Entrepreneurs Over 40
Greg Mills
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Entrepreneurs Over 40 features inspiring stories by Entrepreneurs talking about the businesses that they created and the Side Hustles that they launched. In it we cover their motivation, the tools and tactics that they used to develop their business as well as their best and worst of days.
Tune in or visit us at EntrepreneursOver40.com
Available episodes
Newest first
Oldest first
Dec 12, 2022
74: Shawn Moye and Entrepreneur Elevator Pitch
In this episode, Shawn Moye shares:
What has been happening with his invention, The E-Sports Trainer.
How his Entrepreneur Elevator pitch went.
Who the NFL player was that joined his advisory board.
His key takeaway from appearing on America's Big Deal.
How he prepared for his Entrepreneur Elevator pitch.
That pressure is a privilege.
What he was awarded from his appearance on Entrepreneur Elevator Pitch.
His plans for future inventions.
Brandon Marshall's number. (Not!)
His willingness to help other inventors.
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Nov 7, 2022
73: Scott Milas Talks About Franchising
In this episode, Scott Milas shares:
How he loves helping people exploring the possibilities of franchising.
That he used to work at the White House in the Press Corps as a camera man.
That he learns best by hands on instruction.
When he worked at an Italian family's restaurant his nickname was Geno.
He also worked in Sales selling rolls of vinyl to the handbag industry.
That he got his first taste of franchising as the VP of Development for a burger concept.
That he offers his services as a franchise consultant at no cost to his clients and is only compensated by the brands that he represents.
How long the typical vetting process is for his clients from start to making a decision regarding a franchise.
That there are franchise opportunities for all levels of investment.
How he believes that there is no such thing as the perfect business.
How a franchise is similar to a marriage.
Some of the questions that you need to ask.
Potential red flags and more...
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Oct 31, 2022
72: Jonathan Rosenfeld Talks About Setting Up His Law Firm
In this episode, Jonathan Rosenfeld shares:
The various types of cases that his law firm focuses on.
How his Father influenced his work ethic by serving as a model of hard work.
Whether or not he would have been considered a good employee.
How wanting do things his way led him to start his own firm.
Some of the daily rituals he observes which set him up for success.
How scheduled his day s typically are.
Whether or not he procrastinates.
That he focuses a good bit on SEO because it ultimately drives sales/leads/clients towards his firm.
How he defines success in business.
That he hates reading and how he compensates for it.
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Oct 24, 2022
71: Edward Ayres of Inventor Process
In this episode, Edward Ayres shares:
The business that his father built and how he sold it at the right time.
What he did before getting involved in the Invention business and how his father helped him to get started,
How he initially imagined the stereotypical inventor.
How he and his wife split the labor in Inventor Process.
What Inventor Process can do and how it might benefit someone with an invention to bring to market.
When he advocates licensing and when he advocates for venturing ones invention.
How any why to validate your invention idea.
What is a fair royalty deal.
That a lot of inventors suffer from the 'Kevin Costner complex'.
Why it is important to secure the right to audit the company's books that you license your invention to.
The common mistakes that inventors make.
Some of Inventor Process's greatest hits.
What InventorMade.com is and how it can be of assistance to inventors.
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Oct 17, 2022
70: Matthew Stibbe & Idea Capture
In this episode, Matthew Stibbe shares:
That he still enjoys doing the IT Projects in his company even though he could outsource it to someone else.
How his leadership and communication style has evolved from heroic individual leadership to a more professional, collegiate, management model.
He is not good with Finance and HR so those were among the first items he augmented with other people.
He comes from a long line of entrepreneurial stock.
What he wanted to be when he grew up.
How he got into game design with his first company, Intelligent Games.
That when he left Intelligent Games he vowed to never have another office or employee again. He is one for two on that one.
How he captures ideas and why he does that.
What he does with the ideas that he captures and when.
His thoughts on data loss in IT.
That while he never wants to own another gaming company, he wouldn't mind writing his own game for his personal enjoyment.
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Sep 26, 2022
69: Julieanna Hever, The Plant Based Dietitian
In this episode, Julieanna Hever shares:
That early on it became obvious that a traditional 'real' job was not for her.
The well meaning but traumatic experience that inspired her to become plant based.
How her parents staged an intervention of sorts at a steak house to persuade her to eat meat again.
That working as a personal trainer inspired her to get her degree in Nutrition
How going plant based helped solve a myriad of health issues for her.
That not everything plant based is necessarily healthy anymore due to it being heavily processed.
Some vegetables benefit us more when cooked. When you cook a tomato the phytonutrients and carotenoids are more potent and you have more of an anti-cancer effect and more of a cardiovascular benefit than if it were raw .
That she always encourage people to go in there with a sense of wonder and curiosity and a positive attitude about what you can add to your diet. What can adjust that makes you feel better and works for your life.
How most people only need about 10 or so recipes that they love to make the switch to a plant based diet.
How she has been able to take more of her classes online as opposed to travelling due to the widespread adoption of remote tools during the pandemic.
How much her audience energizes her.
That she has a love/hate relationship with the whole book writing process.
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Sep 19, 2022
68: Jamie Shanks Talks About Social Selling
In this episode, Jamie Shanks shares:
How Sales For Life has evolved over the past 10 years.
That listening to his customers pleas for help led him to start Pipeline Signals.
How he spent his time during COVID and the effects that it had on him, his family, and his business.
That both of his children are competitive water skiers and his son is ranked on the national level.
Who the target audiences are for Social Selling Mastery and SPEAR Selling.
What he perceives the difference to be between Social Selling and Social Media Marketing and how companies confuse the two.
What Relationship Signal Intelligence is and how companies could be using it to track human capital migration and why they would want to.
What the SPEAR Selling acronym stands for and how it can be used for prospecting sales.
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Sep 12, 2022
67: Steve Haffner - Mind Performance Strategist
In this episode, Steve Haffner shares:
The song that inspired him to quit his job and become a magician!
Why he went in to IT in the first place.
That he has always had a strong, creative drive.
What mentalism is and how he incorporated it into his act.
What inspired him to go from performing at trade shows into public speaking.
Some of the different cognitive biases that we have and how a magician or marketing department can exploit them as well as how we can overcome them.
What the "Lizard Brain" is and how primitive impulses still affect our thinking and decision making today.
The single experience that made him almost quit his dream and the corresponding experience that caused him not to.
Why he believes that having regrets is not necessarily a bad thing.
That people should challenge their beliefs and be willing to change them when they do not line up with the evidence.
What the allure of the status quo is and why we should not be afraid to fix something that is not currently broken.
What outcome bias is and how it is not necessarily an accurate arbiter of whether a decision was good or not.
What System One and System Two are with regards to our minds.
How Magicians and Marketing departments use misdirection against us.
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Sep 5, 2022
66: Howie Zales Talks Livestreaming
In this episode, Howie Zales shares:
How he got his start as a cameraman.
That he didn't make it as a Pro Baseball player but still managed to fulfill his dream of 'playing' in Yankee stadium.
The great advice that he got about focusing on his 'zone of genius.'
How masterminds influenced his business for the better.
Why he chose the name Veridity for his business.
The power of staying calm in tense situations.
Why he started both companies and didn't solely focus on his career as a cameraman.
How broadcasting has changed over the years.
The injuries that he has gotten while working various sporting events.
What an ROS sheet is and its value for creating a video production.
The minimum bandwidth needed for a successful event.
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Aug 29, 2022
65: Mark Struczewski aka Mr. Productivity
In this episode, Mark Struczewski shares:
That getting fired was actually a good thing for him.
Who came up with the name of Mr. Productivity.
How his parents set him up to be successful in life.
Why he loves heling fellow Solopreneurs.
How and why he has niched down to focus on fixing overwhelm.
How FOMO has created an almost insatiable desire for news.
How health is closely aligned with productivity.
How he helps Solopreneurs gain clarity.
What his number one weakness is.
That he embraces continuous learning.
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Aug 22, 2022
64: Rachel Lindteigen Talks About SEO
In this episode, Rachel Lindteigen shares:
Why she considers Organic SEO Traffic to be the best.
That her father knew best about her marketing proficiency.
How she settled on the name for her agency, Etched Marketing.
How the birth of her son motivated her to start her own agency.
That her husband helps on the IT side of her business.
The type of clients that she vibes best with.
Her personal view on the SEO tools to use.
The importance of choosing keywords that you can rank on page one of GOOGLE for.
That consumers trust organic search results more than paid ads.
The common problems that most businesses have with SEO.
The importance of having your own email list and focusing on one social media channel.
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Aug 8, 2022
63: Liana George, Author
In this episode, Liana George shares:
How she became an author.
The serendipitous business card that served as the basis for her novel.
Why she hired a coach to help her write.
What motivated her to shift from organizing systems to writing fiction.
That she has a non fiction book in the works about organization!
Her writing process.
The business that she started to help other authors.
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Aug 1, 2022
62 - Lindsay Pinchuk And Building A Community
In this episode, Lindsay Pinchuk shares:
That when she was pregnant she created a community for expectant mothers because that is what she needed. She estimates that she works about 20 hours a week for clients and the rest is towards building her brand. Her Dad was an entrepreneur and that she considers herself an extrovert. How a change in management at her previous job spurred her to go all in on Baby Bump Club. The model for Baby Bump Club to make money from. Who some of her first corporate customers were. That she surveyed everything and got amazing feedback from looking at the responses. Who her target customer is and how she can help them. Some of the ways that you can engage with your target audience. How her first hire morphed over time from an intern into her Events Coordinator.
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Jul 11, 2022
61 - Brad Powell and How To Make Awesome Videos For Your Business
In this episode, Brad Powell shares:
That he partnered with music artists from all over the world to feature their music before ITunes existed and how that got him in to video.
How he sold his company to National Geographic and then was retained on to head up the project.
He was the blacksheep of his family as both of his parents had careers in academia and they thought that he was crazy for wanting to do his own thing.
Prior to his National Geographic and music experience he got invaluable experience setting up an outdoors program for children that eventually was obtained by Outward Bound.
He considers himself as an introvert that can become an extrovert when it is needed.
He doesn't consider it necessary to be an extrovert when it comes to successful video content creation. Just be yourself!
He believes that everyone can create a month's worth of video content from an hours worth of video just by re-purposing the content.
That mistakes on camera are not necessarily a bad thin…
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Jul 4, 2022
60 - Chloe Holiday, Best Selling Author
In This Episode, Author Chloe Holiday Shares:
Her family mantra that has served her well in life.
Both How and Why she became an Author.
What she did for a career before she started writing and why she left it.
How a bout with insomnia and a misdelivered postcard helped birth her first novel.
Who Chloe Bros are.
How long it takes her to write a novel.
Her beliefs on the old phrase, "You can't judge a book by its cover."
How she finds reviewers for her ARC - Advanced Review Copy.
What has surprised her the most regarding being an author.
How she connects with her readers and fans.
That she produces her own audiobooks.
Who used to do her covers and why she changed.
The value of newsletter swaps.
How collaboration with fellow authors helped her to become an Amazon best seller.
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Jun 27, 2022
59 - Dale Miller Invented Chin-up Strips
In This Episode Dale Miller Shares:
That he was a successful lawyer before inventing Chin-Up Strips.
His wife had always complained about his snoring but it wasn't until he had a case where a man had a fatal accident that he recognized that his difficulty sleeping could be deadly.
He had a Sleep study done and it confirmed that he had Sleep Apnea. He was prescribed a CPAP machine which he said changed his life but he still had a problem with mouth breathing at night. His doctor told him that if he could "find a comfortable solution to having your mouth breathing at night probably you would sell millions" so that is what he set out to do.
Dale invented Chinup-Strips which are simple medical tape that you simply put on before you go to bed to prevent mouth breathing with your CPAP device. You no longer have dry mouth, lower CPAP pressure, and you can use the little nasal pillows Instead of having to wear a big mask.
Dale credits growing up on a dairy farm in Wisconsin for his can-do…
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Jun 20, 2022
58 - Chef Dennis Littley Talks About Blogging
In This Episode Chef Dennis Shares:
That he has had several mentors throughout his career that have helped him become the Chef that he is today.
He has had two carpal tunnel surgeries on his hand.
How he started a culinary program for teen girls that was one of the schools points of excellence.
What prompted him to create a blog and how it didn't initially function like he thought that it would.
How many hours a week he works in 'retirement.'
That he was Philadelphia's Power User for Google Plus.
His attitude towards competitors and competition.
How the President of Media Vine helped him set his blog up for ads.
How much he made last year.
The effect that COVID has had on his business.
The number of people that make up his Ask Chef Dennis team and some of their roles.
What got him in to Travel blogging.
What he considers the secret to successful blogging.
The effect that an SEO audit had on his site.
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Jun 13, 2022
57- Bob Wheeler Talks About Our Relationships With Money And His With Comedy
In this episode Bob shares: That originally he wanted to be a lawyer until he met some. Accounting for Bob was initially just a course to keep his GPA up in college and not something he wanted to specialize in. Accounting allows him the freedom and opportunity to pursue creative outlets. Bob shares that his girlfriend at the time got him his first job out of college as a Controller for a hotel. Bob was one of the first people in his college to actually use a computer in the work force. Bob sees a lot of people that compare themselves unfavorably to their friends and colleagues perceived financial situations and despairing because of it. Like al lot of us, Bob's parents did not prepare him financially with good habits because they did not know any better themselves. Emotions play a larger role than many might think when it comes to financial decisions and beliefs. Bob finds that Fear is a huge driver when it comes to money. People are often afraid of what they don't know about money com…
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Jun 6, 2022
56 - The Wisdom of Connie Inukai, April Mitchell, and LaQuita Monley
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May 30, 2022
Ep 55 - Dan Shinder Talks About Social Media On Steroids
In this episode Dan shares:
That he developed his Social Media On Steroids course after someone pointed out that DrumTalk TV was achieving 900% more online reach and engagement than its competitors.
Dan considers himself an introvert which I found surprising.
Dan preaches that "There's a lot of people who are forever learners with no action. With learning and no action, the knowledge is worthless without application of the knowledge. There's no progress, and without progress, it's all for naught. Just put it out there and do it!"
Dan has been playing the drums for 52 years.
"If you're 1% better for a hundred days and you do it once a day, guess what? You'll be a hundred percent, in about three months. That's an amazing leap."
Dan used to want to be an oceanographer but Dan's dad ruined that for him when he took Dan to see Led Zeppelin in concert.
Dan doesn't follow the herd mentality in life or in marketing.
Dan mirrors the legendary Zig Ziglar's philosophy when he explains, "I…
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May 23, 2022
Ep 54 - Cathy Nesbitt talks about Worm Farming, Sprouts, and Laughter Yoga
In this episode Cathy shares:
That she gave a TED talk on the wonderful world of worms.
Why she is an advocate for worms and worm composting.
How her business is ultimately an education business.
How a trade deal with the US that closed her local landfill spurred her to take action.
The number one main objection to worm composting
How she dispels the myth that someone needs a yard of their own to grow food.
How to do vermicomposting.
How to get rid of fruit flies even if you do not have worms!
What the worms like to eat.
The recipe for making worm tea.
That anyone can grow sprouts if they try!
What Laughter Yoga is and the benefits of it.
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May 16, 2022
Ep53 - The Wisdom Of Dana Knowles, Victoria Wieck, Catherine Kirk, Shawn Moye and Chris Klesh
Dana Knowles discusses:
How her invention 'The Hanging Shower Caddy' came about.
That the book "One Simple Idea" by Stephen Key introduced her to the world of licensing.
What a good example of a royalty percentage is.
Chris Klesh talks about:
What got him out of retirement and in to being a travel guru.
