Doing It Online : The Doable Online Marketing Podcast
Kate McKibbin
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The Doing It Online Podcast with your host Kate McKibbin, where every week we‘re here talking nerdy, and sharing the things that actually work to help you do what you do online, but better, easier and with a ton more profit too.
Available episodes
Newest first
Oldest first
2 days ago
The biggest lesson I learned (again) this year
3 things birthdays are good for:
* Eating ALL the cake.
* Drinking something with bubbles.
* Reflecting on the previous 12 months (With bubbles in hand, obvs.)
Here’s what I learned during this year’s birthday self-reflection: there’s ONE business lesson that I keep circling back to because:
It’s so damn vital to running a successful business AND… I seem to keep forgetting it!
Want to know what it is? Hit play on this week’s pod to find out. Want more?
* Want to learn 3 simple ways to double your marketing business — without new clients. Yeah, you do! Here’s the link you need for a replay of this super-popular masterclass.
* Wondering how much money a funnel could really make you? We’ve done the math so you don’t have to! Check our ever-so-clever calculator to run your numbers.
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Mar 21, 2023
3 things you need to track if you are trying to scale
Tracking metrics.
We know it’s up there with doing your taxes and dealing with that one client that drives you crazy (yes, Sheila, I AM talking about you...) on the Things You’d Rather Avoid list.
But here’s the thing about metrics:
Tracking the right data — and acting on that information once you have it — is the best way to swiftly and efficiently move to the next level of business growth.
So if you’re sitting at multiple 6 figures right now and running out of things to try to scale to 7 figures, you’re going to want to tune in to our latest pod episode.
Hit play now to learn the 3 things you need to track if you’re trying to scale. Want more?
* We’ve just launched eCourse Elite, our new high-touch 12-month mentorship program for course creators who want to scale their business to 7 figures in a way that’s sustainable, intentional, profitable, and reliable — and we’d love to see you there. Here’s how to secure your spot.
* Not quite ready for 7 figures? Hit play on this pod to find out how to make 6 figures building sales funnels for your clients.
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Mar 14, 2023
The biggest mistakes people make trying to scale to 7 figures
You knew scaling to 7 figures wouldn’t be exactly easy.
But c’mon, you know how to hit 6, 7 can’t be that far away, right?
(Insert 800 sobbing emojis.)
So what gives?
Cards on the table: you’re probably making one of these suuuuper common mistakes…
Hit play on this week’s pod episode to find out the 5 pitfalls that might be holding you back from 7-figure success. Want more?
* Want to know exactly what we’ve done in our business to grow from 6 to 7 figures, and how we’ve been helping our clients with the shifts we’ve made too? Join us for our brand new FREE training, the 7-figure Course Formula, where we pull back the curtain on how we pushed through the 6-figure plateau.
* Ready to double your profit without doubling your workload? Grab your spot on our Hourly Rate to Expert masterclass — perfect for digital freelancers, VAs, and OBMs.
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Mar 7, 2023
7 steps to scaling to 7 figures
You’ve been stuck at 6-figures for a long time now. And you’ve iterated. You’ve rewritten your sales page at least 32 times in the last month alone. You’ve tried just about everything you can think of.
Still…you’re stuck.
Been there!
And we know it’s frustrating enough to make you want to pack it all in, move to an off-grid cabin in the wilderness and spend your time foraging for mushrooms and catching squirrels for dinner. Or something. #cottagecore
Yes?
Then take a deep breath. Step away from the squirrel. And hit play on our latest pod episode!
Because this week we’re sharing 7 of the key steps that’ll help you smash through that 6-figure ceiling and finally scale to 7 figures. Want more?
* Loved this episode, and want to dig even deeper into what it takes to create a 7-figure business? Save a spot on our upcoming FREE live masterclass, 7-Figure Course Formula. We’re pulling back the curtain on everything we did to move from 6 figures to 7, and talking about how we’re using the same shifts and systems to help clients scale to 7 figures really quickly too. See you there!
* Want to know more about how we created a lean, mean, evergreen sales machine? Find out more in this free webinar!
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Feb 28, 2023
The 5 minute exercise to become a dream client magnet
Picture it:
Every DM, every email inquiry, every sales call…just so happens to be from EXACTLY the type of client you love to work with. Exactly the type of client you KNOW will get the best results from working with you.
So what gives?
Is it those new headshots of you sipping cappuccino out of a gigantic mug in a bougie coffeehouse? Those networking events you did a gazillion years ago finally bearing fruit? Maybe it’s all that manifesting you’ve been doing?
Or…it’s because you’ve done the super quick exercise I’m sharing in this week’s pod episode!
Yup, definitely that last one. Because this 5-minute exercise isn’t just quick, it’s spooky-good at helping you become a magnet for your dream clients.
Want to know how it’s done? Hit play on the pod to find out.
Want more?
* Want to attract even more of the people you can help best — without sales calls or stressful launches? Check out our Evergreen Sales Machine, and learn how to attract more of your dream client every week.
* Fancy being fully booked? No brainer, right? Find out how to make it happen in this FREE guide.
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Feb 21, 2023
3 things to simplify NOW to make more sales this year
The good thing about having been in business for a while?
You start to feel like you know what you’re doing.
The downside?
With every year that goes by, your business gets more complicated.
You know what it’s like. Everyone’s offering X as a lead magnet, so you figure you’ll do something similar. Shiny object syndrome kicks in every so often and your inner magpie has created a bunch of different offers for different audiences. And so on…
By now, you’ve got a bunch of stuff running in the background, much of it held together by sticky tape and even more of it forgotten completely. We mean have you ever had a sale come through from a program you haven’t launched in three years and thought “Janet, how the hell did you find that!”
If this is ringing all sorts of bells, you’ll love our latest pod where we look at 3 things you can simplify in your business right now to make life easier — and help you increase your sales.
It’s a double whammy! Catch it here. Want more?
* Stuck in a stress spiral of constant launches and want to simplify your sales process. You know a funnel makes sense! Find out here how much a funnel could make you with our funnel calculator
* Want to learn a simpler way of creating successful courses? Then you’ll love eCourse Empire. Applications are closing next week — click here to reserve your spot.
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Feb 14, 2023
How to make your launches profitable BEFORE they start!
How to Make Your Launches Profitable Before They Start
It’s a total rush: opening your inbox and finding a flurry of sales for your new launch.
Then reality hits.
It’s going to take at least another few days of consistent sales before you break even on what you’ve already spent on marketing your launch.
Profit is still a long way away, baby!
But it doesn’t have to be that way. With the right strategies, you can make bank before your cart even opens. For realsies.
And that’s what we’re talking about in this pod episode. It’s perfect for you if you’re thinking of launching a course and already starting to sweat about how much you’ll have to spend on marketing.
Oh, and if you want to learn more about how we do launching here at HelloFunnels (hint: debt and constant launching are NOT it), check out our free 90-minute coaching workshop. Click here to save your seat.
Want more?
* What if every morning could feel like cart open day — without the stress of the launch? Check out our monthly webinar, Evergreen Sales Machine, and learn how to sell 5+ programs every week.
* Want to learn the smart, sustainable, non-stressful way to create (and sell) successful courses? You’ll love eCourse Empire! Applications are closing super soon so click here to reserve your spot.
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Feb 7, 2023
3 Questions You Need to Ask Your Customers
Quick question for you:
When was the last time you did a customer survey?
If your answer is “Well, it’s been a while…”, “Um, I meant to do one last year”, or (and I’m clutching my pearls now) “Never” — you’re going to want to see what I’ve got for you on this week’s pod episode.
Because customer surveys are like a health check for your program or course. They can alert you to current problems or give you a heads-up on potential problems further down the road.
Commit to doing them regularly, and you’ll get your diagnosis while the chances of recovery are still excellent.
Want to know more about conducting effective customer surveys? Hit play on the pod and discover the 3 questions you definitely need to be asking your customers.
Want More?
* Want to learn more about creating courses that always get amazing feedback on customer surveys? We’re currently filling slots for our next cohort of eCourse Empire — find out more here.
* Would you like to be fully booked? Um, who wouldn’t? Click here to get our free Fully Booked guide and let’s make it happen!
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Jan 31, 2023
3 ways to ditch sales calls
If you love making sales calls — let me save you some time. This one probably isn’t for you.
But if you’re like the other 99% of the business-owning population, and would legit rather spend an hour doing your taxes or having a pap smear than making a sales call, you’re in the right place.
In this latest episode, we’re sharing 3 alternatives that will allow you to ditch those sales calls, save you a bunch of time, and help you smash your annual sales figures.
And if you love the idea of tip number 3, we’ve got something that will help you level up your business in a way that 100% works for how you like to run your show. Check it out here.
Want More?
* Want a consistently full pipeline? Download our free guide Fully Booked — and stop worrying about where the next client is going to come from.
* Or how about turning your business into an Evergreen Sales Machine? Learn how with our free, live 90-minute coaching session called, appropriately enough, Evergreen Sales Machine. Details here.
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Jan 24, 2023
5 Biggest mistakes people make when launching their first course
A lot of people are super burnt out on courses — and for good reason!
The truth is, most of the teaching out there about how to create, market, fill, and run a course just isn’t very… umm… good.
So it’s no surprise that we see people doing some kind of shady (or straight up silly) things with courses.
Join us this week to learn about the 5 biggest mistakes people make when launching their first course. It’s perfect for you if you’re thinking about launching a course (or figuring out why a former course flopped!)
Oh and while we’re talking courses — you know that eCourse Empire can help you create and sell 6-figure courses without feeling like you’re pushing a thousand boulders up a thousand hills, right?
Applications for this cohort close THIS FRIDAY, so if you’re ready to learn how to do courses right, be sure to check it out here.
Want more?
* Can you really make 6 figs with a funnel? Let’s find out! Click here to use our Funnel Calculator and see how much money you can make.
* In a more nuts and bolts kind of mood? Check out our pod on how to choose the best course platform for you!
* Want to learn a smart, sustainable way to reliably create successful courses? eCourse Empire is for you! Applications are closing this Friday, so click here to reserve your spot!
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Jan 17, 2023
How to QUIT launching (but still sell more!)
Real talk: launching sucks.
(It’s not just you!)
The way most people are taught to launch is a death spiral of doom, and we’re not exaggerating — it’s built on this model that requires you to basically always be in debt to your next launch, and means you’re riding this constant wheel of stress and exhaustion.
There’s a better way though. And that’s what we’re talking about in this episode.
Join us to hear why we decided to quit launching in 2022 — and how you can actually make a lot more $$$ if you join us in trading out live launching for evergreen launching.
And if you have a listen and just have to learn how to do this for yourself, check out eCourse Empire!
In it we teach you proven strategies for creating and selling courses with ease.
(How much nicer does that sound than the launch spiral of doom??)
Want More?
* Want to know more about how we created a lean, mean, evergreen sales machine? Find out more in this free webinar!
* Wish you never had to launch again? It’s possible! Check out our Quit Launching Planner here and let’s make it happen :)
* We’re currently filling spots for our next cohort of eCourse Empire, so go check it out. Applications close next week, so if you’re planning on launching (or relaunching) a course any time in Q1, you’re going to want to be a part of it.
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Jan 10, 2023
Could you earn 6-Figures building funnels for your clients?
Quick question: did you get into online service work to spend 800,000 hours a week doing boring (unpaid) Canva revisions … or did you get into it to have the freedom to work how and when you choose, and earn a good living doing so?
Obvs, the second one.
But if you’re finding yourself stuck doing scutwork and looking to level up, this pod is for you.
In it, we walk through the *exact* steps + numbers that go into making a 6-figure business for yourself … and how you can start doing that for clients.
And btw, if you’re interested in diving deep into this and getting hands-on training and support, we’ve got you covered.
Funnel Pro is designed specifically for service-based entrepreneurs like you who want to skill-up, level-up, and smash your business goals so you can spend your time doing things you really care about (and making bags of cash doing so!)
Applications are closing this week … so if you’re curious, now’s the time to check it out!
Click here for more info…
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Jan 5, 2023
Plan Your Epic Year - Part #5 - My favourite part of the planning process! (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2022 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Apply now!
* Feeling stuck? Take our FREE quiz…
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Jan 4, 2023
Plan Your Epic Year - Part #4 - It‘s all about holes + habits! (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2023 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co
Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Apply now!
* Feeling stuck? Take our FREE qui…
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Jan 3, 2023
Plan Your Epic Year - Part #3 - Make those goals into plans! (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2023 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Apply now!
* Feeling stuck? Take our FREE quiz…
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Jan 2, 2023
Plan Your Epic Year - Part #2 - How to set goals that WORK (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2023 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co
Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Apply now!
* Feeling stuck? Take our FREE qui…
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Jan 1, 2023
Plan Your Epic Year - Part #1 - The REAL numbers you need (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2023 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Apply now!
* Feeling stuck? Take our FREE quiz…
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Dec 28, 2022
Best of 2022 - No offer and no list? Here’s your 6-month action plan to fix both!
Things You’ll Learn in this Episode of Doing it Online:
* Your very next steps to grow your list + get momentum, (+ in which order!)
* Our recommended content plan to build upon for your business…
* Our fave types of FREE list-building options
When you’re trying to grow your business and get some momentum happening in order to grow your business, you need the right steps, and in the right order. AKA: An action plan.
…So! We’re starting a new series on the “Action Plan” for the 5 places I see people get stuck growing their business.
And because each one of these needs a different plan to get UNSTUCK and move forward, over the next couple of episodes I’m going to go through these stages step-by-step. So no matter what stage of business you’re in, you’ll know exactly what you need to be doing and focusing on. No overwhelm allowed.
Today we're looking at stage 1: ground zero. We're talking to the people who have no email list and no offer.
And if you love th…
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Dec 26, 2022
Best of 2022 - Q: Do I really need to do social media in 2022???
Things You’ll Learn in this Episode of Doing it Online:
* The answer to the big Q: do I really need social media in 2022
* Questions to help you navigate content creation in a way that works for you and your audience
* What we’re going to be doing with social media moving forward…
Do you really need social media in 2022?
That’s the question a LOT of people are asking themselves. Are you? Maybe you’re feeling like social media is a bit like a bad boyfriend that you’re just trying to keep happy…
…but getting nothing in return?
Or maybe you are worried about the political, social and even moral implications of using certain platforms. If so, then this episode is for you!
It’s a Q+A style, where I take you through some questions to work out what’s going to make sense for you, your business and your audience.
If you’re ready to break up with social media, give this a listen first.
Want More?
* Want help creating your own online course? Click here to…
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Dec 21, 2022
Best of 2022 - 3 ways a $27 can help you sell more courses
Things You’ll Learn in this Episode of Doing it Online:
* What a Mini-But-Mighty offer is and how it works to help you sell more courses.
* Three different strategies that you can apply to a $27 offer in your own business.
* You’ll also have the chance to join our Funnel Fuel waitlist and unlock bonuses, plus the chance to win the course for free + a cash prize!
