27, 2022
Fasting with Food and Overcoming The Top 5 Myths About Purpose-Based Brands With Manos Spanos, President L-Nutra E100
So you want to launch a purpose-based brand OR pivot an existing brand into a purpose? Manos Spanos helps you overcome the myths and preconceived notions surrounding this space. Our second fascinating topic is fasting mimicking technology (in other words - fasting with food!) with L-Nutra's breakthrough products.
* Performance with a purpose
* You don't have to save the world
* Every company should do this!
* Please keep your comments to yourself
* Creating the #1 SKU in Target in their category
* Share the spotlight
* New fasting technology
* 17 completed clinical trials and 14 ongoing - this is not BS claim https://l-nutra.com/fasting-mimicking-technology-trials/
Connect with Manos Spanos on LinkedIn: https://www.linkedin.com/in/manos-spanos/
Fasting Mimicking Technology: https://l-nutra.com/fasting-mimicking-technology/
Fast Bar: https://fastbar.com/
L-Nutra: https://l-nutra.com/
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Jan 20, 2022
Ultrafast Grocery Delivery with James Walker, CEO BUYK E99
It's been said that location, location, location is the key to success but not in retail or restaurant. BUYK is betting on its technology to lead the revolution in the competitive ultrafast grocery delivery market. Discover the hottest trend in food tech in this episode with James Walker, the CEO of BUYK. James and his team at BUYK are poised to dominate the industry and give its customers real value by offering the highest quality goods in a way that is most convenient for their lifestyle.
* Where did the founders of BUYK develop this idea and prove its worth?
* The business model - vertical integration
* How fast is ultrafast delivery?
* Dark Stores - curated high-quality goods standing by to meet any need or craving
* How do they do it? Not all bikes are created equal. Discover the BUYK difference.
* NYC is first. Where will we find BUYK next?
Connect with James Walker on LinkedIn: https://www.linkedin.com/in/jwalkermobile/
BUYK: https://www.buyk.com/
🏆 Winning at…
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Jan 13, 2022
How To Launch an ”Awesome” Mission-Based Brand with Carl Starkey, Co-Founder AWSM Sauce E98
Recycling is a joke! 90% of plastics and glass etc. end up in a landfill or worse - the ocean. Only 10% is actually recycled! Consumers are presented with no good solutions when it comes to reducing plastic waste while grocery shopping.
2 hip dadtrepreneurs have taken aim at the $130 billion condiment market with an "awesome" solution. Carl Starkey, co-founder of AWSM Sauce joins me to highlight the problems in traditional single-use plastic/glass consumer products, and he presents a unique, sustainable solution for a product category found in over 95% of all households.
Carl explains how he is building AWSM Sauce and points to a brighter future for consumers wanting to eliminate waste.
Connect with Carl Starkey: https://www.linkedin.com/in/carlstarkey/
AWSM Sauce: https://awsmsauce.co/
* Sustainability within reach
* The $130 billion condiment market
* Fundraising
* Product Demo and Taste Testing
* Direct to Consumer model
* A foodservice play?
* Disruption
* Tech…
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Jan 6, 2022
From Bar Bet to Shark Tank. The Story of Snacklins and the Union Kitchen Accelerator with Samy Kobrosly and Elena Rosenblum E97
Connect with Samy Kobrosly: https://www.linkedin.com/in/snacklinsinyourmouth/
Eat the whole bag - https://snacklins.com/
Connect with Elena Rosenblum: https://www.linkedin.com/in/elena-rosenblum-bb996982/
Union Kitchen (DC market): https://www.unionkitchen.com/
What started as a bar bet to a Muslim-American to make vegan pork rinds turned into a passionate obsession to make the best tasting low-calorie snack. With the guidance of Union Kitchen, a food brand accelerator based in DC, Snacklins founder Samy Kobrosly landed on Shark Tank and never looked back. Samy and Elena from Union Kitchen joined me for a spirited talk about how to launch a food brand.
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $6 trillion food and beverage industry? My totally awesome brands featured here take us deep in…
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Jan 3, 2022
Launching A Purpose-Based Brand Without Sacrificing The Vision with Maggie Sadowsky, President 8 Track Foods E96
Connect with Maggie Sadowsky: https://www.linkedin.com/in/maggiesadowsky/
https://8trackfoods.com/ #everybodylovesbeans #winningatwork
How 8 Track Foods built a company for the new market before the Pandemic. 8 Track Foods challenged the status quo and seized opportunities when the system cracked.
* Predicting Trends and Consumer Behaviors
* Developing a Product vs Building a Brand
* Redefining Outdated definition of Unique Selling Proposition
* Protecting your vision (funding, grocery buyers) – everyone is a food expert
* Failing with Purpose - Not everyone is going to love you
* Social Mission impact, food waste, food insecurity, plastic packaging
* #everybodylovesbeans
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Are you looking for a fun and light-hearted podcast to stay current on the trends shaping the $6 trillion food and beverage industry? My totally awesome b…
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Dec 24, 2021
Grow Your Band By Creating A Culinary Culture with Greg Gorgone Co-Founder at Pineapple Academy
Greg Gorgone, Co-Founder & COO at Pineapple Academy: https://pineappleacademy.com/
Connect with Greg on LinkedIn: https://www.linkedin.com/in/greggorgone/
A memorable, instagramable dining experience begins with great food and hospitality. Brands with a culinary culture can win the war for talent and retain those diamonds in the rough creating a better atmosphere and guest experience. Churn-and-burn foodservice providers stuck in a transactional and reactionary model struggle to retain talent and elevate frontline workers. Greg grew up in foodservice as a frontline worker and feels blessed to have been nurtured up the food chain. Pineapple Academy transforms brands into a culinary culture.
* Endless opportunities in the F&B industry
* Investing in workers provides them a path upward
* Employee engagement starts at the first interview
* Onboarding strategies
* Training tools
* Apprenticeship programs paid for by the government
* Competency tools and trainers
🏆 Winni…
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Dec 20, 2021
Transforming A New York City Family Business Into a Corporation with Craig James, CEO Barrie House Coffee & Tea
Craig James, CEO Barrie House Coffee & Tea: https://www.barriehousestore.com/
Connect with Craig on LinkedIn: https://www.linkedin.com/in/craig-m-james-29b618/
Transforming a successful family business into a corporate powerhouse is a heavy lift and can destroy a companies legacy, culture, and bottom-line if not for experienced senior leadership. Under the guiding influence and SAGE leadership principles, Craig James teaches us how he transformed Barrie House.
* 500-year-old industry
* $80 billion market
* Experiential
* The wine industry 20 years ago compared to coffee today and the transformation ahead
* Restructuring strategies
* Leadership development and investments in people
* Coffee trends
* Folgers is (Fill in the blank)
* Clarity is a strategy
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 94 is sponsored by: Joynus Search - National Food and Beverage…
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Dec 16, 2021
Brand Expansion Strategies And The Best Tasting Pit BBQ On The Planet! with Cim Yoder, SVP Brookwood Farms BBQ
Colin "Cim" Yoder Senior Vice President - Foodservice at Brookwood Farms BBQ: https://brookwoodfarms.com/
Connect with Cim on LinkedIn: https://www.linkedin.com/in/cimyoder/
Growing a food business 'back in the day' was easier - but don't misunderstand me. There is nothing easy in the world of food. It's always been hard work, but it was "easier" to get product samples into mouths. You have to have a great-tasting product - that goes without saying. But how do you scale today when it is harder to get in front of decision-makers. Cim explains with his Southern charm how he and his team built and scaled their food brand. Can this be replicated? You decide.
* Brookwood Farms mission
* Smoking premium BBQ
* Crazy BBQ Sauce people
* Scaling the business
* GPO - is it right for you?
* Texans
* Airport Kiosk
* New Product Trails
* Branding
* Controlled Growth
* Hiring strategies
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Nov 24, 2021
You Are Marketing Wrong! with Jennifer Lindsey, VP Global Marketing, Corbion
Jennifer Lindsey, Vice President Global Marketing at Corbion: http://www.corbion.com/
Connect with Jennifer on LinkedIn: https://www.linkedin.com/in/jennifer-lindsey-4526922/
You are marketing wrong! People don't buy science for science. Consumers buy benefits. Jennifer shows us how she bridges science and data nerds with sales and marketing initiatives. As a food scientist who transitioned into marketing, she turns the technical into the so-what. She understands emotional triggers engage consumers to act. Jennifer joins the Winning at Work podcast to share her best ideas for marketing in an age of science on steroids.
* High-functioning ingredients
* Preserving what matters
* Trending in food
* Why beverages are more progressive than food brands
* Turning Science and Data into so-what?
* How consumers make decisions
* Data and Insights
* Innovation
* Talent and hiring
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Nov 18, 2021
Reciprocity Selling: How to Win Business in a Mature Market with Bret Getzel VP Foodservice Sales Seaboard Food
Bret Getzel, Vice President - Foodservice Sales at Seaboard Foods, LLC https://seaboardfoods.com/
Connect with Bret on LinkedIn: https://www.linkedin.com/in/bret-getzel-62712b60/
Selling in a mature market implies fierce competition! Bret's approach is best described as adding value to your customers and prospects. He calls it reciprocity selling. A lifelong learner and avid reader, Bret is the salesman's salesman. He sets the standard for his team to emulate. Bret is not a sales leader in words only. Bret shares his ideas across a range of topics today:
* Selling and winning in a mature market
* Seaboard's industry
* Domestic VS International
* Trends
* Superpowers
* Talent and hiring
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 91 is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joy…
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Nov 11, 2021
Leading with Purpose with Daniel Nicholson, CEO and President of NadaMoo!
