It takes the average contact center 9 months to research and evaluate new contact center platforms to “fix” their customer experience. Yet too often, leaders invest in technology but don’t have the right strategy in place to deliver the basic tenets of good customer service.

What’s more? Without a sound strategy for a better customer experience, contact center leaders wind up using their new tech that's packed with features just as they used their outdated phone system years prior. Let’s fix that.

We’re talking to Cheryl Helm of Helm Communications on how to get the basics of customer service right. Cheryl’s helping call center leaders put strategies in place to deliver outstanding service with every interaction. And, she’s talking about how to discover the untapped potential of contact center technology, so you can finally break through barriers and build a customer experience fit for the modern customer.