Marketing Reviews…And Marketing With Reviews with Yoav Aziz, VP Growth @ Yotpo
Play • 13 min

When was the last time you bought something online without first reading some reviews?

Thought so.

In this episode, Yoav Aziz, the VP Growth at Yotpo and former growth manager at Fiverr, lays down how reviews have evolved (hint, it’s really not about having a trabillion reviews on Yotpo). He also talks about how Yotpo,  hot off the heels of raising $75 million dollars, structures growth, why making an onboarding LONGER improved activation rates, and more.

For more details, some of Yoav’s favorite tools and more, check out the show notes at buchman.co.il/yotpo

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