The C-Suite Spot
The C-Suite Spot
Mar 1, 2021
Sido Kitchin – On reinventing herself and the magazine industry after that fateful zoom meeting
Play • 47 min

When Bauer announced that it was bringing its operations to an end, Sido was faced with a choice. She chose action after a brief moment of inertia. We can all learn from Sido as we face personal and career challenges.

From being the editorial director of New Zealand’s legendary women magazines to launching four brand new titles, Woman, Thrive, Haven and Scout. She is someone who has demonstrated personal leadership at a time when the media industry is at risk.

Listen as she explains key personal defining moments that changed the trajectory for the New Zealand magazine industry. Plus, she recounts significant moments that required oodles of strength and courage and the surprising phone call from Sinead Boucher – the new owner of

 We also cover in this episode :

  • Her School Road Publishing deal and the four new magazine titles.
  • The moments leading up to and after Woman magazine was published, her journey into journalism, and how technology has impacted the stories they report on.
  • How she handled the stress involved in moving on from a high profile role at a major media outlet
  • How her new venture has been supported by the whole New Zealand media industry


You can follow Sido on


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