In this episode, we peel back the layers on Acquisition vs Retention and explore which should be your organization's growth lever.
We speak to Abhishek Patil who handles Product & Growth at CRED and the Co-founder of GrowthX, about prioritizing retention while running on a constrained budget, blockers to prioritizing retention, and what impact it has on acquisition as a channel, CAC, and pricing strategy.
You can reach Abhishek on LinkedIn and Rajarshi on LinkedIn and Twitter.