Dec 30, 2022
Episode 88 with Ronnen Goren & John Wilson
Bar Hacks podcast host David Klemt speaks with Ronnen Goren, co-founder and director, and John Wilson, design director, from Studio Ongarato. This international design firm with offices in Melbourne, Hong Kong, Dubai, and Toronto specializes in concept branding, placemaking, and wayfinding. There are several valuable takeaways from this conversation. One standout takeaway comes from Goren, who asks, "What's the souvenir?" of a particular concept. Another comes from Wilson, who says, "Everything is an opportunity to create an impression." Oh, and did you know that Australia is currently embroiled in a gelato war?
As the experiential becomes increasingly crucial to the hospitality industry, operators need to look at their concepts through the lens of creativity and opportunity. In doing that, operators can see where they can impress their guests, leave them with a "souvenir" or two from their experience, and keep them coming back to discover more.
Learn more about Studio Ongarato via their website and Instagram. To check out the bistro Goren and Wilson mention during this episode, click here for the Loulou Bistro Instagram. Connect with the Bar Hacks podcast on Instagram and Twitter, and with David @david.ex.machina. Cheers!