Ash Read grew his side hustle from zero to 100,000 visitors. I wanted to cover this story for side hustlers but you'll learn about SEO & content marketing. Specially, how to beat the big brands with high domain authority.
2:15 - Mental models for marketers from baseball
5:55 - Story behind LivingCozy
15:57 - How to outrank big brands
20:26 - What about boring listicles?
23:45 - The layering mental model (done is better than perfect)
29:23 - How to beat buffer in its own game
32:43 - What if Web3 takes over Google search?
35:53 - Metrics that make LivingCozy successful
Supported by - Growth Mentor
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