Bringing the Awareness for Women in Sport with Sara Gross
Episode 35: Show Notes
We’ve come a long way from the days when women were barred from entering sports arenas, but the fact that today, girls drop out of sport at twice the rate of boys, and only 6% of exercise research is female specific, is proof that we haven’t come far enough. Today’s guest is on a mission to change that! After 14 years as a professional triathlete, Sara Gross channeled her competitive energy into the building of Feisty Media, a company which is cultivating an empowering culture for active women. Tune in today to hear Sara’s journey from academic to Ironwoman to business owner, and how she is giving female athletes access to invaluable knowledge, resources, and opportunities to help them thrive in their sports!
Key Points From This Episode:
“Our goal [at Feisty Media] is to create an empowering culture for active women.” — @saragross [0:01:43]
“Girls drop out of sport at twice the rate of boys. There’s stats coming out of the pandemic that are showing that 25% of girls that were in sport before COVID are not likely to go back, whereas the stats for boys is only 10%.” — @saragross [0:03:59]
“We receive this messaging that we’re supposed to be smaller and eat less. Let’s just eat so that our bodies can live well, so that we can feel strong and good and do the things that we love. That’s what I want.” — @saragross [0:25:04]
Links Mentioned in Today’s Episode: