Season 3, Intro Episode: What if...businesses knew what their brand really was?
Play • 11 min

What if....businesses knew what their brand really was with host, Lindsay Harle

A breakdown of what brand is beyond super catchy phrases, slogans, and vision/mission/value statements and logos in 5 simple steps.

- brand is history

- brand is audience

- brand is personality

- brand is value

- brand is capabilities

And what the heck do all of these actually mean! Listen and find out.

Connect with Lindsay online:

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