The Lead Generation from Leadpages
Bob Sparkins, Leadpages
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Business growth conversations with today's entrepreneurs willing to tell the truth about what it takes to be your own boss and transform the lives of your audience. Hosted by Bob Sparkins from Leadpages. Show notes and more at Leadpages.net/podcast
Available episodes
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Oct 6, 2023
Personalize Your Marketing Automation (Brennan Dunn)
Brennan Dunn is the leading expert in making marketing automation more human for creators, service providers, and small business owners like you. He is the founder of the personalization software, Right Message, and the author of the new book This Is Personal.
During this episode, Brennan shares why you should go all in on email marketing and the key segmentation strategies to get right from the beginning. It’s time to get personal!
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Sep 21, 2023
Champion Your Community (Lloyed Lobo)
Lloyed Lobo, an entrepreneur, podcast host, and community builder. He's the co founder of TractionConf.io and the fintech platform Boast.ai, which recently received over $100 million in growth equity funding. His new book, From Grassroots to Greatness, reveals 13 rules to build iconic brands with community led growth.
In this conversation, Lloyed shares the lessons he's learned from the ups and downs of life, both personal and entrepreneurial, providing you with a straighter path to your own version of success.
For the show, notes, transcripts, and more from this and other episodes, go to Leadpages.com/podcast.
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Aug 31, 2023
Get Consistent Health & Wellness Clients (Lauren Armes)
If you love to transform the lives of your clients, you'll particularly enjoy this episode. My guest is Lauren Armes, the creator of Beyond Seven business coaching for wellness experts. She's also the founder of Well To Do, which was acquired by Fitt Insider in 2022. In our conversation, Lauren shares lessons she's learned as a startup founder and global traveler, marketing mistakes to avoid, and strategies for getting consistent clients.
For the show notes, transcripts, and resources mentioned in this and other episodes go to Leadpages.com/podcast.
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Aug 17, 2023
Lessons from the SaaS Playbook (Rob Walling)
Rob Walling is a passionate evangelist and mentor for founders of bootstrapped SaaS (software-as-a-service) companies whom he serves through the TinySeed business accelerator and the MicroConf community. He's also the voice behind the podcast Startups for the Rest of Us, with over 600 weekly episodes. He's captured much of his 20 plus years in the industry in his fourth book, The SaaS Playbook.
In this episode, Rob digs into lessons he's learned as a father, husband, founder and investor, tips that will support your business growth in the months and years ahead.
Show notes, transcripts, and more available here.
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Aug 3, 2023
Living a Brighter Life (Sherry Walling)
Dr. Sherry Walling is a clinical psychologist serving startup founders, and the creator of ZenFounder.com. She's also the author of Touching Two Worlds: A Guide for Finding Hope in the Landscape of Loss.
In this episode, Sherry shares her perspective and strategies for becoming a high achieving human up to cool things in our world. She also addresses how to avoid entrepreneurial burnout, and how to process grief and achievement within your personal and professional life.
Get the transcripts and show notes for this episode: https://www.leadpages.com/blog/sherry-walling-living-a-brighter-life
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Jul 28, 2023
Seeking Success through Bite-Size Entrepreneurship (Damon Brown)
Our guest this week is Damon Brown. A prolific author, keynote speaker, and business coach, Damon uses his various platforms to encourage nontraditional creatives to build their businesses on their own terms and timelines.
In this episode, Damon shares his journey as a social and tech journalist to Bootstrapping and then selling two apps. We talk about how fatherhood influenced his approach to business and how you can craft your path within bite-sized entrepreneurship.
For show notes, transcripts, and more, visit https://www.leadpages.com/blog/damon-brown-bite-sized-entrepreneurship
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Jul 6, 2023
Make More Videos, Not Excuses (Lou Bortone)
My guest today is Lou Bortone, the video marketing godfather.
For over 20 years, Lou has used his passion and expertise to help companies and entrepreneurs like you expand your message with video strategies that actually work for you. In this episode, we discuss a few of Lou's favorite video creation resources, tips on utilizing AI in your business, and a variety of ways you can reach and serve your ideal clients.
You'll definitely want to get the show notes for today's episode. For all the resources and tips that Lou shares, you can get those at Leadpages.com/podcast. Let's dig into it.
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Jun 30, 2023
Speak Your Way to More Clients (Krista Martin)
If you're a coach or consultant wanting to get more clients through speaking, you are in the right spot.
Our guest today is Krista Martin, the founder of Six Figure Impact Academy. She shows coaches how to fill their programs through virtual and in person speaking. In this episode, we talk about her jump from pharmaceutical sales to entrepreneurship, strategies for getting audiences to take action, and what to include in your talks to get more people to say yes to your coaching.
For the show notes, transcripts, and more, visit Leadpages.com/podcast.
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Jun 15, 2023
Create Online Courses that People Love (Nathalie Lussier)
If you want to have a positive impact on more people, you've likely created or thought about creating an online course.
Introducing Nathalie Lussier, the founder and creator of AccessAlly, one of the best course and membership platforms available for WordPress.
During our discussion, Nathalie shares lessons from her journey as a software developer turned marketing consultant turned SaaS founder, strategies to create and sell your own online courses, and how to help your students get more value from your programs.
You can check out the show notes, transcripts and resources for this and other episodes Leadpages.com/podcast, and if you'd like to learn more about Accessally, head over to Leadpages.com/accessally. Now let's get into the conversation.
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Apr 13, 2023
Conversion Copywriting: Turn Your Words into Revenue (Joanna Wiebe)
The words that you use to convince people that what you have is what they need, is what copywriting is all about.
My guest this episode is Joanna Wiebe, the founder of Copyhackers. Jo discusses her background working for Intuit as she worked herself into the world of entrepreneurship. We also talk about the role of artificial intelligence and copywriting, and her answer may surprise you about that. We also dive deep into what you should be including on your homepages and your landing pages to convert more of those clicks into clients for the show notes, transcripts, and more.
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Mar 31, 2023
YouTube Growth: Video Strategies to Expand Your Audience (Matt Giovanisci)
If you've been trying to grow your business online with YouTube but haven't quite cracked the code, you've tuned into the right episode. My guest today is Matt Giovanisci, the founder of Swim University, Brew Cabin, and Money Lab.
In this episode, Matt shares some of his best strategies for growing a YouTube channel and building your email list from your video content. We also dig into his entrepreneurial journey and the lessons he's learned along the way.
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Mar 22, 2023
Engineering Success: Design Your Business with Group Coaching (Jereshia Hawk)
If you are an expert or a coach who's wanting to add group coaching to your business, you have tuned into the right episode. Jereshia Hawk teaches her clients how to use their expertise and turn it into a curriculum-based group coaching program that has a high impact on the lives of your clients.
In this episode, Jereshia shares how she uses her professional background as a civil engineer to design group programs through frameworks and high levels of curriculum to have that high impact on the lives of her clients. She also breaks down how to think through what you put into your offer and what to charge for your group program, and how to think differently about that so that you can have the best results for your own business.
About Leadpages
Leadpages is the top conversion-first lead generation platform, which makes it easy for entrepreneurs, service professionals, small businesses, and the agencies that serve them to turn clicks into customers. Whether you're looking to create landi…
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Mar 16, 2023
Course Creator: Serve a Wider Audience Teaching What You Know (Gemma Bonham-Carter)
Have you been thinking about creating an online course, but you're just not quite sure where to begin? Well, you're in luck with this episode. My guest today is Gemma Bonham-Carter, the founder of Course Creator School, where she helps smart people like you turn your knowledge and expertise into a course that generates some really great revenue for your business.
During this episode, Gemma shares her best advice on what to include in your course, how to stay focused on the success of your students, and how to price your course. She also shares the tools that she's using to create and deliver her programs.
Show notes and transcripts for this episode
For more episodes of the podcast, visit Leadpages.com/podcast.
About Leadpages
Leadpages is the top conversion-first lead generation platform, which makes it easy for entrepreneurs, service professionals, small businesses, and the agencies that serve them to turn clicks into customers. Whether you're looking to create landing pages for…
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Mar 9, 2023
YouTube Success: Grow Your Business with Video (Laurie Wang)
Our brilliant guest today is Laurie Wang, a business strategist, keynote speaker, and consultant who helps businesses harness the power of social media to grow their bottom lines.
In this episode, you'll hear some of Laurie's best advice for growing your YouTube channel, leveraging the power of various social media platforms, taking social media followers and turning them into email subscribers, and becoming a known expert in your field.
Show notes to this and other episodes available at Leadpages.com/podcast.
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Mar 2, 2023
Communicating Magic: Creating Videos and Emails That Convert (Alex Cattoni
Turning your marketing ideas into words that convert strangers into customers can be a real struggle—but it doesn't have to be. We’re excited to share an interview with Alex Cattoni, the founder of Copy Posse and one of the leading voices in online direct response copywriting.
Last year, she won the prestigious Digital Marketer of the Year award at Traffic & Conversion Summit, and she educates a quarter million subscribers on YouTube with her weekly copywriting lessons.
In this episode, Alex shares insights from her journey from customer success intern to freelancer to entrepreneur. She shares her perspective on the role of AI in copywriting and discusses how to write effective emails that get readers to become customers.
Show notes and transcripts for this episode
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Feb 23, 2023
Earning Trust: Driving Revenue as a Serve-First Business (Miles Beckler)
This week’s guest on The Lead Generation podcast is Miles Beckler. He just recently crossed the 200,000 subscriber mark on his eponymous YouTube channel where he shares strategies, tactics, and resources for online marketing success. Separately, he and his wife Melanie have a 12-year track record in the meditation and spirituality niche.
In this episode, he and I discuss his journey from Discount Tire mounter to entrepreneur, the importance of delivering value at every turn, and how to combine email and affiliate marketing into a lucrative business.
Show Notes for this and other episodes at Leadpages.com/podcast.
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Feb 16, 2023
Skyrocket Your Conversions: Key Elements of Landing Pages (Oliver Kenyon)
Oliver Kenyon is the co-founder of ConversionWise and has been skyrocketing conversion rates for his clients and students for well over a decade.
In this episode of the Lead Generation Podcast, Oliver discusses the lessons he's learned during his journey as a serial entrepreneur, shares his key elements for a high-converting landing page, and highlights a few surprising tools he uses in his daily life.
For show notes, transcripts and more, visit Leadpages.com/podcast.
To take advantage of Oliver's offer, visit Leadpages.com/conversionrateacademy and use the code Leadpages to get 50% off your first month.
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Jan 26, 2023
Email Endorsements: Increase Revenue with Affiliate Marketing (Igor Kheifets)
Have you incorporated affiliate marketing into your business yet? Today’s guest is Igor Kheifets, the author of List Building Lifestyle and a podcast of the same name. His expertise in email strategy and affiliate marketing fueled his achievement as the number one Leadpages affiliate for 2022.
In today's episode, we dig into the impact online marketing has had on his family (including a delightful comic book project for his daughter). We also discuss how to leverage email in your business and how to use email solo ads to take control of the growth of your income.
Explore the transcripts, show notes, and more
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Jan 18, 2023
Advertising Tips: How to Succeed with Facebook Ads on a Limited Budget (Jenn Possick)
Advertising your business online can be tricky, expensive, and frustrating. Here to help is this week's guest, Jenn Possick.
Jenn helps coaches and course creators run Facebook and Instagram ads that convert.
In today's episode, we dig into Jenn's discovery of online marketing as an elementary school teacher, what to include on your landing pages for easier list building, and what's working right now when it comes to advertising on Facebook and Instagram.
Show notes for this and other episodes available at Leadpages.com/podcast.
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Jan 12, 2023
Content Engine: Rise Above the Noise (Tracey Wallace)
Tracey Wallace is the Director of Content Strategy at Klaviyo, an ecommerce marketing automation platform for sellers on Shopify, BigCommerce, WooCommerce, and many more. Tracey's experience over the last decade also includes creating and leading content teams at BigCommerce and MarketerHire.
In this episode, Tracey discusses the opportunities and challenges ahead in a world of artificial intelligence, how to think more strategically about your content marketing plan, and how to set your brand apart to attract more business in the year ahead.
For show notes to this and other episodes, go to Leadpages.com/podcast.
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Dec 22, 2022
Prioritizing Value: Accelerate Success with Customer Led Growth (Gia Laudi)
On this week’s episode of the Lead Generation, we’re excited to introduce you to Gia (Giorgiana) Laudi, a marketing and growth advisor for SaaS who has helped companies like MeetEdgar, SparkToro, MarketerHire and Wistia, grow sustainably. She's the co-author of Forget The Funnel, and in this episode she dives into her journey to entrepreneurship, why customer-led growth is essential for recurring revenue companies, and how to get your ideal customers to fuel your marketing.
Show notes for this and other episodes
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Dec 15, 2022
Strategic Automation: Accurately Scale the Right Things in Your Business (Chris Davis)
Chris Davis (an alumni of the early days of Leadpages) is the founder of Automation Bridge, a training, consulting, and certification community for automation service professionals and entrepreneurs who are ready to put marketing automation to work the right way. He's also the host of the All Systems Go podcast.
In this episode, we dive into his journey from electrical engineer and startup employee, to a successful entrepreneur. We also get his take on marketing automation strategies, tactics, and tools that you can put to use right away.
Go to episode show notes and more
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Dec 8, 2022
Pursuing a Pivot: When Taking a Detour is the Next Right Thing (Ruth Soukup)
Are you an entrepreneur who has another great idea to pursue, but you’re scared of taking the risk? This episode of The Lead Generation podcast is for you. Ruth Soukup is the founder of Ruth Soukup Omnimedia, which includes the brands Living Well, Spending Less, Elite Blog Academy, and Thinlicious. She's also a New York Times bestselling author of Do It Scared and six other books. In this episode, Ruth shares lessons she's learned in her entrepreneurial pursuits, her new venture in helping women with their health and wellness, and an update on how her community is doing after her Hurricane Ian.
For episode show notes and more, visit the Leadpages podcast page
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Oct 20, 2022
Business Breakthroughs: Attract Clients Through Greater Clarity (Vanessa Cabrera)
This week, learn from Vanessa Cabrera, a business coach who helps her clients clear up their marketing mindset so they can attract clients more easily with their social media strategy. Vanessa shares lessons she's learned on her entrepreneurial journey, the four key ingredients to enacting positive change and methods for getting out of your own way so you can have a greater impact on the lives of the people you serve.
Show notes for this and other episodes
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Oct 12, 2022
Freelancing Kickstart: Find Success Working with (or as) a Freelancer (Brooke Markevicius)
This episode features the two sides of freelancing—working as a freelancer or working with a freelancer.
Our guest is Brooke Markevicius. She’s the founder of Allobee (recently acquired by The Riveter), a freelancer marketplace that serves parents who want to support their families with flexible freelance careers, and the micro small businesses that hire them.
Brooke shares the lessons she's learned while creating the Allobee platform. She also discusses how people can start and grow their own freelance businesses and how small business owners can earn the greatest ROI working with the right people at the right time.
Show notes for this episode and more
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Oct 7, 2022
Win-Win Services: Create a Service-Based Business Loved by You and Your Clients (Emylee Williams)
If you run a service-based business serving clients, you're going to love this week's episode. Emylee Williams is the co-founder of Boss Project (along with Abagail Pumphrey). She shares her path to a profitable partnership, how to build a life-first business, and tips for taking your service offerings to the next level.
Show notes and more
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Sep 28, 2022
Confidence Mindset: Uncovering the Best Version of Your Life and Business (Rachel Luna)
In this episode of The Lead Generation, we're talking about mindset, motivations, and money with Rachel Luna. Rachel is the host of the upcoming Confidence Activated business conference, as well as the host of the Permission to Offend podcast. She’s also a veteran of the US Marine Corps and a breast cancer survivor.
As a powerful coach, Rachel serves women who want to stop letting cultural norms and invisible obstacles get in their way of living amazing lives of impact and wealth. Our conversation digs into Rachel's own history and the lessons she's learned while pursuing dreams that others told her were impossible.
Show notes for this episode and more
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Sep 22, 2022
Automated Webinars: Serve Your Audience While Saving Your Time (Melissa Kwan)
Melissa Kwan is the founder of eWebinar, a software platform that marketers and teams use to deliver engaging evergreen webinars to their prospects and customers without spending all their time doing demos.
In this episode, Melissa shares her journey to nomadic entrepreneurship. She also discusses how creating a SaaS company is different from other types of businesses and what's working right now in the world of automated webinars.
If you'd like to see how automated webinars could benefit your business, check out a demo of eWebinar.
Show notes for this and previous episodes are here.
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Sep 15, 2022
Pt. 1 - Beyond Measure: Grow Your Spheres of Influence (Rand Fishkin)
The Personal Part
For the last 20 years, Rand Fishkin has made the world of marketing a better place for both businesses and the customers they serve. He's the co-founder of SparkToro, a tool that does the heavy lifting of market research so brands of all sizes can discover their customers' spheres of influence.
This interview was packed with both personal and professional wisdom, so we split it up into two episodes for you.
In part one, we explore Rand's thoughts on issues that impact our human experience beyond the world of business.
In part two, we discuss Rand's ideas for business growth strategies—specifically, which approaches have the biggest payoffs and which channels may be cannibalizing your profits.
Episode Show Notes and More
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Sep 15, 2022
Pt. 2 - Beyond Measure: Grow Your Spheres of Influence (Rand Fishkin)
The Business Part
For the last 20 years, Rand Fishkin has made the world of marketing a better place for both businesses and the customers they serve. He's the co-founder of SparkToro, a tool that does the heavy lifting of market research so brands of all sizes can discover their customers' spheres of influence.
This interview was packed with both personal and professional wisdom, so we split it up into two episodes for you. This is the second part of the interview.
In part one, we explored Rand's thoughts on issues that impact our human experience beyond the world of business.
In part two, we discuss Rand's ideas for business growth strategies—specifically, which approaches have the biggest payoffs and which channels may be cannibalizing your profits.
Episode Show Notes and More
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Sep 8, 2022
How to Grow Your Business with Facebook and Instagram Advertising Krista Ripma
Krista Ripma is the co-founder of Authentic Audience, a boutique ad agency and digital marketing firm serving small businesses that specialize in self-care, self-love, and self-expression.
In this episode of The Lead Generation, Krista shares her thoughts around advertising strategies, thinking about money as an energetic resource, and lessons learned throughout her journey to entrepreneurial success.
Show notes and more
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Sep 1, 2022
Predictable Income - Financial Freedom Through Virtual Summits (Liam Austin)
For many entrepreneurs, the ebb and flow of inconsistent income is normal. However, it doesn’t have to be that way.