Daniel Nicholson, President & CEO NadaMoo! https://nadamoo.com/
Connect with Daniel on Linkedin: https://www.linkedin.com/in/daniel-nicholson-69564610/
Leading a Plant-Based organization has a unique set of challenges. Investors want in on the growth, shareholders want value, customers want the best tasting, good for you products and your employees want to work for a company that invests in them, provides a great experience, and is mission-based. Adding another layer of complexity, Daniel and his team at NadaMoo! are innovating and pioneering a new genre of food. Join me for an entertaining discussion with the leader of NadaMoo!
* Pioneering
* Culture is a foundation for success
* Coconut crazy!
* Dairy industry
* Capital markets
* Leadership
* Capex decisions
* Superpower
* Talent and values
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 90 is sponsored by: J…
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Nov 3, 2021
The Great Resignation: The REAL Reason Why People Are Quitting with Hyrum Egbert, VP Sales and Marketing
Hyrum Egbert, VP Sales and Marketing FPL Food: https://www.linkedin.com/company/fpl-food-llc/
Connect with Hyrum on Linkedin: https://www.linkedin.com/in/hyrumegbert/
Restaurants are closing, businesses are cutting hours of operation, drive-through lines are getting longer. You don’t need captain obvious to tell you we have a staffing problem. No doubt as you read this you have an idea as to WHY there is a labor shortage. I tend to agree with Hyrum’s theory and if he is right, businesses need a completely different modis operandi to change this trend. So you’re a young executive and you just landed your first VP job. On day one you notice that your immediate staff is nearly twice your age and it's your job to lead them. Let's consult the “Book of Hyrum” to get them to buy into the changes. Hyrum shares his wisdom on these topics today and more:
* The FPL culture and mission
* Consumer trends in food
* How to address the labor shortage
* The real reason why business…
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Oct 22, 2021
Best in Class Strategies From The First Race To The South Pole with Aileen Rerhrhaye, SVP Sucafina
Aileen Rerhrhaye, SVP Marketing and Trading, Sucafina: https://sucafina.com/
Check out the highlights of some of the sustainability projects Sucafina implemented in the past and the programs for the 2030 sustainability strategy. It can be downloaded here https://group.sucafina.com/index.php?cID=481
Connect with Aileen on Linkedin: https://www.linkedin.com/in/aileen-r-2924489/
Coffee is s unlike any other commodity in the world. We have deep emotional ties to it. Sucafina is driving value down the supply chain to the farmers creating equity and sustainability. Aileen joins me to discuss the opportunity and challenge of opening up the American market, and Sucafina’s business strategy to secure a place in America’s coffee culture. Aileen shares her best advice on competing and winning using a 100-year-old strategy gleaned from two key figures from the turn of the century.
* Business lessons from the 1911 Race to the South Pole
* Roald Amundsen VS Robert Scott
* Hyperfocus VS…
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Oct 15, 2021
Dairy Market Disruptor Takes Aim at Billion Dollar Opportunity with Aylon Steinhart, CEO and Co-Founder Eclipse Foods.
Aylon Steinhart, CEO and Co-Founder Eclipse Foods: Instagram: https://www.instagram.com/eclipsefoods/ Website: https://www.eclipsefoods.com/
Connect with Aylon on Linkedin: https://www.linkedin.com/in/aylonsteinhart/
The dairy market will be eclipsed with plant-based food alternatives if Eclipse Foods' co-Founder, Aylon Steinhart, has his way. With a revolutionary, patent-pending process that unlocks the secret to dairy “creaminess, “ Aylon is pursuing his dream of transforming the food supply chain with a delicious and sustainable alternative. Discover the fascinating world of entrepreneurialism in the plant-based food industry as Aylon shares his best ideas about:
* Eclipse Foods
* The Dairy Market opportunity
* Growth rates
* Inefficiencies in dairy farming
* The trouble with mono-cropping
* The magic of milk
* Creating a platform to disrupt the dairy world
* How do you win people over to PBF?
* Entrepreneurial advice
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Oct 15, 2021
Save Millions With Trade Promotion Secrets Revealed with Michael O‘Donnell, The CPG SME
Michael O’Donnell, President, and CPG SME, at Belmullet Food and Beverage Group https://www.facebook.com/belmulletfoodbevreragegroup/
Connect with Michael on LinkedIn: https://www.linkedin.com/in/mjtodonnell/
The brand is slumping even though ongoing investments are pumped into trade promotions. The internal “data experts” read the IRI reports each month but the promotional spend isn’t providing the sales lift as expected. Did you know that on average a CPG brands waste nearly 70% on promotions? My guest today is “an inch wide and a mile deep” into trade promotions, scorecards, broker management, and category and sub-category analysis. Michael O’Donnell is the genius behind the success of many household brands that made it big! He joins me today to share his 30+ years of wisdom about managing your brand, broker relationships, trade promotions, scorecards, and more.
* Trade budgets
* Waste
* Finding the right consumer
* Pricing structure
* SKU analysis
* IRI…
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Oct 12, 2021
The Squeeze on the Fruit Industry with Juan Galotti, Head of Sales at Les vergers Boiron
Juan Galotti, Head of Sales and Marketing, Les vergers Boiron: https://www.my-vb.com/
Connect with Juan on LinkedIn: https://www.linkedin.com/in/juangalotti/
The squeeze on the fruit industry should be top of mind with every pastry chef. Juan’s deep understanding and passion for the nuances within the industry make him the ideal sales leader in the US as he opens up new distribution channels for frozen fruit purees. Every leader has a superpower they lean into. Juan highlights two that carry him to the finish line. You will find a new level of appreciation for fruit after this episode, and I encourage you to connect with Juan on LinkedIn.
* The Fruit of the Orchard
* Les vergers Boiron’s history and legacy in the fruit industry
* Impacts on fruit production
* The challenges forecasting yield
* Those little pests
* Citrus Greening
* Why fruit cannot be commoditized
* Transparency
* Superpowers
🏆 Winning at Work has just been named one of the top 45 Learning…
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Oct 7, 2021
How AI Will Change The CPG World Forever with Jason Villano, Global Head of Strategy, CPG Tredence
Jason Villano, Global Head of Strategy, CPG, Tredence Inc.: https://www.tredence.com/
Connect with Jason on LinkedIn: https://www.linkedin.com/in/jasonvillano/
How will AI disrupt the CPG industry? Former Coke executive, Jason Villano joins me to discuss how AI, when integrated and in harmony with customer data, will transform the decision matrix across the spectrum of decisions in the supply chain, pricing, OSA, and more. AI is everything you imagined it to be! Tredence is ushering in a new generation of eCommerce and the digital operating model. From crawl, walk, run and fly – Jason explains how AI allows CPG customers to “follow the puck” and dominate their category.
* Jason’s back-story
* Taking ownership of your career
* Tredence
* Harmonizing data
* Trending
* How CPGs can leverage AI to dominate
* Crawl, walk, run and fly in the new digital operating model
* OSA is where it is at
* Accelerators to get there faster (40-50% time savings)
* Advice for…
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Oct 1, 2021
Cutting Through The Noise with Matt Kovacs, President, BLAZE PR, the Lifestyle Brand Agency
Matt Kovacs, President, Blaze PR: http://www.blazepr.com/
Connect with Matt on LinkedIn: https://www.linkedin.com/in/mattjkovacs/
Lifestyle Brands that want a bigger bite out of the market partner with Matt and his team at Blaze PR. Blaze is no ordinary PR firm. Winners of every major award, Blaze understands how to help brands cut through the noise. Matt joins me to discuss Blaze PR and much more.
* Blaze PR
* How to interview a PR firm
* Beverage Media
* How to get the attention of an influencer
* What stories should be told?
* Superpowers
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 83 is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joynussearch.com/
Contact: Tony Moore. 404-904-9235.
Winning at Work in today’s food and beverage / CPG space requires taking learning and develop…
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Sep 30, 2021
How To Scale A CPG Brand with Brion Cimino, Chief Revenue Officer at Outer Aisle
Brion Cimino, Chief Revenue Officer at Outer Aisle: https://www.outeraislegourmet.com/
Connect with Brion on LinkedIn: https://www.linkedin.com/in/brioncimino/
Every great brand has "four pillars" that create a foundation to build on and scale. Brion gives his best advice on how to spot a winner in the CPG space.
* Discover Outer Aisle
* Purpose and Mission
* What's next for Outer Aisle
* The Four Pillars of CPG success explained
* USP - unique selling proposition
* Duty to help others/mentorship
* Brokers and Distributors
* Talent
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 82 is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joynussearch.com/
Contact: Tony Moore. 404-904-9235.
Winning at Work in today’s food and beverage / CPG space requires taking learning and development i…
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Sep 29, 2021
First Ever Seating Maximization Technology With Rehan Khanzada CEO and Founder Let us Nudge
Rehan Khanzada, Founder Let Us Nudge: https://letusnudge.com/
Connect with Rehan on LinkedIn: https://www.linkedin.com/in/rehan-khanzada-35878a6/
You arrive at a hot and trendy restaurant with a reservation for 8 PM, but the hostess can't seat your party. The restaurant is packed, and no one is leaving. Sound familiar? "Necessity is the father of invention." Rehan had a flash of inspiration while waiting 90 minutes to be seated and the result is fabulous. Welcome to Let Us Nudge.
In this episode, Rehan Khanzada, shares his vision and passion for a new restaurant technology that is sure to turn heads and tables!
You heard it here first! "Seating Maximization Technology"
* The problem
* Entrepreneurialism
* Let Us Nudge
* The solution
* Landing a board member and influencer
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot.
https://lnkd.in/e8WAt4d5
Episode 81 is sponsored by: Joynus Search - National Fo…
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Sep 28, 2021
Reviving A Slumping Category with Tom Martin VP Sales Borden Dairies and CPG expert
Tom Martin, VP Sales Borden Dairies: https://www.bordendairy.com/
Connect with Tom on LinkedIn: https://www.linkedin.com/in/tom-martin-4a066541/
Milk from cows is a declining category. Sugar is the enemy today and with declining cereal sales, milk sales are slumping. Tom Martin's experience and success at Pepsico, driving revenue across several different categories makes him the perfect executive for this challenge. Tom joins me today to showcase how he builds sustainable revenue in declining categories.
* Mindset adjustment - there is a solution out there
* Need people to critique your ideas and strategy
* Create executional excellence
* Spend time on big ideas
* Deliver profitability VS keeping the team busy
* Innovation flywheel
* Merchandising
* Efficiency
* Items
* High-velocity and low distribution
* Sample!
* Trends in milk
* Attitude, Energy, Presence
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts!…
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Sep 26, 2021
Pioneering Sustainable Foodservice Solutions Through AI and Robotics with Linda Pouliot CEO and Founder Dishcraft Robotics
Linda Pouliot, CEO and Founder Dishcraft Robotics: https://dishcraft.com/
Connect with Linda on LinkedIn: https://www.linkedin.com/in/robolinda/
Pioneering the reuse industry is a heavy lift. The disposable economy created a massive problem spanning land-fills to oceans. Dishcraft has a vision and Linda joins me to discuss the industry, her company, and the challenges that lie ahead.
* Launching an AI-powered Robotics company
* The biggest competition is disposable
* Why culture matters in a purpose-driven company
* How to intentionally interview for values
* Connecting life to work is the secret to retention rates
* Dishwashing 101
* The labor problem
* Density matters in a start-up
* The hub and spoke model
* Sustainability
* Europe VS America
* Reverse logistics is the challenge
* How to gauge if your team is self-governing
* Monthly satisfaction surveys
* Embrace the NO
🏆 Winning at Work has just been named one of the top 45 Learning and Develop…
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Sep 24, 2021
Sustainability and The City Of Tomorrow with Matt Prindiville, CEO and Chief Solutioneer at Upstream
Matt Prindiville, CEO and Chief Solutioneer at Upstream: https://upstreamsolutions.org/
Connect with Matt on LinkedIn: https://www.linkedin.com/in/matt-prindiville-6234a041/
Matt and his solutioneers are finding practical ways to shift from single-use to reuse. They are the pioneers in the Reuse Service Economy.
In this episode, Matt Prindiville lays out the business case for reuse, but he doesn't stop there. Journey back in time and rediscover the root cause of the throw-away economy we live in today. There is light at the end of the tunnel! Matt takes us into the future 5-10 years from now. What an exciting journey this will be.
* The war on plastic is a gateway
* Root cause analysis
* Looking back in history
* Stewardship
* Recycling limitations
* The business case
* New infrastructure is coming
* The Reuse Economy
* The City of Tomorrow
* Break-even point
* Regulations
* Local activism
🏆 Winning at Work has just been named one of the top 45 Learning…
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Sep 23, 2021
Sustainability Through Aquafarming with Joe Koran VP Sales Forever Oceans
Joe Koran aka "Joey Da Fish" VP Sales Forever Oceans: https://www.foreveroceans.com/
Connect with Joe on LinkedIn: https://www.linkedin.com/in/joe-koran-6852a59/
Forever Oceans is on a mission to create a sustainable protein to feed the world. Joe Koran was born for this role. Come with me as I take a "deep dive" into the underwater world of aquafarming.
In this episode, Joe Koran, aptly known as Joey Da Fish, the master story-teller, shares his wisdom on:
* Forever Oceans Mission
* Exploitations
* The difference between unsustainable aquafarming VERSUS Forever Oceans plan
* The rise in fish consumption
* The quest for improving FCR or feed conversion ratios
* Kahala
* How to cook fish
* Lifelong learning as a sales strategy
* Hiring strategies
* How to get fired!
* Joe's personal success story about his life-a must listen!
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8…
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Sep 22, 2021
Feed The World with Jody Boyman, Co-Founder and Chief Purpose Officer at Hungry Planet
Jody Boyman, Co-Founder, and Chief Purpose Officer, Hungry Planet. https://www.hungryplanetfoods.com/
Connect with Jody on LinkedIn: https://www.linkedin.com/in/jodyboyman/
Jody Boyman and her brother Todd are among the original founding members of the Plant-Based Food Association which now boasts over 250 member companies. Discover the driving force behind this mission-based company to feed the world sustainably.
In this week's episode, Jody and I discuss the three pillars behind Hungry Planet and why the commercial foodservice supply chain is ripe for disruption.
* Flexitarians
* Culinary R&D
* 3 Pillars
* Staggering food trends and statistics
* Meat subsidies
* The food supply chain
* Jody's superpower
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 76 is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, oper…
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Sep 21, 2021
The Bad Boys of Beer with Lorne Zweig, VP Sales Sleeman Breweries
Lorne Zweig, VP Sales Sleeman Breweries https://www.sleemanbreweries.ca/
Connect with Lorne on LinkedIn: https://www.linkedin.com/in/lorne-zweig-50ab446/
Can you get enough beer? That's a rhetorical question folks! I had North into Canada to discover the North American Bad-Boys of Beer, Sleeman Breweries.
Selling and distribution strategies are different in Canada compared to the US.
Lorne is an expert sales leader and he shares his best advice on all things beer, leadership, seltzers, setting expectations with a new team, servant leadership, and more.
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 75 and it is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joynussearch.com/
Contact: Tony Moore. 404-904-9235.
Winning at Work in today’s food and beverage / CPG space requires taking learning and…
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Sep 20, 2021
How To Start A Brewery with Michael Marquess, CEO Mother Road Brewing Company
Michael Marquess, CEO Mother Road Brewing Company https://www.motherroadbeer.com/
Connect with Michael on LinkedIn: https://www.linkedin.com/in/michael-marquess-3633a71aa/
How many home brewers take the next step and turn their hobby/passion into a regional phenomenon? There is a huge draft beer uprising in America. Wanna ride the wave, then this is your episode.
In this week's episode, Michael shares his best advice about How To Start A Brewery.
* Mother Road
* Codifying the Culture
* Trends in Beer
* Don't chase every fad
* Investments
* Raising Money through Bonds
* Why every town needs a brewery
* Hiring advice
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Technically this is Episode 74 and it is sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joynussearch.com/
Contact: Tony Moore. 404…
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Sep 17, 2021
Marketing Acute Hyper-Functional Products with Filip Keuppens VP Global Sales, Pickle Juice Company
Filip Keuppens, VP Global Sales, The Pickle Juice Company. https://picklepower.com/
Connect with Filip on LinkedIn: https://www.linkedin.com/in/fkeuppens/
Ultra-endurance athletes suffering from cramps want a quick fix. Function over form - or in this case, flavor, is the name of the game. Welcome to the world of "Acute Hyper-Functional" products.
In this week's episode, Filip and I share an unedited and raw conversation about Pickle Juice's go-to-market strategy. It's a hybrid pure CPG play, experiential and mission-based company rolled into one. Pickle Power? Green Team? They own what they are! They have released the narrative. This episode will blow your mind. Say goodbye to the status quo.
* Pickle Juice is what?
* Function over flavor
* Hyper-functional products on the horizon
* Brand or Category?
* Go to market strategy: CPG OR Experimental OR Mission-based?
* It's not about what you say you are - releasing the marketing narrative
* Achievable only as you relea…
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Sep 16, 2021
E72 Nancy Brooks VP National Accounts ”Courageous Conversations”
Nancy Brooks, VP Sysco Foodservice Division: https://www.sysco.com/
Connect with Nancy on LinkedIn: https://www.linkedin.com/in/nancy-schwartz-brooks-71266541/
The pandemic changed foodservice supply chains and labor markets. The executive leadership team at Sysco redefined its mission and purpose to serve the community at large, and Nancy Brooks embodies this spirit of service and leadership in her daily walk.
In this week's episode, Nancy offers her best advice to sales leaders, operators, and distributors on how to align purpose and passion within your business.
* Sysco Overview
* Business philosophy
* CEO redefined the purpose and mission
* Values alignment
* Business alignment with customer initiatives
* Feedback is a gift
* Courageous Conversations - the book
* Patience through mistakes
* Mentorship and Coaching
* Tone Matters
* Talent tips:
* diversity in thought
* New penny or dirty fifty-cent piece?