In this episode, we’re looking at 3 ways that a small offer (or what we call a Mini-But-Mighty offer) can help you sell more of your higher-ticket courses…
We’ve seen it work live-action in our own business and with our eCourse Empire members, over and over again…
And now that our Funnel Fuel VIP waitlist just opened, you’ll be able to see it work in your own business if you join!!
Funnel Fuel is the program that will give you my exact process in a simple, step-by-step program, (full of plug + play templates!) to help you to create, launch and start making sales from your own Mini-But-Mighty funnel……
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Dec 19, 2022
Best of 2022 - Are funnels ’toxic marketing’?
Want to know how to sell without being sleazy, pushy or annoying? And how can you use the amazing world of funnels and automation and not be gross? This episode will give you some points to ponder. Toxic marketing. Let’s go there.
In this Episode of Doing it Online:
* We’re sharing a few guidelines for non-toxic marketing automation…(AKA: how to feel good about how you’re selling.)
* Plus, we'll look at deadlines and whether or not they should be real in the online world…
* And we’ll chat about how to sell without the icky, sleazy feelings… (yay!)
The thing is, at the moment there’s a bit of chatter and a lot of people getting mad at what they perceive to be toxic marketing…
So, how do you sell without annoying or offending people? And without feeling gross?
Well, if you’ve got an internal struggle going on about selling (and selling on autopilot especially!) I’m sharing a few thoughts about what I see happening in the online marketing world and also of…
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Dec 14, 2022
Best of 2022 - Are you making this crippling mistake with your course?
Things You’ll Learn in this Episode of Doing it Online:
* Why a cheaper, smaller course is NOT easier or more profitable…
* 3 steps to creating a high-value, profitable, online course…
So you want to create an online course? And you want it to SELL. So, “I’ll just make a cheap one.” You think. That’ll sell better, right?
Erm… Let’s chat about that in episode #110…
Deciding to create an online course in order to reach more people, and break through the ceiling of 1:1 is a great decision…
However, the problem comes in with the decisions that people make next, in terms of what type of course they create, how they structure and price it.
And if you get those decisions wrong, you’ll find yourself up against some crippling outcomes…
But! You can avoid them all with these 3 steps to creating a high-value program… Want More?
* Want help creating your own online course? Click here to apply for eCourse Empire today!
* Feeling stuck? Take our FREE quiz…
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Dec 6, 2022
The 5 Minute End Of Year Review
This week on the podcast I'm sharing a crazy-powerful end of year exercise to help you pinpoint exactly what you need to be focusing on in 2023...
And the best part? It only takes 5 minutes.
Because let’s be honest, at the end of the year, who’s got the energy for more than that?
We don’t want complicated or time-consuming right now, but we do want to be able to reflect on the past year, so we can make some great decisions for the new year ahead.
Which is why we’ve done what we do best and broken the whole ‘end of year review thing’ down, made it easy and something that can be done in just a few minutes.
Plus, we’ve even created a super simple worksheet so you don’t even need to do anything but fill it out!
You can download your free copy right here.
Got that? Great, now let’s get into it…
Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Applications close for the next round on the 27th!
* Feeling stuck? Take our FREE qu…
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Nov 29, 2022
Our Predictions For 2023
I’m dusting off my crystal ball to make some predictions for the online world in 2023!
Including online programs and of course, (our fave thing to chat about here) online marketing.
And sure, there’s a strong chance I’ll regret these predictions in 12 months time, because if the last few years have taught us anything it’s that the world is freaking unpredictable..
…But! There are definitely some big picture trends that I wanted to chat with you about + some things you can start putting in place to make sure 2023 is your best year yet…
So let’s dive into them now!
Enjoy!
Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Apply now!
* Feeling stuck? Take our FREE quiz now and get a customised action plan to grow your course! (Worth $97!)
* Spots are filling up fast for our next Funnel Pro cohort! Click here to apply + save your spot now!
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Nov 22, 2022
Do you NEED to Black Friday? (And if yes, how do you make the most of it?)
This week we’re talking about the craziness that is all things Black Friday.
Because we love a bargain (especially on tech!) as much as the next person… But, as a coach or course creator is it worth it to include your biz in the Black Friday deals?
And if so, what’s the best way to do it? (Hint: It’s not as simple as slapping a big red dot on your offers.)
How can your small business take part in a way that’s profitable?
Episode #126 gives you the full scoop. Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Applications close for the next round on the 27th!
* Feeling stuck? Take our FREE quiz now and get a customised action plan to grow your course! (Worth $97!)
* Spots are filling up fast for our next Funnel Pro cohort! Click here to apply + save your spot now!
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Nov 15, 2022
The secret to making course sales over Christmas
If ‘setting up funnel’ was on your list the whole year…
…and it didn't happen.
Don’t stress, we’ve got you covered.
Yep! Even though it’s already November, there IS still time to whip up a good funnel! (It doesn’t have to take as long as you think.)
And we’re walking through the 7 steps to do exactly that in this episode…
So you can be making sales (on autopilot) over the holidays and instead of stressing over sales you can get back to watching crappy Christmas movies and being with the people you love.
If you do want some extra help with this, we're actually going to be running a special end of year sprint together inside eCourse Empire called Funnel All The Way
4 short weeks…
bite-size (tech-friendly) tasks
plug ‘n’ play templates for everything you need to FINALLY get your funnel done so you can start making sales over these holidays...
…And holidays after that… and so on.
All you have to do to be a part of it is apply and join us inside eCou…
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Nov 8, 2022
Lead Magnet smackdown - Which one is best?
Things You’ll Learn in this Episode of Doing it Online:
* Why choosing the right lead magnet for your biz is SO important..
* The 3 most common mistakes people make when choosing (+ assessing lead magnets.)
* The most common types of lead magnets + the pros/cons of each…
There are so many different types of lead magnets to choose from to help you grow your list, but they’re not all created equal.
Choosing the right one to build your list with (in line with your goals + offers) is so important because that one innocent lead magnet is going to impact the audience you attract…
…and then in turn your results and sales.
So, it’s important to know what your options are, and then cross-check them with your goals, as well as knowing what to look for as you track their performance.
We give you everything you need to do that in this episode, so give it a listen and let us know how you go!
Want More?
* Something exciting is coming soon for members inside eCourse Empi…
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Nov 1, 2022
How to choose the best course platform for you
Did you know choosing the right course tech and getting those pieces set up in your business properly will not only make your life infinitely easier…
…But your client’s experience will be infinitely better too.
And because there’s a million and twelve course-building platforms to choose from and new shiny ones popping up every second day, it’s so hard to know which one is right for you, your course and your business…
Which is why we got all nerdy over courseware on the podcast this week, where we talked about which platforms are great for what (+ why) and are helping you decide which one is right for you…
So now you can make an informed decision and get your course off to an amazing start. (Without having to sign up for a million free trials and spending 3 days unsubscribing from them all again. Anyone?)
So, let’s dive in…
Want More?
* Something exciting is coming soon for members inside eCourse Empire! Sharing details next week, but why wait to be a part o…
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Oct 25, 2022
Spring clean your biz
Things You’ll Learn in this Episode of Doing it Online:
* How to hold your very own ‘Momentum Session’ and claim back some critical CEO time…
* Where to find 5 free hours each week…
* Choosing a meaningful end of year goal for your biz…
On the podcast this week we’re looking at 3 ways to Spring clean your business.
Because yep, we’re in Australia so everything is weird and backwards.
But, whether you’re in Pumpkin Spice Latte season or you’re here in The Upside Down with us (IYKNK), it’s still so important to stop and take a moment, dust off some old goals and make the most of these last couple of months…
Let’s dive in, it’s time to revisit and reset old goals, free up your time and get the momentum you and your business need…
Want More?
* Applications closing on the 27th for the next intake of eCourse Empire! Quick - get yours in here.
* Feeling stuck? Take our FREE quiz now and get a customised action plan to grow your course! (Worth $…
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Oct 18, 2022
Multiple Products Mayhem (How many offers is too many?)
Things You’ll Learn in this Episode of Doing it Online:
* How many offers we recommend while you’re trying to grow your business…
* Why ascension offers aren’t the answer…
* Common mistakes people make when adding offers to their business and trying to boost their growth…
When you have an offer that sells easily.. And reliably (as in, whenever you promote it, there are people waiting for it and excited to jump in), it is going to be so much easier to grow and scale your business #facts.
So, how do you get an amazing offer like this?
And if you get one should you have then have two? (Two has to be better than one, right?)
Or three? Or more? Or less?
How many offers do you need to grow your business?
Well, don’t ask the internet (or do but be warned), because there’s a multiverse of opinions on this.
But you’re here, and this is our podcast, so we’re going to give you ours… Want More?
* Course creator or course creator to be? Join us in eCourse Empi…
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Oct 11, 2022
Can you over-deliver with your free stuff? (Encore)
Things You’ll Learn in this Episode of Doing it Online:
* The answer to the question: can you over-deliver on your free content?
* How to add more value to your offers and blow your audience away. (That’s a good thing.)
If you’ve ever been afraid about how much content you can give away for free...then this episode of the Doing It Online podcast is for you.
We’ve been taught for a while now that there’s a super delicate balance we all need to meet… we have to give away just enough content to entice people and show them we know our stuff…
...but not too much that they won’t want to buy with us…
But, is that actually true?
And how do we know how much is too much? Can we actually find that balance? Or is it a mythical quest like finding a unicorn or a pot of gold at the end of a rainbow?
Well, I’m giving you the goods in this episode and let me tell you…
If you don’t feel empowered and free after listening...then you listened to the wrong episode. Want…
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Oct 4, 2022
3 things I stopped caring about this year (that helped grow my business)
Things You’ll Learn in this Episode of Doing it Online:
* How a shift in focus away from launching has actually increased our conversions…
* The impact a pretty Instagram grid has on the success of our business…
* What we’ve done to help increase meaningful conversations with our audience…
This week on the podcast I’m taking you behind the scenes (or really into my brain) and sharing 3 things that I’ve stopped caring about this year…
…and how doing so has actually helped grow our business. (The second one still hurts a bit, but it was necessary!)
It’s short, sassy (not sweet) + might help you let go of a couple of things that aren’t serving you either... Want More?
* Want the exact worksheets we give our clients in eCourse Empire to help them map out and create amazing high value courses that their students absolutely love? Snap them up for FREE here.
* Feeling stuck? Take our FREE quiz now and get a customised action plan to grow your course! (Wor…
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Sep 27, 2022
Cohort vs Evergreen - Which is Best for Your Course?
Things You’ll Learn in this Episode of Doing it Online:
* The difference between evergreen + live courses + how to know which one is right for you and your specific program…
* The top 3 most common mistakes people make when creating their online courses…
* The chance to nab a brand new freebie! (You’re welcome already.)
This week we’re taking a big crunchy bite into one of the biggest decisions you'll need to make when creating your course...
The big Q: Live or evergreen?
Which one is going to be best for you + your clients? There's a lot to consider with this one simple question.
And while nothing is set in stone, and you can change your program down the track if you need to, (Yay for being the boss!), it is so much easier if you can get it set up right from the start.
And that’s exactly what this episode is here to help you with! It’s a juicy one! Enjoy!
Want More?
* Want the exact worksheets we give our clients in eCourse Empire to help them map out a…
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Sep 20, 2022
5 Simple ways to scale your program support (without losing the personal touch)
Things You’ll Learn in this Episode of Doing it Online:
* Common mistakes to avoid when scaling your program…
* 5 simple ways to scale your program support (while still keeping it personal + human)...
* How to design + set up your support model in a sustainable way from the beginning…
You want to serve MORE people and make MORE sales, but you also want to make sure every single one of your clients gets incredible, personal support as your course grows…
Right?
Oh, and it also needs to be sustainable (+ enjoyable) for you and your team to deliver…
Are you asking for too much? No way!
In this episode, we’ll look at 5 simple ways you can add scalable support to your program, without losing the human, personal feel and being manageable for you, whether you have 5 clients or 500.
Want More?
* Apply for eCourse Empire before the 27th to join in our new bonus training to turn your one-to-one offer, or self-study course into an amazing premium program!
* Feeling…
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Sep 13, 2022
3 Reasons Your Funnel Flopped
Things You’ll Learn in this Episode of Doing it Online:
* 3 mistakes to avoid if you haven’t built your funnel yet, OR 3 reasons why your funnel isn’t working as well as you’d like… (Or, it flopped, let’s just call a spade a spade.)
* Why a working, effective funnel is so damn important. (And why you need one!)
* 2 action steps you can take TODAY to create the funnel of your dreams!
Why isn’t your funnel working?
Or is it working brilliantly and you just don’t know what you’re looking for?
Funnels are powerful (even magical?) but they’re also tricky to get right if you’re not sure what you’re doing!
So, in this episode let’s look at 3 reasons why your funnel flopped…
And what you can do about it! So your funnel can do what it was created to do: bring you sales regularly, reliably every single week.
Want More?
* Join me for Evergreen Sales Machine, a free, LIVE 90-min group coaching session: ‘The Evergreen Machine’ which is all about how…
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Sep 6, 2022
Hate sales calls? Try this instead!
Things You’ll Learn in this Episode of Doing it Online:
* 3-step action plan for getting more sales, without the calls…
* A bonus tip on how to be a thank you page ninja
* The chance to grab a seat at my next FREE 90 min coaching session…
Hate sales calls? This is your permission (you didn’t ask for and don’t actually need) to stop what you’re doing and listen to this episode because…
You don’t need to make calls in order to make sales and your conversions can be even higher without them.
That’s right, there IS another way!
And if hearing that has you fist-pumping the air with excitement, then make sure you join me for Evergreen Sales Machine, a free live 90-min group coaching session, where I’ll walk you through the 3 steps you need to make 5 program sales (minimum) EVERY week, without sales calls or stressful launches!
(Yep, even if you have a premium offer!)
It’s LIVE, it’s FREE and I can’t wait to see you there!
Until then, enjoy the episode!…
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Aug 30, 2022
Is Circle a better Facebook alternative for your online community?
Things You’ll Learn in this Episode of Doing it Online:
* Why you might want to look for an alternative to Facebook for your online groups…
* What we discovered about Circle: what didn’t work, what did and what might suit you...
We’ve got a ‘Tech Tryout’ episode for you today! Where we have a play around with some new tech and then give you the pros, and the cons and help you decide if it’s something you want to try out in your own business.
And today we’re looking at Circle, which is a Facebook alternative for your online community. Want More?
* Course creator or course creator to be? Join us in eCourse Empire! Applications close for the next round on Sep 27th!
* Spots are filling up fast for our next Funnel Pro cohort! Click here to apply + save your spot now!
* Come say hi to us on Instagram! Let us know which of these ideas you love + will be implementing. We love hearing from you!
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Aug 23, 2022
3 simple tweaks to sell well in a c**p economy…
Things You’ll Learn in this Episode of Doing it Online:
* The most common mistakes people make when the economy freezes (+ how to avoid them!)
* How a small adjustment to your pricing can have a big impact on your sales!
* The difference between a refund policy and a guarantee and which one is going to help your business AND your potential buyers…
Is it possible to sell well in a weak economy?
We say yes!
And this episode is bringing you 3 simple things you can do that won’t mean starting from scratch or cost you precious hours. We’re talking small, simple and effective tweaks to make more sales in a c**p economy.
(While staying in integrity. Of course and always.)
Enjoy the episode! Want More?
* Spots are filling up fast for our next Funnel Pro cohort! Click here to apply + save your spot now! Applications close 2nd September AEST + we’re only taking the first 25 successful applicants!
* Feeling stuck? Take our FREE quiz now and get a customised action plan…
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Aug 16, 2022
3 ways to raise your prices (& how to when it’s the right time…)
Things You’ll Learn in this Episode of Doing it Online:
* A practical way to know if your market is ready for a price rise…
* How to test a new price before you commit to it…
* 3 unique approaches to raising your rates or prices…
The chances are, it’s probably time your prices got an upgrade. Especially if you’re a service provider, you need to be raising your rates at least once a year, so in this episode we’ll look at 3 ways to do just that.
No matter how you are packaging up your expertise and your time, the following applies to both online course prices and even service providers and their offerings…
So, let’s dive in! Want More?
* Spots are filling up fast for our next Funnel Pro cohort! Click here to apply + save your spot now!
* Feeling stuck? Take our FREE quiz now and get a customised action plan to grow your course! (Worth $97!)
* Want to create, scale + automate your own 6-figure online course? Hop on the waitlist for eCourse Empire to be t…
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Aug 9, 2022
How to ”fake” a 7-figure team on a teeny budget
Things You’ll Learn in this Episode of Doing it Online:
* The team member that’ll pay you back thousands of times throughout your biz…
* Amazing ideas to help you get some time back so you can work ON your business, instead of just in it…
You need a team for your online business, but you also need it on a budget? No problem! We’ve got some finance-friendly ideas to help you “fake”a 7-figure team so you can spend time actually growing your business and afford one for real.
They may not be as cost-effective as a full-time VA, but they can take a few things off your plate which might be just what you need so you can reinvest that time back into your business and grow…
…and then eventually hire the team of your dreams.
Tools mentioned
Moxie Copywriting
Automation Agency
AdEspresso
Content Crop
Canva
eCourse Empire
Want More?
* Want to turn your 1:1’s into a high-value course? Applications for eCourse Empire close today! Quick, get your skates on!…
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Aug 2, 2022
Are you making this crippling mistake with your course?
Things You’ll Learn in this Episode of Doing it Online:
* Why a cheaper, smaller course is NOT easier or more profitable…
* 3 steps to creating a high-value, profitable, online course…
So you want to create an online course? And you want it to SELL. So, “I’ll just make a cheap one.” You think. That’ll sell better, right?
Erm… Let’s chat about that in episode #110…
Deciding to create an online course in order to reach more people, and break through the ceiling of 1:1 is a great decision…
However, the problem comes in with the decisions that people make next, in terms of what type of course they create, how they structure and price it.
And if you get those decisions wrong, you’ll find yourself up against some crippling outcomes…
But! You can avoid them all with these 3 steps to creating a high-value program… Want More?
* Want to turn your 1:1’s into a high-value course? Join us in eCourse Empire for our special bonus training on this next month…
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Jul 26, 2022
3 unusual ways a course can help grow your business
In this Episode of Doing it Online:
* How an online course can help you grow your list (in a BIG way!)
* Get ready to uplevel your 1:1 services with an online course…
…and more!
In today’s episode, we’re looking at 3 unusual ways that an online course can help you make more money, and have a bigger impact…
…and grow your business!
And not just in the all-in, take over your entire business kind of way…
Because once your course is created, it becomes an asset that can slot into your business growth strategy in a number of ways.
So let’s dive in!
Want More?
* eCourse Empire doors are OPEN for a limited time only! Don’t miss out! Click here to apply now!
* Feeling stuck? Take our FREE quiz now and get a customised action plan to grow your course! (Worth $97!)
* Spots are filling up fast for our next Funnel Pro cohort! Click here to apply + save your spot now!
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Jul 19, 2022
6 Proven strategies to sell more courses in 2022
Things You’ll Learn in this Episode of Doing it Online:
* 6 simple and proven strategies for selling more online courses…
* How to add urgency to your offers to help people get out of their own way…
* A 2-min hack that can make a massive difference to your sales this year!
You need some simple and proven marketing strategies if you want to make more sales of your online course than ever this year! And in this episode, I’m giving you 6 strategies to choose from…
And if you’d rather just sit down with me and map out a marketing plan for your biz together then you need to join 6-Figure School…
Over the 6 days of epic training, we’ll literally sit down and map out a plan for your 6, or even 7-figure course sales and marketing plan for the next 12 months...
And I’ll be there, LIVE to answer all your questions.
It’s value-packed, and will make a huge impact on your business. Tickets are only $66, but the doors are only open for a few more days, so get your ska…
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Jul 12, 2022
Stop doing these things if you want a 6-figure course…
Things You’ll Learn in this Episode of Doing it Online:
* 5 things you absolutely need to STOP doing if you want to scale up your online course to 6-figures (+beyond!)...
* Why slashing your prices isn’t the answer to making more sales…
* What you need to START putting in place to keep you on track for your 6-figure+ goals…
An amazing new episode AND exciting news today because…
…Our much raved about 6-Figure School is back and the doors are OPEN! All the details are here and for a limited time only you can snap up your ticket for 50% and only pay $33!
Once you’ve done that, tune in to this episode, we’re I’ll take you through 5 things you need to stop doing if you want to scale up your online course to 6-figures and beyond.
We’ve all made these mistakes, sometimes more than once. And if you don’t catch them and make some adjustments, they’re holding you and your biz back… Want More?
* Snap up your ticket to the 6-Figure School workshop right her…
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Jul 5, 2022
Are funnels ”toxic marketing”?
Want to know how to sell without being sleazy, pushy or annoying? And how can you use the amazing world of funnels and automation and not be gross? This episode will give you some points to ponder. Toxic marketing. Let’s go there.
In this Episode of Doing it Online:
* We’re sharing a few guidelines for non-toxic marketing automation…(AKA: how to feel good about how you’re selling.)
* Plus, we'll look at deadlines and whether or not they should be real in the online world…
* And we’ll chat about how to sell without the icky, sleazy feelings… (yay!)
The thing is, at the moment there’s a bit of chatter and a lot of people getting mad at what they perceive to be toxic marketing…
So, how do you sell without annoying or offending people? And without feeling gross?
Well, if you’ve got an internal struggle going on about selling (and selling on autopilot especially!) I’m sharing a few thoughts about what I see happening in the online marketing world and also of…
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Jun 28, 2022
New ”shortcuts” for creating a successful course
Things You’ll Learn in this Episode of Doing it Online:
* How to leverage your expertise without the heavy-lifting of online course creation…
* The top new shortcuts that are trending right now in the online course world…
* My fave ideas right now for easy and consistent revenue (outside of funnels + creating your own course!)
So you think you want to create an online course?
(Yes, you do, trust me you do.)
In fact, if I’m not talking about funnels, you’ll probably find me raving about how amazing, biz-changing and life-changing having an online course is…
But the dark side of these bad boys is that they are mega-time consuming.
Guess what, though…there are a few options for an easier way to create a successful online course that brings in all the amazing benefits, (reach more people, more revenue etc) but with WAY less stress and time. And today, we’re looking at a few of those alternatives, (or shortcuts) to do exactly that!
So, if you’ve ever asked yo…
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Jun 21, 2022
Ultimate beginners guide to list building (Encore Episode)
As much as I love nerding out on the more advanced stuff, the thing is, you don’t get to enjoy that kind of advanced nerdiness unless you’ve got some of the basics in place.
And in this week’s episode of The Doing it Online Podcast, we take things back to the start and zone in on everything ‘list building.’
A lot of people that jump into our eCourse Empire program are right at the start of their journey, so, I’ve put together a bunch of questions I get asked on repeat. But essentially, it all comes down to one question:
‘How do I grow my list?’
So, think of this as an Ultimate Guide — Q + A style.
If you’re in the beginning phase or the re-starting phase or the “oh shit, I really should get around to that whole list-building caper” phase, this is for you… Things You’ll Learn in this Episode of Doing it Online:
* What open rate you want to be aiming for + how to improve it
* The difference between a quantity vs quality methods for growing your list…
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Jun 14, 2022
3 ways a $27 can help you sell more courses
Things You’ll Learn in this Episode of Doing it Online:
* What a Mini-But-Mighty offer is and how it works to help you sell more courses.
* Three different strategies that you can apply to a $27 offer in your own business.
* You’ll also have the chance to join our Funnel Fuel waitlist and unlock bonuses, plus the chance to win the course for free + a cash prize!
In this episode, we’re looking at 3 ways that a small offer (or what we call a Mini-But-Mighty offer) can help you sell more of your higher-ticket courses…
We’ve seen it work live-action in our own business and with our eCourse Empire members, over and over again…
And now that our Funnel Fuel VIP waitlist just opened, you’ll be able to see it work in your own business if you join!!
Funnel Fuel is the program that will give you my exact process in a simple, step-by-step program, (full of plug + play templates!) to help you to create, launch and start making sales from your own Mini-But-Mighty funnel……
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Jun 7, 2022
”How the heck do you launch an online course in 2022” - Part 4
Things You’ll Learn in this Episode of Doing it Online:
* The most commonly made mistakes to avoid in your first-ever launch…
* Our fave strategy for a successful (+ fun!) launch…
* #1 thing we do NOT recommend when first launching your offer…
This is the final segment of our four-part mini-series!
Over these 4 episodes, we’ve stepped you through everything you need to know to create and launch an amazing and highly profitable program in 2022…
It’s basically been a condensed version of one of the projects we have inside eCourse Empire…(minus all the support, worksheets etc, but it’s still going to give you lots of great info to get you started!)
So far we’ve narrowed down your ideas, the best delivery format for you and your audience, how to price it…
And in this episode we’re looking at the final puzzle piece: launching.
I’m going to share with you what we recommend for a first launch, as well as some common mistakes (and what to do instead), so…
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May 31, 2022
”How the heck do you launch an online course in 2022” - Part 3
Things You’ll Learn in this Episode of Doing it Online:
* How to sense-check your pricing to make sure you’re on track for hitting your business goals…
* How to get the balance right between value and price…
* Why lowering your prices isn’t the right answer for more sales. (And why increasing your prices isn’t it either!)
How the heck do you launch an online course in 2022? (PART 3!)
Great question! In fact, we love it so much we’re kicking off a new series just to answer it!
Over the next few episodes, we’re going to get our practical hats on (as you know I love to do) and I’m going to walk you through the process of how to launch your own online course…
Step by step.
It’s basically a condensed version of one of the projects we have inside eCourse Empire…(minus all the support, worksheets etc, but it’s still going to give you lots of great info to get you started!)
So far in this series we’ve narrowed down your ideas, we’ve looked at what for…
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May 24, 2022
The Best Ever Biz + Life Advice…
In this Episode of Doing it Online:
* We're celebrating 100 episodes of Doing it Online!
* You’ll hear our fave pieces of biz + life advice, love from Team Hello Funnels
Episode one freaking hundred.
You know we had to celebrate this awesome milestone, right?
That’s right, we want to collaborate with you in creating something super special (+ useful!)
So, we’re curating a beautiful new guide on ‘The Best Ever Advice’ to be available (+ free!) for everyone to download.
We’re talking the most useful, business and life-changing nuggets of gold.
My team and I are sharing our fave pieces of life-changing, biz-changing advice… Want More?
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
* Want more funnel goodies? Head to hellofunnels.co/podcast
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May 17, 2022
”How the heck do you launch an online course in 2022” - Part 2
Things You’ll Learn in this Episode of Doing it Online:
* We’ll go through the pros + cons of the different program formats…
* How to work out which format is the best one for you, your client + your business…
How the heck do you launch an online course in 2022? (PART 2!)
Great question! In fact, we love it so much we’re kicking off a new series just to answer it!
Over the next few episodes we’re going to get our practical hats on (as you know I love to do) and I’m going to walk you through the process of how to launch your own online course…
Step by step.
It’s basically a condensed version of one of the projects we have inside eCourse Empire…(minus all the support, worksheets etc, but it’s still going to give you lots of great info to get you started!)
Last week you narrowed down your course ideas and now in part 2 we’re going to look at putting a plan around your idea and how you can make that amazing for your clients, and makes sense for your busin…
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May 10, 2022
”How the heck do you launch an online course in 2022” - Part 1
Things You’ll Learn in this Episode of Doing it Online:
* An exercise to help you narrow down all your ideas and choose the one to build your online course around…
* How to set yourself up with a course that you’ll love to teach even years down the track…
How the heck do you launch an online course in 2022?
Great question! In fact, we love it so much we’re kicking off a new series just to answer it!
Over the next few episodes, we’re going to get our practical hats on (as you know I love to do) and I’m going to walk you through the process of how to launch your own online course…
Step by step.
It’s basically a condensed version of one of the projects we have inside eCourse Empire…(minus all the support, worksheets etc, but it’s still going to give you lots of great info to get you started!)
And in part 1 I’ve got an exercise for you to help you narrow down and figure out what your online course could be about…
Want More?
* Want some help creat…
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May 3, 2022
How to avoid the ’Covid Launch Curse’
Things You’ll Learn in this Episode of Doing it Online:
* 4 ideas for protecting your launches from the unexpected…
* The number 1 MOST important part of “life-proofing” your launches and your biz…
Hey entrepreneur! Do you have your new badge yet? The one that says “YAY! I’m a REAL entrepreneur now because sh*t hit the fan in the middle of a big launch?”
It could be Covid. It could be that your team or family got sick…
And while the old rite of passage for an online entrepreneur used to be: “My webinar crashed and burned so I must be a REAL entrepreneur now!”
This is the new rite of passage.
And let’s face it, it’s not just covid that can show up during a launch, all kinds of things can happen.
Life just shows up.
And it's made it more clear than ever how much it sucks to rely on a launch, AND for a launch to rely on YOU…
Because “life” happening at launch time, can affect your revenue, your community engagement and customer care, in a reall…
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Apr 26, 2022
Could you 10x your business by BUILDING funnels (and how do you do it)? (Encore Episode)
Things You’ll Learn in this Episode of Doing it Online:
* How you can elevate your business with funnel-building. (We’re talking 10X, not just a $5 pay rise.)
* How you can avoid the launch-zillas of the internet and be valued for the strategic, highly-skilled expert you are...
Funnels can be kind of addictive, so we totally get that.
But lately, I’ve noticed a trend in questions coming my way. Because I’ve been hearing from a lot of people who’ve loved building their own funnels with us and are thinking of adding funnel-building to their services.
And guess what? Right now, the demand for funnels is growing…
But! There’s this huge gap in the market, of people who can actually step in and build them.
Not just the tech and actually building it, but someone who knows the strategy AND the tech.
Someone who can advise people on the bigger picture, and make that picture happen.
And these people? They’ll be the unicorns of the internet. Or, as we’ve termed them…
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Apr 19, 2022
What to look for in a funnel pro (if you are hiring out your funnels)
Things You’ll Learn in this Episode of Doing it Online:
* Your non-negotiables when looking for a funnel-builder…
* 2 ways to know if your business is even ready for a funnel…
* Where to find amazing Funnel Pros (that we can vouch for!)...
…And more…
So, you’re thinking your business could benefit from a brand new, shiny funnel? (One that actually freaking works.)
But you don’t want to build it? And now you need a funnel-builder… but you don’t want just anyone, you want a unicorn.
Someone who can be a trusted advisor and give you the funnel strategy AND technical execution that makes sense for you, your business and your goals…
So where do you find them? And what are you actually looking for?
This episode is for you. I’m walking you through exactly what to look for when hiring a Funnel Pro, where you can go to find them and so many more of your funnel-build questions! Want More?
* Want to become a Funnel Pro? There are just a couple of spots left…
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Apr 12, 2022
3 ways to know you’re ready to BUILD funnels
Things You’ll Learn in this Episode of Doing it Online:
* 3 ways to know you’re ready to build funnels and uplevel your business…
* Why your clients might be losing money right now…
* Your next step for creating amazing funnels if you decide that’s for you…
This episode is for the ‘Funnel Curious.’ You’ll know that’s you if you've ever wondered if funnel-building is right for you…
Maybe you’ve dabbled in funnel-building, or just thought about it.
How do you know if adding that to your services for your clients will help you grow your business and get where you’re wanting to go?
Well, I’ve actually got 3 simple ways to run yourself through a bit of a mental checklist to know for sure.
And I’ll walk you through them in Episode 94.
Want More?
* Get your FREE ticket to our brand new, 3 Day Video Workshop filled with value-packed trainings for funnel-builders and funnel-builders to be!
* Want access to my 5-Day eCourse MBA (Mini Business Acc…
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Apr 5, 2022
What funnels are REALLY working in 2022
Things You’ll Learn in this Episode of Doing it Online:
* What you need to be focusing on when building your own funnels or for others in 2022…(And why funnels are more important than EVER!)
* How to fix the drop in show up rates for webinars. (We’re giving you 3 ideas to test!)
* The big mindset shift you’re going to need to adapt to the changes in marketing right now…
Today I’m going to spill the tea on what we’re seeing working (or not working) in funnels right now… As with everything, there’s always trends and things are always changing. And it seems especially in the last few years that the world has been changing rapidly.
So whether you’re creating funnels for yourself, or (more importantly) for others, it’s so critical that you have your finger on the pulse, so you know what is or isn’t working so you and your clients can get the results you’re after.
I’m a big believer that the right funnel, at the right time, done in the right way, is such…
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Mar 29, 2022
Ask Kate anything
Things You’ll Learn in this Episode of Doing it Online:
* Our fave tech stack and what we recommend for beginners…
* My best advice for someone just getting started…
* How to babyproof your business, when to hire a VA, how to know if a funnel is right for you…
…and MORE…
It’s my birthday this week! Hip hip HOORAY!
So, to celebrate I thought we would do an ‘Ask Kate’ episode.
We asked our lovely community for the burning questions they’d love me to answer, and I've pulled together some of my favourites.
There’s heaps of gold nuggets in this episode!
So without any further fanfare (I’ll save that for all the birthday party celebrations!)
Dive on in… Want More?
* Apply for the next round of Funnel Pro! We start in May, spots are already filling up!
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclus…
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Mar 22, 2022
BIG Lessons from creating our funnel certification program
Things You’ll Learn in this Episode of Doing it Online:
* Behind the scenes of creating our brand new certification program!
* Why we chose a certification for Funnel Pro over an online course…
* What you’ll need to consider if you’re thinking of creating a certification program.
Our first-ever cohort of Funnel Pros graduated from our certification program recently and we are SO proud.
Not just of our wonderful Certified Funnel Pros, but of the program itself.
Funnel Pro is our amazing, brand new 12 week Certification Program and the process to create something as high quality as this, with so much incredible baked-in support, wasn’t an easy feat! And as always, we like to pull back the curtain and walk you through what worked, what didn’t, and how we went about creating a Certification Program…
So, if you’ve thought about creating a certification program or you’re just really curious about what the difference is between an online course and a certification…
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Mar 15, 2022
My 3 fave funnels - which will be best for you? (Encore Episode)
Things You’ll Learn in this Episode of Doing it Online:
* My three fave funnels you need in order to create an ecosystem in your business.
* The purpose they each serve in your business and how you can know which one is right for you.
We’re talking nerdy, my favourite thing to do!
More specifically, we’re talking funnels. I’m going to geek out with you and share my three favourite funnels. (Yes, there’s more than one.)
Most people think that funnels only serve one purpose — to make more sales. But actually, this isn’t the case. And if you have an online business there are actually three different types of funnels you need. Don’t panic - you don’t have to set them all up at once! But when you do have them all up and running it becomes this incredible ecosystem.
As one grows then the next one grows and it comes around and around again. If you’re a nerd like me, it’s quite a beautiful thing to watch.
So that’s what I’m going to walk you through today. G…
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Mar 8, 2022
Q: Do I really need to do social media in 2022???
Things You’ll Learn in this Episode of Doing it Online:
* The answer to the big Q: do I really need social media in 2022
* Questions to help you navigate content creation in a way that works for you and your audience
* What we’re going to be doing with social media moving forward…
Do you really need social media in 2022?
That’s the question a LOT of people are asking themselves. Are you? Maybe you’re feeling like social media is a bit like a bad boyfriend that you’re just trying to keep happy…
…but getting nothing in return?
Or maybe you are worried about the political, social and even moral implications of using certain platforms. If so, then this episode is for you!
It’s a Q+A style, where I take you through some questions to work out what’s going to make sense for you, your business and your audience.
If you’re ready to break up with social media, give this a listen first.
Want More?
* Want access to my 5-Day eCourse MBA (Mini Business Accele…
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Mar 1, 2022
You’re growing fast, but the wheels are falling off! (Part 5/5)
Things You’ll Learn in this Episode of Doing it Online:
* The backwards way to go forwards in business. (Hint: You’ve got to slow down, to go faster!)
* How to avoid burning out when you’re enjoying freaking-fast-growth!
* The 2 main areas you MUST get systemised to get your biz foundations locked in and ready to scale higher…
Welcome to part 5 of our brand new 5 part mini-series, where we’re sharing some of our favourite action plans from inside our eCourse Empire program!
And today, in part 5, we’re talking to people who are growing fast, but they’re finding that the wheels are falling off a bit… or a lot.
If this is you, then you’re already kicking ass, you’re hitting that multi 6-figure mark…
…But you’re also burning out…
…Your to-do list just keeps getting longer, no matter how much you’re working..
…And you just need a freaking break! But you can’t stop…
This episode is for you. Your action plan is waiting for you!
Want More?…
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Feb 23, 2022
Have an offer that sells but can’t seem to scale? (Part 4/5)
Things You’ll Learn in this Episode of Doing it Online:
* Our incredible 6-piece ecosystem that took us over the 7-figure mark and can help you scale BIG!
* Why getting to the Financial Freedom Checkpoint is a game-changer for your finances AND energy for your next big move…
Welcome to part 4 of our brand new 5 part mini-series, where we’re sharing some of our favourite action plans from inside our eCourse Empire program!
Today we’re talking to people who have an offer that is selling well…
…and they’re ready to scale. (BIG!)
It's a frustrating place to be. If you’re here then you might be feeling like you’re doing all the right things and now you just need to hit the gas and crank up the gears…
…but nothing happens.
But don’t worry! That’s exactly why I’m bringing you the goods in this episode so you can get the momentum and growth you’re after, PROFITABLY and RELIABLY.
(Yes, it’s totally possible!) Want More?
* We’ve got a couple of pl…
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Feb 15, 2022
What to do with an offer that just doesn’t sell! (Part 3/5)
Things You’ll Learn in this Episode of Doing it Online:
* The 3 crucial pieces that create a “Hells Yes!” offer…
* The 2 questions you need to ask yourself if your offer isn’t selling…
* Your next steps to get momentum in your sales…
Welcome to part 3 of our brand new 5 part mini-series, where we’re sharing some of our favourite action plans from inside our eCourse Empire program!
Last week we looked at the action plan for people who already have a bit of a following, but don’t have an offer,and today we’re talking to people who have an offer…
…but it’s not selling. (Ouch.)
If that’s you don’t stress, we’ve broken down your action plan into a couple of questions you can ask yourself to see what the main issue could be. And then have a few simple steps you can follow to get some momentum in your sales. Want More?
* We’ve got a couple of places left for this intake inside eCourse Empire! Apply here! hellofunnels.co/ecourse-empire
* Want…
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Feb 8, 2022
You’ve built a following... now what? (Part 2/5)
Things You’ll Learn in this Episode of Doing it Online:
* Our 5-step framework for getting your offer online and selling!
* A bonus step for people who have never sold online before… (This one is the confidence-booster you need!)
* How to make sure you test BEFORE you invest in creating your offer…(And how to make sure it SELLS!)
Welcome to part 2 of our brand new 5 part mini-series, where we’re sharing some of our favourite action plans from inside our eCourse Empire program!
People come into this program at all levels, we have people who are just starting out, and people who already have 6-figure businesses and are looking to scale. And we give them an action plan for where they’re at.
And that’s what this series is about!
While we can’t give you all of the extra goodies you get inside the program, like 1:1 feedback, page reviews, strategy, training and more…
…An action plan is an amazing place to start…
This week is for the people who have already b…
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Feb 1, 2022
No offer and no list? Here’s your 6-month action plan to fix both! (Part 1/5)
Things You’ll Learn in this Episode of Doing it Online:
* Your very next steps to grow your list + get momentum, (+ in which order!)
* Our recommended content plan to build upon for your business…
* Our fave types of FREE list-building options
When you’re trying to grow your business and get some momentum happening in order to grow your business, you need the right steps, and in the right order. AKA: An action plan.
…So! We’re starting a new series on the “Action Plan” for the 5 places I see people get stuck growing their business.
And because each one of these needs a different plan to get UNSTUCK and move forward, over the next couple of episodes I’m going to go through these stages step-by-step. So no matter what stage of business you’re in, you’ll know exactly what you need to be doing and focusing on. No overwhelm allowed.
Today we're looking at stage 1: ground zero. We're talking to the people who have no email list and no offer.
And if you love th…
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Jan 25, 2022
Q: Stuck at $100k + can’t scale, help!
Things You’ll Learn in this Episode of Doing it Online:
* 4 key shifts that need to take place in order to break through to the next level of revenue…
* Why having more than one offer might be holding your sales back…
* The 3 areas that are a MUST when it comes to systems + automations (to support sales!) in your business…
Last week we talked about why so many people hustle their butts off and never hit 6-figures…
So now let's talk about the next roadblock where we see people get stuck at: The low $100-300K level.
I even got stuck here myself for way too long with a previous business. It’s a weird place to be because you have some success, in fact, you’re probably earning more than you ever have before (although you are keeping very little of it!)…
…But you are definitely not working the laptop life, and it often feels really uncertain and unstable.
Plus you want to grow, but things keep falling flat, right?
You have lots of puzzle pieces... but you don't…
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Jan 18, 2022
3 reasons some people never hit 6 figures
Things You’ll Learn in this Episode of Doing it Online:
* The 3 main reasons why some people never hit 6 figures… (even though they’re hustling HARD!)
* One of the biggest mistakes people make when starting their business, (that keeps them stuck!)
* Why you can’t let fear boss you around anymore… (and the importance of mastery!)
In today’s episode, I’m going to dive into 3 of the reasons why some people never hit 6 figures…
Now, I’m not here to say that needs to be everyone’s goal — it doesn’t. And I’m definitely not saying that it’s better to earn one amount over another. I’m talking about the people who want their business to grow and reach more people and scale…
But, no matter how much they’re working, and despite all the blood, sweat and tears they're putting into their business…
Their business stays stuck in no man’s land. Which is a stressful and heartbreaking place to be.
But, I’ve got two pieces of exciting news!
Firstly, thi…
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Jan 11, 2022
How to create a 6-figure course in 2022
Things You’ll Learn in this Episode of Doing it Online:
* Why can't you just choose a yearly income goal out of thin air and hope it works…
* How to avoid ending up in a successful business that makes you miserable…
* What your offer needs to have in order to become a ‘Hells Yes!’ offer to your right people…
2022 is the year you’re finally going to crack the 6 figure code with your online course, I just know it.
How can I be so sure? Because right now I’m going to walk you through the 6 (often forgotten!) pillars which are the foundations for creating a successful online course… And if you don’t have them in place, it’s going to be super hard for you to get where you want to go and keep growing…
And the extra awesome news is that we actually go into every single one of these pillars in amazing nerdy depth in our 6-Figure School. It’s a 6 day LIVE online workshop, and it’s going to be super fun and crazy valuable.
At the end of it, you walk away w…
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Jan 6, 2022
Plan Your Epic Year - Part #5 - My favourite part of the planning process! (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2022 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-…
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Jan 5, 2022
Plan Your Epic Year - Part #4 - It‘s all about holes + habits! (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2022 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my…
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Jan 4, 2022
Plan Your Epic Year - Part #3 - Make those goals into plans! (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2022 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-…
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Jan 3, 2022
Plan Your Epic Year - Part #2 - How to set goals that WORK (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2022 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my…
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Jan 2, 2022
Plan Your Epic Year - Part #1 - The REAL numbers you need (Encore Episode)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2022 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-…
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Nov 30, 2021
My favourite things
Things You’ll Learn in this Episode of Doing it Online:
* All the details of our AMAZING nerdy hamper giveaway (+ how to enter!)
* Which software platforms we use and recommend…
* The tech I’m nerding out over right now...
ATT: All Nerd Bosses who like to win amazing (+ nerdy) things… This episode is for YOU. I’m channelling some serious Oprah vibes in Episode 75, because not only am I sharing with you my absolute favourite biz-building tech and tools today… ...But I’ve also got a HUGE holiday hamper worth almost $2K up for grabs for one very lucky Nerd Boss out there! Is it going to be YOU? There’s only one way to find out! All you have to do to enter is head to hellofunnels.co/win and pop in your details!
You can also share the comp with your biz BFFS if you want extra chances to win. If you want the full scoop on the giveaway AND to find out about all the best tech and tools you could ever want in your biz, (including what we use and why we love it!) then li…
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Nov 23, 2021
Mini promos to smash end of year goals
Things You’ll Learn in this Episode of Doing it Online:
* A mini self audit to work out what type of ‘end-of-year-entrepreneur you are this year…
* Some fun and festive (+ quick/easy) ideas to boost your biz at this time…
* How to get people lining up at your virtual doors to buy your offer...
If you’re looking to show the end of the year who’s boss and smash some business goals…
Have I got the episode for you:
It’s filled with actionable, super practical ideas around ‘bang for your buck’ mini promotions you can run in your business and smash your end of year goals...
So, if you know exactly how many weeks/days/hours are left in the year and you’re ready to squeeze as much out of them as you can...
This episode is the firestarter you need to end 2021 with a big, business KABOOM.
You’re welcome. Get into it.
(Also, let me know if you try any of these! DM us on instagram, we LOVE hearing from you!)
Want More?
* Make more course sales than ever…
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Nov 16, 2021
Tripwire VS SLO
Things You’ll Learn in this Episode of Doing it Online:
* The breakdown of both the Self-Liquidating Offer and Tripwire: who they’re for, when to use them, their objectives...
* The pros and cons of both...
* My recommendation for either SLO or Tripwire... (I share my fave option!)
I think it’s time for a good old fashioned smackdown. But the nerdy kind, not the violent kind.
Our opponents: the Self Liquidating Offer and the Tripwire.
See, I’ve had a lot of questions recently about whether I prefer (and would recommend) either a Self-Liquidating Offer (SLO) or a Tripwire…
Now, let’s be clear: they are BOTH a type of ‘Mini-But-Mighty’ offer. (Which is the term we use here at Hello Funnels for this kind of marketing strategy). And at first glance, their objective appears very similar:
To make your marketing pay for itself (so you can invest even more in your marketing and grow faster without the stress!)
But, there are differences...
So! Who are they for? Wh…
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Nov 9, 2021
Double your opt-ins with this simple formula!
Things You’ll Learn in this Episode of Doing it Online:
* The 5 point simple but powerful formula that has our pages converting at 45% and higher!
* How to craft a killer headline for your opt-in page...
* Plus not 1 but 2 bonus tips!
One of our superpowers here at Hello Funnels is that we are really, really freaking good at creating high-converting lead magnet pages…
...And not just for us, but we loan our superpowers to our clients + to help them be freaking good at it as well.
The industry standard for a “good” converting opt-in page is usually 25%.
But for our clients, we get them to aim (+ reach) 35% and above…and for our pages personally, we aim for 45% + higher…
And we usually get it. First go.
So how do we do it? What’s our magic formula? I’ll show you!
So check it out + let us know how you go! Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini B…
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Nov 2, 2021
3 ways to get more people to read your emails!
Things You’ll Learn in this Episode of Doing it Online:
* How to use the power of emoji’s to help your open rates..
* How to avoid ‘click-baiting’ but still grab attention…
* And other tricks to get your emails opened as much as possible!
We’re talking about email open rates today on The Doing It Online Podcast!
Because, Apple, in their infinite wisdom, has made some updates to tracking…
Now, we get it, it’s to help with privacy etc.
But, the nerds/entrepreneurs in us are all like…”Nooooo!” Because it’s going to make it harder to track things like email open rates. [BOO. HISS.]
This means it may look like your open rates are going to go way down, even if that’s not accurate. The tracking stats are just not going to be as reliable. Which is a bummer.
But don’t stress, because even with all these new changes, we’ve got some tips + tweaks for you. 3, in fact. (+ a bonus tip).
Because in this episode, I’m going to walk you through 3 ways to get…
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Oct 26, 2021
Have you tried a ”Love me or leave me” email?
Things You’ll Learn in this Episode of Doing it Online:
* What the ‘Love Me or Leave Me’ email is + why it’s powerful
* How to create it + use it the ‘right’ way
In the words of Ron Burgundy, your email list is kinda a big deal, right?
But we don’t just want anybody on our lists. We want excited, engaged, totally in-sync subscribers...
So, how do you get a list full of people like that?
You give them the chance to opt-out, right at the start.
Nope, I’m not losing it.
This short but super punchy episode has got all the info you need to make this little ‘list trick’ work for you. Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
* Want…
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Oct 19, 2021
How to get more (+ better!) testimonials from your offers
Things You’ll Learn in this Episode of Doing it Online:
* Why we need testimonials...
* How to know which type of testimonial to be collecting (+when).
* Creative ways to get the kinds of testimonials you need from your audience.
Humour me for a moment and imagine there’s a new program out...
It sounds amazing, it’s got everything you think you might need right now at this stage of your business… But...there’s some scepticism sinking in…
Because of course, the creator of the course is going to say it’s amazing…
And you know what? It’s really not that hard to whip up a sales page to make it seem incredible…
So...is it really as good as it sounds?
And that, my friend, is where the power of the testimonial comes in.
Testimonials are going to be some of the best social proof that you can have for your business and your offers.
So, how do you get more of them? And how do you get the absolute golden ones that hit on all the right things? I’ll show you ho…
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Oct 12, 2021
Funnel Pro Q&A
Things You’ll Learn in this Episode of Doing it Online:
* The difference between eCourse Empire and Funnel Pro (+ which is right for you!)
* What makes a certification program different from a “normal” course?
* And answers to all your other Funnel Pro questions!
If you’ve been thinking about joining our Funnel Pro Certification Program, (or even just been a bit curious!)
But you’ve got questions bouncing around and you’re wondering if it’s right for you and your business…
Then this episode is for you.
Because today on The Doing It Online Podcast, I’m answering all your burning Funnel Pro questions!
We’ve been having so much fun over the last week welcoming our new Funnel Pro members! (Our super nerds. We heart nerds.)
It’s such a hands-on support style of program, so we have to cap it at 25...
...And there’s only a handful of spots left up for grabs, so you better get listening!
And if you’re keen to just get the ball rolling (which you should…
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Oct 6, 2021
Funnel With Me : Create your own client getting funnel (for service providers)
Things You’ll Learn in this Episode of Doing it Online:
* The BEST funnel for finding your dreamiest clients and bringing them into your world.
* The 3 key steps to making that funnel the best it can be (optimising your time, your clients time and automating the process as much as freaking possible!)
* The nerdiest, most biz-changing opportunity you do NOT want to miss out on...
This one is for the online service providers, especially if you build funnels for people or do some kind of other nerd-ery.
It’s another ‘Do it With Me!’ Episode, and this time, we’re funnelling together. Let’s go through step by step how to create your own ‘Client Getting Funnel.’ (Also known as a Client Acquisition Funnel,’ but that’s a bit of a boring name, right?) Basically, this funnel is going to help you bring in the dreamiest of clients, pre-qualify them (and weed out the tyre-kickers and people who aren’t the right fit!) and it’s going to do almost all of that…
...On…
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Sep 28, 2021
Be a Funnel Pro : Part 3 : How much should you charge for funnels?
Things You’ll Learn in this Episode of Doing it Online:
* The 3 steps to pricing your packages as a Funnel Pro (these principles apply to online services too!)
* The specific funnels and their price ranges…
* How you can build on your packages to scale your biz in the future...
Let’s just imagine for a moment that you already have all the skills you need to be what we’re calling a Funnel Pro...
Which means you’re kickass at the tools of the trade (you know your shit, tech-wise)
AND, you have taken the time to learn which funnels actually work PLUS the strategy behind each of them...
And now, you’re ready to go out into the world with your new up-levelled skillset, so you’re going to need to uplevel your offers to match…
That’s super exciting!
But, wait...how much do you charge?
CUE: EPISODE 66!
I’m going to walk you through the 3 steps to knowing how to price your packages (these principles apply to online services as well!) AND break down the price r…
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Sep 21, 2021
Be a Funnel Pro : Part 2 : 3 ways to niche down (to level-up) your VA or OBM business
Things You’ll Learn in this Episode of Doing it Online:
* The top 3 options for niching down (and why they work!)
* The 3 different categories of tech and tools you need to know about (including which notes to avoid like the plague!)
* Why being super clear on who you serve creates an amazing experience for both you and your client.
Here’s part 2 of our special 3 part series on becoming a Funnel Pro! And at its core, being a Funnel Pro is about becoming specialised and niching down to level up your business…
Because we’ve all heard the saying, the riches are in the niches, right?
Basically that means the more specialised you can be… the better your knowledge and skills will become…the more dialled in your systems and offers…the better and faster the results you’ll get… the easier to attract new dream clients…
And then…(drum roll please)…the more you are valued and the more you can charge.
It’s just how it works.
You can try to be “kinda” good…
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Sep 14, 2021
Be a Funnel Pro : Part 1 : The 3 most profitable funnels you need to master
Things You’ll Learn in this Episode of Doing it Online:
* The 3 most profitable funnels you need to master as a Funnel Pro
* Why the webinar isn’t dead and how you can make it as BS free as possible.
If there’s one thing we love almost as much as funnels, it’s a good ol’ mini-series.
Which is why I’m so excited to be bringing you this new series to the podcast on how to become what we’re calling a ‘Funnel Pro.’ And my goodness you can bet your nerdy little hat that the internet needs more funnel pros right now...
First of all, what’s a Funnel Pro? Someone who has the magic combo of skills, strategy AND steps up to become a trusted marketing advisor to 6, 7, even 8 figure businesses...
So, this episode I’ll be taking you through the 3 funnels you need to master if you want to become a funnel pro. I’ll show you where you need to add some secret, special sauce to the tried and true tactics out there to make your funnels stand out.
If you can really master…
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Sep 7, 2021
Could you 10x your business by BUILDING funnels (and how do you do it)?
Things You’ll Learn in this Episode of Doing it Online:
* How you can elevate your business with funnel-building. (We’re talking 10X, not just a $5 pay rise.)
* How you can avoid the launch-zillas of the internet and be valued for the strategic, highly-skilled expert you are...
Funnels can be kind of addictive, so we totally get that.
But lately, I’ve noticed a trend in questions coming my way. Because I’ve been hearing from a lot of people who’ve loved building their own funnels with us and are thinking of adding funnel-building to their services.
And guess what? Right now, the demand for funnels is growing…
But! There’s this huge gap in the market, of people who can actually step in and build them.
Not just the tech and actually building it, but someone who knows the strategy AND the tech.
Someone who can advise people on the bigger picture, and make that picture happen.
And these people? They’ll be the unicorns of the internet. Or, as we’ve termed them…
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Aug 31, 2021
How to host a virtual retreat for your clients
Things You’ll Learn in this Episode of Doing it Online:
* The benefits of the RSVP AND how to actually get your clients to send them in!
* How long your retreat should run for and the best way to structure it out…
* The tools we recommend and of course, a couple of extra tips + tricks along the way...
The online business life is amazing, right? It’s so INCREDIBLE to be living in a time where we can create communities with people from all over the world…
...But there’s nothing quite like that ‘in person’ connection, is there? So, how do we recreate that in an online business? Well, one of my top answers would be to host a virtual retreat!
Sounds awesome, right? But how do you do it? And what do you need to get started? Is it expensive? How does a virtual retreat even work?
All of those questions are answered and more in this episode. I’m going to walk you through my top tips for how to host an epic virtual retreat for your clients and share what we’ve learne…
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Aug 24, 2021
All your webinar Qs answered - Part 2
Things You’ll Learn in this Episode of Doing it Online:
* If you have to show your face on your webinar, or if you can just use slides...
* How to incorporate bonuses, discounts and more...
* The best types of registration pages to create for more conversions...
We’re back for part 2! Answering all your webinar questions!
If you missed part 1, we go into how long a webinar should be, should you script it or just wing it? Do you have to do a webinar live or you can pre-record and more…
And today, we’re covering bonuses, discounts, registration pages and even whether or not you need to show your face!
And more. There’s always more.
PLUS! We still have a couple of spots still available for our incredible hands-on mentorship program, eCourse Empire! So, if you're ready to finally stop smacking your head on the time-for-dollars income ceiling, ready to swap out the ‘feast or famine’ game for reliable, scalable cash flow, and ready to finally create some mother frea…
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Aug 17, 2021
All your webinar Qs answered - Part 1
Things You’ll Learn in this Episode of Doing it Online:
* My pro-hack for how to show up LIVE on your webinar, even if you really don’t want to.
* Whether or not you should script your webinar or just wing it...
* The best software to use for both LIVE or evergreen webinars...
Well you guys, it’s the thing we all love to hate.
The webinar. (GASP!! RUN AWAY!)
No, get back here. This episode isn’t my chance to win you over to the way of the webinar. So you can put your pitchforks back down, It’s not here to convert you.
It’s to help answer any and all of your questions about them.
And there were a lot of Q’s! So I’ve turned it into 2 parts. In part 1, we’ll look at how long a webinar should be, should you script it or just wing it? Do you have to do a webinar live or you can pre-record and more…
Let’s deep-dive into it together in part 1.
PLUS! Amazing news, some spaces have opened up inside our incredible hands-on mentorship program, eCourse Empire! S…
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Aug 10, 2021
How to troubleshoot a failed launch
Things You’ll Learn in this Episode of Doing it Online:
* The 3 questions to ask yourself after a “failed” launch.
* How to self-audit a launch that didn’t run to plan so you don’t throw away the elements that actually were working.
* Why community is key when it comes to launching...
If you’ve had a “failed” launch at some point, you’ll know that it can trigger the disaster thinking 'I suck, my offer sucks, my business sucks!’ Etc. BUT! Before you go down that train of thought, grab a pen and paper and sit down with me for a moment while we go through a few questions…
Because in today’s episode, I’m going to take you through how to self-audit your launches (especially the ones that really didn’t go to plan) so you can pin-point exactly where things are going wrong.
And more importantly, where things are going right, so you don’t chuck away something that’s actually amazing!
Failed launches suck, sure. But there’s actually no such thing as f…
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Aug 3, 2021
3 most common mistakes stopping you from hitting 6-figs
Things You’ll Learn in this Episode of Doing it Online:
* The biggest mistake you’re making that’s keeping you stuck in the ‘beginner phase.’
* 3 ways you’re treating your business like a hobby, (not a business) and why that’s not working for you!
* How you’re sabotaging yourself away from the success you want. (It’s a tough love ep!)
In today’s episode we’re talking about the 3 biggest mistakes that stop you from hitting that elusive 6 figure mark with your online course.
BUT! Before that… Did you know, it’s only a handful of days until we kick off The 6-Figure School Workshop!
And I’m SO looking forward to it!
Do you have your ticket yet? If not, you need to get onto that, you don’t have long to jump in!
Now, let me ask you, does the idea of promoting yourself feel a bit gross and uncomfortable?
Is that because when you think of marketing, you picture a salesman with a briefcase at the front door with slick hair, a power suit + some super p…
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Jul 27, 2021
Q: How often do you need to launch to hit 6 figures
You’ve probably wondered before how often you need to be launching to hit 6-figures?
Aaaand can you get away with launching as little as possible? Great questions! And I have the answers for you in episode 57 of The Doing It Online podcast.
I think the answer will surprise you…
But before you rush off to listen I want to ask you...
Do you want to make your next launch, your BEST launch? And to make more profit + sales off your online courses and offers than ever before?
Yes?