How his son is the perfect example of being able to work remotely in a vacation setting.
Victoria Wieck shares:
How the typical MBA program's curriculum does not serve the small business owner well.
How a small business can compete in the Marketing realm with giants.
Shawn Moye explains:
Why he started working on his invention, The E-Sports Trainer.
How he validated the idea and moved it forward.
How he views continuous improvement as being integral to his product.
Catherine Kirk talks about:
How she went from prototype to product with the Coffee Bullet.
The name that she wished had been available for her product.
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May 9, 2022
Ep52 - The Wisdom of Sara Crique, Joe Pulizzi, Zev Asch, Brian Fried, and Alan Beckley
Joe Pulizzi discusses:
The seven steps of starting a business using the Content, Inc model.
What the term Content Tilt means and how to use it to differentiate your business.
How a Content, Inc business is one that must be in it for the long haul.
Zev Asch talks about:
How marketing is based on 100% human behavior.
What Marketing Chutzpah is and how Jet Blue is a great example of it.
Brian Fried shares:
How he comes up with an idea and commercializes it with regard to inventing.
That a patent is not always necessary.
Some of the common mistakes that he sees inventors make.
Sara Crique explains:
What motivates her to keep moving forward in her Entrepreneurial journey.
How her business operates now and what she envisions for her future.
Alan Beckley talks about:
The importance of validating your idea before going too far with it.
What the life of a patent is.
The steps he would take to bring an idea to fruition.
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May 2, 2022
EP51 - Larae Mayo, Entrepreneur and Model
In this episode Larae shares:
That her family goes back four generations living in Portsmouth, New Hampshire.
How she came from a mixed family and that her maternal Grandfather fought for the social justice issues of his day.
Her first business was selling oxygen canisters in Aspen Colorado to combat altitude sickness.
Though she wanted to source her product locally, the best that she could find at the time was a manufacturer in New Jersey. She still was able to keep the product from being manufactured in China which she opposed due to personal reasons.
Her next business was a Limousine service that grew out of her knowledge of the service business in Aspen. Hher limousine drivers were also able to deliver the oxygen concentrators as needed.
This also introduced her to the demand for a private jet valet service at the Aspen Airport (ASE). Her company was the only one allowed to take the luggage to the waiting jets on the tarmac. As she was the first point of contact for arriving…
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Apr 25, 2022
Ep50 - Ann Tracy Talks About The Business Of Art
In this episode Ann shares:
That she got in to radio news because of the numerous injuries that she had suffered as a modern dancer.
How she had to have a very regimented morning routine due to how early she got up in the morning to go to work.
She left working in the radio industry to become a PR consultant.
She started her own theatre company in Sacramento that focused on either world or Sacramento premieres.
That she had to augment her ticket sales with additional funding such as donations and foundation grants.
That working as a radio announcer helped her to be able to write good press releases and make editorial decisions in her business.
Theatre also taught her how to plan for future events by working backwards from the events deadline and setting up interim goals.
She is donating the proceeds from the sale of prints from "Flowers of Ukraine" to United Help Ukraine.
She advises not to quit your day job when pursuing your artistic endeavors as there is a very small percen…
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Apr 18, 2022
Ep49 - Andrea Pass Talks About Public Relations For Your Business
In this episode Andrea shares:
That even before she made the leap in to entrepreneurship her clients were almost begging her to start her own firm to better serve them.
What she does as a PR Manager to help her clients increase their media exposure.
The unfortunate event that happened in the previous agency that she worked for and how it propelled her to start her own firm.
How her biggest mistake centered around a form that she thought needed to be more complicated than it was and how that initially turned off prospective clients.
How she views society as a whole regarding consuming content and what that means for us entrepreneurs.
What she means when she describes herself as a 'P.I. for P.R.'
How she initially defined her customer avatar and why it does not include huge firms.
Why having a Public Relations firm represent you instantly makes your business appear to be bigger.
The mistakes that she sees firms make when it comes to Public Relations and how she helps them correc…
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Apr 11, 2022
Ep48 - Karen Liz Albert Talks About Using Social Media For Your Business
In this episode Karen shares:
How losing her Mother caused her to re-examine her life and make changes.
How volunteering for a friend helped her to find her niche in Social Media.
That she now considers herself unemployable.
How a musical theatre event provided the perfect name for her business.
The mistake most people make by trying to target everyone for their business and how that it backfires.
That in addition to real estate professionals, another target market of her business is authors.
Her connection to the Hatfield and McCoy feud.
How each platform's goal of keeping people on it for as long as they possibly can, can lead to a 'creepy' internet experience where you are being targeted in very specific items across multiple sites.
The exercise that she instructs clients to do to find their ideal avatar.
How she discovered that she wasn't really serving her clients in the best possible manner when she tried to provide services that she did not specialize in to them and how that app…
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Apr 4, 2022
Ep47 - Warren Wilson Talks About Creating Better Blocks
In this episode Warren shares:
The one trait that he believes separated him from other inventors and allowed him to get Better Blocks manufactured.
That dealing with success was not always easy for an introvert like himself
After Better Blocks was dissolved he began to question himself as an inventor.
That he and his Dad used to race and build their own motorbikes.
His Dad was the first person in Australia to grind camshafts for cars and that his Mom was a well-respected dress maker.
His Dad had a stroke and then his Mom died when he was 11 so he went from an idyllic childhood to one that was difficult.
That his first invention was the Shuffle Bug - a children's ride-on toy that he lost a lot of money on.
How a challenge from a colleague led to the invention of Better Blocks.
How he created the Better Blocks protoypes.
The serendipitous conversation with a friend that led to a wonderful business partner and friend.
That he designed five blocks personally and the rest came fr…
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Mar 28, 2022
Ep46 - Julie Austin Talks About Inventing Swiggies
Episode Forty Six Features Julie Austin Talking About Inventing Swiggies. My Key Takeaways:
Julie was a lot of fun to talk to and we learned a lot, both about Inventing as well as Side Hustles in general.
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In this episode Julie shares:
Her advice to anyone starting a side hustle.
How her Grandmother inspired her by having run her own little Country store in North Carolina.
What inspired her to invent Swiggies.
How she developed her first prototype and what it was made of.
The process that she went through to get a trademark.
How she first distributed product and what she did not realize regarding store sales.
The strategy she regrets doing as well as the one she regrets not doing.
How an impromptu meeting at a trade show led to a new market for Swiggies.
What the Hash House Harriers are and how they expanded her market in to Alcohol.
What a Trade Dress is and how she plans to use it to fight knock offs.
The unfortunate event which allowed her to meet her Patent Attorney.…
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Mar 21, 2022
Ep45 - Ogburn Charles Talks About His First Book
Episode Forty Five Features Author Ogburn Charles Discussing His First Book. My Key Takeaways:
Ogburn is an interesting guy that has traveled to a lot of different countries and experienced a myriad of foreign cultures.
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In this episode Ogburn shares:
That he lives on a 25 acre farm.
When he was seven he had a pot bellied pig named Betty.
His ancestor founded Hewitt, New Jersey.
Who his pen name honors.
What the plot of Passages is and what he based it on loosely.
One of the VAs that he uses on Fiverr to assist in Marketing.
That he is not exclusive to Amazon.
How he formats his books and what site he uses to do so.
The Indian Chief that he met who inspired him when he was a young boy.
That he is actively recruiting beta readers.
Why he is considering going the traditional publishing route with another book.
Some of the tools that he uses for Marketing.
The author that he would love to meet and who inspires him.
Some of the plots of his upcoming books.
That he is act…
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Mar 14, 2022
Ep44 - Brian Winch Talks Trash
Episode Forty Four Features Brian Winch Talking Trash. My Key Takeaways:
Brian Winch was a lot of fun to talk to and has a business model that blows me away with its simplicity.
In this episode Bryan shares:
In this episode Brian shares:
That he was a pretty good Hockey player and at one time thought about playing it professionally.