In this episode, Liam Austin shares his journey to discover predictable income through virtual events. You'll learn about Liam's early career as a professional athlete and high-performing sales leader, what makes for a successful virtual event, and how to gain more predictable income by what you do after your event wraps up.
Show notes and other episodes are available at Leadpages.com/podcast
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Aug 24, 2022
The Music of Business: Compose Your Own Path to Entrepreneurial Success (Carmen Morin)
Here’s a fresh perspective: what if you approached your business the same way a professional musician looks at their performance and teaching career? In this episode of The Lead Generation Podcast, award-winning concert pianist Carmen Morin shares lessons she’s learned as a performer, teacher, music school owner, and business coach.
Having performed on stages around the world, and coached other musicians and entrepreneurs of all skill levels, Carmen applies her professionalism to everything she does. Listen to this episode to hit the right notes with your own applauding audience.
Show notes for this episode
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Aug 16, 2022
Pt. 1 - Influence Acceleration: Using Events and Social Media to Grow Your Community (Ashley Ann)
If navigating the world of social media more profitably is a key priority for you, then you’re going to love this two-part episode of The Lead Generation podcast.
Ashley Ann Jones (@KingAshleyAnn on the social channels) teaches entrepreneurs how to stand out on Instagram and TikTok through authentic and strategic content. She’s also the host of the Accelerate 180 business conference.
In part 1, Ashley Ann shares lessons she's learned turning her side hustle into a dream business, and how to create live event experiences that truly stand out.
Show notes for this episode
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Aug 16, 2022
Pt. 2 - Influence Acceleration: Using Events and Social Media to Grow Your Community (Ashley Ann)
If navigating the world of social media more profitably is a key priority for you, then you’re going to love this two-part episode of The Lead Generation podcast.
Ashley Ann Jones (@KingAshleyAnn on the social channels) teaches entrepreneurs how to stand out on Instagram and TikTok through authentic and strategic content. She’s also the host of the Accelerate 180 business conference.
In part two, she reveals some of her top tips for driving more revenue from social media.
Show notes for this episode
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Aug 11, 2022
Empowering Products: Increase Results and Revenue with Digital Downloads (Monica Froese)
The path of entrepreneurship is rarely a straight line. Wherever you find yourself in your own business journey, you’ve likely made adjustments along the way. Today’s episode features a member of The Lead Generation whose “failure is not an option” approach has led to great success for both her family and the parents she serves.
Monica Froese is the founder of RedefiningMom.com and the host of the Empowered Business Podcast. In this episode, Monica shares her journey from the corporate world to mom to entrepreneur, her realization around the best way to serve her audience, and how you can grow your business through digital products and courses.
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Aug 10, 2022
Intentional Conversions: Keys to Effective Virtual Presentations (Alfred Poor)
Speaking online differs from presenting on stage. In this episode, technologist and virtual training specialist Alfred Poor provides insights from his career in journalism and appearing on stages at various conferences (IRL and virtual).
In this conversation, Alfred shares lessons he’s learned along his entrepreneurial journey, tips for presenting more confidently on camera, and a few conversion tips he’s discovered while split-testing his landing pages.
Click here for show notes
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Aug 10, 2022
Fiesta Formula: Create a Business That Pays You to Party (Geni Ramos)
We’re back with the first episode of Season 3 of The Lead Generation podcast—a marketing show that reveals the many pathways of entrepreneurship and the skills, strategies, and steps to grow your business online.
In Episode 31, Geni Ramos shares the lessons she’s learned growing her company, La Consultoría Digital, as it supports the efforts of her Spanish-speaking clients around the world. She discusses the key elements of marketing automation and the types of tools to use to create a business that rewards you with an enjoyable life.
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Oct 8, 2019
Elevate Your Personal Brand with Confidence (with Kailei Carr)
Kailei Carr is the CEO of the Asbury Group, and helps high-powered women “show up” in a way that is authentic to who they are, maximizes opportunities and allows them to experience a life and career they crave.
In this episode, Kailei shares how to lead with the best version of yourself, leverage digital marketing tools like video and podcasts, and what to do when you run into roadblocks.
For transcripts, show notes, and more, go to Leadpages.com/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads-dependent entrepreneurs. Our goal is to fire you up for your own business, and shorten your pathway to profit while you make a positive impact on your audience.
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Oct 1, 2019
Attract Better Clients with Lead Magnets (featuring Bryan Harris, Attract.io)
Bryan Harris is the founder of Growth Tools, which creates software tools and online accelerator programs to speed up the growth of your business. I’m excited to announce that Leadpages has partnered up with them to provide you 100% free access to their lead magnet creation tool, Attract.io, which we’ll talk more about at the end of the conversation.
In this episode, Bryan shares best practices of lead magnet creation, including mistakes to avoid, key components that turn new subscribers into top clients, and 3 simple methods for promoting your lead magnet for faster email subscriber growth.
For transcripts, show notes, and more, go to Leadpages.net/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads-dependent entrepreneurs. Our goal is to fire you up for your own business, and shorten your pathway to profit while you make a positive impact o…
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Sep 24, 2019
23 Tips for Better Marketing Webinars (Daniel Waas, GoToWebinar)
If you’ve ever wanted to run webinars to promote your business but were too intimidated to get started, you’re going to love this week’s episode. My conversation is with Daniel Waas, the Director of Marketing at GoToWebinar. Originally from Germany, Daniel is on a mad mission to end all dull webinars. In this episode, Daniel shares over 20 specific tips for getting started with webinars, including when to schedule your webinar, how to get more people to show up, and how to boost engagement of your audience during your trainings.
For transcripts, show notes, and more, go to Leadpages.com/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads-dependent entrepreneurs. Our goal is to fire you up for your own business and shorten your pathway to profit while you make a positive impact on your audience.
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Sep 17, 2019
3 Steps to Marketing Your Service-Based Business Online (Collin Belt)
This week, we’re going back to the basics with a digital marketing 101 conversation with Collin Belt, someone who has turned his specific skillset into a thriving agency serving clients around North America at BeltCreative.com. In this episode, Collin shares 3 steps to marketing your service-based business online, the tools that make your marketing life easier, and tips on turning what you do into an agency model.
For transcripts, show notes, and more, go to Leadpages.com/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads-dependent entrepreneurs. Our goal is to fire you up for your own business and shorten your pathway to profit while you make a positive impact on your audience.
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Sep 10, 2019
Better Practices for Conversion Rate Optimization (Talia Wolf)
Talia Wolf is the conversion rate optimizer behind GetUplift.co, a CRO consultancy and education company that shows companies how to 10x their results through emotional targeting.
This is Talia’s third appearance on a Leadpages podcast, and this time she breaks down the steps to effectively research your market, get to know what your audience is thinking about their problem, and the real reason why you shouldn’t talk about your competition in your marketing.
Also, Talia and Shanelle Mullin from Shopify have just released a brand new guide to landing pages that I know you’re going to want to dive into. We’ve co-sponsored this guide so you can get it free at Leadpages.com/lpg.
For transcripts, show notes, and more, go to Leadpages.com/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads-dependent entrepreneurs. Our goal is to fire you u…
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Sep 4, 2019
Discover the Golden Words That Convert More Customers (Michel Fortin - Part 2)
Michel Fortin and I continue our conversation from last week. I get him to share a few copywriting strategies you can use to elevate your sales results online. Michel’s had an extremely successful career as one of the best direct response copywriters alive. 15 years ago, he gained internet marketing fame as the copywriter behind the web’s first $1million in a day product launch from John Reese. Michel’s words have been used by companies large and small and across multiple industries generate millions in revenue.
For transcripts, show notes, and more, go to Leadpages.com/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads-dependent entrepreneurs. Our goal is to fire you up for your own business and shorten your pathway to profit while you make a positive impact on your audience.
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Aug 27, 2019
Take Your Talents In-House with a Dream Job (Michel Fortin - Part 1)
Michel Fortin is a legendary copywriter and full stack marketer, currently serving as the director of marketing for a medical clinic in Ottawa, Canada.
This episode is a counter-punch to our usual conversation on entrepreneurship. The skills you’ve honed as an entrepreneur may be well suited for taking your talents in-house for a corporate gig. Find out why a J-O-B might actually be a perfect move for you as Michel and I discuss his choice to take on a dedicated role inside a company, the principles of kaizen that he brings to his leadership style, and how he is still able to scratch his entrepreneurial itch.
For transcripts, show notes, and more, go to Leadpages.com/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads-dependent entrepreneurs. Our goal is to fire you up for your own business and shorten your pathway to profit while you make a positive…
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Aug 20, 2019
Boost Your Business with a Short Book (Daniel Hall)
Gain an instant boost in credibility and demand for your services when you create a short book showcasing your expertise. Daniel Hall is a prolific content producer, and in this episode we discuss the benefits of producing short books for your business that boost your credibility and help you stand out in your market. He shares some of his favorite methods for producing your book within 90 days, and how to leverage for more revenue in your business.
For transcripts, show notes, and more, go to Leadpages.net/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads-dependent entrepreneurs. Our goal is to fire you up for your own business, and shorten your pathway to profit while you make a positive impact on your audience.
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Aug 13, 2019
Become a Customer-Centric Business (Peter Fader & Sarah Toms)
Peter Fader and Sarah Toms, the co-authors of Customer Centricity Playbook, share how to think differently about your target audience, which customer acquisition channel seems to always win, and how to become a more customer-centric business by determining exactly who your best customers are.