* Assume good intentions - Ted Talk
🏆 Win…
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Sep 14, 2021
E71 Thomas O‘Gara VP Culinary Tessemae‘s
Thomas O'Gara, VP Culinary, Tessemae's
Connect with Thomas on LinkedIn: https://www.linkedin.com/in/thomasogara77/
Instagram: https://www.instagram.com/dmvcheftravels/
In this week's episode, food and restaurant expert Tom O'Gara joins me on the podcast. Tom has the distinction of being my first chef and VP of Culinary to join the show. He earned his chops at Marriott International and he brings his expertise to Tessemae's to guide them into the next level of success. Pop open a beverage and enjoy this episode!
Tom shares his best ideas about:
* Why Tessemae's is the #1 selling organic salad dressing?
* Culture and Office Vibe
* Restaurant rebranding strategies
* The future of food
* Trends in restaurants
* Innovations
* The Origins of Farm to Table
* Inspiration
* Fanaticism
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 71 sponsored by: Joynus Search - Nat…
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Sep 9, 2021
E70 Eric Skae, CEO Carbone Fine Foods ”The Simplest Hardest Business In The World”
Eric Skae, CEO, Carbone Fine Food https://carbonefinefood.com/
Connect with Eric on LinkedIn: https://www.linkedin.com/in/eric-skae-7712b017/
Across all CPG categories, the "premiumization" trend is transforming ho-hum brands into big winners throughout the value chain in what Eric calls the WIIFM mindset (What's In It For Me).
In this week's episode, CPG expert Eric Skae offers his best advice to entrepreneurs and CEOs across a range of topics:
* Introduction to Carbone Fine Food
* WIIFM value chain
* The simplest hardest business in the world
* Gross Margin targets
* Premiumization trends
* Run fast and small
* Focus on the 20% that matters
* Channel identification
* Expansion strategy: grow your base
* Celebrity endorsements
* The future of Carbone Fine Food
* Trends in food
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 70 sponsored by: Joynus Searc…
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Sep 2, 2021
E69 Jeff Dorr, CEO ArrowStream: ”Creating A Single Source of Truth” in the Food Supply Chain and SaaS Selling Strategies
Jeff Dorr, President, Arrowstream. https://www.arrowstream.com/
Connect with Jeff on LinkedIn: https://www.linkedin.com/in/jedorr/
Food supply chains are data-rich but how do you know if a critical decision needs to be made? Too much data is chaos. Jeff understands how supply chain teams work and has turned "chaos into order" allowing decision-makers to act on what is important. Selling SaaS solutions require a multi-sales team approach. Jeff explains how his teams are Winning at Work.
In this week's episode, Jeff shares his deep knowledge about:
* ArrowStream
* Trends in food
* Creating a "Single Source of Truth" in the supply chain
* Sales philosophies
* The sales process in a SaaS environment (C-suite approach)
* Hiring advice for a sales leader
🏆 Winning at Work has just been named one of the top 45 Learning and Development Podcasts! 🏆 Thank you Feedspot. https://lnkd.in/e8WAt4d5
Episode 69 sponsored by: Joynus Search - National Food and Beverage headhunters…
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Aug 26, 2021
How to Revive a Nostalgic Brand with Stephanie Stuckey, CEO Stuckey‘s Corporation E68
Stephanie Stuckey, CEO, Stuckey's Corporation https://stuckeys.com/, https://www.instagram.com/stuckeys_pecans/,
https://www.facebook.com/StuckeysCorporation, https://www.pinterest.com/stuckeys_pecans/
Connect with Stephanie on LinkedIn: https://www.linkedin.com/in/stephaniestuckey/
Nostalgic Brands are on the rise as consumers seek to rekindle memories from their childhood. Stuckey's holds a special place in the road-trippers heart. Stephanie is reviving that sentiment and building a profitable community around America's pastime- the great American Road Trip.
In this week's episode, Stephanie offers her best advice to those entrepreneurs and CEOs on how to revive a brand.
* Why did Stephanie buy Stuckey's Corporation?
* What she learned from her grandfather and Founder
* Franchise program update
* Building back through storytelling
* A big manufacturing decision
* Vision Statement
* Advice for entrepreneurs
* How she bounces back from a NO! - (yes, she does hear '…
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Aug 19, 2021
E67 Stephanie Adkinson - VP Sales JBS, USA The Brand Building Expert
Stephanie Adkinson VP Sales, Beef Division, JBS: https://jbsfoodsgroup.com/
Connect with Stephanie on LinkedIn: https://www.linkedin.com/in/stephanie-adkinson-3415024/
Awarded Progressive Grocer's Top Women in Grocery 2021: https://progressivegrocer.com/2021-top-women-grocery-unprecedented-success
THEME: How to Build a Brand
In this episode you will learn:
* Trends in Beef
* How to build a brand - The "Four Pillars" explained
* What is a Broker and How to choose one
* Broker Strategies
* Business philosophy
* Trends in shopping
* Hiring strategies: TWO great questions to ask
Episode 67 sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joynussearch.com/
Contact: Tony Moore. 404-904-9235.
Winning at Work in today’s food and beverage / CPG space requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage/CPG executive…
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Aug 5, 2021
E66 Jason Kidwell, VP Sales, Troegs Brewing Company
Jason Kidwell, VP Sales, Troegs Brewery: https://troegs.com/ connect with Jason https://www.linkedin.com/in/jason-kidwell-864b1b1
Tony's favorite beer: https://troegs.com/beer/troegenator/
Troeg's is located in Hershey, Pennsylvania.
THEME: Sales and distribution strategies of an insanely popular brewery
In this episode you will learn:
* Craft beer industry
* Growth trends
* Being authentic
* Culture is the key and it starts with WHY
* How a new beer flavor is born
* Distribution strategy
* Selling strategies
Episode 66 sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joynussearch.com/
Contact: Tony Moore. 404-904-9235.
Winning at Work in today’s food and beverage / CPG space requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage/CPG executives and leaders to help you do just that.
Hi, I’m Tony Moore, I'm…
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Jul 29, 2021
E65 Mike Fierro VP Sales SMARTIES Candy
Mike Fierro, VP Sales Smarties Candy Company https://www.facebook.com/Smarties, https://www.instagram.com/smarties/ https://www.smarties.com/
Smarties is the iconic 71-year-old candy brand with over 125 SKU's to choose from. It's family-owned and run by the three granddaughters.
Connect with Mike: https://www.linkedin.com/in/mike-fierro-90140146/
Mike is responsible for all sales activities globally for this sweet business.
THEME: The Underdog
In this episode you will learn:
* Just how big is the candy industry
* How does an underdog compete against huge odds
* CPG Guerilla Marketing techniques
* Finding the tipping point
* Brokers VS DSD (direct store delivery)
* Kidd Rock's "American Baddass Beer Company"
* BOLD marketing
* FAIL - first attempt at learning
* Hiring tips
Episode 65 sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.joynussearch.com/
Contact: Tony Moore. 404-904-9235.…
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Jul 22, 2021
Sales Leadership and Planning with Neil Donahue, SVP Sales Compass Group
Neil Donahue, SVP Sales Compass Group North America https://www.compassgroupcareers.com/and https://www.compass-usa.com/
Compass is the largest foodservice company in the US with over $20 billion in annual revenue serving restaurants, corporate cafes, hospitals, schools, arenas, museums, and more.
Connect with Neil: https://www.linkedin.com/in/neildonahue/
Neil is responsible for a $400 million budget and over 200 sales professionals in the US and Canada and he joins Winning at Work to discuss sales leadership.
In this episode you will learn:
* How to hire sales people to fit your time to close cycle
* How to support a struggling sales associate
* Is it OK to be a selfish sales person
* How to transition into a sales leadership role
* How to gauge if a sales person is ready to advance
* How to promote openness and WHY it matters!
Episode 64 sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations. https://www.jo…
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Jul 15, 2021
E63 David Piza, Vice President Global Sales, Westrock Coffee Company
David Piza VP Global Sales Westrock Coffee Company: https://westrockcoffee.com/
Connect with David: https://www.linkedin.com/in/davidpiza/
David is the global coffee ambassador representing 1 million farmers into a global supply chain delivering beans to more than 500 roasters.
Westrock is a purpose-driven, mission-based company.
Discover the world of coffee, farming, trends, and the challenges facing this dynamic industry.
Coffee forward trends
What is the coffee supply chain?
The challenges facing farmers
Global coffee competitions
Talent discussion: succession planning
Learn more about Westrock Coffee Company
* Where to buy the coffee: https://westrockcoffee.com/collections/all
* Specialty Coffee Association: https://sca.coffee/
* The Coffee Taster's wheel: https://store.sca.coffee/collections/posters/products/the-coffee-tasters-flavor-wheel-poster?variant=18787771718
* World Barista Championship organized by World Coffee Events: https://sca.coffee/world-coffee-ch…
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Jul 9, 2021
Creating Buyer Personas With Tessa Bicard, Vice President of Marketing, Trifecta E62
Tessa Norton Bicard, VP Marketing at Trifecta, Inc. https://www.trifectanutrition.com/
Connect with Tessa: https://www.linkedin.com/in/tessa-norton-bicard-415b3a4b/
Tessa isn't shy and pulls no punches - you have to be bold and take a strong stand with your brand. Will your ideal customer recognize "this is the brand for me?"
As a self-professing marketing and data-nerd, Tessa geeks out on discovering the science and art behind a winning brand. She outlines for us on the podcast how to 'create' and market to your ideal customer and much more.
Value Bombs:
What is a Buyer-Persona and why is one needed?
Check out Trifecta's 'hard-body Harry' https://www.youtube.com/watch?v=BBea3bG2oLU
What FREE analytical tools are available to research the market and track stats?
How to flesh out a complete profile to discover the buyer's psyche.
Just how many seconds does a brand have to WOW?
Creating a holistic marketing approach to avoid a common trap
B2B and B2C strategies
Tessa's Clifto…
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Jul 1, 2021
The Family Forward Farm That Crashed Amazon and the USPS with Sara Mader CEO Palouse Brand
Sara Mader, CEO Palouse Brand https://www.palousebrand.com/
A family-forward farm in Washington State run by a former silicon valley professional
Palouse Brand's meteoric domestic growth simultaneously crashed Amazon's commercial delivery platform and the United States Postal Service
Value Bombs:
Food transparency
Sustainability VS Certifies organic
The effect of international tariffs on the Ag world
A driven competitor, albeit not in the traditional sense, Sara challenges herself and her team - learn how Sara does it
Ideation can be deadly to an organization if not implemented with structure - learn how Sara does it
A family and farm forward culture - a unique counter-intuitive hiring strategy - learn how Sara hires
Trends and Superpowers
Clear Creek Food - a partner company: https://www.clearcreekfoods.com/
Connect with Sara Mader on LinkedIn: https://www.linkedin.com/in/saramader/
Sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing,…
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Jun 29, 2021
E60 Nicole Sopko, Board President, Plant Based Food Association
Nicole Sopko, VP Upton's Naturals. Board President, Plant-Based Food Association - https://www.plantbasedfoods.org/
Discover why 300+ companies representing $7 billion in annual sales joined together
Which industry is lobbying against the PBFA? Hint: they wear big hats and cowboy boots
The PBF industry is evolving in two directions - both are good
How does the PBFA support its members?
Advice for food entrepreneurs
A mindset hack for work
Connect with Nicole Sopkp: https://www.linkedin.com/in/nicole-sopko-38598165/
Upton's Naturals: https://www.uptonsnaturals.com/
Sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations - contact Tony Moore - 404-904-9235.
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage professionals and consultants to help you do just that.
Hi, I’m Tony Moore, I'm a…
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Jun 24, 2021
E59 Food Innovations with Natalie Roseler, VP Innovation
Natalie Roesler, VP of Innovation and former food scientist joins the show to explain innovation in food, packaging, and delivery. First things first: you must have an internal sponsor and create a culture of high performance. Natalie's unique "superpower" is being a connector. You will also learn:
* Trends in food - you won't expect the last one
* To innovate or not to innovate, that is the brand question
* Creating a culture for innovation
* High-performance workplace - it's not just a slogan
* A powerful interviewing strategy with multiple benefits
Connect with Natalie Roesler: https://www.linkedin.com/in/natalieroesler/
Sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations - contact Tony Moore - 404-904-9235. https://www.joynussearch.com/
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food &…
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Jun 22, 2021
E58 Marc Roth Co-Founder a la mode The Allergy Free Ice Cream
Marc Roth shares the growth story of a la mode based in NYC.
* Mentorship with industry expert
* Flagship store location research
* Taking a big gamble
* Niching down in huge category - ice cream
* Food Transparency for allergy families
* Picking a distribution partner
* Staying true to your brand
* Advice for employers
* Boom Boom Zag Zag Tag Tag
Order the ice cream: https://alamodeshoppe.com/
Connect with Marc Roth on Linkedin:https://www.linkedin.com/in/marcrothnyc/
Sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations - contact Tony Moore - 404-904-9235.
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage professionals and consultants to help you do just that.
Hi, I’m Tony Moore, I'm a food & beverage executive recruiter and I really geek out on identifying and sharing…
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Jun 17, 2021
E57 CPG Sales Masterclass with Industry Veteran, Paul Pendergast, Vice President Channel Development at Upfield.
Paul Pendergast, Vice President Channel Development at Upfield
Sales masterclass includes strategies for winning new business as an "information purveyor"
Superpower: Persistance - don't let this fool you. It sounds simple. It's not.
Managing sales executives' expectations
How to help a struggling salesperson
Talent advice from someone who has hired over 100 people.
Connect with Paul Pendergast: https://www.linkedin.com/in/paul-pendergast-3144812/
Upfield: https://upfield.com/ $3 billion USD privately held company - the largest Plant-Based Food company in the world
Sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations - contact Tony Moore - 404-904-9235.
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage professionals and consultants to help you do just that.
Hi, I’m Tony Moore, I'm a…
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Jun 15, 2021
E56 Social Media Strategy with Content Expert Sloane Kelley
How challenging is it to keep up with technology, content creation, new platforms, and trends for a brand? People fall into two categories - they either oversimplify it OR it is overwhelming! The truth, as they say, lies in the middle. Fortunately for winning at work, we have a content and social media expert to teach us. Sloane Kelly doesn't just have an awesome name ~ she has the chops, too! Her career spans from Iconic brands to marketing agencies and includes VP of Content for the PGA Tour and she is currently the Vice President of Social Media at 9Rooftops Marketing.
Connect with Sloane:https://www.linkedin.com/in/sloanekelley/
9Rooftops Marketing: https://9rooftops.com/
Sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations - contact Tony Moore - 404-904-9235.
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of succ…
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Jun 10, 2021
E55 Plant Based Food Revolution with Jonathan Netzky, CEO Local Alternative Foods.
The rise of plant-based foods, transparency and sustainability has created the hottest new food brands. Meet one entrepreneur who is riding this wave across the country. Jonathan Netsky, CEO Local Alternative Foods discusses his brand NexVeg and the challenges of delivering fresh, small-batch 'whole foods' in the commercial supply chain.
Connect with Jonathan: https://www.linkedin.com/in/jnetzky/
NexVeg.com - Products
LocalAlternativeFoods.com - B2B Whole-food Plant-based Solutions
Sponsored by: Joynus Search - National Food and Beverage headhunters for sales, marketing, innovation, operations - contact Tony Moore - 404-904-9235.
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage professionals and consultants to help you do just that.
Hi, I’m Tony Moore, I'm a food & beverage executive recruiter and I really geek out on identifying and sharing the…
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Jun 8, 2021
Episode 54 Drones: The New Frontier with Alice Cummings, CEO VytrX
You order a burger with fries from an app and within 20 minutes a drone has landed on your front porch with your meal. This day is coming. Just when will the skies be buzzing with deliveries is the question for the pioneers who are creating this rapid delivery infrastructure. For now, the experiments and business cases are focused on medical emergencies - delivering a life-saving organ in under 4 hours anywhere in the US. Alice Cummings is one of a few pioneers in this space making this a reality for patients who need critical goods delivered fast. Join her on this episode to learn everything you wanted to know about drones, why she left a successful food and beverage career to launch this business, and the superpowers that help her win at work.
Connect with Alice Cummings on LinkedIn: https://www.linkedin.com/in/acummings/
https://vyrtx.com/
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewe…
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Jun 3, 2021
Episode 53 The Art of Delegation with Travis Leaming, COO Fritz's Adventure
Are you a control freak? Would you rather just do the job yourself than take the time to train someone? If you plan to advance in the F&B industry and run multiple restaurants, this managerial mistake will hamper your growth. Guidance from Travis' mentors and his own will to succeed pushed him to stretch his career goals. Striving to achieve loftier goals, Travis was faced with the limitations of "I can't be everywhere at once", and the need for delegation and employee retention strategies became his focus. Without this realization, failure was certain. Travis's story is for everyone. Learn the art of delegation and other successful philosophies to help you win at work.
Connect with Travis Leaming on LinkedIn: https://www.linkedin.com/in/travis-leaming/
Fritz's Adventure: https://www.fritzsadventure.com/
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverag…
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May 27, 2021
Episode 52 with Restaurant SME Anthony Green, Chief Revenue Officer, Field Day: How Restaurants Are Pivoting To Profitability Online and The Rise of Guerilla Marketing.
The advent of Ghost Kitchens is the pivot away from dine-in to e-commerce /online ordering / take-out. A brand can pop up overnight and start delivering our favorite comfort food and yet we will never set foot inside and experience the brand atmosphere. How does that work? What is the marketing strategy behind this? Is it profitable? Just how much money does your local restaurant lose partnering with Doordash or GrubHub? Is there a better way to market?
Anthony Green is a restaurant SME and shares all his best ideas and insights about food, restaurants, guerilla marketing, and his superpowers that enable him to win at work.
Connect with Anthony Green on LinkedIn: https://www.linkedin.com/in/anthonyjdgreen/
Field Day: to fieldday.app
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage professionals and consultants to help you do just that.