How his Dad had prepared him to do this although he didn't realize it at the time.
What he was doing as a job before he started his business.
How he started CleanLots.
That he advises people wanting to start their own CleanLots business to do it as a side hustle first to see if they like it.
That it was only three to four months before he was making more money at his side hustle (CleanLots) than he was at his full time job.
That he learned to diversify his client base and how referrals have helped him grow.
What led him to take on employees.
That shockingly, his tool set hasn't changed very much from when he first started.
The hours that typica…
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Mar 7, 2022
Ep43 - Featuring Bryan Lifshitz Talking About Branding
Episode Forty Three Features Bryan Lifshitz Talking About Branding. My Key Takeaways:
Brandon Lifshitz, despite having an FCC unfriendly name, has a wealth of knowledge when it comes to Branding and Ecommerce.
In this episode Bryan shares:
How his family moved from South Africa to the US in 1980 and how his Dad eventually changed industries.
That his Dad gave him a wealth of business knowledge by having him work in the family's Computer business.
The story behind the PiggyBack Rider and why he thinks that it went viral.
His Dad's secret for harvesting customers.
The importance of niching down and the benefits of it.
That despite being a Media company he genuinely loves helping clients solve other related problems in their businesses.
How packaging can make or break an ecommerce product.
How mistakes can sometimes serve as inspiration for him
The systems that he uses to capture ideas and implement them.
The why for his workshop, Branding With Bryan, and how it can help busin…
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Feb 28, 2022
Ep42 - Andrew Darlow Talks About Inventing
Episode Forty Two Features Andrew Darlow Talking About Inventing. My Key Takeaways:
Andrew Darlow was a great guy to interview and he has a very creative mind. He has been a successful Author, Photographer, and Inventor.
In this episode Andrew shares:
How his families businesses helped shape both his mindset as well as his interest in photography and typography.
That his families first Macintosh computer helped to reinforce his interest in fonts and typography.
Where he went as a foreign exchange student and how it impacted him culturally.
How his Dad first exposed him to the world of inventing and what he was able to glean from him.
The calamity that inspired him to develop his first invention, the Gallery Pouch.
What inspires him to create new products.
How Open Innovation has helped make getting his products into companies more accessible.
Why he resumed his education with InventRIght despite already having had a successful invention.
Why LinkedIn is such a key resource f…
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Feb 21, 2022
Ep41 - The Wisdom of Mary Fain Brandt, Jo Draper, Colleen Kochannek, Ramon Ray, and Rob Cosman
Episode Forty One Features Guests Seventeen Through Twenty One Imparting Wisdom and What They Have Learned My Key Takeaways:
I was extremely lucky to get the following guests as my next five interviews:
Episode 17 - Mary Fain Brandt Episode 18 - Jo Draper Episode 19 - Colleen Kochannek Episode 20 - Ramon Ray Episode 21 - Rob Cosman
In this episode:
* Mary Fain Brandt talks about how to get rid of feeling like you are stuck in your present job and how to leverage LinkedIn to move forward.
* Mary encourages job seekers to text ten people and ask them 'What makes me fabulous?'
* Mary shares the differences between a personal LinkedIn profile and a LinkedIn Company page.
* Mary shares about how to go about building a brand using LinkedIn.
* Jo Draper talks about what she refers to as the 'Seven Chakras of Business'
* Jo relates how she has suffered from the Curse of Knowledge before and how patience has helped her in dealing with it.
* Jo also discusses some of the differ…
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Feb 14, 2022
Ep40 - Dr. Hank Talks Mindset
Episode Forty Features Dr Hank Seitz Talking About Our Mindset And How It Affects Us. My Key Takeaways:
Dr Hank Seitz was another interesting and charismatic guest who talked about the power of the mind.
In this episode Dr. Hank shares:
That in addition to being a neural Scientist and author that he is an ordained minister as well.
That we typically have 60,000 thoughts per day and that around 80% of them are unwanted or considered negative thoughts.
Our thoughts truly do become things.
Neural Scientists claim that thoughts turn in to emotion which equals energy. That energy then creates matter. Hence thoughts become things.
His view that Christ's teaching "the meek shall inherit the Earth" means for us to quiet our minds and allow God to give us the solutions that we need.
He likens the endless negative self talk to that of a Drunken Monkey.
Dr Hank offered to share his 'The Joy Shop' teaching for free if you will simply email him at DrHank@drhank.biz and ask for it.
That he…
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Feb 7, 2022
Ep39 - Steven Maranville Talks Startups
Episode Thirty Nine Features Steven Maranville of Maranville Enterprises Talking About Startups. My Key Takeaways:
Steven James "SJ" Maranville, Ph.D. was a very interesting guest and provided an academic spin on startups that I hadn't considered or thought of.
In this episode Steven shares:
* How being blind has shaped him into the man that he is today. Why he views being blind as a nuisance and not a disability today. That he identifies the three phases of startups and defines the terms Fledgling, Gazelle, and Unicorn. His definition of what the 'liability of newness" is and how to overcome it. The homework that he gives an Entrepreneur that is pre-startup to help them decide what to focus on in their business. What 'Alpha' and 'Beta' testing are with regards to prototyping and which one is more likely to offer more valuable feedback. The three stages of looking for money to grow your business and why you should focus on friends and family first. What a scaleup venture is, how i…
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Jan 31, 2022
Ep38 - The Wisdom Of Bill Soroka, The VanGorders, Joe Apfelbaum, Allan Milham, and John Moyer
Episode Thirty Eight Features Guests Eleven Through Fifteen Imparting Wisdom and What They Have Learned My Key Takeaways:
I was extremely lucky to get the following guests as my next five interviews:
Episode 11 - Bill Soroka Episode 12 - The VanGorders Episode 13 - Joe Apfelbaum Episode 14 - Allan Milham Episode 15 - John Moyer In this episode: Bill Soroka talks about how he resisted discipline for so many years before realizing later that it could bring him the success that he craved.
* Bill also went on to relate that it wasn't until he did a gap analysis of his life that he knew where to focus his time and energy.
* Bill shares about how he used to lose so much mental and physical energy from having too many different irons in the fire but now he is able to curtail that bu making sure that they all link back together in some shape or fashion.
* Bill and Esther VanGorder reveal the various benefits of Nordic Walking and how it has a lower perception of exertion but still eng…
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Jan 24, 2022
Ep37 - Annie Schiffmann Talks About Digital Marketing
Episode Thirty Seven Features Annie Schiffmann of Downstage Media Talking About Digital Marketing. My Key Takeaways:
Annie was a blast to talk to and I really learned a lot from her. She also was very candid in that she revealed some of the struggles that she has had as both a Mom and a business owner.
In this episode Annie shares:
* That she is the proud wife of a musician and current actor and that she has two wonderful girls with Beatle's themed names. She dared us to guess their names. (More on that on Monday's post.) The digital marketing expert that she overheard while working backstage at a tech event that turned her on to Twitter as a method for increasing sales for Broadway shows. How she got her start in marketing and why she thinks that she is uniquely capable of helping theatrical companies. Why she uses the royal 'We" when talking about her company. That you don't have to be on all social media channels. How she uses social media to batch content. How the Pandemic for…
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Jan 17, 2022
Ep36 -The Wisdom Of Rick Terrien, Dave Stokes, Bill Nowicki, Jeffrey Nash, and Travis Rosbach
Episode Thirty Six Features Guests Six Through Ten Imparting Wisdom and What They Have Learned My Key Takeaways:
I was extremely lucky to get the following guests as my next five interviews:
Episode 6 - Rick Terrien Episode 7 - Dave Stokes Episode 8 - Bill Nowicki Episode 9 - Jeffrey Nash Episode 10 - Travis Rosbach In this episode:
* Rick Terrien shares his formula for starting a business: Start Small, Start Smart, and Start Now.
* Rick advises that you tackle problems that you are familiar with and/or that other people do not want to do.