For transcripts, show notes, and more, go to Leadpages.com/podcast
Top Takeaways from the Episode
* Diversify your idea of the target customer. Individual customers are wildly different from each other, both in terms of what they're looking for from you, and how valuable they are to you in terms of their future lifetime value.
* Referrals first. No matter the industry, acquiring customers through referrals tends to be a strong channel, albeit with somewhat limited scalability.
* Evaluate your metrics in cohorts. Avoid using averages in your data, but explore metrics (like Net Promoter Score) across different customer groups based on acquisition channels, plan levels, activity, e…
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Aug 6, 2019
Produce Your Own Path to Freedom (Michael Hall and Chris Sakr)
Michael Hall and Chris Sakr, the co-founders of ShoHawk Media in Portland, Oregon, talk about the lessons they learned creating their feature documentary, Generation Freedom, how they collaborate on projects while having day jobs, and their approach to editing their content.
For transcripts, show notes, and more, go to Leadpages.com/podcast
About the Podcast
The Lead Generation Podcast features small business origin stories and marketing lessons for coaches, consultants, service professionals, and leads dependent entrepreneurs. Our goal is to fire you up for your own business and shorten your pathway to profit while you make a positive impact on your audience.
Top Takeaways from the Episode
* Validate your ideas with the right people. Test your ideas with your market, not friends and family who will likely sugar coat their feedback to the detriment of your project.
* Even flops bear fruit. Lessons learned and skills developed in a failed project or launch often be…
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Jul 2, 2019
Prosper from Clarity with Bryan Nguyen
We’re closing out Season 5 of The Lead Generation with a great example of an entrepreneur who jumped out of a comfortable corporate gig to start his own company.
Bryan Nguyen (CleverTaxes.com) shares how his initial business plan faltered and what he did to change his success trajectory. He also gives his advice on learning vs. delegating, and when it makes sense to work with a coach. I also got him to share a couple of financial tips that will likely save you quite a bit of money on your taxes.
For transcripts, show notes, and more, go to Leadpages.com/podcast
Bryan is the founder of CleverTaxes, which helps digital entrepreneurs grow profits and save taxes so they make more money, save more time, and have complete confidence in their financial health.
Top Takeaways
* Choose your clients. Design your business in such a way that you get to pick the types of clients that you want to work with.
* Share quality content. Publish higher-value content and focus on d…
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Jun 25, 2019
Make the Connections with Cheryl Muir
Cheryl Muir shares her journey from corporate public relations to becoming a relationship whisperer, the tools she uses to market her coaching business, and a mindset shift to pricing your programs and services at a higher rate.
For transcripts, show notes, and more, go to Leadpages.com/podcast
Cheryl delivers “Love Bites” videos to her community at CherylMuir.com, where she provides programs and private coaching to women ready for an empowered relationship.
Top Takeaways
* Know your worth. Know the value of what you bring to the table, both in terms of the experience you bring to the table and the results you’re helping your clients achieve.
* Reach out and connect with someone. When it comes to increasing your exposure, pitch to as many people as possible through their online contact information and social networks.
* Put in the work. You've got to work hard. You've got to be really focused and aligned to your why.
* Hustle with boundaries. To be f…
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Jun 18, 2019
Clarify Your Message with Cindy Schulson
Cindy Schulson shares how to market from the heart instead of relying on hype, the marketing strategy she prefers for the biggest impact, and what it takes to stand out from the crowd.
For transcripts, show notes, and more, go to Leadpages.com/podcast
Cindy is the founder of MarketingFromWithin.com, which trains coaches on how to clarify, share, and monetize their core message in their business.
Top Takeaways
* It’s never one and done. Our business, our niche, our message continue to evolve and refine themselves.
* Market with heart instead of hype. Honor yourself and the people that you're here to help instead of operating from a place of manipulation.
* Build on your successes. Leverage your experience and strengths in your business, and align it in a way that you're passionate about.
* Check your ego at the door. If you don’t like your voice or image on the screen, focus on the people that we're here to serve, and you’ll get over that hump.
* Lea…
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Jun 11, 2019
Get Off the Sidelines with Phil Adair
Phil Adair shares a mental trick for overcoming self-doubt, how he persevered imperfectly through an unimaginable tragedy and the tools he uses to create and market his content.
For transcripts, show notes, and more, go to Leadpages.com/podcast
Phil is the founder of PhilAdairTraining.com, an online resource for aspiring entrepreneurs and digital marketers. Originally from New Zealand, Phil now calls Sydney, Australia home.
Top Takeaways
* There’s no such thing as an overnight success. Attaining success doesn’t appear overnight, it makes many years and hard work to achieve.
* Transitions are never timely. When tragedy or hard times strike will you take a step back or dive into your work? It's your choice.
* Never stop learning. Take advantage of as many tools, podcasts, books, etc., as possible. The more you learn the more you’ll understand where you want to go and what you want to do in your business.
* Don't sit on the sidelines. Be a professional. Dive…
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Jun 4, 2019
Take the Leap with Lacy Beatley
Lacy Beatley shares how she went from side hustle to digital marketing agency owner, the challenges of growing a business out of an RV, and a clever lead generation strategy that gets her great clients.
For transcripts, show notes, and more, go to Leadpages.com/podcast
Lacy is the founder of Jungle Cat Marketing, a website marketing company specializing in landing page design. She’s also a former member of the Leadpages customer support team who took the leap into entrepreneurship two years ago and is now living her dream RV lifestyle with her wife in Rockaway Beach, Oregon.
Top Takeaways
* Follow your gut. Trust your instincts and do what you love – don’t let other people’s opinions hold you back.
* Don’t let your perceived limits define you. Starting a business and being an entrepreneur can be challenging, that’s why it’s so crucial to reach out and ask for help when you need it.
* Be seen online. Local brick-and-mortar stores in tourist areas ca…
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May 31, 2019
Get Hyper-Focused with Ian Garlic
Ian Garlic shares the tools his company uses to keep the team focused on their key projects, the “S” word that frequently sabotages the growth freelancers are seeking, and his approach to getting out of a business slump quickly.
For show notes, transcripts, and more, go to Leadpages.com/podcast.
Ian is the founder of authenticWEB, a digital marketing agency specializing in video and SEO. Ian also hosts the Garlic Marketing Show and is building a directory of video professionals at StoryCrews.com.
Top Takeaways
* Get hyper-focused on one thing. Make sure obviously it has value to people and just worry about delivering that value as much as possible at first to as many people as possible and know that it's going to be hard.
* Passion will trump the best sales techniques all day. People want authentic excitement coming from the people they buy from.
* When you're feeling bad about your business, reach out and help someone else. Genuinely help someone else wi…
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May 21, 2019
Shifting Gears with Clay Collins
Clay takes a trip down memory lane to discuss how he found the first 200 customers of Leadpages before the software existed, what he learned about leadership growing his first startup, and what it’s like to shift gears into a new industry where nobody knows about your track record.
For show notes, transcripts, and more, go to Leadpages.com/podcast.
Clay is currently growing his second startup, Nomics, a crypto asset data company delivering professional-grade market data APIs to institutional crypto investors and exchanges. He is the co-founder and Chairman of the Board of Leadpages.
Top Takeaways
* Don’t be afraid to give something new a try. You can invest a little bit of time and/or money and if it works out well then you can put more energy into it with less risk.
* Get to know your audience and be authentic. This way you are able to establish who you are and the value of your brand – without shoving a sale in their face.
* Keep yourself motivated. As…
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May 14, 2019
Over-Deliver the Value with Dimitrije Ostojić
Dimitrije Ostojić shares how he’s become a leading voice in digital marketing in the Balkans, reveals his favorite list building method and gives a great way to convert leads into customers at scale.
For show notes, transcripts, and more, go to Leadpages.com/podcast.
Dimitrije is the founder of Default Design, a global digital marketing agency headquartered in Novi Sad, Serbia. Focusing on marketing automation and lead generation, Dimitrije, and his team bring strategic planning and tactical implementation to each project they take on.
Top Takeaways
* Don’t be afraid to give something new a try. You can invest a little bit of time and/or money and if it works out well then you can put more energy into it with less risk.
* Get to know your audience and be authentic. This way you are able to establish who you are and the value of your brand – without shoving a sale in their face.
* Keep yourself motivated. As an entrepreneur it’s easy to lose momentum, so…
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May 7, 2019
Put Yourself First with Maria Dominguez-Courian
Maria Dominguez-Courian shares what motivated her to start her own business, how she narrowed her niche to brides-to-be, and where she turns for inspiration and support.
For show notes, transcripts, and more, go to Leadpages.com/podcast.
Maria is the holistic nutritionist behind Vitalia Nutrition. Her coaching and courses support women who want to reboot their metabolism and re-balance their lives through food. Her Healthy Bride Method is used by wedding planning women who want less stress and more energy leading up to their big day.
Top Takeaways
* Self-care is important. Taking care of your mind, body, and mentality can help you achieve so much more if you’re willing to take care of yourself first.
* Find your niche and work hard at what you love – then it won’t seem like work.
* Surround yourself with people who will motivate and encourage you when you’re down. It never hurts to have a cheerleader on the sidelines rooting for you!
* Find the tools t…
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Apr 30, 2019
Emerge from Your Comfort Zone with Kelly McCausey
Kelly McCausey shares the mindset shifts that blew the lid off her own business, how collaborating with her competition generates ripple effects and her favorite pathway to generating multiple streams of income.
For show notes, transcripts, and more, go to Leadpages.com/podcast.
Top Takeaways
* Don’t let your comfort zone keep you from doing something amazing. Getting out of your comfort zone will help you learn about yourself, achieve new things, and make you more confident in who you are as a person.
* Take partnerships seriously, even with your competition. Before you start a partnership, try out a collaborative project first.
* Don’t let raising your prices for your product or business hold you back. When you provide value, you will also provide opportunities for your community to grow together.
* Playing small keeps a lid on your audience, and does a disservice to them.
* Think big tree vs. tending a fledgling orchard. Focus your efforts on a singular bus…
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Apr 23, 2019
Unleash Your Deep Genius® with Nancy Marmolejo
Nancy Marmolejo shares a different perspective on what a "freedom lifestyle" really looks like, what she's reading to fuel her spiritual engine, and what she learned during challenging times that can help you persevere during your own.
For transcripts, show notes, and more, go to Leadpages.com/podcast
Nancy has an uncanny knack for getting her clients to discover their own Deep Genius® – a unique blend of purpose, passion, and prodigy that entrepreneurs and (and the companies they run) bring to the world. A former high school teacher, Nancy believes everyone's Deep Genius is their personal master key to making the difference you're here to make.
Top Takeaways
* Take one step at a time, just because someone says you need to do something doesn’t mean it’s always right for your business or it might be better done at another time.
* There is honor in working. Do what you love and don’t be fooled by others touting a 3-hour lazy lifestyle.
* Find people who can…
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Apr 16, 2019
Produce Your Own Success with Lou Bortone
Lou Bortone shares how to get the right mindset for incorporating video into your campaigns, thoughts on the entrepreneurial life while being an active parent to teenagers, and the tools he uses to accelerate the projects he and his clients work on.
Get the show transcripts and more at Leadpages.com/podcast.
Lou helps busy small business owners fully leverage and express themselves by using video marketing in authentic ways. A former marketing executive for radio and television, including with Fox Family (now ABC Family) and E! Entertainment, Lou’s consulted entrepreneurs with their video strategies and action plans since 2002.
Top Takeaways:
* With today’s tech and resources, small business owners are essentially their own TV stations. Your role is producer, director, and actor of the shows you wish to make.
* To be successful on camera, you don’t need to adopt some stranger’s persona – just be you.
* With people sometimes watching 2 or 3 screens at the same t…
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Apr 9, 2019
Stay the Course with Julie Raich Diémé
Julie Raich Diémé shares how she was able to turn her own mindset challenges into solutions, realize the value she brings to her clients, and begin to cash in on her talents as an educator.
For show notes, transcripts, and more, visit Leadpages.com/podcast.
Julie is an online course consultant for health and wellness business owners. A linguist and educator by trade, Julie partners with her clients to develop digital programs that get students to the finish line.
Top Takeaways
* Be resilient. You simply can’t give up after trying one thing that doesn’t work out.
* Involve other people. Expanding and nurturing your business doesn’t have to be done alone. Asking for help or hiring someone to help around the house while you work can make all the difference.
* Understand your audience. Match your product or service to the needs and skillsets of your students and customers. This way you can offer exactly what they’re hoping to receive in an easy, understandabl…
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Apr 2, 2019
Expand Your Global Reach Online with Jenn Cohen
Jenn Cohen shares the story of her entrepreneurial journey, including what held her back, who pushed her forward, and how she persists in order to impact more kids around the world as they pursue their college dreams.
For transcripts, show notes, and more, visit Leadpages.com/podcast
Jenn is the founder of LaunchPad Education. With a team of tutors, they provide personalized, 1-1 online SAT and ACT test prep to students with ADHD or other special learning needs.
After two decades in the world of in-person test-prep for high school students, Jenn decided to strike out on her own to develop an online tutoring business that serves teenagers who learn a little differently.
Top Takeaways
* If you’ve developed skills at delivering a service in person, consider doing it online to a wider audience.
* Pay attention to the encouragement coming from your inner circle.
* Start building a team as your personal bandwidth diminishes, freeing up your time to do higher-…
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Mar 26, 2019
Finding Your Entrepreneurial Voice with Tim Paige
Tim Paige shares his journey into the world of voice acting, how he handles the stress of a gig-to-gig business and his secrets for finding work-life balance as you pursue your passions.
For show notes, transcripts, and more, go to https://www.Leadpages.com/podcast
Over the last few years, Tim has established himself as an in-demand voice actor for podcast intros, television promotions, and audiobooks. In fact, you may have heard Tim's voice on commercials promoting shows on NBC, The CW, and in Jimmy Kimmel skits, just to name a few.
** Top Takeaways **
* Reach out for help from people who are doing what you do and do not be afraid to ask for the yes.
* The mental game is the most difficult part of the entrepreneurial journey.
* Be open to doing the thing you love to do more frequently for your happiness, even if it doesn’t pay as well as alternatives.
* The entrepreneurial schedule can bring you more time with your family, while also bringing narrow times of sacr…
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Mar 19, 2019
Success Begins Internally with Amanda Holmes
Amanda Holmes shares how her professional and spiritual paths intertwine, the struggles (and thrills) of being thrust into a leadership role before she was 25, and what helps her stay grounded as she grows both CHI and DBI.
For show notes, transcripts, and more, go to Leadpages.com/podcast
Amanda is the CEO of Chet Holmes International, a pillar among the sales and business coaching community. She’s also the CMO of Divine Bliss International, a spiritual non-profit organization, bringing Love and Light to individuals and businesses.
** Top Takeaways **
* Move forward with pig-headed discipline and determination – especially when the path is new.
* If you find yourself in charge of an established brand with history, don’t be afraid to steer it into new directions.
* At its root, a guru is a dispeller of darkness, an uplifter of light – one that brings you from ignorance to bliss to assist you on your pathway to understand who you really are.
* Bad things…
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Mar 12, 2019
Enjoy the Journey at Every Stage with Ramon Ray
Ramon Ray talks about persisting with optimism, when it’s time to pivot within your business, and why it’s critical to surround yourself with smart people who can steer you in the right direction.
For show notes, transcripts, and more, go to https://www.Leadpages.com/podcast
Ramon is editor and founder of Smart Hustle Magazine and Smallbiztechnology.com. He is passionate about educating small businesses about technology and marketing best practices for sustained growth. His writings and opinions have been featured in the New York Times, Fox Business, MSNBC, and more. He's also frequently seen on stage delivering keynotes about client attraction, personal branding, and technology trends.
** Top Takeaways **
* You don’t need anyone else’s permission to pursue your business idea.
* Persist through the ups and downs of entrepreneurship with the help of close friends and your faith.
* Growing your business will likely take longer than you think. And it will likely re…
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Mar 5, 2019
How to Delight a Hungry Audience with ChihYu Smith
ChihYu Smith shares tips on discovering your niche, how to listen better to your audience, and secrets she’s learned in building up her following.
For show notes, transcripts, and more, go to Leadpages.com/podcast
ChihYu grew up in southern Taiwan and now calls Brooklyn, New York home with her husband Nate. She teaches busy folks how to make everyday Asian-inspired Paleo cuisine that tastes better than takeout from her site IHeartUmami.com, and is about to release her first cookbook, Asian Paleo.
Top Takeaways
* When figuring out your niche, listen to people who are willing to pay for the solutions they’re searching for.
* Just because you’re an expert, it doesn’t mean your first (or second) product is going to be a big hit. Expect revisions to be required.
* Blogging in 2019 is different than the “wonder years” before 2016. You can still be successful, but you need to blog about a very specific, narrow niche to get the right attention.
* When creating a…
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Mar 5, 2019
Mastering the Entrepreneurial Mindset with Michelle Hickey
Michelle Hickey shares the lessons she’s learned teaching other creatives how to turn their creative talents into real businesses. We also discuss her favorite email list building strategy, a must-read mindset book, and a few rules to live by.
For show notes, transcripts, and more, go to leadpages.com/podcast
Michelle is the owner of Enchanted Prints, an online stationery shop and editor of the blog, Elegance & Enchantment. She is also the co-host of A Podcast for Creatives. When she’s not “working” you can find Michelle exploring new cities, likely in search of typography and baked goods. Originally a New Yorker, Michelle now calls Northeast Florida home, where she lives with her husband, James, and their feline family.
Top Takeaways
* As you gain success in carrying out the activities of your business, you may get the opportunity to turn that success into a coaching business for others wanting to emulate your path.
* You'll move forward faster when you stop le…
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Mar 5, 2019
How Pat Flynn Turned a Pink Slip into a Serve-First Business
Our inaugural episode of The Lead Generation Podcast is here, taking the baton from the success of the ConversionCast show. Hosted by Bob Sparkins, the Lead Evangelist at Leadpages, The Lead Generation features conversations with today’s entrepreneurs willing to tell the truth about what it takes to be your own boss and why they wouldn’t have it any other way.
In this episode, we’re bringing to you the growth story of long-time Leadpages member, partner, and advisor Pat Flynn.
For show notes and more, go to leadpages.com/podcast
Pat is the founder of Smart Passive Income, a prolific podcaster, and internet marketing thought leader. This year, he adds Inventor and Live Event Host to his credentials.
In this episode, Pat shares the entrepreneurial journey he’s been on since he was fired from his promising day job, and the frustrations and lessons he’s learned along the way. He also shares a behind the scenes look at the launch of his new tripod for vlo…
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Mar 4, 2019
Leadpages Podcast Update: ConversionCast Becomes The Lead Generation
The Leadpages podcast, ConversionCast has a new name, format, and host.
You can find the best of ConversionCast at https://www.leadpages.net/ccarchive
Going forward, enjoy fresh episodes of The Lead Generation, hosted by Bob Sparkins, the Lead Evangelist at Leadpages.
We're showcasing the real inspiring journeys taken by the entrepreneurs of our Leadpages community.
We call this community The Lead Generation.
In our brand new episodes, we’re bringing you conversations with today’s entrepreneurs and side-hustlers willing to tell the truth about what it takes to be your own boss, and how making a transformative impact on the lives of our customers is just as important as padding the revenue at the bottom line.
Coming up in our first episode is the fascinating growth story of Pat Flynn, who turned a pink slip into a remarkable business.
So join us for this next chapter of the Leadpages podcast. Subscribe to the show in your favorite podcast app.…
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Sep 8, 2017
Why Did I Buy?
Todays episode we answer the question: "Why did I buy?" and the journey that brought us to the decision to purchase. Also a taste for the latest in marketing news including a juicy new announcement from Clay Collins about the state of the Leadpages board of directors.
Check out converted.com for info on, quite simply, the best marketing conference you'll find anywhere.
To create high converting landing pages and to generate more leads and sales for your business
Start a free trial of Leadpages now ➜ https://www.Leadpages.net
Follow us
https://www.facebook.com/Leadpages
https://www.linkedin.com/company/leadpages
https://twitter.com/Leadpages
https://plus.google.com/107827247692490634261/posts
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Sep 1, 2017
Amy Porterfield's Facebook Live Fueled Product Launch
Our very own Bob The Teacher sat down with the one and only Amy Porterfield, from amyporterfield.com. Amy is an expert at teaching how to start and grow their businesses using Facebook, online courses, webinars, and more.
You can learn more about Amy, listen to her podcast, download her free cheat sheets, and just generally take advantage of all her valuable marketing knowledge by checking our her website at AmyPorterfield.com.
Also Mentioned: https://www.converted.com/
To create high converting landing pages and to generate more leads and sales for your business Start a free trial of Leadpages now ➜ https://www.Leadpages.net Follow us https://www.facebook.com/Leadpages https://www.linkedin.com/company/lead... https://twitter.com/Leadpages https://plus.google.com/1078272476924...
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Aug 28, 2017
ConversionCast: David Cancel and Clay Collins
This week we have a very special episode of ConversionCast, The Chairman of the Board for Leadpages and Drip Clay Collins talked with our newest member of that board, David Cancel, the CEO at Drift.
They discuss the big news of David joining our board, along with some insights into the future of Leadpages and Drip, best practices for growing companies, both ours and yours - plus there’s a whole lot more.
Also Mentioned:
Hypergrowth Conference
https://www.eventbrite.com/e/hypergrowth-tickets-33292850813?aff=driftblog
Promo Code: leadpages
https://blog.drift.com/leadpages-case-study/
Once Sentence Persuasion
https://www.amazon.com/One-Sentence-Persuasion-Course-Bidding-ebook/dp/B00AAF5GJK/ref=asap_bc?ie=UTF8
Converted Conference
https://www.converted.com/
To create high converting landing pages and to generate more leads and sales for your business
Start a free trial of Leadpages now ➜ https://www.Leadpages.net
Follow us
https://www.facebook.com/Leadpages
https://www.l…
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Aug 25, 2017
ConversionCast: Word of Mouth Marketing, Power of Story, and More...
This week on ConversionCast we’re talking about ways to use the power of story to truly build your business, the trend of ad services testing online to offline conversion data, and as well as some metrics on podcast advertising. Lastly, today’s roundtable is all about word of mouth marketing.
Do you and your business want to be featured on an upcoming episode of ConversionCast? Leave us a voicemail with your name, your website, and your hottest marketing tip at (612) 568-8732, and you might be featured on a future episode!
Click here to subscribe to ConversionCast and be sure you get the best in marketing news, tips, and advice from the team at Leadpages and Drip each week: https://goo.gl/vQ3pJw
This Week’s Marketing News:
https://www.inc.com/ilya-pozin/bwhy-authentic-storytelling-should-be-your-marke.html
http://www.adweek.com/digital/this-infographic-shows-why-podcast-ads-may-be-perfect-for-fitness-brands/
http://marketingland.com/facebook-tests-targeting-ads-people-vi…
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Aug 25, 2017
ConversionCast: Marketing Mascots and Their Effect On Business and More...
Today’s episode of ConversionCast: digital marketing best practices being used by independent hotels, content driving B2B purchases, a roundtable conversation all about marketing mascots and their effect on a business, and last but certainly not least, the new Cheetos restaurant opening in New York City.
Do you and your business want to be featured on an upcoming episode of ConversionCast? Leave us a voicemail with your name, your website, and your hottest marketing tip at (612) 568-8732, and you might be featured on a future episode!
Click here to subscribe to ConversionCast and be sure you get the best in marketing news, tips, and advice from the team at Leadpages and Drip each week: https://goo.gl/vQ3pJw
This Week’s Marketing News:
The Content Qualities That Most Influence B2B Purchasing Behavior:
https://goo.gl/Azzp39
Trivago Urges Independent Hotels to Get More Involved in Digital Marketing
https://goo.gl/CDqEvW
Cheetos Is Opening a Restaurant, The Spotted Cheetah. And…
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Aug 25, 2017
ConversionCast: Split Testing Best Practices and More...
This week on ConversionCast we’re talking about Snapchat’s digital effect on physical traffic, takeaways from Amazon’s earnings report, Google’s continued growth, and a roundtable discussion about all the ins and outs of A/B testing, with how to best approach it - we’re bringing you all that and more on this episode of ConversionCast!
Anna's News Item:
https://www.saastr.com/dustin-moskovitz-asana-fast-growth-mindful-business-video-transcript
Do you and your business want to be featured on an upcoming episode of ConversionCast? Leave us a voicemail with your name, your website, and your hottest marketing tip at (612) 568-8732, and you might be featured on a future episode!
Click here to subscribe to ConversionCast and be sure you get the best in marketing news, tips, and advice from the team at Leadpages and Drip each week: https://goo.gl/vQ3pJw
This Week’s Marketing News:
Liz's News Item:
http://www.adweek.com/digital/heres-one-way-that-snap-plans-to-make-mobile-rev…
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Aug 25, 2017
ConversionCast: Influencer Marketing, Answers in Google Analytics, and Social Selling
In another brand new episode of ConversionCast, this week we talk about the content lessons we marketers can learn from podcasting, Google’s newest feature addition to their Analytics service, the troubles with influencer marketing, and more takeaways from this week in marketing news. Lastly, we’ll discuss the virtues and drawbacks of social selling, including who can do it, and when and how to sell on social.
Do you and your business want to be featured on an upcoming episode of ConversionCast? Leave us a voicemail with your name, your website, and your hottest marketing tip at (612) 568-8732, and you might be featured on a future episode!
Click here to subscribe to ConversionCast and be sure you get the best in marketing news, tips, and advice from the team at Leadpages and Drip each week: https://goo.gl/vQ3pJw
This Week’s Marketing News:
Why Podcasts Are Popular (And 4 Content Lessons To Learn From Them)
https://goo.gl/ojqC6F
Why (Current) Influencer Marketing Doesn’t…
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Aug 25, 2017
ConversionCast: Facebook VR Spaces, Amazon Prime Day, and Going Viral
In this week’s episode of the all new ConversionCast, our panel comes to you with latest and greatest in marketing news from around the world. We’ll be talking about the addition of Facebook’s new VR Spaces, the smashing success of Amazon’s Prime Day, and how to work their tactics into businesses of any size. Finally, we discuss the marketing “strategy” of going viral, and Josh, Liz, and Brandon weigh in on how to go viral, as well as whether or not we should even try to in the first place.
Do you and your business want to be featured on an upcoming episode of ConversionCast? Leave us a voicemail with your name, your website, and your hottest marketing tip at (612) 568-8732, and you might be featured on a future episode!
Click here to subscribe to ConversionCast and be sure you get the best in marketing news, tips, and advice from the team at Leadpages and Drip each week: https://goo.gl/vQ3pJw
This Week’s Marketing News:
Three Lessons From Amazon's One-Day Event:
h…
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Aug 18, 2017
Bridge to ConversionCast 4.0 - What's on the Horizon
ConversionCast is taking a new shape, and this bridge episode reveals the details of what's next.
We take a trip down memory lane with the first 170+ episodes of the show, talk about what's next for Tim Paige, and introduce you to the new host of ConversionCast, Ryan Kopperud.
We also invite you to join the ConversionCast crew in Minneapolis for Converted.com—the third annual marketing conference from the Leadpages+Drip teams.
Future episodes of the show continue to appear at ConversionCast.com in a video-based, in-studio show, featuring marketing news, roundtable discussions, and periodic guests.
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Aug 10, 2017
S2 Ep12: Webinars On-Demand (Navigating the Netflix Phenomenon) | Beth Varela
Beth Varela closes this season sharing her wisdom of pre-recorded webinars to engage interested prospects that don't usually register... using automation tools, you can pre-record purposeful webinars that create a sense of urgency and offer great value.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep11: Take Your Webinar Content Further | Bob Jenkins
Bob is on to share his wisdom about making the most of the time you put into your webinars by repurposing content. Since you already generated golden content, you should use it in other marketing channels too… and Bob will tell you how.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep10: Testing and Tweaking Your Webinar (It's Different Than Your Website) | Tim Paige
Tim Paige is solo, sharing his expertise (of hosting over 750 live webinars) of how and when to split test content and try new things on your webinar.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep9: The Ads that Get Prospects to Your Webinar | Zach Grove
We’re on with Zach Grove to talk about our paid social traffic strategy that gets webinar registration ads in front of people who are going to buy.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep8: Growing Revenue from Replays | Bob Jenkins
Bob Jenkins is back to disclose the powerful strategy that tripled revenue from replays. He's already emphasized the high-converting power of live webinars... but listen to these tips, because 60-75% of people simply won't show up when you're live.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep7: How to Tailor Conversations that Drive Webinar Engagement (and Revenue) | Chuck Dolce
We’re back with content-writer-extraordinaire, Chuck Dolce, about having conversations with prospects based on the actions they’ve taken rather than a one-size-fits-all email flurry.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep6: Automation that is Easy and Engaging | Haley Neve
A glimpse into the world of marketing automation and how we use Drip to automate pre-webinar outreach and post-webinar follow-up… in a highly personalized manner.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep5: Crafting Email Copy that Drives Attendance | Chuck Dolce
Webinar registrants opt-in because they want to hear what you have to say… So, Chuck Dolce is here with an engaging email series that gets them to actually show up.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep4: Everything You Need to Know about Creating Landing Pages that Increase Webinar Attendance | Bob Jenkins
Because webinar attendance drastically reduces the sales cycle and increases conversion, Bob Jenkins is back with inside information on how the Tiger Team revamped the webinar registration landing page to drive registration AND attendance.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep3: Webinar Offers that Increase Conversion | Clay Collins
Leadpages co-founder, Clay Collins, enlightens us on positioning offers - the ultimate strategy that drives 30-60% conversion rates from our webinars.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep2: Webinar Fundamentals: Creating an Impactful Webinar (Part II) | Bob Jenkins
Continuing the discussion from the previous webinar, Bob Jenkins elaborates on the absolute fundamentals of creating a webinar that people stick around for.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Aug 10, 2017
S2 Ep1: Webinar Fundamentals: Creating an Impactful Webinar (Part I) | Bob Jenkins
An in-depth look at how the Webinar "Tiger Team" at Leadpages revitalized webinars for a 30% bump in core metrics.
To see this complete webinar strategy in action, text LEADPAGESLIVE to 33444 or go to LeadpagesLive.com.
Transcripts available at ConversionCast.com
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Jan 16, 2017
S1 Ep13: Support That Keeps Customers (and Keeps Them Happy) | Tai Goodwin
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Jan 16, 2017
S1 Ep12: How to Turn Customers Into Evangelists | Jeff Wenberg
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Jan 16, 2017
S1 Ep11: How to Boost the Lifetime Value of Customers | Jennifer Paphatsalang
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Jan 16, 2017
S1 Ep10: Shopping Carts: How to Close the Deal | Josh Braaten
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Jan 16, 2017
S1 Ep9: Pricing: How to Split Test for Higher Conversions | Josh Braaten
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Jan 16, 2017
S1 Ep8: Market Positioning: How to Speak to Your Audience | Josh Braaten
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Jan 16, 2017
S1 Ep7: Promotions That Close the Biggest Sales | Kat Von Rohr
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Jan 16, 2017
S1 Ep6: Social Media That Drives Higher Conversions | Sarah Tessien
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Jan 16, 2017
S1 Ep5: Facebook Advertising: What Really Works for Us | Brett Middleton
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Jan 16, 2017
S1 Ep4: SEO: How to Use it to Boost Conversions | Joshua Lauer
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Jan 16, 2017
S1 Ep3: Marketing Automation that Drives Conversions | Jason Martin
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Jan 16, 2017
S1 Ep2: Videos that Convert (Even 3 Years Later) | Jeff Wenberg
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Jan 16, 2017
S1 Ep1: The Conversion Journey Begins with Content | Bob Jenkins
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Dec 12, 2016
How To Pitch The Problem (with John Dwyer)
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Dec 5, 2016
How One Unexpected Business Used Free Beer to Get Too Many Customers (with John Dwyer)
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Nov 28, 2016
The CTA Tweak That Boosted Opt-In Rate By 38% (with Chris Dayley)
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Nov 21, 2016
How Dan Henry Spent $509 to Make $104K (In Just One Month)
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Nov 14, 2016
How TheNextWeb Got 32% More Subscribers (with Talia Wolf)
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Nov 7, 2016
How ConversionXL Got BullyMax a 68.1% Revenue Increase (with Shanelle Mullin)
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Oct 31, 2016
How To Get Leads For $2 Each (with Jessica Nazarali)
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Oct 3, 2016
How Fomo Doubled The Activation Rate For New Signups
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Sep 26, 2016
How Drew McLellan Generated $100K in Profit Using Podcasting
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Sep 19, 2016
How Gabby Wallace Added 25K New Email Subscribers with YouTube
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Sep 12, 2016
How Jason Swenk Got A 94% Survey Response Rate
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Sep 5, 2016
How Keith Perhac Increased Revenue By 200%
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Aug 29, 2016
How Liquor.com Got Almost 2 Million Subscribers (with Steve Olsher)
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Aug 22, 2016
How_To_4x_Email_Open_Rate_with_Ramon_Chen_from_Reltio.mp3
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Aug 8, 2016
How Nate Smith Tripled His Launch Revenue In One Week
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Aug 1, 2016
How Leadpages Increased Revenue Per Attendee By 57% In Just One Webinar
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Jul 25, 2016
How Invesp.com Increased Average Order Value 18% (by Axing 2 "Must-Have" Ecommerce Features)
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Jul 18, 2016
How Austin Miller Got a 4.77% Increase In Opt-In Rate
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Jul 4, 2016
How One Agency Went From 30-750 Clients In One Year (With Colby West)
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Jun 27, 2016
How Ryan Stewman Got 1000 Webinar Registrants For Only $1.74 Each
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Jun 20, 2016
How Phil MacNevin Got an 8x Increase In Sales Conversions
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Jun 13, 2016
How SmartInsights Increased Their Opt-In Rate By 40%
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Jun 6, 2016
How Meny Hoffman Turned $1 Into Brand Loyalty
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May 30, 2016
How Mike Pisciotta Got $75 Orders For Only $12
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May 23, 2016
How Bob Jenkins Averaged A 61% Opt-In Rate From Live Events
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May 16, 2016
This Animated Gif Boosted Clickthroughs by 23% (for Automation Specialist Chet Gass)
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May 9, 2016
How Brand24 Tripled Their Trial Signups (with Mick Griffin)
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May 2, 2016
How New Balance Warrior Increased Online Sales By 9% (with Jonathan Lacoste)
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Apr 25, 2016
How Shiv Narayanan Got 5,000 Subscribers In One Week
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Apr 18, 2016
How Jon Butt Increased Repeat Buyers By 236% Without Spending Any Money
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Apr 11, 2016
How Scott Oldford Paid Less Than $1 Per Conversion on Facebook.mp3
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Apr 4, 2016
The Single Tactic That Generated $60K In New Revenue (with Jenn Scalia)
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Mar 14, 2016
How Khierstyn Ross Took a Crowdfunding Campaign from $16K to $600K
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Mar 7, 2016
How LeadPages Increased Overall Sales by 9.9% (with Josh Braaten)
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Feb 29, 2016
How Scott Frangos Doubled His Client's Conversion Rate
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Feb 22, 2016
How Jonathan Friedman Increased Lead Flow by 289%
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Feb 15, 2016
How Matt Inglot Increased Sales By 35% (With Just One Change)
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Feb 1, 2016
How FUNimation Increased Their Monthly YouTube Views By 50% (with Jeremy Vest)
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Jan 25, 2016
How Taylor Welch Landed A 27% Sales Conversion Rate Using Facebook Ads
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Jan 18, 2016
How Alex Berman Increased Clickthrough Rate by 18%
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Jan 17, 2016
How LeadPages Tripled Webinar Revenue In One Day
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Jan 17, 2016
The High Touch Tactic ConvertKit Used To Increase Sales By 20x
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Jan 17, 2016
How LeadPages Boosted Paid Media Revenue By 250% and Dropped CPL By 27%
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Jan 17, 2016
How Nate Johnson Got a 560% Opt-In Rate Increase (Hint: He Turned 1 Into 20)
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Jan 17, 2016
How Jeremy Reeves Converts 100% Of His Best Prospects
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Jan 17, 2016
How Apollo Answering Service Doubled Their Revenue In 18 Months (with Matt Ackerson)
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Jan 17, 2016
How Digital Marketer Tripled Email Clickthrough Rates (with Ryan Deiss)
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Jan 17, 2016
This One Tactic Gained Social Media Examiner 45,207 Leads and Over 8,000 Social Shares
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Jan 17, 2016
How DatingTriggers.com Got a Double Digit Boost In Email Open Rate (with Heather Havenwood)
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Jan 17, 2016
The Simple, Inexpensive Tactic That Generates Thousands Of Leads Each Month for SportNgin