Hi, I’m Ton…
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May 20, 2021
Episode 51: How To Advance In Food and Beverage with Kristie Waters, VP Sales Western Region Pro*Act
Some career paths have attracted mostly women such as real estate, teaching, and nursing. Historically men are drawn to manufacturing, distribution, and supply chain. Kristie Waters, Vice President of Sales, Western Region with Pro*Act, rose to the top in a mostly male industry. Her backstory of hard work, seeking out mentors, and not shying away from tough assignments either mentally or physically, enabled her to steadily rise into prominence in the industry and within Pro*Act. Her message is for all people regardless of what industry you work in.
In this episode you will learn:
* Kristie's philosophy for success
* Trends in food and beverage
* Pro*Act - North America’s leading distributor of fresh produce, sourcing from premier national, regional, and local farmers.
Connect with Kristie Waters on LinkedIn: https://www.linkedin.com/in/kristiemwaters/
Pro*Act: https://www.proactusa.com/
I often mention personality tests in my episodes:
https://www.enneagraminstitute.com/t…
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May 13, 2021
Episode 50: Taking Ownership Of Your Organization with Lauren Kraemer, VP Operational Innovation, Hissho Sushi
Have you been called the glue of the team? In every organization, there is a need for someone to know everything about everything. Lauren lights up this episode as she takes us on her journey as a young executive in the food and beverage industry. Hissho Sushi is the second-largest sushi company in the US and Lauren keeps it "rolling."
In this episode you will learn:
* How to take ownership of your department, business unit, and or company
* How to gain the support of leadership for you to "be you"
* Why you need to ask stupid questions (especially in a large group of people)
* The benefits of seeking out criticism
* How to replace yourself
* Clifton Strengths Finder / Enneagram
* Developing diverse talent
Connect with Lauren Kraemer on LinkedIn: https://www.linkedin.com/in/lauren-kraemer-48919154/
Hissho Sushi: https://www.hisshosushi.com/
Personality tests:
https://www.enneagraminstitute.com/type-descriptions/
https://store.gallup.com/p/en-us/10003/cliftonstrengt…
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May 6, 2021
Episode 49: What I Learned As A Navy Seal, Harvard MBA, and Entrepreneur with Jacob Werksman, CEO Victory Strategies.
Quick - what is the first lesson a Navy Seal is taught? Courage? Toughness? Leadership during a crisis? If you thought any of these you would be WRONG. Jacob joins me to discuss leadership from three perspectives, being a Navy Seal Sniper, a Harvard MBA, and now the CEO of a startup, Victory Strategies.
* Seal Training Teaching - it's not what you think
* You are entitled to nothing
* Mindset and Attitude do affect outcomes
* Aligning with your WHY
* Who is a Leader?
* Jacob's new book: Leadership A Life Sport. https://www.amazon.com/Leadership-Life-Sport-Playbook-individual/dp/B08KH3RVQ7
Connect with Jacob Werksman on LinkedIn: https://www.linkedin.com/in/jwerksman/
Victory Strategies: https://www.victory-strategies.com/
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage professionals and consultants to help you do just that.
Hi, I’m To…
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Apr 29, 2021
Episode 48 Elevate Your Team From Tactical to Strategic with Bill Reeder, CEO, Campus Cooks
Entrepreneur and CEO of Campus Cooks, Bill Reeder, is working himself out of his role. That's right. His job is to exit the organization. My conversation took an unexpected turn when I discovered his playbook for success is much more involved and stretches from dishwasher to CEO. It's the EOS! Discover how and why you need to move your team from tactical operators to strategic-minded leaders. Bill shares why small failures can be big wins, trends in food, and why servant leadership is the foundation of their success with people.
EOS - the Entrepreneur's Operating System https://www.eosworldwide.com/
Connect with Bill Reeder on LinkedIn: https://www.linkedin.com/in/bill-reeder/
Campus Cooks: https://www.campuscooks.com/
Winning at Work in today’s foodservice industry requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful Food & Beverage professionals and consultants to help you do just that.
Hi, I’m Tony Moore, I'm a…
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Apr 22, 2021
Episode 47: Leadership Through A Crisis With Ivan Weiss EVP and COO of Elite| Studio e
Ivan Weiss is the COO of Elite |Studio e. Ivan is the executive leader of a national design and installation of commercial foodservice dining facilities. He has several superpowers: organization, planning, leadership, and a calm sense during a crisis. I also discovered one of his secrets of success! "Getting Things Done" by David Allen. These and many more great insights into the food trends shaping our industry await you in this week's installment of Winning at Work.
Connect with Ivan Weiss on LinkedIn: https://www.linkedin.com/in/ivanweiss/
Elite | Studio E https://www.elitestudioe.com/
Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that.
Hi, I’m Tony Moore, I'm a food & beverage executive recruiter and I really geek out on identifying and sharing the skills, strategies, and insights used by very successful profes…
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Apr 13, 2021
Episode 46 Brand Evangelism with James Walker SVP Nathan's Famous.
Mr. James Walker, CFE, is a top restaurant industry expert with a specialty in rebranding and repositioning iconic American comfort food brands. Walker is an industry-leading authority in restaurant trends, including, Delivery and off-premises, Ghost Kitchens, Virtual Brands, and leading through macro events like COVID-19. He specializes in mergers & acquisitions, domestic and international development, operations, franchising, and new product development.
With more than 30 years of broad-based, senior-level, management experience in the hospitality and retail industries, Walker has served as President, Chief Development Officer, as well as in Senior Operations and New Product Development positions, for brands such as Baja Fresh®, Cinnabon®, Johnny Rockets®, and Subway®. As the North American Vice President for Subway®, Walker oversaw their 28,000 restaurants in the U.S. and Canada. Mr. Walker holds a Master of Business Administration (MBA) from Duke’s Fuqua School of Business.…
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Apr 1, 2021
The History of Craft Beer with Famous International Beer Drinker and VP of Operations at Bells Beer, John Mallett
John Mallett, Vice President Operations at Bells Beer is an internationally famous beer drinker and an expert craft beer brewer. John takes us on a virtual tour of beer brewing and the origins of beer in America. John's "superpower" is not limited to brewing the world's best craft beer. John asks, "what exactly is a competitor"? Are you sure you know the answer? John's idea was a revelation to me and it opened a door of possibilities for collaboration - his hidden superpower. His brilliant and 'crafty' idea solved a massive industry problem that should get you thinking, "how can I do that in my niche?"
Connect with John Mallet on LinkedIn: https://www.linkedin.com/in/john-mallett-49a8999/
Bells Beer: https://www.bellsbeer.com/
Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that.
Hi, I’m Tony Moore, I really geek out…
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Mar 25, 2021
Episode 44. Discover Your Purpose And Avoid Bad Decisions By Sharpening Your Intuition with Sunil Godse, a TEDx Speaker, Author and Entrepreneur.
Mistakes, can they be avoided? We have all ignored a gut feeling and pushed an idea or plan forward. But when problems, pain, financial loss, or emotional fatigue set in, we are forced to reverse our footsteps. Why were the 'signals' ignored? You do not lack spiritual sense or intuition. You simply have not developed that 'muscle.' Sunil Godse discovered this wonderful and powerful sense when he was only 5 years old when he followed 'an inner voice'. But later as a young man, he witnessed the horrible after-effects when it was ignored. Sunil's story-telling style and lively anecdotes help us discover there is a process we can follow to stop making bad decisions and discover our purpose by honing this 'sense' or intuition.
He is the author of "Fail Fast, Succeed Faster" https://www.amazon.com/Fast-Succeed-Faster-Sunil-Godse/dp/0992081505
and his newest book "GUT" https://www.sunilgodse.com/product/gut/
Visit his website to learn more: https://www.intuitionology.com/ref/TonyMoore
And…
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Mar 18, 2021
Reaching Peak Performance with Francisco Manzano, SVP Business Development and Strategic Accounts, Kimitec E43
Episode 43 Attain SVP Using This Strategy with Francisco Manzano, SVP Business Development and Strategic Accounts, Kimitec.
Francisco Manzano dives deep into 4 important topics. 1. What is a Personal Development Plan (PDP)? 2. Do you need a mentor? (HINT: YES!) How to find one and manage that relationship 3. How to work with the C-Suite and 4. His hiring philosophy. Do you hire skills or knowledge?
Francisco's company: https://kimitec.com/
Francisco's LinkedIn: https://www.linkedin.com/in/franciscomanzanomier/
Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that.
Hi, I’m Tony Moore, I really geek out on identifying, and sharing the skills, strategies, and insights used by very successful professionals from all walks of life. As an executive recruiter and division leader at Joynus, we provide executive search service…
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Mar 11, 2021
Episode 42 The Most Powerful Question in Business and Fanatical Prospecting with John Ulrich ,VP Alto-Shaam
Episode 42. John Ulrich VP National Accounts at Alto-Shaam Inc.
John Ulrich joins me to explain the most powerful question in business, fanatical prospecting techniques, and his tried and true method of overcoming hiring biases in the interview process. Have you ever asked the five whys? What is the philosophy behind this subtle approach? John reveals how he uses this simple but powerful question to win business and keep his company ahead of the curve in our uber-competitive world.
John's company: https://www.alto-shaam.com/en
John's LinkedIn: https://www.linkedin.com/in/john-r-ulrich/
Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that.
