Why Investing In Your Soft Skills Is Critical To Your Success In Business
Play • 31 min

We spend a lot of time as business owners investing in the mechanicals of our business. They’re what I call the hard skills such as better marketing, better product delivery, more customers etc. But what about the soft skills in our business? Consistent investment in the soft skills of our business can deliver results over and over and what's more, the better we get at the soft skills the easier the hard skills that we struggle with are to achieve. Your soft skills are the centre pin to providing better relationships in every aspect of your business.

In this episode of the podcast, we explore:

  • Exactly what we mean by soft skills.
  • What are soft skills
  • Why are soft skills critical to your success in business?
  • Types of skills you can invest in and develop
  • The difference between EQ and IQ
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