* Dave Stokes talks about the power of Storytelling in business and how companies can use it to better communicate internally as well as to their customers.
* Dave goes on to say that listening to your customer and doing your market research is paramount to success.
* Bill Nowicki reveals that when he gets to interview people and know them better he is more able to understand what they do as well as their motivations.
* Bill also share…
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Jan 10, 2022
Ep35 - La’Quita Monley Overcomes Teen PregnancyTo Be A Successful Coach And Real Estate Investor
Episode Thirty Five Features La'Quita Monley Talking About Overcoming Teen Pregnancy To Be A Successful Coach And Real Estate Investor My Key Takeaways:
La'Quita was great to talk to and I learned a lot from her. Both she and her husband overcame early mistakes and have gone on to be very successful in life. She was very candid and truly wants to pay it forward and help as many people as possible. In this episode La'Quita shares:
That she is the proud wife of an ex active Duty US Army soldier and that she is the mother of five children and grandmother to five grandchildren.
How she and her husband met.
Her unlikely path to becoming a coach and the woman that helped her achieve it.
The value of education to her.
How she almost unintentionally crushed her son's spirit while attempting to convince him to follow a more traditional path.
Why she became a certified John Maxwell coach.
How she is able to use Biblical principles while assisting her clients, even if they are not Christi…
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Jan 3, 2022
Ep34 - The Wisdom Of Lise Cartwright, Aaron Walker, Stephen Key, Robert Morales, And Mitche Graf
Episode Thirty Four Features My First 5 Guests Imparting Wisdom and What They Have Learned My Key Takeaways:
I was extremely lucky to get the following guests as my first five interviews:
Lise Cartwright - Human Design and Kindle Publishing
Aaron Walker - Christian Masterminds
Stephen Key - Product Design and inventRight
Robert Morales - Traveling Robert of YouTube
Mitche Graf - 6 Star Customer Service
In this episode:
* Lise Cartwright talks about overcoming the urge to over complicate her business.
* Lise Cartwright shares the mindfulness technique that she uses and how she applies it to her life and business.
* Aaron Walker shares the saying that his Mom taught him early on.
* Aaron Walker espouse that everything is figure-out-able.
* Aaron Walker explains the meaning behind the name of his Mastermind, Iron Sharpens Iron and its relationship to the Bible.
* Aaron Walker shares why he thinks Masterminds can help us and why he thinks that we are designed to be in…
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Dec 27, 2021
Ep33 - April Mitchell Talks About Inventing And Licensing Her Products
Episode Thirty Three Features April Mitchell Talking About Inventing And Licensing Her Products My Key Takeaways:
April was another inventor who invented a product to solve an issue that she herself was having. By her own admission she probably put too much time and money into her first invention but her subsequent products, along with her involvement with inventRight taught her how to license her ideas. In this episode April shares:
* That she is the proud wife of a Lieutenant Colonel in the USMC and that she is the mother of four children.
* That she is a teacher by trade and had no background in inventing or product design experience.
* How she comes from a family of Inventors going back to her Great-Grandfather. For her, it didn't seem abnormal to just come up with something
* Why she thinks that her first invention, the Towel Belt, will eventually have its day.
* The process that she learned where she did not need to spend a lot of money on patents.
* That no one car…
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Dec 20, 2021
Ep32 - Connie Inukai Talks Becoming An Inventor After Retirement
Episode Thirty Two Features Connie Inukai Talking About Becoming An Inventor After Retirement
My Key Takeaways:
Connie was a great guest and another example of someone who invented a product to solve an issue that she herself was having. She hated not being able to see the receipts in dimly lit restaurants so she invented the Tip&Split to overcome that issue.
In this episode Connie shares:
* Why she retired from teaching Technical Writing and how it helped her in the creation process. How her ex husband assisted in the Tip&Split's creation with supplying the drawings as well as the algorithms it used. How much prior inventing experience that she had. The benefits of drinking of being in an Inventors Group and how she met Stephen Key. The manufacturing woes that she had and how it almost cost her a chance to have her product on QVC. How much excess inventory she had to have for shows like QVC and The View. That she perceives the market for products geared towards older consumers i…
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Dec 13, 2021
Ep31 - Catherine Kirk Invented The Coffee Bullet To Prevent Coffee Filter Collapse
Episode Thirty One Features Catherine Kirk Talking about Her Invention, The Coffee Bullet
My Key Takeaways:
Catherine is a wonderful lady who invented a product to solve an issue that she herself was having. She knew that automatic drip coffee makers make an amazing cup of coffee. She also knew that sometimes the coffee grounds end up in the pot or coffee overflows onto the counter because of coffee filter collapse. She invented the Coffee Bullet to solve her own problem and prevent coffee filter collapse.
In this episode Catherine shares:
* That she invented this despite suffering from Lupus and Leukemia and how it gave her something to focus on. How she broke each individual problem down and solved it despite knowing nothing about Inventing or Product Design. What Focus means to her. The surprising health benefits of drinking coffee from a paper filter. Some of the individuals that she met along her journey that helped bring the Coffee Bullet to the market. How she would relent…
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Dec 6, 2021
Ep30 - Shawn Moye Talking About His Invention, The E-Sports Trainer
Episode Thirty Features Shawn Moye Talking about His Invention, The E-Sports Trainer and Appearing on America‘s Big Deal.
My Key Takeaways:
Shawn is a great guy and has an invention that could be pretty impactful in the sports training industry. I look forward to watching him on America's Big Deal on the USA Network at 9 pm on Thursday, December 9th.
In this episode Shawn shares:
* What his first invention was and how it almost had disastrous consequences. How his uncle set him up to meet potential investors in a situation that foreshadowed 'Shark Tank'. The basic truth that he teaches his children about managing others. How his job as an Operations Manager helps him with his inventing process and what his current company thinks about his passion for inventing. Why he came up with the idea of the E-Sports Trainer and what it can help someone to accomplish. His patent search and the help that he received from a dedicated employee at the USPTO office. How he protected his idea be…
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Nov 29, 2021
Ep29 - Victoria Wieck of SHOPHQ talking about how she started a 500 Million Dollar Jewelry Business
Episode Twenty Nine Features Victoria Wieck of HSN And SHOPHQ Fame Talking About How She Immigrated To The US And Started A 500 Million Dollar Jewelry Business
My Key Takeaways:
Victoria was a very interesting lady to interview and it was clear from speaking to her that she prioritized time with her family and yet still managed to build a highly successful company.
* Victoria's father moved his family to the US so that his daughters would have a much better life than they would in Korea. Upon arriving they found that their assets had been frozen in both countries and they were effectively penniless.
* Initially Victoria's English skills were poor so she had to draw out a lot of her questions for her teachers which helped hone her drawing skills.
* Her parents worked two or more jobs a day to provide for their family. Victoria being the oldest had to take on an almost parental role with her siblings and help raise them.
* Victoria began memorizing words in an English language…
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Nov 22, 2021
Ep28 - Chris Klesh Talking About How He Retired From AT&T And Helps Families Travel For Pennies On The Dollar
Episode Twenty Eight Features Chris Klesh Talking About How He Retired From AT&T And Helps Families Travel For Pennies On The Dollar!
My Key Takeaways:
Coach Chris promised immediate, actionable tips that would help families save money on travel and frankly, he over-delivered. He is an almost larger than life character that by his own admission loves to talk.
* Coach Chris had a long and successful career working for Bell South and then AT&T until he retired. He then went on to travel the world and began accumulating his travel hacks.
* It wasn't until so many people started approaching him asking questions about how he traveled affordably that he realized he had a potential business.
* Coach Chris firmly believes that the best things in life aren't things at all. They are experiences shared with others.
* He also believes that you don't have to be rich to live rich. You just have to know how to beat the system.
* He advises that as soon as you know that you want to travel…
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Nov 15, 2021
Ep27 - Dana Knowles Talking About Overcoming Addiction And Inventing
Episode Twenty Seven Features Dana Knowles Talking About Overcoming Her Addictions TO Drugs And Alcohol, Inventing The Shower Caddy, And Becoming The Director Of Inventor Relations At inventRight!
My Key Takeaways:
Dana was very real and very candid in talking about her life which has not always been easy.
* Dana started partying at a very early age and became addicted to drugs and alcohol.
* While she was and addict she had her own successful cleaning business.
* She hit rock bottom in 1997 at age 34 and checked herself in to a Treatment Center.
* It wasn't until she was about a year into her recovery that she began to realize the damage that she had done to her family.
* She credits hanging around with other successful people that she could emulate to her being able to get her life back together and succeed.
* After becoming sober she started a second hand clothing store in West Virginia and then eventually transitioned in to owning a Tuxedo Rental shop.
* Dana tried…
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Nov 8, 2021
Ep26 - Alan Beckley Talking About His Invention The Wonder Wallet and His Podcast Inventors Helping Inventors
Episode Twenty Six features Alan Beckley Talking About His Invention The Wonder Wallet And His Podcast Inventors Helping Inventors!
My Key Takeaways:
Alan was a great guest and understood well the challenges faced by inventors.
* Fun Fact: Alan is learning Mandarin to keep his brain active and engaged as Mandarin is one of the hardest languages to learn.
* Another Fun Fact: Alan was born in the Panama Canal Zone
* Before becoming an Inventor, Alan was in the Telecom industry as a Project Manager and still has many close friends in it.
* Alan said that the role of Project Manager served him well as an Inventor as he has to manage his own product, assigning due dates as well as talk to customers and determine what their needs are.
* Alan invented the Wonder Wallet when he realized that Men's wallets were growing bigger with cards and that was causing discomfort and medical issues.
* He created the prototypes himself out of swatches of leather and plastic inserts and went t…
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Nov 1, 2021
Ep25 - Sara Crique Talking About How She Retired And Started Her Online Clothing Business
Episode Twenty Five features Sara Crique Talking About How She Retired From Her Job As A HealthCare Administrator To Start Her Online Clothing Business!
My Key Takeaways:
Sara was a fun guest and understood the challenges faced by older Entrepreneurs.
* Sara was originally from the Dominican Republic and is a living example of someone that embraced the American Dream and has achieved a better life.
* Sara also credits her immigrant community for helping her get to where she is today by not only helping her but by mentoring her as well.
* Sara's number one mentor, though, was her Mother who instilled a tireless work ethic in her.
* She originally planned to retire and transition to Training or Staffing but remembered the call of her Mother's advice regarding being a Seamstress.
* Sara wants to inspire and empower minority women through her work and her own example. She views fashion as her vehicle or stage that allows her to impart information and knowledge to others.
* H…
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Oct 25, 2021
Episode 24 with Brian Fried Talking About How To Bring Your Invention To Life And Profit From It!
Episode Twenty Four features Brian Fried talking about Inventing and how that you can bring your product to life and profit from it!
My Key Takeaways:
Brian was a great guest and had a lot of actionable information to use when working on your invention.
* Brian started to realize that the things that he was coming up with were from things that annoyed him. He saw things being done a certain way that could be done differently. He started to jot them down and from a marketing perspective, think about how others might use his idea, and if it's something that's relevant and going to make him money in the market.
* Brian gave one example as his Paper Towel Topper. Everyone has papertowels in their homes and most of them are on vertical rolls where someone has to grab the top to tear a sheet off. Often their hand are dirty so the tops of the paper towels get disgusting. Brian came up with a cap that goes into the inner tube of the paper towel roll and covers the top of the roll.
* B…
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Oct 18, 2021
Episode 23 with Zev Asch Talking About How To Get The Most Out Of Marketing
Episode Twenty Three features Zev Asch talking about his new book, How To Get The Most Out Of Marketing: An Action Plan For Small Business Owners
My Key Takeaways:
I really enjoyed talking to Zev, not only about his book but the health scare with his heart bypass that he and I have in common. We are both very fortunate that it was caught before something much worse happened.
* Zev wanted to reiterate that if you suspect something is wrong, heart related, to see a Cardiologist and not to be afraid to get a second opinion. If you have family history of heart disease, you are a candidate for something cardiac related.
* Human Beings will often make irrational decisions to get themselves out of pain such as making a major decision based on price alone.
* As an example of being a Purple Cow, Zev differentiates himself from other consultants by not having a written contract. Those contracts are typically one sided anyway and are just another reason for someone to say No to working w…
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Oct 11, 2021
Entrepreneurs Over 40 Episode 22 with Joe Pulizzi Talking About How You Can Build A Successful Business By Following His Content, Inc Model
Episode Twenty One features Joe Pulizzi talking about how you can build a successful business by following his Content, Inc model!
My Key Takeaways:
Joe was another great guest and his book, Content Inc. is an invaluable resource to myself and other content creators.
* Joe is a perfect example of someone that pivoted from what they thought was their plan to something else. Joe had sold his Content Marketing Institute and thought that he was done with marketing. He had published a successful fiction novel and was planning on releasing follow ups to it. Then the Pandemic hit and more people were reaching out to him and becoming interested in his Content Inc model so he felt compelled to pivot and has since launched TheTilt.com specializing in helping content entrepreneurs get up to speed and thrive!
* The Content, Inc model involves the following 7 steps to launch and monetize your own content business:
* 1 Identify the Sweet spot which is where your unique expertise collides wi…
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Oct 4, 2021
Entrepreneurs Over 40 Episode 21 with Rob Cosman Talking About Online Arbitrage With Amazon
Episode Twenty One features Rob Cosman about how he makes money on Amazon with Online Arbitrage as well as living as an Expat in beautiful Costa Rica. Pura Vida!
My Key Takeaways:
I really enjoyed talking to Rob and learning not only about Online Arbitrage but his decision to become an Expat in Costa Rica.
* Rob got started early on in Ecommerce when he created his own website selling craft products for Tole Painting that his Dad made. He learned how to code the site by copying Amazon and other online retailers but quickly learned that Build it and They will come was not a viable strategy. He learned that by going to online forums about Tole painting he could participate and direct others to his site. By doing so he found that his customers were often teachers who would buy from him in bull.
* He spent some time in the Cayman Islands and really enjoyed it but ultimately found himself back in Toronto where he bounced around in various Accounting roles. He and his wife, Marsha, id…
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Sep 27, 2021
Entrepreneurs Over 40 Episode 20 with Ramon Ray Talking About The Celebrity CEO
Episode Twenty features Ramon Ray talking about The Celebrity CEO and how entrepreneurs can thrive by building a community and a strong personal brand.
My Key Takeaways:
My interview with Ramon Ray was short, but I believe that it was packed with great business advice.
* Ramon didn't let being, let go from the UN stop or define him. In fact, he spoke fondly of his time there. He thinks his knack for technology has helped him move forward and be successful in his business ventures.
* Ramon defines brand is what you're known for.
* The celebrity CEO concept is that even if you aren't famous, you can become well-known in your market or industry. Example Ramon used was the plumber in a small town who gives cookies to all the kids after he completes a plumbing job. It's also about building a community of fans. You can do that by educating people and providing them content of value that builds trust and relationship with them. Ramon emphasize that you don't have to be an extrovert o…
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Sep 20, 2021
Entrepreneurs Over 40 Episode 19 with Colleen Kochannek
Episode Nineteen features Colleen Kochannek talking about how she helps women from the Typewriter Generation start successful online businesses.
My Key Takeaways:
* Colleen had a lot of corporate experience that she thought would serve her well when starting her first online business. But she quickly found out that it didn't necessarily translate well. She found herself thrust into Social Media, Content Production and Content Marketing. Where in the past, she would have relied on a Corporate Marketing department, now she had to figure it out herself. She dove into online training early on to supplement her knowledge
* She also admitted that she didn't realize that selling ad space to customers was just the beginning. She found herself having to create the ads and optimize the images in the ad space for her customers as well.