Hi, I’m Tony Moore, I really geek out on identifying, and sharing the skills, strategies, and insights used by very successful professionals from all walks of life. As an executive…
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Mar 2, 2021
Episode 41 How To Communicate With The C-Suite, With Tessa Setzer, SVP Strategic Partnerships
Episode 41. Tessa Setzer, SVP Strategic Partnerships drops seven gems on 'how to communicate with the c-suite' including being vulnerable, using the gate-keeper, and many more! Tessa also has her captain's license and loves to sail. She is independent, authentic, funny, and inadvertently volunteered to appear on another episode!
Tessa's company: https://www.nmsc.com/
Tessa's Linkedin:https://www.linkedin.com/in/tessasetzer/
Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that.
Hi, I’m Tony Moore, I really geek out on identifying, and sharing the skills, strategies, and insights used by very successful professionals from all walks of life. As an executive recruiter and division leader at Joynus, we provide executive search services to fast-growing, talent-starved companies. The demand for high-performers is at an all-…
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Feb 23, 2021
Acai Superfood and The Plant-Based Food Pioneer , Thaddeus Thorne, VP Sales, Sambazon E40
Episode 40. Thaddeus Thorne shows us 1. How to elevate a good sales team into a great one 2. How he hires new salespeople and 3.Provides us job advice for those professionals who want to work in the Hot Organic Foodservice sector.
Thaddeus' company https://www.sambazon.com/
Thaddeus' Linkedin: https://www.linkedin.com/in/thaddeus-thorne-a3169526/
Plant-Based Foods Organization: https://plantbasedfoods.org/
Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that.
Hi, I’m Tony Moore, I really geek out on identifying, and sharing the skills, strategies, and insights used by very successful professionals from all walks of life. As an executive recruiter and division leader at Joynus, we provide executive search services to fast-growing, talent-starved companies. The demand for high-performers is at an all-time high. Don’…
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Feb 18, 2021
Episode 39, How To Be A Strategic Business Partner with Brice Ledyard, Controller
Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that.
Hi, I’m Tony Moore, I really geek out on identifying, and sharing the skills, strategies, and insights used by very successful professionals from all walks of life. As an executive recruiter and division leader at Joynus, we provide executive search services to fast-growing, talent-starved companies. The demand for high-performers is at an all-time high. Don’t get left behind. Tune in each week to hear thought-leaders and go-getters share specific, practical insights that boost work performance and keep you winning at work.
Episode 39. Brice Ledyard, a controller with a large manufacturer in Michigan, lays out three (3) practical steps you can take to become a Strategic Business Partner. If you want to add maximum value as a financial professional, this is your ep…
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Feb 11, 2021
Episode 38, How To Escape A Dreadful Work Situation And Find Your Passion With Zac Hand, Redwood Logistics
Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that.
Hi, I’m Tony Moore, I really geek out on identifying, and sharing the skills, strategies, and insights used by very successful professionals from all walks of life. As an executive recruiter and division leader at Joynus, we provide executive search services to fast-growing, talent starved companies. The demand for high-performers is at an all-time high. Don’t get left behind. Tune in each week to hear thought-leaders and go-getters share specific, practical insights that boost work performance and keep you winning at work.
Zack Hand, Solution Controller at Redwood Logistics has an amazing inner strength that shines through this episode. He shows us how to escape a dreadful job through a practical mental adjustment, a mindset hack that will help you rediscover pa…
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Jan 5, 2021
Episode 37, How To Attract A High Performance Leader With Todd Warshaw, Partner, Bell Oaks.
The demand to hire high-performers continues its torrid pace. Antiquated HR processes and overworked internal talent acquisition teams cannot compete against specialized and highly skilled search consultants. Technology disrupted and forever changed the way recruiters and companies hire professionals. Todd Warshaw has been at the forefront of industry change and rose to Partner at Bell Oaks, where he and I worked together 20 years ago. Todd Warshaw, a talent acquisition expert, and Partner with Bell Oaks joins me to 1. explain how to attract high-performance leaders and 2. the importance of search firms in today's technology-oriented hiring process
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Dec 28, 2020
Episode 36, The COVID-19 Vaccine Is Here! Will Employers Make It Mandatory And What To Do With Anti-Vaxers with Dave Masters, Senior HR Leader.
Can employers require employees to take the vaccine? This will be the biggest question and concern in 2021! Can you claim a religious exemption? Are you classified as disabled? What are the legal liabilities to keep workers safe? Can employers force workers back into the office after 10 months of work at home? Dave Masters, SPHR, is a senior Human Resources executive with 20+ years of experience and he explains it is not a slam dunk for employers who want to mandate the vaccine. Tune in for all the details.
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Dec 9, 2020
How Are You Preparing To Win at Work In 2021?
How do you define success? A promotion? Developing a successor? Earning the trust of your boss to run a major project? How are you preparing yourself to win at work in 2021? Picture yourself on an organization chart. Above you is your boss. Below is your team. To your right are your peers and on the left are stakeholders. Each of these areas presents a unique set of challenges and skills to be successful in your job. And your actual job requires a skill set to be on point, ever sharp and broadening - stagnation is a career killer! Explore with Tony the key areas in an organization a professional must navigate to win at work. This is where we are heading on the podcast in 2021. Stay tuned. Subscribe and join our Facebook group for exclusive networking and Q&A sessions: https://www.facebook.com/groups/winningatworkpodcast
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Dec 5, 2020
Big News - Career Daily is Now Winning At Work
Career Daily is now Winning at Work. Winning at Work in today’s corporate environment requires taking learning and development into your own hands. Fortunately, I’ve interviewed hundreds of successful professionals and experts to help you do just that. Hi, I’m Tony Moore, I really geek out on identifying, and sharing the skills, strategies, and insights used by very successful professionals from all walks of life. As an executive recruiter and division leader at Joynus, we provide executive search services to fast-growing, talent starved companies. The demand for high-performers is at an all-time high. Don’t get left behind. Tune in each week to hear thought-leaders and go-getters share specific, practical insights that boost work performance and keep you winning at work.
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Nov 24, 2020
George Washington's Thanksgiving Proclamation 1789 - lest we forget
Thanksgiving and Christmas can be the most miserable time of year because there is so much suffering that goes unnoticed while everyone gives thanks for all THEIR blessings. Meanwhile your neighbor, friends, and even family are barely staying afloat. Don't roll a stone on someone's heart. True Thanksgiving is done within the quiet confines of your heart. But let us not forget the great men and women who fought to give us this religious freedom and what better way to commemorate this than by revisiting Washington's Proclamation in 1789.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/winningatworkpodcast
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Nov 23, 2020
Do You Have What It Takes To Be A Great Recruiter?
Do you have the skills, traits and habits to be an excellent recruiter? Think sales is not required? Think again. Are you a horrible planner? Uh-Oh. Listen these 21+ ideas that will set up for success in the uber-crowded marketplace that is recruiting.
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Nov 18, 2020
Essential Industries For 2021
Other than healthcare which is an obvious winner in the COVID economy, all things that focus on at-home work and play are trending up. These companies and industries show no sign of slowing down in 2021.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Nov 2, 2020
California Dreaming - Career Advice from the Goldrush
In 1850 Levi Strauss moved to San Fransisco to join the goldrush. Known as the Merchant Millionaire, Strauss didn't pan for gold ~ he gave the gold miners what they needed to fulfill their dreams. Listen in as history repeats itself today.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here:https://www.facebook.com/groups/winningatworkpodcast
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Oct 16, 2020
Uncommon Advice On How To Ask For A Raise During COVID
This question comes from the private Facebook group: You want to ask for a raise or bonus but you're not sure how to approach the subject during COVID. Before you start researching your value and building your pitch, Anthony dishes uncommon advice to ask yourself BEFORE you schedule that meeting with your boss. Be sure to stick around to the end - it may be the most important and philosophy to live by.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/winningatworkpodcast
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Sep 8, 2020
Unpacking The Most Advanced Job Search Strategy with Dave Boss, Professional Networker
Dave Boss is the Job Search Boss! His pay it forward, unselfish desire to help others find their jobTopia lead to his discovery: the most advanced job search strategy that works for job seekers and anyone looking to build a network for sales, business development or consulting. Dave recognized the least effective job search strategy is "post and pray". Spending hours looking for jobs on indeed and applying hoping to get an interview is totally unreliable. Listen in as Dave unpacks his proven 3 pillar approach to job seeking.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Jul 30, 2020
Is This A Brilliant Job Search Strategy Or A Sign Of Desperation?
During economic hardships, companies conserve cash. That means cutting back on hiring or laying off employees. So what is a job-seeker to do in these times? Can we take a lesson from consumer product companies that give away free samples? Should you work for free or at a huge discount? Is this a brilliant strategy or desperation? We look at the PRO's and CON's of this strategy, and show how a VP or sales, marketing, accounting or engineering professional can implement this.
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Jun 22, 2020
Chick-Fil-a Is Betting Big On This To Win The Food Wars with Special Guest Vince Michels
Chick Fil-a is known for an A+ culture but will it help solve the biggest problem facing the industry? I am joined by a supply chain foodservice expert - Vince Michels - who unpacks the problems and huge risk Chick-fil-a is taking. And everyone is watching the result. How will it affect your favorite chicken sandwich? You might be surprised. Stay tuned as we discuss this and a volunteer organization that is great for the whole family to participate in.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Jun 17, 2020
She Beat The Odds. An American Story Of Grit, Determination And Love Of Country.