Then you can’t afford to miss The 6-Figure School Workshop!
I’ll walk you through a 6-day intensive and hands-on experience to show you exactly what you need to do to market + sell your own 6-figure + online course in 2021 (including creating a kick-ass, highly profitable marketing calendar that is customised for YOU).
And for the next 2 days ONLY the tickets are 50% off! (Which means they’re only $33!)
We kick off August on August 9th - August 14th.
>>> Grab your ticket for just $33 here! (But…
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Jul 20, 2021
Do it with me : let's plan out your launch emails!
‘Doing it Online’... and now?
You’re doing it with me.
Cos in this episode, we’re going to write your launch emails together! Yay! High-fives. Because you know and I know that if you run an online business?
There’s no escaping the launch emails. (Unless you want to rely solely on ads to a cold audience? I’m guessing not.)
But what should you send? What should you say?
Sure, flying by the seat of your pants can work. (I did it for years)
But there are things you need to cover and hit well in a launch sequence. And because nerdy is my way of life, I’ve turned it into a formula...
And yes, you can tweak it and perfect it for your own audience, but this will at least take away some of the unnecessary thinking and decision making so you can focus on the other fun stuff.
So grab something to take notes with (you’ll need it) and let’s make launching emails our bish.
Things You’ll Learn in this Episode of Doing it Online:
* My recommendations for a launching ema…
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Jul 13, 2021
Do you need to offer money-back guarantees (and what should they be?)
This week I answered the question: Do you need to offer money-back guarantees? And if yes, what should they be?
There are definitely two sides to this, and I have to say I can understand both perspectives.
But! Every business is different and even if you DO refund on a digital product...how does that even work? It’s not like they can just give back all the knowledge they just got from you…? It’s a tricky one! I’ll chat it all through and share our personal policy, in this week’s episode of the Doing It Online Podcast. Things You’ll Learn in this Episode of Doing it Online:
* When you should never EVER use a money-back guarantee
* My suggestions for when it’s a good idea to offer guarantees.
* Plus, how to protect yourself (+ your IP) when you do offer them. Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest…
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Jul 6, 2021
3 "woo-ish" money habits I swear by ( + 3 not-so-woo ones)
I’m giving out 6 of my BEST tips for money in this week’s episode of the Doing It Online Podcast.
3 woo tips + 3 non-woo tips.
(I’d call myself “woo-curious.” I’m not woo-woo, but I can’t deny there IS something woo-ish out there…)
These are just small things you can add into your routines and rituals that really add up! I’ve definitely found that including these in my own life + business have made a huge difference in my money mindset.
Plus, just knowing your numbers (and what they actually mean!) is so empowering.
So, if you’d like to attract more money + look after what you do have better, you’re going to want to listen to the episode now. Things You’ll Learn in this Episode of Doing it Online:
* The daily money habit I’ve relied on for YEARS (+ how you can implement it, too!)
* What we do after every single sale, (we don’t even care if it IS woo, it makes a difference.)
* 3 super practical + doable money habits that I know you’ll find empo…
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Jun 29, 2021
How we find and hire unicorn team members
In last week’s episode I gave you a behind the scenes look at the team that took our business to 6-figure vs the team that took us to 7-figures…
And it’s all really great for me to tell you all about my amazing unicorn team + how those roles + people have helped grow the business… But where do you find (+ how do you hire) these unicorns?
Well, you listen to today’s episode! Because I’m sharing 5 golden nuggets of wisdom for finding + then hiring your dream unicorn team.
And yes, they’re out there, I promise. (I mean, they do have invisibility powers, because they’re magical. Obviously. But they ARE around.)
If you’re planning on using any of these tips to find/hire your next team member I’d love to hear from you! Let me know how it goes! And if you only try one of these? I’d go with the first one… It sets the tone for the others. Things You’ll Learn in this Episode of Doing it Online:
* How you can ensure you scare away the tyre-kickers + get a high-qu…
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Jun 22, 2021
6 Figure team vs 7-figure team
One of the most important things when it comes to growing your business?
Your team.
In the last couple of years I’ve had to really focus on building the right team…
(I used to be pre-ttyyy stubborn about that idea. A few years ago I was determined I didn’t want a big team + didn’t understand how much of a biz-changer (+ life-changer) it could be to hire the right people, at the right time...
And so in episode 52 of the Doing It Online Podcast, I’m giving you a bit of a behind the scenes look at the 6-Figure team vs 7-Figure team. Obviously not in terms of comparing the *people* but the hired roles and what that’s meant for our business.
So, if you’re thinking about adding to your team + not sure what roles to hire or what you need to help you scale, give ep 52 a listen now! Things You’ll Learn in this Episode of Doing it Online:
* Which roles I hired first in my biz + why
* What the main differences have been from a team that got the business to 6-figures, to…
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Jun 15, 2021
Is a $27 offer right for you?
Can you really hit 7 digits from a $27 product funnel? Yes, absolutely you can. It’s not only possible...it’s a game-changer. For my business AND my clients.
But I know how crazy that can sound and I understand the skeptic vibes, I really do. So, in this episode I’ve collected all your Q’s and gone through them all one by one, to help you work out if a $27 offer is right for you and your business.
BUT BEFORE YOU RUN OFF…
The doors are OPEN right now for a LIVE round of Funnel Fuel (where you create your offer, launch it, and start making sales in just 5-days (and the BEST bit, because it’s LIVE I’ll be going through it with you + you’ll get tonnes of feedback, support and advice).
Doors close in just a few days so jump in now! Things You’ll Learn in this Episode of Doing it Online:
* Does a lower priced offer cheapen your other offers?
* Exactly what we go through in the program day by day...
* The difference between $5K Funnel Formula + Funnel Fuel (+ how…
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Jun 8, 2021
Biggest lessons from 12-months of $27 offers
A few episodes ago (in episode 44) I mentioned that one of the biggest changes that got us over the 7-figure mark was adding something we call a ‘Mini-But-Mighty’ funnel…
And now that we’ve been running that funnel for over 12 months, I wanted to do a breakdown of what that “little” funnel has meant for our business and some of the biggest lessons we’ve learned in that time. (And, of course, give you all the behind-the-scenes numbers!)
Spoiler alert, it’s been pretty epic.
For example: How’d you like $5 for every $1 you put into your ads?
I thought so...
Want to know how? Listen to the episode now!
And if you’re ready to create this for yourself? Here’s the BONUS super exciting news…
I’m running a totally FREE 90min workshop on the 16th June called: “How I scaled my sales to 7-figures with a $27 offer!” It’s going to be LIVE (yes, actually live) and we’ll deep dive into my step-by-step process for creating your very own Mini-But-Mighty funnel in…
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Jun 1, 2021
Can you over-deliver with your free stuff?
If you’ve ever been afraid about how much content you can give away for free...then this episode of the Doing It Online podcast is for you.
We’ve been taught for a while now that there’s a super delicate balance we all need to meet… we have to give away just enough content to entice people and show them we know our stuff…
...but not too much that they won’t want to buy with us…
But, is that actually true?
And how do we know how much is too much? Can we actually find that balance? Or is it a mythical quest like finding a unicorn or a pot of gold at the end of a rainbow?
Well, I’m giving you the goods in this episode and let me tell you…
If you don’t feel empowered and free after listening...then you listened to the wrong episode. Things You’ll Learn in this Episode of Doing it Online:
* The answer to the question: can you over-deliver on your free content?
* How to add more value to your offers and blow your audience away. (That’s a good thing.)
Want…
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May 25, 2021
Make money may : Challenge #4 - Profitable price rises
Things You’ll Learn in this Episode of Doing it Online:
* How to make the most of an opportunity most people overlook...
* How to raise your prices the right (+profitable) way…
It’s our final week of Make Money May!
Each week of May I’ve been giving you a new money-making challenge (or biz experiment) on the Doing It Online podcast, for you to have a go at.
Each challenge is super actionable + powerful.
First week was on the power of a payment plan.
The second week was all about the bundle offer.
The third week (my fave) was all about making your marketing pay for itself!
And now, this is our 4th and final challenge: the price rise promotion…
I know, pricing - especially price rises - make people feel uncomfortable. And honestly, I see people doing this wrong, A LOT.
So, if you know, (or have a strong hunch) that you’re undercharging… (you know who you are.)
This one’s for you.
And if you love awesome free things, you’ll love my epic calculator. It’l…
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May 18, 2021
Make Money May: Challenge #3 - Make your marketing pay for itself
Things You’ll Learn in this Episode of Doing it Online:
* I’ll introduce you to our third experiment (and my FAVE) in our Make Money May challenge!
* How you can make your marketing pay for itself!
* Learn all about my $30 mini experiment that turned into a mighty $11,363! (During April 2020!)
Part 3 of Make Money May is here!
Every week for the month of May, in the podcast episode I’ll be handing you a new challenge (or biz experiment) for you to have a go at. The goal here is obviously to just have fun testing things out and see what works and what doesn’t.
Each challenge is super actionable + powerful. But as I said, this one is the best.
I mean, I TRY not to play favourites. But this one totally gets the gold star from me.
I’m talking about the mini-funnel. It sounds mini, but it’s mighty. (Think: Gin + tonic water. It only takes a small shot of gin, right? But the result? Gooood.)
Seriously, you don’t want to miss this episode because this challenge has…
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May 11, 2021
Make money May: Challenge #2 - Bundle it baby!
Things You’ll Learn in this Episode of Doing it Online:
* I’ll introduce you to our second experiment in our Make Money May challenge!
* How bundling your offers can boost your sales!
* A few strategic tips on how to implement this challenge in your own biz this week!
Part 2 of Make Money May is here!
Every week for the month of May, in the podcast episode I’ll be handing you a new challenge (or biz experiment) for you to have a go at.
The goal here is obviously to just have fun testing things out and see what works and what doesn’t. It’s a good practice to get into, because testing things is really the only way to know what’s going to be a super-power in your business or your kryptonite.
And this week’s challenge? HINT: Bundle it, baby!
And if you do give it a try, make sure you DM me @hellofunnels + let me know! It could be so fun to see how much money we all collectively make!
Make sure you check back in next week for the next ‘minisode’ where I’ll h…
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May 4, 2021
Make money May: Challenge #1 - The power of a payment plan
Things you’ll learn in this episode of Doing It Online
* I’ll introduce you to the first experiment to try in our Make Money May challenge!
* How a payment plan can powerfully boost your sales - even during a pandemic!
* A few strategic tips on how to implement this promo in your biz this week!
This episode is your permission to become the crazy scientist you’ve always wanted to be...
Which means… it’s Make Money May!
(HOORAY!)
Still don’t know what I’m talking about? That’s cool. This is how it goes…
4 x weeks in May.
1 x (non-difficult, actionable) challenge a week
1 x minisode of the Doing It Online Podcast each week where I hand out your next challenge/experiment…
Then you can hashtag + DM me like crazy to let me know what works/what doesn’t and we all make a lot of sales + fun.
= Make Money May!
And our first experiment? It’s all about the power of a payment plan…
Grab your test tubes, tech coat (faux fur?) listen to the ep + GO!
Actual…
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Apr 27, 2021
3 changes I made to grow from 0 to 7 figures in sales in under 3 years
So, it’s almost embarrassing to say this — (Oh, HAI imposter syndrome and money blocks!) — but here goes…
Last year my business, Hello Funnels, did something we’ve never done before. We made over 1 million dollars in sales... (not revenue as we have lots of payment plans, but in sales.)
Yuh.
Aaand! This is after basically starting all over from scratch 2 and a half years ago...plus COVID...AND adding a baby into the mix.
Double yuh.
Many of you know this is my third business...and a friend of mine asked me the other night (over a wine or two) what did I do differently this time?
And the answer to that (there are 3 specific changes I made) is what I want to share with you guys today… They’re not hard or vague or unreachable as you might think.
I reckon you’ll find it helpful to hear how doable these changes are.
Listen in to find out for yourself.
x Things You’ll Learn in this Episode of Doing it Online:
* The 3 specific changes I made that helped my busine…
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Apr 20, 2021
Do you know what your biggest roadblocks are?
We want to make sure our precious time and energy is being channelled directly into the *right* areas — the places that will help us grow, right?
And knowing *where* you need to focus, is about discovering what’s YOUR biggest roadblock stopping you from moving forward and growing actually is.
We ran an online retreat earlier this year and took our eCourse Empire members through this exercise to discover (+ smash) their biggest roadblock and they LOVED it, so wanted to share a little taste of Empire life with you…
So, go grab a notebook, have a listen to the episode and pick up a big metaphorical hammer and get ready to smash the roadblock in front of you. Things You’ll Learn in this Episode of Doing it Online:
* The 5 most common roadblocks I see in my clients and members of our eCourse program
* How to determine which roadblock you’re up against right now (no guessing needed)
* Tips on where you need to be pouring out your creative energy, time and dollars over th…
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Apr 13, 2021
How to price your offers so the sell easily (and make profit too!)
We just kicked off our 6-figure school workshop this week and our training yesterday was all about nailing the pricing. So! In this week’s episode of The Doing It Online Podcast, I wanted to share it with you too.
Your offers need to be something you can sell with ease, but also it MUST be profitable. And if they’re not both of those things, you’re going to run into a bunch of problems... Things you’ll learn in this episode of Doing It Online
* The 5 factors that contribute to pricing your offers for profitability + selling with ease
* PLUS! There’s an extra 6 months of support up for grabs!
I know a lot of the conversation around making money at the moment is about mindset and standing in your power, releasing money blocks etc… And do I believe in all that? Absolutely.
But! It’s not the whole story.
There is so much strategy and so many steps that will help you craft a price for your offer. And you definitely don’t want to be pricing your offers at $2000 just…
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Apr 6, 2021
Is it better to grow fast or slow?
It’s the question EVERY entrepreneur wants to know: ”How long will it take to grow my business to [Insert your big awesome goal here]?”
Well, in this episode, I’ll give you the answer.
Because I'm going to walk you through 2 powerful, real-life stories from clients of ours who had very different journeys to their 6 figure goals…and just how long it took them!
And by the way...I think you’ll like my answer. Things you’ll learn in this episode of Doing It Online
* How long it SHOULD take you to reach your business goals.
* Hear two amazing, real-life stories of women who have created 6 figure+ businesses and just how long it took them!
BONUS: if your goal is to create or scale your own 6-figure plus online course this year AND you would like a whole tonne of help - (plus a proven step by step system to do it) - then make sure you have saved your ticket to our epic 6-figure school LIVE 6-day virtual workshop.
It all kicks off next week, and it is so jam packed. Th…
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Mar 30, 2021
Do you upsell?
As someone who has been helping people to create, automate and scale their online courses for many, many years, you better believe I’ve racked up a few special party tricks over that time.
OK, so it’s not so much “tricks” but more like tried, true + specific strategies (not as catchy) that I just love to whip out and wow my clients with. And so, I wanted to share one of my faves with you today…
...The upsell.
The reason this “trick” is so good? It’s super simple to implement, it works really well AND it costs absolutely nothing.