* Colleen thinks that people over 40 make great entrepreneurs based on their depth of professional, personal and life experiences. By the time we're over…
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Sep 13, 2021
Entrepreneurs Over 40 Episode 18 with Jo Draper
Episode Eighteen features Jo Draper talking about CANVA and Online Business.
My Key Takeaways:
*
Jo certainly lived up to the tagline on our LinkedIn profile, quotes Mary Poppins "in every job that must be done, there is an element of fun."
*
Jo started out as a VA, but has ended up in more of a business management role. She focuses on teaching women, how to infuse tech into their businesses and really breaks things down to a level that her clients understand.
* She also helps them fight. Comparisonitis the idea that you're comparing yourself now with where somebody already is. She pointed out that you don't often know what the other person had to go through to get to where they are now.
* She went on to talk about Canva and Zapier and head several tips and tricks for each.
*
We also talked about how it seems like it's human nature to want to underprice ourselves and that we really need to resolve you know, not to do so.
You can check her out at livevirtually.com.au
No…
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Sep 6, 2021
Entrepreneurs Over 40 Episode 17 with Mary Fain Brandt
Episode Seventeen features Mary Fain Brandt talking about LinkedIn Marketing.
My Key Takeaways:
* Mary is a big fan of using LinkedIn to Connect, Cultivate, and Convert Clients.
* She also said that it is never too late to pivot in to a career if you are unhappy with where you currently are at. the average length of a job now is only 2.5 to 3 years.
* Mary advised canvassing friends and colleagues to find out what 'makes you fabulous' and to use that list of keywords when looking for the next opportunity on LinkedIn. A lot of our skills are transferrable to different careers.
* She also advised to create a personal brand and to start growing your network because that is where your next opportunity i likely to come from.
* The main advantage of having a company page if you are a Solopreneur is so that you can have the logo reflect on the experience section of your LinkedIn profile. You can also put articles on it.
* Your personal profile should have a recent headshot. You…
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Aug 30, 2021
Entrepreneurs Over 40 Episode 16 with John Moyer
Episode Sixteen features John Moyer talking about Hypnosis and YouTube. This is part two of a two part interview.
My Key Takeaways:
* John explained the difference between hypnosis and meditation: They're essentially sister states of mind. you're going from a beta brainwave state down into alpha and theta brainwave state. So you're experiencing the same brainwave state, but one of the things that happens or several of the things that happen physically is your body is releasing dopamine. Your body is releasing endorphins. So you feel really happy you're in a really, really good mood. You're also releasing antioxidants. So your body is releasing these chemicals that are anti-cancer, anti-aging, anti-inflammatory and increased melatonin. In the middle of the afternoon, if somebody takes 15 or 20 minutes to do a meditation or hypnosis session, you can get an energy boost as a result of that.
* He also talks about the various brainwave states. Beta, Alpha, Theta, Delta is when you're…
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Aug 23, 2021
Entrepreneurs Over 40 Episode 15 with John Moyer
Episode Fifteen features John Moyer talking about how Hypnosis has transformed his life! This is part one of a two part interview.
My Key Takeaways:
* John used to be in comedy for most of his adult life until he discovered Hypnosis. He said the more dysfunctional his life was the more material he would have for his shows so it was sort of a vicious cycle.
* After he discovered Hypnosis at a Fair he began to use self hypnosis and he began to notice how his mindset and thinking were changing.
* Because he already had a relationship with the comedy club agents and bookers he was able to quickly sell them on his new Stage Hypnosis act.
* He then began to put his Hypnosis content on YouTube and it sort of exploded in popularity.
* He and His wife, Rachelle both are involved in Hypnosis as he inspired her to get certified as well.
* When he does live shows, one of the ways that he gets volunteers to come up on stage is to offer them a post-hypnotic suggestion. John derives a l…
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Aug 16, 2021
Entrepreneurs Over 40 Episode 14 with Allan Milham
Episode Fourteen features Allan Milham talking about his firm Questage and how they help Entrepreneurs prepare for the third act of their life.
My Key Takeaways:
* It was great talking to Allan and learning more about his pursuit of achievement as well as learning about the third act of life. I was struck by how candid he was in sharing some of his life stories. One in particular that stood out to me was when he was sent away to school to improve his reading when he was 12. In a follow up exchange he quoted Friedrich Nietzsche stating "What doesn't kill you makes you stronger."
* He pointed out that in our culture we tend to define ourselves by what we do whereas in other cultures you may be defined more by your family and other important factors.
* He is dialed in now with what he is doing in his career but it wasn't always that way for him. While his siblings knew almost instinctually what they wanted to pursue career wise he didn't know at an early age. It wasn't until he wa…
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Aug 9, 2021
Entrepreneurs Over 40 Episode 13 with Joe Apfelbaum
Episode Thirteen features Joe Apfelbaum talking about Mojovation, his High Energy series, and LinkedIn marketing.
My Key Takeaways:
* The right strategy will save you a decade in your business. Energy without strategy is a waste of time.
* Joe defines Mojovation as a way for someone to get into joy, for someone to figure out who they are, and what they want to accomplish in their life and live a life of purpose and freedom. This is as opposed to constantly just worrying about what other people are thinking about me. AS he pointed out, Did you know that other people's opinions are none of your business?
* The seven habits to remember everyday for Mojavation energy are: 1: Get hydrated - a 5% drop in hydration is a 30% drop in energy 2. Be grateful - If you're not feeling grateful, you're not going to be able to be in the abundance mindset 3. Measure - Are you in fact hitting your goals, and doing what needs to be done each day? 4. Communicate properly both internally and externa…
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Aug 2, 2021
Entrepreneurs Over 40 Episode 12 with Bill and Esther VanGorder
Episode Eleven features Bill and Esther VanGorder talking about their business centered around Nordic Walking and their Retirement Fails!
My Key Takeaways:
* Bill and Esther were a great couple to talk to and they had a lot of great insight regarding business. I still cant believe that they have created a business centered around teaching people how to walk! If they are retirement fails, we all should be so lucky.
* One thing I learned from Bill and Esther is that it is never too late to follow your passion whether it is starting a new business or getting in shape.
* Speaking of getting in shape, Nordic walking seems like the way to go with benefits like burning up to 30% more calories than regular walking. It increases heart and cardiovascular training up to 25%, helps with posture and the perception of exertion is 50% of what it would be normally because of the poles. Bill shared that he is in better total shape now than when he was in his 40s.
* Bill said the three criteri…
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Jul 26, 2021
Entrepreneurs Over 40 Episode 11 with Bill Soroka
Episode Eleven features Bill Soroka talking about how he overcame 26 business failures to finally hit a grand slam homerun with Notary Coach
My Key Takeaways:
* Bill admits that early on he resisted Discipline and chased the shiny objects. Later in life he would learn that there is freedom n discipline.
* Bill credited a lot of personal development authors as serving as a mentor to him via their books. He also learned from each of his 26 failures prior so he took those lessons and applied them to his current business.
* He specifically credits Hal Elrod's The Miracle Morning with serving as a framework for how to wake up and organize his mornings.
* Bill also found that sometimes God or the Universe will give him signs of how to proceed. He stressed that if he didn't make the decision then sometimes it would get made for him.
* After a particularly rough patch Bill took a Results Inventory that really shaped his life.
* Bill admitted that he was not always passionate abou…
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Jul 19, 2021
Entrepreneurs Over 40 Episode 10 with Travis Rosbach
Episode Ten features Travis Rosbach talking about how he created The Hydroflask and what he is doing now with the Tumalo Group.
My Key Takeaways:
* Some of my key takeaways from my conversation with Travis are:
* Like Travis said about digging his pool: When you have the right tools or equipment for a job its quick, easy, and a lot of fun. When you don't it is challenging.
* He learned from his watching his Mom run her daycare business that there is a fine line between going the extra mile to take care of your customers and also saying enough is enough when said customers are taking advantage of you.