She beat the odds. Brittany Conley was born to a teenage parent. The statistical chance of her repeating the mistake and becoming a teenage parent was high. Her young parents struggled to provide a safe and consistently loving home. After enduring drug/alcohol abuse, adult mental illness, and domestic issues, Brittany left home at the age of 16. By 17 she was emancipated and had her freedom, but college was out of the question. Fueled by conflicted emotions and a deep desire to succeed despite her parents' shortcomings, Brittany's grit and determination remind us in America, hard work, determination, and a humble desire to serve others prevail. She not only graduated from college, but she has also served her country for 13 years in the National Guard and inspires others to do the same.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www…
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Jun 4, 2020
Introverted? Dread Interviewing? You Need This One Big Idea.
Do you have a hard time 'selling' yourself in an interview? Do you prefer not to highlight yourself? Then you need to hear this episode. Don't allow these tendencies to prevent you from having a great interview.
Anthony breaks down in a step by step fashion how to re-evaluate your resume and experiences with his special insight - S.A.M. - which is the key to preparing for an interview. Once prepared you will be confident you can describe your experiences without 'selling' and feeling icky about it. And best of all - you will win the job!
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Jun 2, 2020
Job Title Bias: Discover Hidden Meanings And Overcome The Silent Hurdle
Your job title conveys much more meaning to an experienced recruiter and those built-in biases can prevent you from landing that desired interview. Find out the inside story and meaning of job titles, and why in some cases, it is necessary to alter them.
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May 21, 2020
The Most Dangerous State Of Mind And How to Avoid It
Examining one's mental state of alertness and openness to new ideas is hugely important because a limiting state of thought is deadly to progress and inspiration. Good is the enemy of great and job complacency is a sure sign that you are mentally retired! Join Anthony as he unpacks the dangers of a limited mindset.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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May 18, 2020
Why Covid-19 Is Damaging the Automotive, Retail and Food Industries With Supply Chain Expert Michael Carmody, The Founder Of Karma Delivers.
Covid-19 is disrupting supply chains across the world. Here in America, the Automotive, Retail, and Food industries are suffering as a result. Supply chain expert Michael Carmody explains why it happened and what can be done in the future - and the enormous challenges facing American companies.
Michael is the founder of Karma Delivers, a non-profit supporting local communities devasted by natural disasters. Discover how you can support this important mission.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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May 14, 2020
Accepting Less Money Is Acceptable With This Strategy
Anthony unpacks the tough decisions facing job seekers who receive job offers 10-20% lower than expected. Follow his advice and strategy to protect yourself.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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May 13, 2020
5 Strategies To Get Noticed And (Re)Hired After The Covid-19 Lock down
With millions of workers flooding the job market competing for limited jobs, follow Anthony's advice to stand out from the crowd and get hired!
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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May 6, 2020
Discover How Starbucks Brewed A World Class Supply Chain
Discover the leaders are you need to connect with for a career in Supply Chain at Starbucks.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 30, 2020
How To Get Started Designing And Implementing Assessments - Part 4 - With Dr. Stephen Mueller, Expert IO Psychologist
HR Assessments are valuable evaluation tools if implemented properly. If you are in HR or a hiring leader debating about using an assessment or you don't know how to get started, this 4 part show with Dr. Mueller has everything you need.
Part 4: How to get started designing and implementing assessments
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 29, 2020
What Makes An Assessment Legal and Valid - Part 3 - With Dr. Stephen Mueller, Expert IO Psychologist
HR Assessments are valuable evaluation tools if implemented properly. If you are in HR or a hiring leader debating about using an assessment and are unsure about the legality of using one, tune in for part 3 with Dr. Mueller.
Part 3: What makes an assessment legal and valid?
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 28, 2020
Can You Cheat On An Assessment - Part 2 Q&A - With Dr. Stephen Mueller, Expert IO Psychologist
HR Assessments are valuable evaluation tools if implemented properly. If you are in HR or a hiring leader debating about using an assessment or you don't know how to get started, this 4 part show with Dr. Mueller has everything you need.
Part 2: Can a job seeker cheat on an assessment? Can you prepare for a test or assessment? This and many other questions is this Q&A session
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 24, 2020
Why HR Assessments Are Important Evaluation Tools - Part I - With Dr. Stephen Mueller, Expert IO Psychologist
HR Assessments are valuable evaluation tools if implemented properly. If you are in HR or a hiring leader debating about using an assessment or you don't know how to get started, this 4 part show with Dr. Mueller has everything you need.
Part 1: Overview, History, and, which test is most accurate.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 22, 2020
Why You Need To Join The Hottest Career Field Now, With Mike Turner, Global Supply Chain Executive
The global supply chain is broken! Companies are rushing to leave China and establish medical and food supply chains in the US creating a huge opportunity to join the hottest industry. Mike Turner is a former executive of UPS and he explains why supply chain is a great career option - especially in today's marketplace!
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 16, 2020
Is Your Employment Brand Tarnished? Polish It By Following These Steps
Popular websites like Glassdoor encourage employees to post anonymous reviews which can destroy a brand image in a few keystrokes. Anthony shares his strategies to fix this problem. Get started today!
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 14, 2020
Tell Your Boss You Are Unhappy To Avoid A More Painful Situation
If you can't address your issues with your boss, you will get a counteroffer when you resign. Counteroffers are awful! Listen to Anthony's unique perspective on how to handle this and avoid a more painful situation.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 13, 2020
5 Strategies To Get Hired Over A Skype Or Zoom Interview
Do you feel awkward making eye-contact? Is it hard to make a personal connection? Have you bombed a Skype interview? Anthony discusses how to overcome the biggest problems of Skype interviews and gives you the tools to get hired.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 13, 2020
Stringed, Waffled, Baked Or Curly. Isidro Alba, Senior Director, From Lamb Weston Serves Up A Tasty Treat.
Small, brown, dirty, and loved by everyone - what could that possibly be? I'll give you a hint. Every fast-food chain in the world is in on the secret. Join Anthony as he interviews his long-time friend Isidro to discover a profitable and delicious side-dish that Americans can't live without. Isidro dishes up his management advice and unearths a great business.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 9, 2020
Is A $113 Trillion Explosion Hiding In Plain Sight And The Hottest New Transportation Idea Since Sliced Bread
The national debt as advertised by the CBO or congressional budget office, nonpartisan analysis division for the US Congress is lying to you. Or it is simply an accounting trick to hide the massive debt bomb. Either way, the truth is staggering and sobering. Anthony discusses the far-reaching impacts of this out of control spending.
Want some good news? Anthony discovered a hot new company transforming the shipping and logistics industry that you need to follow.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 8, 2020
Covid-19 Made This Niche The Hottest Career Field
Anthony discusses a career field that few people have noticed, that is until Covid-19 created a panic for food and toilet paper. In this episode, Anthony lays out his case for why this will be the hottest new industry for years to come
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 7, 2020
9 Steps To Take After A Layoff
Getting laid off is an emotional and scary time. Anthony has been there. He shares his personal experiences and offers sound advice to those in this unfortunate situation. Take these steps right away, or you may soon struggle to find your next job
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 5, 2020
Why The Shale Industry Is Leaking Oil, Which Company Will Benefit from Covid-19 And A Bonus LinkedIn Idea
It's great for consumers when gas prices are low. But the financial impacts of operating below break-even for US shale producers are devastating for balance sheets and employees. Anthony discusses the oil leak in the Shale industry and highlights one of America's largest companies that stands to benefit from Covid-19.
LinkedIn is one of the most important social media tools for job seekers. So it stands to reason that if you are not doing this, you are missing out.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 3, 2020
How To Boost Your LinkedIn Profile To Get More Views
You already know that your LinkedIn profile has replaced your resume, but did you know how corporate recruiters and headhunters read profiles? Listen to this episode to boost your profile, get noticed, and get hired!
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 3, 2020
Innovative Company That Will (Un)rock The Automotive World
"The world’s first proactive ride system transforms the way your car rides and handles. It does for motion what noise-canceling does for noise, mitigating road roughness within a fraction of a second. Relying on a combination of software and hardware, (company) predicts the road and enables cars to react, giving passengers and drivers unmatched comfort, handling, and stability." Anthony uncovers a company that is sure to rock, or should we say, unrock, the automotive world.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 3, 2020
Discover What Is Lighting Fast, Luxurious And Tesla Motors #1 Competitor
"We set out to create a car that elevates the human experience and transcends the perceived limitations of space, performance, and intelligence. A car that is intuitive, liberating, and designed for all the ways people get around.
We plan to lead in this new era of mobility by returning to the fundamentals of great design – where every decision we make is in service of the individual. Because when you are no longer bound by convention, you are free to define your own experience."
Listen to discover who is giving Tesla a run for their money.
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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Apr 2, 2020
How To Get Your Resume To The Top Of The Pile
Resumes are living documents. Are you changing and evolving yours based on trends, available jobs in the market, and your career stage? Changes are inevitable, but these four critical ideas must be present, front and center all the time. Is your resume bulletproof? Anthony breaks down the four ideas that anchor your resume and position you at the top of the resume pile!
Join Anthony's members-only Facebook group to gain access to his company research, company websites, and hiring leaders' LinkedIn profiles for additional networking opportunities. Join here: https://www.facebook.com/groups/CareerDaily/
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