So! Together in this episode let’s nerd out about all things upsell — what they are, why I recommend everyone has at LEAST one and how you can quickly add them and increase your profit today. Things You’ll Learn in this Episode of Doing it Online:
* My 3 fave upsells: the ‘order bump,’ ‘course to maintenance,’ and ‘step one to step two.’
* How to implement each of them PLUS…
* ...Any extra tools you might need tec…
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Mar 23, 2021
How to STOP feeling gross about selling!
In this week’s episode of the Doing it Online podcast, I’m diving into a topic I know comes up again and again. (And again.)
>> How to stop feeling gross about selling.
Seriously. We need to talk about this because those gross feelings might be getting in the way of your business growth and making you some epic sales.
So, I’m sharing 3 things that have helped me get over the ick-factor and I’m hoping this’ll help give you a bit of peace, a new perspective + take you from *hating* selling to actually enjoying it. Yes, it is possible. Things you’ll learn in this episode of Doing It Online
* 3 things I found helpful to shift me from *hating* selling to actually enjoying it.
* The main reason you might be finding it hard to sell your offer successfully.
* PLUS a bonus little tip to help you give imposter syndrome the boot.
BONUS: If you want more help around pricing, packaging and creating amazing offers that sell easily (and that you feel AMAZING about selling) the…
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Mar 16, 2021
Ultimate beginners guide to list building
As much as I love nerding out on the more advanced stuff, the thing is, you don’t get to enjoy that kind of advanced nerdiness unless you’ve got some of the basics in place.
And in this week’s episode of The Doing it Online Podcast, we take things back to the start and zone in on everything ‘list building.’
A lot of people that jump into our eCourse Empire program are right at the start of their journey, so, I’ve put together a bunch of questions I get asked on repeat. But essentially, it all comes down to one question:
‘How do I grow my list?’
So, think of this as an Ultimate Guide — Q + A style.
If you’re in the beginning phase or the re-starting phase or the “oh shit, I really should get around to that whole list-building caper” phase, this is for you… Things You’ll Learn in this Episode of Doing it Online:
* What open rate you want to be aiming for + how to improve it
* The difference between a quantity vs quality methods for growing your list…
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Mar 9, 2021
My 3 fave funnels (which will be best for you?)
Episode 37 and we’re talking nerdy. My favourite thing to do.
More specifically, we’re talking funnels. I’m going to geek out with you and share my three favourite funnels. (Yes, there’s more than one.)
Most people think that funnels only serve one purpose — to make more sales. But actually, this isn’t the case. And if you have an online business there are actually three different types of funnels you need. Don’t panic - you don’t have to set them all up at once! But when you do have them all up and running it becomes this incredible ecosystem.
As one grows then the next one grows and it comes around and around again. If you’re a nerd like me, it’s quite a beautiful thing to watch.
So that’s what I’m going to walk you through today. Get ready to get nerdy with me. Things You’ll Learn in this Episode of Doing it Online:
* My three fave funnels you need in order to create an ecosystem in your business.
* The purpose they each serve in your business and…
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Mar 2, 2021
3 of the best investments you can make in your business
I’ve said it before and it’s still true — sometimes we try to DIY things or sticky-tape things together because it’s “free” or cheaper, but it can end up costing us far more than dollars.
The tech or systems we’re working with can end up feeling like they’re working against us and life is just too short to be stuck on support chat for hours trying to get your business back up and running again.
These 3 investments I’m about to share with you can be a game changer.
None of them are huge investments of either time or money, but when you make the choice to put your resources into the RIGHT areas, they can make a HUGE difference in your business.
Things You’ll Learn in this Episode of Doing it Online:
* The 3 best investments you can make in your business (& why)
* A hybrid approach to getting awesome images for your business
* How you can get back 5 hours each week so you can spend that time on the stuff that counts.
Want More?
* Make more course sales…
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Feb 23, 2021
How to add an extra 20% of sales to your next launch (with just 3 emails!)
Episode thirty-freaking-five. Just like that. And in this episode I want to show you how to make MORE sales from your next launch with just 3 emails.
Sound too good to be true doesn’t it? 3 emails = 20% more sales?
Ah, but it is! And this is without being salesy or annoying your entire email list repeatedly.
AND this is without having to create anything new.
Behold, the power of the mini-funnel. I walk you through what it is and how you can create your own in this episode, step by step.
Go grab a notebook - you’re going to want to take some notes!
Things You’ll Learn in this Episode of Doing it Online:
* The three emails you can send that will make you between 10% - 30% more sales
* My favourite types of mini funnels.
* What and when (timing is everything) to send this email sequence.
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FR…
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Feb 16, 2021
Q&A - Ask kate anything
I love these episodes, they’re so fun to make and I love hearing from you guys and being able to chat directly about where you’re feeling stuck or struggling.
So! We cover a LOT in this ep.
We talk fun things like pop-ups and pricing beta launches. And we go into some mindset stuff around dealing with overwhelm and how to create a chilled out business just like mine. (Lol, seriously though.)
Plus, I give you heaps of practical steps around the fastest and most strategic way to get clients, even when you’re starting from zero.
I’m not going to promise sexy, sparkly unicorn type answers. But I can promise solid, strategic, non-sexy yet helpful advice (you know, the kind that actually works!).
It’s all in there. Check it out.
Things You’ll Learn in this Episode of Doing it Online:
* Strategic, practical steps for getting paid clients, even if you’re starting from zero.
* How to price a beta launch.
* My advice for how to deal with overwhelm.
Want More?
* M…
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Feb 9, 2021
Can you audit my funnel for me?
Judging by all the DM’s, emails and hollers from the street, it would suggest that a lot of you are all wondering the same thing:
Can I audit your funnel?
Errrybody is asking me this lately and so I wanted to devote an entire podcast episode just to this question.
BUMMER OF ANSWER ALERT: In short, no. I don’t audit funnels. I know, booooo, hissss. BUT! The good news? If you build it correctly the first time? It won’t need auditing or fixing. At all. Because the way I build funnels and the way I teach through my programs means that the auditing is built right in.
99% of the time a funnel audit’s going to be a waste of time and money. It’s actually almost impossible to fix a broken funnel. Trawling your way backwards is just not how it works. Good funnels have to be created that way from the start.
So how do you do that? Well, it all comes back to my motto (and my nanna-style advice as applied to funnels...)
You must test before you invest.
It’s about mastering the bas…
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Feb 2, 2021
My favourite tech stack + what I recommend for beginners
In this week’s episode, we’re talking tech stacks — what they are and why you need one. Like, a proper one. None of this DIY ‘sticky-taped’ together and hope it works tech attempts. I’m getting my boss hat on and telling you why you MUST invest in your tech in order to help your business grow.
The good news? You only need 3 pieces of tech to get your online business up and running. Don’t worry, I’ll share with you what those 3 things are AND my recommendations for the best tools to invest in.
And, spoiler alert: your small investment in the right pieces of technology will pay you back 10 times over (or more). Plus, it’s going to make your life easier, help your business run smoothly, improve client experience and ultimately allow you to have more time to do the work you should be doing.
So, repeat after me: “I say no to DIY tech.”
Things You’ll Learn in this Episode of Doing it Online:
* How much we spent on our tech last year. (It’s a big, shiny numb…
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Jan 26, 2021
3 easy ways to uplevel your business this year
New year, new uplevels.
If you’ve started the year with a boost of motivation and are planning how you can do better, go bigger and take things in your business to the next level this year…
In today’s episode I’m sharing 3 of my favourite ways to get you there.
They’re simple and impactful steps you can take that will help you to make your business more professional, run smoother, be less stressful and of course...make you more money! And the best thing is that you can do these upgrades RIGHT NOW!
No need to wait any longer, the next level is waiting for you.
So if you’re ready to make those new year upgrades, let’s begin. Things You’ll Learn in this Episode of Doing it Online:
* How you can do better, go bigger and take things to the next level in 2021
* 3 of my favourite ways you can uplevel your business this year
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse…
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Jan 19, 2021
Why we moved to Slack for our support community
If you’re a little o-v-e-r using Facebook groups and you’re looking for a better solution for your business...you need to listen!
In today’s episode, I’ll be taking you behind the scenes of our recent decision to move our support community here at Hello Funnels to a new channel.
Yes! We decided to take our customer service community (aka our Facebook Community) OFF Facebook (sorry Mark!) and move it to Slack.
It wasn’t an overnight decision (2 years in the making in fact) but we’ve been LOVING Slack (and so has our community) so allow me to tell you a little more to help you make your own choice and ease those Facebook frustrations. Things You’ll Learn in this Episode of Doing it Online:
* Behind the scenes of our recent decision to move our support community off Facebook and onto Slack
* The reasons behind our decision to say farewell to Facebook
* Why we chose Slack as our new Support Community Channel
* The tools we’re using to help make Slack even - bot…
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Jan 7, 2021
Plan Your Epic Year - Part #5 (My favourite part of the planning process!)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2021 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-…
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Jan 6, 2021
Plan Your Epic Year - Part #4 (It's all about holes + habits!)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2021 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-…
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Jan 5, 2021
Plan Your Epic Year - Part #3 (Make those goals into plans!)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2021 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-…
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Jan 4, 2021
Plan Your Epic Year - Part #2 (How to set goals that WORK)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2021 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-…
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Jan 3, 2021
Plan Your Epic Year - Part #1 (The REAL numbers you need)
Get ready, excited and confident for your most epic year yet…
Because in this 5 part mini-series I’m sharing my 5 step planning process to help you map out your 2021 goals and most importantly, turn them into actionable and achievable plans.
This is the special process I use in my business and I also take my eCourse Empire clients through...so in this series I’ll walk you through it too.
You even get FREE access to my amazing planning spreadsheet which will step you through the entire process.
Download your copy at hellofreebies.co and let’s get planning!
Things You’ll Learn in this Episode of Doing it Online:
* My 5 step process to plan your most epic year
* How to map out your goals and most importantly turn them into actionable and achievable plans
* Download your FREE copy of my amazing planning spreadsheet at hellofreebies.co Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-…
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Dec 15, 2020
5 essentials for a sale page that sells
If people are clicking through to your sales page…
But they’re just not buying (aka it’s not converting into sales)...
It sounds like you have a sales page problem.
Now don’t stress, because it’s also totally fixable.
In fact, in today’s episode I’m sharing the 5 essentials you need for a sales page that sells.
There's even a formula to creating your sales page.
A step by step process for you to follow that takes your reader on the journey from interested in your offer to handing over their hard earned dollars.
A sales page that sells is only 5 steps away. Things You’ll Learn in this Episode of Doing it Online:
* 5 essential elements you need for a sales page that sells.
* What to do if people are clicking through to your sales page but they’re just not buying Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave a…
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Dec 8, 2020
13 lessons from my 13-year bizaversary (part 2)
They say the sequel is never as good as the original…
But Part 2 of my 13 lessons from my 13-year bizaversary is pretty amazing!
Sure my biz looks a helluva lot different now to what it did those 13 years ago...
But each year I reflect on the major lessons just so I can share them with you.
So let’s dive into the remaining 6 lessons from my bizaversary special right now…
Things You’ll Learn in this Episode of Doing it Online:
* Part 2 of my bizaversary celebrations
* The final 6 lessons from my 13 years in business
* Join the next round of our $5K Funnel FORMULA at hellofunnels.co/5kfunnel
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave a 5-Star review and then submit your details at katesbonus.com
* Want the show notes + more funnel goodies? Head to katemckibbin.com/podcast
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Dec 1, 2020
13 lessons from my 13-year bizaversary (part 1)
This week is my bizaversary!
It’s been 13 years since I hit send on my first ever email newsletter, and my very first business Drop Dead Gorgeous Daily was born.
It’s become a little ritual for me each year to really sit back and reflect on the lessons I have learned along the way.
So to celebrate this week I’m sharing 13 lessons from 13 years in business!
Today’s episode is PART 1 of a special bizaversery edition of the Doing It Online Podcast.
My hope is that by sharing these with you, there will be a nugget or two in here for you that will help you to move your business forward.
Things You’ll Learn in this Episode of Doing it Online:
* Part 1 of my bizaversary celebrations
* 7 lessons I’ve learnt from 13 years in business
* Join my FREE 3-Day offer overhaul challenge - Sold-Out Success starting December 8th. Sign up at kateschallenge.com
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want…
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Nov 24, 2020
3 simple reasons your course is HARD to sell
It’s time for some tough love!
If right now your online courses and programs are not selling like hotcakes…
If they don't have a waitlist hundreds of people long…
If your launches are not blowing up…
It’s time to take a closer look at why your course sales suck.
Because the truth is most offers can go from HARD to sell... to selling like oh-so delicious hotcakes...with just 3 simple tweaks.
So let’s dive in and turn your course into a Sold Out Success.
Things You’ll Learn in this Episode of Doing it Online:
* 3 oh-so common offer killers that make your course hard to sell
* How to take your course from hardly selling to selling like hotcakes with 3 simple tweaks
* Join my FREE 3-Day offer overhaul challenge - Sold-Out Success starting December 8th. Sign up at kateschallenge.com
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) f…
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Nov 17, 2020
The curse of the second launch (and how to avoid it)
Let me paint you a picture…
You’ve heard people talking all about online courses…
You’re working 1:1 but your time is maxed out…
So you finally decide to go for it - to take the jump, do the scary thing and create your first online course.
You pull it all together and it’s ready to go so you send some emails to your list and you talk about it on social media.
You’re SO excited about this new thing that you’ve created AND even more so when you get some sales (go you!).
You’ve launched it once so in a few months you decide it’s time to launch your course again - very similar to how you ran it the first time...
But this time you make less sales.
This is what I call the Curse of the Second Launch.
Now before you hit the panic button and throw your course in the bin - I want you to know this is perfectly normal!
That’s why in today’s episode I’ll be sharing more on the Curse of the Second launch - why it happens and how you can avoid (or recover from) it.…
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Nov 10, 2020
How to explode your email list... with pop-ups (without annoying your readers!)
What is the online business equivalent of Kale?
POP-UPS!
Sure pop-ups can suck…
And no one really likes them, but man are they good for your business!
There is a RIGHT way to use them. And when you use them in that way they can absolutely explode your email list.
The reason no one likes pop-ups... is because they’ve been done so very very badly for so long.
So in today’s episode I’m sharing tips on how to make your pop-ups NOT suck.
Because once you’ve set up your non-sucky pop-ups, they’ll be one of the best hands-free tools you can use in your business to get your list building firing.
Let’s do this! Things You’ll Learn in this Episode of Doing it Online:
* Why pop-ups are like kale
* My tips on how to make pop-ups NOT suck
* In 15 minutes you too can set up a handy pop-up tool that helps you explode your email list. Resources:
* Convertbox
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com…
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Nov 3, 2020
Why you need to stop saying "but.. I'm no good at tech"
It’s time for a bit of tough love…
You need to STOP saying that you’re no good at tech.
There I said it!
