Tapping the Power of Positivity in Clinical Research - Nikki Osborn
Play • 15 min

For many sites, retaining staff is difficult. The nature of the industry, trial complexity, costs and regulatory burden can lead to high levels of attrition and even burnout. However, one woman is on a mission to bring cultural change to sites. Nikki Osborn is CEO of Meridian Clinical Research – which she founded in 1999 and built up to a network of more than 30 research sites and 90 principal investigators. From charitable bucket lists to fleur-de-lis tokens, Nikki explains more about her goal to bring the power of positivity to sites.

“We have the same struggles that a lot of people have when it comes to hiring and employee retention. And so what we've done is we try to think out of the box a little bit.”

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