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Jan 17, 2016
How Orbit Media Studios Used Testimonials To Get 97% More Leads
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Jan 17, 2016
How To Turn 25% of Your Customers Into Evangelists (with Inbound For ECommerce)
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Jan 17, 2016
How a Single Email Boosted Both Open and Click Rates By 30% for Firepole Marketing
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Jan 17, 2016
How To Multiply The Value Of Your Content with Jay Baer
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Jan 17, 2016
How Active Campaign Went From 0% to 50% Webinar Attendance
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Jan 17, 2016
How to Get 43% of Cold Traffic To Opt-In For A Free Book
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Jan 17, 2016
How OnlineChessLessons.net Got an 80-90% Opt-In Rate on Their Free Giveaway Page
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Jan 17, 2016
How Chris Luck Got 68% of Cold Traffic to Opt-in for His Email List
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Jan 17, 2016
Booking 70 Speaking Engagements Per Year with Grant Baldwin
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Jan 17, 2016
This One Word Got AWeber a 12% Boost in Trial Signups
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Jan 17, 2016
How Casper Used Creative Testing To Get A Huge Increase In Clickthrough Rates
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Jan 17, 2016
144% Increase In Lifetime Value Of A Customer By Building A Relationship
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Jan 17, 2016
How Patti Keating Converted 30% of Leads Generated From A Live Event
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Jan 17, 2016
This Pop-Up Resulted In A 15% Boost In Webinar Registrations for Jason Brubaker
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Jan 17, 2016
Here’s How Ecommerce Influence’s Customers Drove 36% More Sales
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Jan 17, 2016
This Evergreen Launch Funnel Generated $211,000 in 20 Weeks for David Siteman Garland
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Jan 17, 2016
How Weather.gov Got a 73.4% Mobile Opt-In Rate Using CallLoop
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Jan 17, 2016
The “Bizarre” Strategy Andrew Zimmern Used to Create a Media Empire in a Saturated Market
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Jan 17, 2016
How Sucuri Increased Clickthroughs By 30% By Marketing To The Last Customers You’d Expect
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Jan 17, 2016
BackLinko’s 3 Step Process for Generating Over 5,000 Social Shares in Blog Posts
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Jan 17, 2016
How Greg Hickman Boosted His Webinar Attendance By 15% Just By Sending a Few Texts
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Jan 17, 2016
How Ryan Levesque Generated Over 2.8 Million Leads & 175,000 Customers In Less Than 2 Years
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Jan 17, 2016
How Being Less ‘Salesy’ Gave Danny Iny a 5-10% Boost in Webinar Conversions
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Jan 17, 2016
This Agency Marketing Proposal Strategy Got Jason Swenk Clients Like AT&T, Legal Zoom, and Hitachi
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Jan 17, 2016
How Valerie Shoopman Combined Two Tactics To Generate $61,000 in Just Four Days
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Jan 17, 2016
How Tint Generated 35 Million New Social Impressions for Travelocity (Hint: #Twitter)
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Jan 17, 2016
The Genius Method Bryan Harris Used To Validate His Product (and Sell It Before He Created It)
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Jan 17, 2016
How James Schramko’s Two Landing Pages Both Converted at 76%
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Jan 16, 2016
The Psychological Strategy That Got Conversioner a 43% Revenue Boost in the First Round of Testing
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Jan 16, 2016
How Hubspot Turned Twitter Into A Conversion Machine (And Got 55% More Leads In The Process)
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Jan 16, 2016
The Secret Weapon That Took Buffer from Zero To Over One Million Users In Under Three Years
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Jan 16, 2016
Flowers Across Melbourne: Can Great Copywriting Be Bad For Business?
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Jan 16, 2016
How AppSumo Grew Their List By More Than 10X While Increasing Their Revenue By $9,000 Per Email
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Jan 16, 2016
How Interact Went from 20 to 500 New Opt-ins Every Month — Without Creating a Single Piece of New Content
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Jan 16, 2016
Reverse Psychology: How to Turn a One-Time Offer into Monthly Recurring Revenue (Without Scaring Customers Away)
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Jan 16, 2016
Accidentally Awesome Results: How MindValley Accidentally Increased Their Completed Checkouts (and Sales) by 23%
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Jan 16, 2016
Getting the Phone to Ring: How the Conversion Scientists Enticed New Clients to Call with One Simple Change
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Jan 16, 2016
From Actor to Marketer: How Robert Maschio, aka “The Todd” Is High-Fiving His Way to Success
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Jan 16, 2016
Dollar Shave Club’s Answer to the Question: “Is Being Mobile Really Worth It?” (And How It Led to 100,000 New Customers)
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Jan 16, 2016
From Heyo: Six Simple Steps To Dominate on Facebook — Including How They Generated 862 Leads & 2,000 Fans
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Jan 16, 2016
The One Step That Got Mindvalley Hispano a 10% Opt-In Rate Increase Without Changing Anything
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Jan 16, 2016
Finding the Funnel’s Weakest Link: How Digital Telepathy Increased Signups By 6X With This Small Change in Their Sales Funnel
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Jan 16, 2016
Gumroad Ignored Conventional Wisdom to Create a 30% Increase in Sales Conversions
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Jan 16, 2016
How The Jason Hornung Agency Slashed Their Cost Per Lead from $6.02 to $0.93
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Jan 16, 2016
James Wedmore’s Brilliant Tactic That Resulted in a $1.45 Reduction In Cost Per Lead From Cold Facebook Traffic
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Jan 16, 2016
How a Simple Survey Helped ConversionXL Lift Their Client’s Opt-In Rate By 44.7%
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Jan 16, 2016
BounceExchange Used This Tactic (Adapted From NYC Sports Club Advertisements) to Generate A 120% Opt-In Rate Increase
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Jan 16, 2016
Why Less Calls To Action Got Linchpin a 193.93% Improvement In Conversion
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Jan 16, 2016
Visual Website Optimizer: This Call To Action Got 7x More Clickthroughs Than Our Primary CTA
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Jan 16, 2016
How Fuzed App Increased Their Userbase By 6% in Under 48 Hours
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Jan 16, 2016
The Simple Sales Promotion That Got Long Tail Pro a 50x Sales Increase In One Month
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Jan 16, 2016
The Four Way Split Test That Got Time Doctor 283% More Trial Users
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Jan 16, 2016
How AlexDesigns Increased Revenue Across the Board with this Subtle Change (Hint: You Probably Didn’t Even Notice)
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Jan 16, 2016
ReferralCandy: We Got A 58% Clickthrough Rate On Our Blog Posts, Instantly
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Jan 16, 2016
Ontraport Got A 58.6% Opt-In Rate On A Hangout Registration Page Using This One Tactic
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Jan 16, 2016
This Email Got Woopra A 20% Increase In Conversion Rate In Just One Week
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Jan 16, 2016
The Simple Piece of Code That Got GetDrip.com a 30% Increase In Conversion from Visitors To Trial Users
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Jan 16, 2016
Introducing the Terrifying Tactic that Just Handed Right Channel Radios a 33% Boost in Revenue Overnight
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Jan 16, 2016
Yesware 14x Increase In Monthly Recurring Revenue
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Jan 16, 2016
HelpScout 37.5 Increase In Conversion From Trial To Paid Users
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Jan 16, 2016
LeadPages From 0.5 to 10 Opt-In Rate Sitewide
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Jan 16, 2016
How Udemy Doubled Their Lifetime Value Of A Customer
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Jan 16, 2016
What it Took for Ezra Firestone to Triple His Conversion Rate On A High Ticket Offer Overnight
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Jan 16, 2016
How Vero Managed a 450% Conversion Rate Increase From Email Marketing In Only 4 Months
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Jan 16, 2016
The Single Video That Gave Wistia A 14.9% Increase In Conversions Overnight
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Jan 16, 2016
This Two-Step Opt-in Redesign Increased Pat Flynn’s Conversions By 25%
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Jan 16, 2016
How KISSmetrics Inspired 3X More Customers To Try Their Product
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Jan 16, 2016
For AWeber: This Small Copy Change Boosted Conversion Rates By 13.5% (In Just Two Weeks)
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Jan 15, 2016
How HubSpot Increased Conversions By as Much as 300% on Their Landing Pages
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Jan 15, 2016
How One Division of Moz Made an Extra $2 Million in Revenue without Spending a Dime on Customer Acquisition
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Jan 14, 2016
100 New Customers in 90 Minutes: How Chris Ducker Uses Periscope to Make Sales
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Jan 14, 2016
How Mike Pisciotta Closed 12 of Customers Before They Left His Site for Good
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Jan 14, 2016
This Email Generated 90K In Revenue This Year Alone
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Jan 14, 2016
Increasing Open Rates By 75 with Shola Abidoye
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Jan 14, 2016
How To Ask and Answer the Right Questions With Harneet Bhalla
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Jan 14, 2016
How Squatty Potty Generated 60 Million Video Views
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Jan 14, 2016
How Melanie and Devin Duncan Generated Over 2000 Leads in 30 Days
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Jan 14, 2016
How Eric Siu Paid $7 Per Lead for Phone Calls
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Jan 12, 2016
How Ramit Sethi Substantially Increased Email Confirmations With 2 Simple Split Tests
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Dec 30, 2015
How David Spark Tripled His Clients Trade Show Leads At One Event
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Dec 30, 2015
How Amy Porterfield Got 66% More People To Show Up On A Live Webinar
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May 12, 2014
Why Derek Halpern Says You Should STOP Split Testing Right Now (And Do This Instead…)
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