But this dose of ass-kicking is done with love because I don’t want it to stop you from creating online courses and funnels in your business.
Because if you keep saying it...it’s going to keep you stuck.
So if you’ve ever thought to yourself…“I’m no good at tech” or “Tech just hates me” - this episode is for YOU. Things You’ll Learn in this Episode of Doing it Online:
* Why it’s time to stop using “I’m no good at tech” as an excuse
* The two reasons that saying you’re not good at tech is keeping you stuck
* My mantra to switch your mindset and learn the hard things!
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our fav…
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Oct 27, 2020
BTS of my first ever course launch (+ what I wish I knew back then!)
In the last 6 years...I’ve created and launched over 12 different courses and online programs.
YES! 12!
So in today’s episode, I want to share a behind the scenes of what my first ever course launch looked like.
Because I know that it’s helpful to lift the curtain and see where people started...not just where they are right now (many launches in).
This episode was prompted by a Facebook Memory of my very first website design. To see where my website started and where it is now, just shows how things can change when you take imperfect action. The same goes for launching online programs.
So if you still haven’t taken the leap to create and launch your first online course or program.
Let me take you through my very first course launch where you’ll see it was very imperfect too.
But the most important thing is that it happened! And I started...which has led me to launch twelve times and arrive at the business I have today.
So together let’s start that walk down memory l…
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Oct 20, 2020
Q&A - All your funnel Qs answered
If you’ve been thinking about funnels (I do it all the time)...
But you can’t quite get your head around if they will work for your biz…
In episode 16 I’ve answered all the funnel questions you asked me (straight from IG)!
The big, burning questions you’ve been mulling over...trying to decide if you’re ready for the funnel life and if my 5K Funnel Formula program is right for you.
And with doors closing for our special 4-week fast start LIVE round VERY SOON (October 22nd US time / October 23rd AUS time) you better get listening! Things You’ll Learn in this Episode of Doing it Online:
* I’m answering ALL your funnel questions
* All the info you need to decide if you need funnels in your biz (the answer is yes!)
* Join the special 4-week fast start LIVE round of $5K Funnel FORMULA at katemckibbin.com/5kfunnel
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Min…
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Oct 13, 2020
3 unexpected ways funnels have changed my life
It’s no secret that funnels have changed my life. Of course there are the obvious ways...more money, more time, less stress…
But in this episode I’m sharing the 3 unexpected ways that funnels have changed my life.
And it’s because of this that I’m sooo passionate about helping other online business owners, coaches and course creators to set up their own funnels too.
To get their time, energy and creativity back.
And to be able to show up as their best selves again for their loved ones, and their clients.
Check out Episode 15 as I celebrate the wonderful (unexpected) upside to adding a simple sales system (aka Funnel) to your online business. Things You’ll Learn in this Episode of Doing it Online:
* 3 unexpected ways that funnels have changed my life.
* How funnels have made me more creative, given me clearer boundaries, and made me a better Mum
* Join the special 4-week fast start LIVE round of $5K Funnel FORMULA at katemckibbin.com/5kfunnel
Want More?
* Ma…
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Oct 6, 2020
How to know what to focus on FIRST to grow your business
You want to know what you should focus on FIRST to grow your biz…
But you read a blog post about how someone swears by challenges to grow their business...
And then there's an Instagram story about how you need a self-liquidating offer...
And another person says you NEED to learn Pinterest.. and another Google...
And YOU JUST CAN’T KEEP UP!
You’re totally overwhelmed and second guessing how you’re actually going to grow your biz!
Introducing my simple 3 step process to help you figure out your plan to grow your biz. To get you crystal clear on exactly what you should be doing, your priorities and what to focus on to make the biggest impact in YOUR business.
And the rest...you can forget about, because it’s just white noise!
Let me tell you more... Things You’ll Learn in this Episode of Doing it Online:
* How to get crystal clear on what you should be doing to grow your biz
* My simple 3 step process that I use when I am feeling overwhelmed, to help me find what…
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Sep 29, 2020
3 easy tweaks to sell more courses TODAY
I’ve been creating and scaling my own online businesses since 2007 (no need to do the math on that one!)...
And in that time I’ve created and launched 12 different online products, programs and courses.
TWELVE!
And while most of them went on to sell 6-figures or more...some of them were total flops.
So that’s a whole lot of learning and a whole lot of tweaking to find out what works and ultimately what SELLS MORE.
And now I’m sharing that with you!
3 EASY tweaks you can make to SELL MORE of your online courses. Things You’ll Learn in this Episode of Doing it Online:
* 3 EASY tweaks you can make to SELL MORE of your online courses
* And yes...one of these involves a F-U-N-N-E-L
* Join my FREE 3-Day offer overhaul challenge - Sold-Out Success starting October 12th.
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an ho…
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Sep 22, 2020
Behind the scenes of going from 0 to 6-figures with a funnel
If you’re ready to give up because you have an offer that is barely selling…
You’ve tried e-v-e-r-y-t-h-i-n-g but it’s got to the point where nothing is working…
There is hope! And yes it involves a funnel!
In today’s episode I’m going to take you behind the scenes... of probably one of my most "funnel phobic" clients.
To share how we took a really step by step (and slow) approach to setting up her funnel.
From push and pushing and barely making any sales, to making up $40,000 a month totally on autopilot. Things You’ll Learn in this Episode of Doing it Online:
* Lessons from growing 0 to 6-figures with a funnel
* The story of one of my clients who went from close to giving up to making more money and sales than ever before...totally on autopilot
* The step by step process we took to get my funnel-phobic client to making $3000 while swimming at the beach
* Join my FREE 3-Day offer overhaul challenge - Sold-Out Success starting October 12th.
Want More?…
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Sep 15, 2020
Q: If I switch my course to evergreen, how do I still create great results?
You’ve been thinking about switching your course to evergreen…
But you’re not entirely sure how you’ll still be able to get great results for your clients.
If this thought has crossed your mind...you’re in luck!
In today’s episode, I’ll be sharing how to make evergreen work for you and your program, including some simple tweaks you can make to put your program on evergreen AND make sure it still gets those amazing client results you’re known for.
Welcome to Episode 11! Things You’ll Learn in this Episode of Doing it Online:
* I’m answering an awesome question I was asked recently
* Why it’s time to make the jump to evergreen (woohoo!)
* 5 tips to make evergreen work for you and your program.
* Get access to our eCourse MBA Workshop for FREE (usually $97)
* Join the $5K Funnel Formula Waitlist for an epic offer & bonuses
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my…
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Sep 8, 2020
Funnels 101 : The ultimate beginners guide
Do you…
Think funnels are an advanced tactic that are reserved for people who are more advanced in business than you...
Or
That funnels need to be crazy and complicated and expensive...
Well let me be your funnel-myth-busting hero...here to let you know this just isn’t true...I call BS!
Funnels are super important for ALL businesses (even if you’re just starting your business) and they can help you grow faster AND easier. You don’t even need crazy advanced marketing skills to get started with funnels either.
And to prove it to you...in today’s episode I’m taking you back to basics!
Welcome to Funnel 101 - The ultimate beginner’s guide to funnels Things You’ll Learn in this Episode of Doing it Online:
* We’re going back to basics - Funnels 101 - The ultimate beginner’s guide to funnels
* What a funnel actually is
* 4 reasons why you really need a funnel in your business
* The right time to add a funnel to your business (hint: it’s not in a few years…
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Sep 1, 2020
My biggest lessons from my first year of business PLUS baby!
The past 12 months have been a rollercoaster! It marked my first year of being a working mum and then throwing COVID into the mix.
Despite ALL of that.
I actually had one of my best years in business EVER - financially, client results wise, and just my own personal enjoyment of the business.
So today I’m sharing a sneak peak into behind the scenes (the stats, the figures, the nitty gritty) of what happened to my business after I had a baby! My biggest lessons from my first year of business PLUS baby.
I count myself lucky every single day that I was able to set up my business how I did before I had my baby, because it meant I didn’t miss out on a single second of his first year, I got to be here and present, AND still grow my business AND still help create amazing results for my clients.
And I can’t wait to share it with you... Things You’ll Learn in this Episode of Doing it Online:
* A sneak peak into the behind the scenes (the stats, the figures, the nitty gritty) of…
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Aug 27, 2020
5 Secrets to 5 figure months - How to make sure your course gets AMAZING results (5/5)
Now it’s been hard deciding what this top secret, secret should be…
But the one thing that tops them all (that oddly enough, no one gives much air time at all) is...
You need to make sure your product, service or program is actually really, really awesome.
That it is GREAT VALUE.
That it is the best it can be at delivering epic results.
The results are what matters here.
And #spoileralert - it doesn't need to be perfect, to be really great, and get people amazing results.
I’m sharing some of my tips to help you deliver a truly awesome offer that your customers love and that YOU love delivering! Things You’ll Learn in this Episode of Doing it Online:
* Why it’s a great business practice to make sure your products really blow your customers away
* Why it's so important to make sure your offer is awesome (and actually does what it says it will do)
* How to turn your program into the amazing, life-changing experience you know it can be.
* Get access to our eCours…
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Aug 26, 2020
5 Secrets to 5 figure months - When to Hustle + When To HIRE! (4/5)
Right now, if Google is your go to business guru, and you don't feel like you are ever making progress in your business...because you’re barely keeping up with the day to day...
Then it sounds like you need some help, and you need it fast. This means outsourcing the years and years of figuring it out the hard way (by finding a coach), or outsourcing those day to day tasks that you know you don't need to be doing (by hiring a team)
But don’t wait until the perfect time (it doesn’t exist)...just know it only gets worse the longer you leave it...and I see people leave it far too long before they call in some help!
Knowing when to hustle and when to hire is something you need to know to reach 5-figure months and beyond.
The story behind how I scaled my first business (way back in 2007)...and how I did the same thing in my third business (just last year)...but about 5 years faster...highlights this perfectly.
And from someone who hustled for almost 6 years... let me just say, sav…
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Aug 25, 2020
5 Secrets to 5 figure months - The 3 systems everyone needs to sell more(3/5)
I get it...not everyone is a systems and automations nerd like me. Which is why people put off creating and automating simple systems within their businesses for wayyyyyy too long. But killer systems and automations will help save you hours and hours of time...that you can then spend on more important things! And if you do them right will help you make more sales and profit too! There are three main areas that if you can get automated asap...will make such a big difference to your business. So what are the three systems you need to help you sell more? Well, let me tell you. Things You’ll Learn in this Episode of Doing it Online:
* Why you need to get into the habit of creating assets in your business, NOT just ticking off tasks.
* 3 areas that all online business owners need to systemise and automate to sell more
* Get access to our eCourse MBA Workshop for FREE (usually $97)
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunn…
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Aug 24, 2020
5 Secrets to 5 figure months - Follow The Right Launch Plan (2/5)
When you’re trying to crack those 5 figure months, a common mistake you can make is NOT matching your promotions and launching schedule to where you are RIGHT NOW in business. Not where you want to be WHEN you have a massive audience, a 5 to 6-figure ads budget and a team supporting you to bring the pieces together. Trying to emulate the big people in your industry who are doing those big amazing launches...when your business is not at that point (yet) or doesn’t have the capacity to make it profitable, successful and achievable - is setting yourself up to be disappointed (and exhausted as heck - been there done that and seen it all!) So let me suggest an alternate launching plan ok? Things You’ll Learn in this Episode of Doing it Online:
* Why matching your business model and your launch plan to someone else’s business will take you straight to exhaustion-ville
* The Right Launch Plan for you and your business RIGHT NOW
* Get access to our eCourse MBA Workshop for FREE…
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Aug 23, 2020
5 Secrets to 5 figure months - Create a PROFITABLE Offer (1/5)
Welcome to our 5 part series where I’ll be sharing 5 secrets to get you hitting those much sought after 5 figure months. Secret #1 Having a profitable offer One of the biggest momentum killers out there...and the reason so many people get stuck and stay stuck... Is that they don't have a profitable offer...or as I like to call it, a funnel friendly offer (because you KNOW I’m all about being able to sell your courses on autopilot). And even if you’re a launcher (one of those crazy people), you still need a profitable offer. Things You’ll Learn in this Episode of Doing it Online:
* The first (of 5) secret to help you reach 5 figure months - the profitable offer
* Exactly how you can create a profitable offer by ticking 3 boxes
* How you can unlock our eCourse MBA Workshop for FREE (usually $97)
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for…
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Aug 18, 2020
3 of the best tools to sell MORE and hustle less
I’m sliding on my geekiest glasses and popping on my nerdiest hat to talk about one of my absolute FAVOURITE topics...
Tech Tools
Things You’ll Learn in this episode of Doing it Online:
* 3 of my favourite tech tools to help you sell more and hustle
* My present to you for leaving a review of Doing It Online
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
* Want more funnel goodies? Head to hellofunnels.co/podcast
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Aug 18, 2020
What's the BEST - A course, membership or mastermind?
When you’re thinking about creating your first digital product, one of the first things to do is decide what is the best (aka most fun, easiest to run and most profitable) type of offer to create.
Now I know as well as anyone...there are soooooo many damn options out there to choose from - how do you choose which one is right?
Things You’ll Learn in this Episode of Doing it Online:
* Which offer should you choose to create - course vs membership vs mastermind?
* The pros and cons of these popular offer types
* My top tips for creating an amazing offer
* Unlock our eCourse MBA Workshop for FREE (usually $97)
Want More?
* Make more course sales than ever before when you steal my exact funnel at stealmyfunnel.com
* Want access to my 5-Day eCourse MBA (Mini Business Accelerator) for FREE? Just leave an honest review and then submit your details at katesbonus.com (and our favourites each week will win an exclusive Doing It Online camper mug as well!)
* Want more funne…
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Aug 18, 2020
Steal my kick-ass email welcome sequence
I did it! I’ve had “start a podcast” on my to-do list for 4 years...so to say I’m excited to cross that off (imperfections and all) is an understatement!
Now, something that I bet is sitting at the top of your to-do list...is creating an email welcome sequence.
Am I right?
And because I’m crossing off something on my to-do list today (this podcast), I want to help you cross this off your list...in the most kick-ass way possible.
Which is why I’m stepping you through a simple (I’m all about that life!) yet powerful email welcome sequence - including what to send in each and every email.
So let’s do this!
Things You’ll Learn in this episode of Doing it Online:
* How I’m ticking off a biggie on my to-do list
* My simple, yet powerful 5 email welcome sequence
* Exactly what to include in each and every email
* Your opportunity to get my eCourse MBA Workshop valued at $97 for FREE
Want More?
* Make more course sales than ever before when you steal my e…
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Aug 11, 2020
Guess what, I'm starting a podcast
It's been on my to-do list since 2015... so it feels real good to finally tick this puppy off. I am a teacher at heart, so you'll probably want to have a pen handy when ever you listen in.. because I am going to be sharing strategies, tools and techniques you can go away and add straight into your business.
So make sure you hit subscribe and I can't wait to celebrate with you then.
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