Marketing Reporting: Why We Switched to Databox
Play • 10 min

Reporting is critical in marketing. While there are many services both paid and free to help you create custom reports for your clients, we found Databox's features and workflow beat out every other reporting service we've tried to date. Databox integrates with many data sources including social media platforms, CRMs like HubSpot and Salesforce, SEO software and services such as SEMrush, and many more! Being able to merge data sets from Google Search Console and Google Analytics with so many other platforms and quickly generate easy to digest reports from the latest data sets has alleviated the heavy lifting from our workload and lets us spend more time on helping clients make strategic decisions. While Google Data Studio does an adequate job, marketers are looking for more systematic ways to evaluate all marketing information coming in and act on decisions in close to real time. The limitations in creating custom reports and presentations in Google Data Studio became a bottleneck, and Databox was our solution.

In this week's Digital Marketing Monday, Devin and Hans discuss the shortcomings of Google Data Studio and talk over the additional tools Databox offers that appeal to them as digital marketing experts.

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