May 20, 2021
Creating Authentic Connections Through Social Media with Shana Bull
Shana Bull is a digital storyteller, marketing educator, and writer. She is an expert in social media marketing strategy, PR, digital advertising, SEO, and more! As a freelance writer, Shana covers the topics of music, social media, marketing, wine, lifestyle, food, and drinks. In addition to her freelance work, Shana is the author of the children’s book, Randall the Blue Spider Goes Surfing, which she wrote with her son, Ryeson.
Shana recently launched a series of courses to help brands with Instagram marketing, content marketing and strategy, and goal setting. She was recognized as one of “40 under 40 professionals in the North Bay area,” by North Bay Business Journal and one of 16 innovative marketers you should know by LinkedIn Marketing Solutions Blog. In this episode:
When it comes to social media, there are many different approaches your business can take. However, social media is more than just posting a pretty picture; you need a strategy, a story, and a customer servi…