* Travis is quick to credit a lot of his success to the motivational books that he read by such greats as Brian Tracy, Zig Ziglar, Dale Carnegie, and others.
* Travis found out early on in his first business that he didn't like profiting on others misfortunes and doesn't recommend that type of business for anyone else as it can be soul sucking.
* Pivoting, he started a Fencin…
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Jul 12, 2021
Entrepreneurs Over 40 Episode 9 with Jeffrey Nash
Episode Nine features Jeffrey Nash, the inventor of The Juppy talking about how he created it and built a successful company around it.
My Key Takeaways:
Some of my key takeaways from my conversation with Jeffrey are:
* Now Jeffrey got his start with the Juppy by observing a common problem and rather than casting it aside he came up with an innovative solution to it. Now the hard work didn't stop there. It had really just begun as he had to figure out how to mass produce it, market it, and get it in customer's hands but as Aaron Walker in episode 2 pointed out, everything is figure-out-able. Google is our friend - at least in this case!
* Jeffrey preaches the importance of having a good positive attitude as well as meditating and listening to Motivational speakers. A lot depends on your attitude. If you have a good attitude you can do anything and if you have a bad attitude you will think about things you shouldn't like failure.
* Jeffrey's marketing strategy for The Juppy h…
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Jul 5, 2021
Entrepreneurs Over 40 Episode 8 with Bill Nowicki
Episode Eight features Bill Nowicki, the founder of LocalPodcastNetworks.co discussing the merits of local podcasting and how you can benefit from it as well!
My Key Takeaways:
Some of my key takeaways from my conversation with Bill are:
* Local Podcasts can benefit an underserved community.
* You can establish a really deep connection with someone by interviewing them.
* Marietta Stories, Bill's local podcast dedicated to the Marietta, GA area has opened up all kinds of opportunities that Bill never anticipated as well as helped him acclimate to the town and become a 'regular'.
* Marietta Stories has served as a lead magnet for Bill's videography business, Nowicki Media.
* Bill advised making a podcast like his into 'seasons' to avoid burnout.
* Bill's process is a bit unusual in that he typically does his interviews in person with one microphone between them as opposed to over the internet.
* Bill believes that we are wired for stories. He said that when you hear som…
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Jun 28, 2021
Entrepreneurs Over 40 Episode 7 with Dave Stokes
Episode Seven features Dave Stokes, the founder of Author2Audio discussing how he helps authors turn their books into audio books that can be purchased on Audible, Apple Books, and other platforms!
My Key Takeaways:
Some of my key takeaways from my conversation with Dave are:
* When starting a business, try to have a couple of years of savings in your bank account. It will take you more time than you think to be profitable.
* If a book has too many tables or lists the corresponding audio likely won't be compelling. To get around that he provides a companion doc or PDF to audio listeners as a free download.
* The author's own voice provides a sense of authenticity and he very rarely needs to use a professional voice over.
* Here's a bonus that I hadn't considered: In editing the books, Dave is basically getting a free education on each of the topics covered as presented by an expert.
* Audio books improve story telling as you get to hear the author's tone and inflection.…
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Jun 21, 2021
Entrepreneurs Over 40 Episode 6 with Rick Terrien
Episode Six features Rick Terrien, a successful businessman and author discussing starting a business in the second half of our lives!
My Key Takeaways:
* "The entire art of war is knowing what's over the next hill." - Duke of Wellington
* The majority of startups are done by people 45 and older.
* One of the biggest impediments to Entrepreneurship is not knowing an entrepreneur to model after or learn from.
* In school we were taught that it was scary to start your own business. Today it is much scarier not to.
* There has never been a better time to start a one person business than right now...It does take a while to build up your networks of fellow experts so get in the game now.
* There is room to advise people in just about any subject. Do the work no one else wants. Find the problem(s) in your area of expertise and become the subject matter expert. You know where the problems are and newer people entering the field may not know them.
* If you can innovate or do so…
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Jun 14, 2021
Entrepreneurs Over 40 Episode 5 with Mitche Graf
Episode Five features Mitche Graf, a successful businessman, podcaster, and author dispensing spot on business advice and discussing the importance of Customer Service!
My Key Takeaways:
* If you don't fail, you can't truly appreciate what success means!
* 24 Hours a week, 7 months a year ideal. This guide-marker prompts him to identify inefficiencies and create systems in his businesses.
* When starting a new business only spend money to improve the customer experience!
* As customers we should hold businesses to a higher standard so that instead of just meeting our needs they are exceeding them.
* If you can exceed your customer's needs they will stay as your customers and you won't have to acquire new ones.
Show notes and more can be found at EntrepreneursOver40.com
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Jun 14, 2021
Entrepreneurs Over 40 Episode 4 with Robert Morales
Episode Four features Robert Morales better known as 'Traveling Robert' of YouTube fame talking about how you can become an Travel Influencer!
My Key Takeaways:
* "Travel is fatal to Bigotry, Prejudice and Narrow mindedness..." - Mark Twain
* While Robert makes it all look easy, the video editing alone runs one hour per minute.
* Consistency, Thumbnails, and putting out a good product are the main things but eventually you have to find your own voice, find your niche, respect your public, and interact with your public.
* It is never too late to start with your passion!
Show notes and more can be found at EntrepreneursOver40.com
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Jun 14, 2021
Entrepreneurs Over 40 Episode 3 with Stephen Key
Episode Three features Stephen Key of inventRight talking about how you can make money doing product development!
My Key Takeaways:
* You don't need a patent - If Apple cannot defend their intellectual property, what are the chances we can?
* We don't need to go out and start a company. There is a lot of risk involved and by the time that you get a product to market it is already being copied.
* Regarding Opportunity in general - "You have to knock on a lot of doors, and realize that most of them will shut but eventually one will open!"
* You can use LinkedIn.com to get in front of the right decision makers at companies.
Show notes and more can be found at EntrepreneursOver40.com
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Jun 14, 2021
Entrepreneurs Over 40 Episode 2 with Aaron Walker
Episode Two features Aaron Walker of View from the Top Home talking about his Master Mind program, Iron Sharpens Iron!
My Key Takeaways:
* "Can't Couldn't do it and Could did it all!" a very empowering quote his Mom had.
* He also talked about the value of being in a Master Mind where people get real and help each other out as well as themselves.
* The world is starving for authenticity!
* When you focus on other people and help them accomplish their goals and dreams you will get almost anything that you want out of life.
* Master Minds are a great fit for online communities!
Show notes and more can be found at EntrepreneursOver40.com
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Jun 14, 2021
Entrepreneurs Over 40 Episode 1 with Lise Cartwright
Episode One features Lise Cartwright of HustleAndGroove.com talking about Coaching and how you can be a Kindle Author!
My Key Takeaways:
* Human Design is a method to discover more about yourself.
* JST or Just Sit There is another form of meditation.
* Intention Cards offer more flexibility than the traditional Goal Card.
* Don't be afraid to invest in yourself!
Show notes and more can be found at EntrepreneursOver40.com
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Jun 6, 2021
Entrepreneurs Over 40 Intro Episode
Welcome to Entrepreneurs Over 40 - The show where we interview successful sidehustlers and entrepreneurs once a week and discover their origin stories as well as what made them successful. Join me, your host, Greg Mills as we embark on a journey together to discover the secrets to succeeding as an entrepreneur in the second half of our lives. Coming up in our first five episodes we have :
Lise Cartwright a successful business coach and Kindle author.
Aaron Walker who runs a number of masterminds dedicated to improving the lives of its participants. Stephen Key of inventRight describing the product development process. Robert Morales, better know as Traveling Robert of Youtube fame talking about being a travel influencer. and Mitche Graf talking about 6 Star Customer Service among other things. My hope is that you'll sit back and listen and we will all learn together from our various guests while having a good time! After all, Our tagline is The show for (somewhat) mature Entreprene…
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